---
description: Review of Lead Forensics Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
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title: Lead Forensics | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

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# Lead Forensics

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> In today's fast-moving digital landscape, instant, human-to-human interaction is essential. Did you know that 84% of B2B buyers choose the first company they engage with? Yet, many businesses miss opportunities due to slow response times. Lead Forensics revolutionizes B2B engagement by allowing businesses to connect with website visitors in real-time—right at the moment of highest interest.&#10;&#10;With Lead Forensics, businesses gain critical insights to initiate relevant, high-value conversations instantly. Identify your website visitors, understand their behavior, and determine their place in the sales pipeline. Seamlessly direct prospects to an Account Manager for proactive outreach, assign returning leads to their sales rep, and enhance marketing automation with highly engaged new prospects. Lead Forensics unlocks the hidden potential of the 98% of B2B website visitors who never reach out.&#10;&#10;Since 2009, Lead Forensics has been a global leader, supporting over 60,000 users worldwide. Our team of 400+ SaaS professionals operates across Scottsdale, Atlanta, Portsmouth, Bournemouth, and Bristol. What truly sets us apart is our exclusive, proprietary IP database—our most valuable asset—capable of identifying millions of IP addresses and B2B contacts with industry-leading accuracy.&#10;&#10;Because we fully own our data, every record undergoes rigorous cleansing and verification to ensure superior quality. Performance matters, and when compared side by side, Lead Forensics delivers unmatched accuracy and volume of identified B2B website visitors. Our intuitive dashboard provides in-depth analytics and powerful reporting, empowering businesses with reliable, ROI-driven website visitor intelligence to fuel growth.
> 
> Verdict: Rated **4.5/5** by 257 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 257 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Lead Forensics
- **Location**: London, UK
- **Founded**: 2009

## Commercial Context

- **Starting Price**: US$0.01
- **Pricing model**: Per Feature (Free Trial)
- **Pricing Details**: Lead Forensics is priced on a customer-by-customer basis and is based upon on how much traffic is generated on the website.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United Kingdom

## Features

- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Behaviour Tracking
- CRM
- Campaign Management
- Contact Database
- Contact Management
- Dashboard
- Data Extraction
- Data Import/Export
- Email Tracking
- Interaction Tracking
- Lead Capture
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing

## Integrations (21 total)

- AWeber
- Basecamp
- Buffer
- Campaign Monitor by Marigold
- Chatwork
- Dynamics 365
- Gmail
- Google Docs
- Google Drive
- Harvest
- HubSpot CRM
- LionDesk
- Mailchimp
- Microsoft Outlook
- OneDrive

... and 6 more integrations

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat

## Category

- [Lead Generation Software](https://www.softwareadvice.co.nz/directory/1674/lead-generation/software)

## Related Categories

- [Lead Generation Software](https://www.softwareadvice.co.nz/directory/1674/lead-generation/software)
- [Lead Management Software](https://www.softwareadvice.co.nz/directory/1682/lead-management/software)
- [Predictive Lead Scoring Software](https://www.softwareadvice.co.nz/directory/3393/lead-scoring/software)
- [Lead Capture Software](https://www.softwareadvice.co.nz/directory/3533/lead-capture/software)
- [Marketing Software](https://www.softwareadvice.co.nz/directory/4630/marketing/software)

## Alternatives

1. [Seamless](https://www.softwareadvice.co.nz/software/441610/seamless-ai) — 4.5/5 (572 reviews)
2. [useArtemis](https://www.softwareadvice.co.nz/software/369021/useartemis) — 4.7/5 (171 reviews)
3. [Dripify](https://www.softwareadvice.co.nz/software/256302/dripify) — 4.7/5 (477 reviews)
4. [HubSpot Marketing Hub](https://www.softwareadvice.co.nz/software/119437/hubspot-marketing-hub) — 4.5/5 (6251 reviews)
5. [Linked Helper 2](https://www.softwareadvice.co.nz/software/240234/linked-helper-2) — 4.9/5 (276 reviews)

