--- description: Review of Lead Forensics Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Lead Forensics | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Lead Generation Software](/directory/1674/lead-generation/software) > [Lead Forensics](/software/76566/lead-forensics) # Lead Forensics Canonical: https://www.softwareadvice.co.nz/software/76566/lead-forensics Page: 1 / 11\ Next: [Next page](https://www.softwareadvice.co.nz/software/76566/lead-forensics?page=2) > In today's fast-moving digital landscape, instant, human-to-human interaction is essential. Did you know that 84% of B2B buyers choose the first company they engage with? Yet, many businesses miss opportunities due to slow response times. Lead Forensics revolutionizes B2B engagement by allowing businesses to connect with website visitors in real-time—right at the moment of highest interest. With Lead Forensics, businesses gain critical insights to initiate relevant, high-value conversations instantly. Identify your website visitors, understand their behavior, and determine their place in the sales pipeline. Seamlessly direct prospects to an Account Manager for proactive outreach, assign returning leads to their sales rep, and enhance marketing automation with highly engaged new prospects. Lead Forensics unlocks the hidden potential of the 98% of B2B website visitors who never reach out. Since 2009, Lead Forensics has been a global leader, supporting over 60,000 users worldwide. Our team of 400+ SaaS professionals operates across Scottsdale, Atlanta, Portsmouth, Bournemouth, and Bristol. What truly sets us apart is our exclusive, proprietary IP database—our most valuable asset—capable of identifying millions of IP addresses and B2B contacts with industry-leading accuracy. Because we fully own our data, every record undergoes rigorous cleansing and verification to ensure superior quality. Performance matters, and when compared side by side, Lead Forensics delivers unmatched accuracy and volume of identified B2B website visitors. Our intuitive dashboard provides in-depth analytics and powerful reporting, empowering businesses with reliable, ROI-driven website visitor intelligence to fuel growth. > > Verdict: Rated **4.5/5** by 236 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 236 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.2/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Lead Forensics - **Location**: London, UK - **Founded**: 2009 ## Commercial Context - **Starting Price**: US$0.01 - **Pricing model**: Per Feature (Free Trial) - **Pricing Details**: Lead Forensics is priced on a customer-by-customer basis and is based upon on how much traffic is generated on the website. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United Kingdom ## Features - API - Activity Dashboard - Activity Tracking - Alerts/Notifications - Behaviour Tracking - CRM - Campaign Management - Contact Database - Contact Management - Dashboard - Data Extraction - Data Import/Export - Email Tracking - Interaction Tracking - Lead Capture - Lead Distribution - Lead Generation - Lead Management - Lead Notifications - Lead Nurturing ## Integrations (21 total) - AWeber - Basecamp - Buffer - Campaign Monitor by Marigold - Chatwork - Dynamics 365 - Gmail - Google Docs - Google Drive - Harvest - HubSpot CRM - LionDesk - Mailchimp - Microsoft Outlook - OneDrive ... and 6 more integrations ## Support Options - Email/Help Desk - Knowledge Base - Phone Support - Chat ## Category - [Lead Generation Software](https://www.softwareadvice.co.nz/directory/1674/lead-generation/software) ## Related Categories - [Lead Generation Software](https://www.softwareadvice.co.nz/directory/1674/lead-generation/software) - [Lead Management Software](https://www.softwareadvice.co.nz/directory/1682/lead-management/software) - [Predictive Lead Scoring Software](https://www.softwareadvice.co.nz/directory/3393/lead-scoring/software) - [Lead Capture Software](https://www.softwareadvice.co.nz/directory/3533/lead-capture/software) - [Marketing Software](https://www.softwareadvice.co.nz/directory/4630/marketing/software) ## Alternatives 1. [Seamless](https://www.softwareadvice.co.nz/software/441610/seamless-ai) — 4.5/5 (489 reviews) 2. [Dripify](https://www.softwareadvice.co.nz/software/256302/dripify) — 4.7/5 (476 reviews) 3. [useArtemis](https://www.softwareadvice.co.nz/software/369021/useartemis) — 4.7/5 (171 reviews) 4. [HubSpot Marketing Hub](https://www.softwareadvice.co.nz/software/119437/hubspot-marketing-hub) — 4.5/5 (6220 reviews) 