---
description: Review of BuzzSumo Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: BuzzSumo | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

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# BuzzSumo

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> BuzzSumo is a platform for social media analytics and works as a data curating tool for content marketers. Based on enquirer reports and search queries, this cloud-based application searches the web-content and informs the enquirer of the success rate by calculating the number of shares and likes. It analyzes the top performing content in all types of markets.&#10;&#10;BuzzSumo has an advanced search engine that can identify content about a topic or a domain that has been shared many times, in order to better understand the reaction from the audience. It provides an organized platform which can be used to guide users through the flow of the content piece. It mainly gives insight into the success of the content through social media platforms. BuzzSumo analyzes, connects and follows key influencers to increase the growth rate of users by keeping track of their social content.&#10;&#10;Paid plans give users access to up to 5 years of historical data, as well as CSV and PDF exports, to download data and reports in seconds.
> 
> Verdict: Rated **4.5/5** by 146 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 146 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Cision
- **Founded**: 1867

## Commercial Context

- **Starting Price**: US$199.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Content Creation: $159/month (billed annually) or $199/month (billed monthly)&#10;PR \&amp; Comms: $239/month (billed annually) or $299/month (billed monthly)&#10;Suite: $399/month (billed annually) or $499/month (billed monthly)&#10;Enterprise: $999/month (billed annually) or $999/month (billed monthly)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, United Kingdom, United States

## Features

- @mentions
- API
- Activity Dashboard
- Audience Targeting
- Benchmarking
- Campaign Analytics
- Categorisation/Grouping
- Click Tracking
- Competitive Analysis
- Competitor Monitoring
- Contact Management
- Content Library
- Content Management
- Conversion Tracking
- Customer Engagement
- Customisable Reports
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Visualisation

## Integrations (1 total)

- Slack

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Social Media Monitoring Software](https://www.softwareadvice.co.nz/directory/4221/social-media-monitoring/software)

## Related Categories

- [Social Media Monitoring Software](https://www.softwareadvice.co.nz/directory/4221/social-media-monitoring/software)
- [Influencer Marketing Software](https://www.softwareadvice.co.nz/directory/4292/influencer-marketing/software)
- [Marketing Software](https://www.softwareadvice.co.nz/directory/4630/marketing/software)
- [Social Media Marketing Tools](https://www.softwareadvice.co.nz/directory/3905/social-media-marketing/software)
- [Content Marketing Software](https://www.softwareadvice.co.nz/directory/1839/content/software)

## Alternatives

1. [Meltwater](https://www.softwareadvice.co.nz/software/188440/sysomos) — 4.0/5 (96 reviews)
2. [Brand24](https://www.softwareadvice.co.nz/software/24347/brand24) — 4.7/5 (254 reviews)
3. [monday.com](https://www.softwareadvice.co.nz/software/131008/monday-com) — 4.6/5 (6035 reviews)
4. [Mailchimp](https://www.softwareadvice.co.nz/software/111921/mailchimp) — 4.5/5 (17603 reviews)
5. [Zoho Social](https://www.softwareadvice.co.nz/software/392457/zoho-social) — 4.7/5 (3420 reviews)

## Reviews

### "So good it's like cheating" — 5.0/5

> **Ben** | *6 April 2016* | Internet
> 
> **Pros**: The app is super simple to use and fairly flexible. It's also priced decently for what you get.
> 
> **Cons**: The categories you choose from to see what's going on in a given industry sector are limited, so if they don't fit your niche then it may be hard to use that and it's one of the most useful features. There's a free form search but that's less useful for social posting, or more work anyway. The other thing is that I have a paid subscription and can't access some super useful features like what's trending in the past 8 hours vs. 24 hours because I don't have an "agency" level subscription. Usually apps provide collaboration features for that as opposed to de-featuring key components of the main app, but you can't have it all I guess.
> 
> I've used BuzzSumo for almost a year as a way to find good content to post on social channels and also to find good ideas for articles to write. It's really so useful that it's like cheating when used to re-post articles on social. It tells you exactly what is trending today so you can be on point with your posts and get better engagement.

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### "I'm obsessed with BuzzSumo\!" — 5.0/5

> **Megan** | *8 April 2019* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: I write for a living (and do a little social media), and BuzzSumo is my go-to tool to see what's relevant and trending. It's amazing for finding high-traffic topics and makes it SO easy to generate new content. Plus, you can organize findings by a specific social media platform, seeing where each article performs best.
> 
> **Cons**: NONE\! My experience has been nothing but positive. I only wish I'd discovered it sooner.
> 
> BuzzSumo is a must-have for anyone who works in content development or social media. I highly recommend it. It's easy to use and delivers invaluable information. It's one of my favorite tools.

-----

### "Their Purpose is Cloudy" — 3.0/5

> **Steven** | *6 December 2018* | Real Estate | Recommendation rating: 5.0/10
> 
> **Pros**: Originally, it was a good tool for us to get some data on social sharing for our content and help us identify any influencers. We originally got it to help us monitor our brand, but it proved difficult with the tool, hence the shift in its use.
> 
> **Cons**: Nowadays, the product is spotty in what it delivers and what its purpose is. It's monitoring tools for influencers, content, and social doesn't seem accurate from our standpoint. And there's no one helping us understand how to best use it (no support).

-----

### "So good if you're using it" — 5.0/5

> **Lairs** | *9 September 2019* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: It tracks the top content and sends it right to slack if you're using it. Follows the right pages and sites as well\!
> 
> **Cons**: It almost does too much. I wish it was free but who doesn't, we all want good stuff for free. I also wish it wrote content for you ha
> 
> I think it's a great tool if you're in content marketing\!

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### "Amazing insights on social data" — 5.0/5

> **Adam** | *8 March 2019* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: I compulsively check what’s trending on social, but the real value comes in researching high value topics for content projects and influencers for networking and social outreach.
> 
> **Cons**: Some of the best features seem to require ever increasing price points.  It’s a fair ask, but sometimes frustrating
> 
> Exceptional customer support and a product that offers immense value to anyone working professionally in content marketing or social media marketing.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/73650/buzzsumo)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/73650/buzzsumo> |
| en | <https://www.softwareadvice.com/marketing/buzzsumo-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/73650/buzzsumo> |
| en-GB | <https://www.softwareadvice.co.uk/software/73650/buzzsumo> |
| en-IE | <https://www.softwareadvice.ie/software/73650/buzzsumo> |
| en-NZ | <https://www.softwareadvice.co.nz/software/73650/buzzsumo> |
| fr | <https://www.softwareadvice.fr/software/73650/buzzsumo> |

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