## Reviews

### "Great tool and account management" — 5.0/5

> **Sheridan** | *4 February 2026* | Facilities Services | Recommendation rating: 8.0/10
> 
> **Pros**: Lead Forensics is a user friendly tool that gives valuable insight into who's visiting at your website and what they're looking at. We have a monthly call with our Customer Success Manager, \[sensitive content hidden\], to go through our monthly visits, see who's of interests and where we could improve our website/content. &#10;\[sensitive content hidden\] has been great at helping us learn new ways to get the most of the platform and has been a great support in when we're launching new campaigns or setting up new web tools.
> 
> **Cons**: No major cons at all with the platform. We'd like to be able to integrate fully with our CRM system but there are work arounds and the insights from the tool far outweigh this.
> 
> Our experience with Lead Forensics has been great. It has really helped us to work more effectively across the marketing and sales teams, and informing our campaign plans.&#10;Our Customer Success Manager has really taken the time to get to know our business and customer base, offering suggestions on how we can improve our content and user experience.

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### "Easy to use and great support." — 5.0/5

> **Curtis** | *23 April 2026* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: The platform is easy to use and the support has been excellent. Information is laid out clearly and is easy to find.
> 
> **Cons**: You can't see the person that was on the site, but I completely understand why this is. It can take a few seconds for the visitor list to load when the date range is adjusted.
> 
> The experience has been excellent. The support from our account manager \[sensitive content hidden\]&#10; has been more than impressive.

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### "Experience with Lead Forensics" — 3.0/5

> **Verified Reviewer** | *18 September 2025* | Electrical/Electronic Manufacturing | Recommendation rating: 6.0/10
> 
> **Pros**: One of the things i like most about Lead Forensics is the ability to search for additional contacts for organisations, that we may not be able to find using other sources.
> 
> **Cons**: Something I have felt is a negative ( But may be outside of anybody's control to change ) is the ability to see who has been viewing our website within an organisation. We face a lot of obstacles when contacting these companies, trying to reach the person who has visited the site.
> 
> I have had some success through Lead Forensics over my time with the company and think with certain tweaking it could be a really productive, efficient tool for us to use in our everyday working.

-----

### "Valuable Insights and Excellent Support for a Multi-Channel Business" — 5.0/5

> **Neal** | *13 May 2026* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: What I liked most about Lead Forensics was how easy it made it to see which companies were engaging with our business online. The site is easy navigate and manage for a small business like ourselves. It’s been really useful for monitoring who has viewed quotes, tracking engagement when we’re directing people to our website, and identifying potential opportunities that we may otherwise have missed.&#10;&#10;The platform gives us valuable insight into how prospects are interacting with us, which has helped us target our sales efforts more effectively. \[sensitive content hidden\] have also been brilliant throughout and always checking in regularly, discussing plans and bringing fresh ideas for targeting new sales opportunities and improving engagement. Their proactive support and account and subscription management has helped us get most value from the platform.
> 
> **Cons**: The only small critique would be that, at times, there can be a lot of data to work through, so filtering and prioritising the most relevant leads can take a bit of time initially. However, once you get familiar with the platform and refine your targeting, it becomes much easier to manage and we are working through these with our account managers to iron out the details to get the best out of the data we input and are given
> 
> It is a great platform and crucial for our sales operation here. A very valuable tool that gives us great insight to our customer engagement. It gives us an overview of customer demands and requirments and helps funnel our energy in the right areas. The team are brilliant and always on hand to help no matter how big or small the query is.

-----

### "Much improved software and reporting" — 4.0/5

> **James** | *28 January 2026* | Electrical/Electronic Manufacturing | Recommendation rating: 8.0/10
> 
> **Pros**: It's previously always been an issue finding appropriate contacts in large organisations, now with the Linkedin and email contacts area this becomes far easier and more useful for follow up calls. Email reports are great for reporting.
> 
> **Cons**: Can be a little slow to load if spanning over a long period of time.  The main problem with all these types of software is getting our own sales people to buy into it and use it effectively.
> 
> Very good experience so far, trainers are very helpful and want you to get the best out of the product. Certainly has improved functionality and reporting since we last had it. Very easy to set up.  Training is constantly available. Pricing there or there-abouts for this type of software, so currently competitive.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/76566/lead-forensics)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/lead-forensics-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/76566/lead-forensics> |
| en-GB | <https://www.softwareadvice.co.uk/software/76566/lead-forensics> |
| en-IE | <https://www.softwareadvice.ie/software/76566/lead-forensics> |
| en-NZ | <https://www.softwareadvice.co.nz/software/76566/lead-forensics> |
| fr | <https://www.softwareadvice.fr/software/76566/lead-forensics> |

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