5. [ActiveCampaign](https://www.softwareadvice.co.nz/software/5398/activecampaign) — 4.6/5 (2561 reviews) ## Reviews ### "Much improved software and reporting" — 4.0/5 > **James** | *28 January 2026* | Electrical/Electronic Manufacturing | Recommendation rating: 8.0/10 > > **Pros**: It's previously always been an issue finding appropriate contacts in large organisations, now with the Linkedin and email contacts area this becomes far easier and more useful for follow up calls. Email reports are great for reporting. > > **Cons**: Can be a little slow to load if spanning over a long period of time. The main problem with all these types of software is getting our own sales people to buy into it and use it effectively. > > Very good experience so far, trainers are very helpful and want you to get the best out of the product. Certainly has improved functionality and reporting since we last had it. Very easy to set up. Training is constantly available. Pricing there or there-abouts for this type of software, so currently competitive. ----- ### "Daily insights that power smarter sales follow-up" — 5.0/5 > **Verified Reviewer** | *30 December 2025* | Leisure, Travel & Tourism | Recommendation rating: 9.0/10 > > **Pros**: It provides clear insights into which companies visit our website, which pages they view (page insights), and where those visitors come from. This allows us to follow up in a much more targeted way and respond to genuine interest. The result is a more effective sales approach and more proactive account management. > > **Cons**: One downside is that the pricing can feel high relative to the measurable return, especially when not all identified leads convert into concrete sales opportunities. > > Lead Forensics has become a core tool for us, used almost daily by our sales and account management teams. ----- ### "Happy with product so far\!" — 4.0/5 > **Tom** | *10 March 2026* | Machinery | Recommendation rating: 8.0/10 > > **Pros**: It allows for myself and other members of the organisation to curate leads that are purposeful and targeted. It has allowed us to understand the market better alongside curating better leads for the business. > > **Cons**: Some of the contacts do have a tendency to bounce back or show no contacts at all. I have found a really good business but the lead immediately dies due to email bounce backs or no contacts available at all. I have also had feedback from an international sales rep requesting to see if there were just databases for any companies and using it to scrape completely cold data from other companies. > > Positive and it has added value to our business. We are continuing to push and have had some success. We are looking to throwing more time at it going through 2026 ----- ### "Experience with Lead Forensics" — 3.0/5 > **Verified Reviewer** | *18 September 2025* | Electrical/Electronic Manufacturing | Recommendation rating: 6.0/10 > > **Pros**: One of the things i like most about Lead Forensics is the ability to search for additional contacts for organisations, that we may not be able to find using other sources. > > **Cons**: Something I have felt is a negative ( But may be outside of anybody's control to change ) is the ability to see who has been viewing our website within an organisation. We face a lot of obstacles when contacting these companies, trying to reach the person who has visited the site. > > I have had some success through Lead Forensics over my time with the company and think with certain tweaking it could be a really productive, efficient tool for us to use in our everyday working. ----- ### "Positive - looking forward to maximising opportunities" — 4.0/5 > **Hayleigh** | *11 March 2026* | Civil Engineering | Recommendation rating: 6.0/10 > > **Pros**: Excellent account manager, easy to understand dashboard, plenty of configuration options. As my website isn't optimised currently, we aren't utilising LF to it's potential, but this will come in time. > > **Cons**: Not found anything massive issues - who to contact is always a problem once we have a lead but that's the case with anything. > > Positive - looking forward to maximising opportunities once my new website is live. Will be interesting to see how visitors in particular industries/sectors are getting to my website once I have done the website upgrade. ----- Page: 1 / 11\ Next: [Next page](https://www.softwareadvice.co.nz/software/76566/lead-forensics?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/76566/lead-forensics) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data