---
description: Review of Sendlane Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
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title: Sendlane | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

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# Sendlane

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> Sendlane is a cloud-based email marketing solution for content creators, digital marketers, and e-commerce companies. Key features include email automation, performance tracking, real-time reporting and analytics as well as email retargeting.&#10;&#10;&#10;Sendlane enables users to create personalized emails and send them to a targeted segment. The solution lets marketing managers create mailing lists based on audience demographics, purchase behavior, point of sale, location and more. Email retargeting allows businesses to activate and deploy workflows based on the user's interaction with the website.&#10;&#10;&#10;Sendlane’s event tracking capability collects audience information, tracks clicks and analyzes revenue generated through every email. The solution also provides a dashboard to view details like user history and activity on the website.&#10;&#10;&#10;Sendlane offers third-party integration with Shopify, Privy, Woocommerce and more. Services are offered on a monthly subscription basis and support is provided via email, live chat and through an online knowledge base.
> 
> Verdict: Rated **4.2/5** by 34 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.2/5** | 34 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support | 4.2/5 | Based on overall reviews |
| Value for Money | 3.8/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Sendlane
- **Location**: San Deigo, US
- **Founded**: 2013

## Commercial Context

- **Starting Price**: US$600.00
- **Pricing model**: Usage Based (Free version available) (Free Trial)
- **Pricing Details**: Only pay for what you use...Because let's face it, paying for contacts sucks.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- A/B Testing
- Activity Tracking
- Autoresponders
- CAN-SPAM Compliance
- Campaign Management
- Campaign Planning
- Campaign Tracking
- Channel Management
- Communication Management
- Contact Database
- Contact Management
- Customer History
- Customisable CTAs
- Customizable Fields
- Dashboard
- Data Import/Export
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management

## Integrations (20 total)

- ClickFunnels
- Convertful
- Gmail
- GoTo Webinar
- LeadsBridge
- LiveChat
- MailMunch
- Meta for Business
- Microsoft Outlook
- OptimizePress
- Outgrow
- PayKickstart
- Poptin
- Privy
- Shopify

... and 5 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Marketing Software](https://www.softwareadvice.co.nz/directory/4630/marketing/software)

## Related Categories

- [Marketing Software](https://www.softwareadvice.co.nz/directory/4630/marketing/software)
- [Predictive Lead Scoring Software](https://www.softwareadvice.co.nz/directory/3393/lead-scoring/software)
- [Campaign Management Software](https://www.softwareadvice.co.nz/directory/2878/campaign-management/software)
- [Marketing Analytics Software](https://www.softwareadvice.co.nz/directory/1702/analytics-tools/software)
- [Customer Engagement Software](https://www.softwareadvice.co.nz/directory/508/customer-engagement/software)

## Alternatives

1. [EngageBay CRM](https://www.softwareadvice.co.nz/software/83835/engagebay) — 4.7/5 (907 reviews)
2. [Marketo Engage](https://www.softwareadvice.co.nz/software/21522/marketo-engage) — 4.3/5 (710 reviews)
3. [Salesforce Marketing Cloud](https://www.softwareadvice.co.nz/software/22998/salesforce-socialcrm) — 4.2/5 (526 reviews)
4. [Spotler CRM](https://www.softwareadvice.co.nz/software/5776/really-simple-systems) — 4.4/5 (453 reviews)
5. [Keap](https://www.softwareadvice.co.nz/software/139060/infusionsoft-crm) — 4.1/5 (1298 reviews)

## Reviews

### "Great option for email marketing beginners" — 4.0/5

> **Jess** | *9 June 2018*
> 
> **Pros**: I found Sendlane to be fairly simple to use. The interface is pretty intuitive and making landing pages was pretty easy too. The landing pages are really nice looking.
> 
> **Cons**: At times the landing page software would freeze up/stop working suddenly and if I didn't save I'd have to start over...so there must be some bugs that need to be worked out still.

-----

### "Sendlane - Marketers Best Friend - A must have in the toolbox" — 5.0/5

> **Alexander** | *20 October 2020* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: We have used Sendlane for over 2 years and the experience has been a bit great. The sendlane platform has from day 1 been intuitively easy to use and segmenting non active subscribers has been incredibly easy - something which for me is a very important feature.&#10;&#10;Sendlane have actually helped me become a BETTER marketeer. Unlike other ESPs who often close accounts for the smallest of issues. Sendlane actually take the time out to personally reach out and try and resolve the issue and offer advise and industry knowledge on how to improve your marketing.&#10;&#10;They have helped me to refine my skills and helped our team become better at automations, segmentation and copy writers.
> 
> **Cons**: when they moved from legacy to their 2.0 version but that was a one off and was worth the annoyance.
> 
> Epic. They are consistently releasing new features, the UI is simple and intuitive, the delivery is great, the customer service is great.

-----

### "Affiliate rookie" — 3.0/5

> **Bruce** | *24 February 2021* | Marketing & Advertising | Recommendation rating: 3.0/10
> 
> **Pros**: Easy to use and understand. I’m new so I found it easy to use and understand
> 
> **Cons**: Didn’t know that’s clicks mattered that much
> 
> Was good till lately when I am now on probation.  I paid the full year

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### "Hands down, ELITE Email Marketing Software\!" — 5.0/5

> **Romano** | *5 October 2020* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Sendlane provides an arsenal of useful tools and service, far more than any of the other platforms we've used in the space. The software is loaded with metrics that directly relate to the eComm business and help us make better and smarter decisions around our automations / email follow up sequences. The deliverability is OUTSTANDING and the service from their team is the fastest we've experienced...EVER.
> 
> **Cons**: Some of the previous metrics or features that were missing were quickly heard by the Sendlane team and implemented to improve our user experience - hard to provide a downside when their team continues to address and improve\!
> 
> We have found that Sendlane provides the best bang for the buck and overflow of value for the price point. From the software to customer support, Sendlane provides tremendous value and we're happy to provide a GREAT review for the tremendous value they continue to bring to the table.

-----

### "Great Customer Support and U/I" — 5.0/5

> **Verified Reviewer** | *1 March 2021* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Anytime we have an issue our account manager is on it with their developers. The User interface is very easy to comprehend even for those that are not an experienced deployer.
> 
> **Cons**: We would like to see a heat map of clicks :)

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/71811/sendlane)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/sendlane-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/71811/sendlane> |
| en-GB | <https://www.softwareadvice.co.uk/software/71811/sendlane> |
| en-IE | <https://www.softwareadvice.ie/software/71811/sendlane> |
| en-NZ | <https://www.softwareadvice.co.nz/software/71811/sendlane> |

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