Ahrefs

Pros

Their Keyword explorer feature is best for me, I am able to find the best keywords without spending so much time on Google keyword planner or search engines.

Cons

They Do no provide Wbesite traffic outside search engine

Pros

Almost best tool to spot the rankings on your competitors and discover their links. Period.
They tried to add website analysis. You can use that part for free under certain conditions.

Cons

The price gone up lately.
The website analysis part is ok but basic.

Pros

i liked the format of the way you can gain access to the information for the sites when you're needing the full stats.

Cons

the pricing is a little bit convoluted especially when it comes to credit usage. they give you the impression that you can find all you may need but then you have too go up a tier. which makes no sense why pay for a monthly subscription and then pay for more credits to get too the information. and the monthly fees are a little bit extreme.

Pros

They are constantly improving the product and they listen to user requests for features. Most of the metrics you're interested can be seen on a single screen and if you want, you can dive into them to get more detail.

Cons

There's a LOT of tools available and sometimes it can become difficult to know which ones are going to be best for you task/ask.

Alternatives Considered

Reasons for Switching to Ahrefs

Pros

Although I'm a big fan of the audits and traffic estimations, which are very useful for competitor analysis, what I like the most about Ahrefs are their features related to backlinking. Many of these features provide all the information you need to create various types of outreach campaigns and advance your SEO techniques, such as detecting backlinks pointing to 404 pages or identifying unlinked mentions.

Cons

I found it a bit expensive. That's probably why is only for SEO Pros. Also, it's a bit hard to use at the very beginning.

Alternatives Considered

Reasons for Choosing Ahrefs

Switched From

Reasons for Switching to Ahrefs

Pros

Good competitor keyword analysis tools, good quality site health monitoring

Cons

Once one of the greatest SEO tools, it became a tool that confused customers with complicated pricing schemes and tried to charge as much as possible.

We have been AHREFS customers for almost five years, and their recent changes have made us wonder how far this company can go in terms of customer service, customer respect, and pricing schemes. The new scheme is so complicated that your credit card can suddenly charge $1000s without your knowledge.

When we contacted to customer support, they told us that beside the $2000 annual fee we pay, we also need to pay $3500 for additional keyword tracking (which we never signed up for, it was migrated from our old account, where usage was free) without our knowing.

We decided to stop partnering with ahrefs due its complicated pricing model which scams users and surprisingly charges you and we're moving to different platform now.

Usage is not recommended due to the high scam and confusion rate. Recommendation from a company with over 1 million organic monthly traffic and 22 million visitors.

Alternatives Considered

Reasons for Switching to Ahrefs

Pros

Excellent user interface. You can use it to content insights, competitor analysis and keyword research

Cons

Price is a bit too expensive, but worth it on long term

Alternatives Considered

Switched From

Reasons for Switching to Ahrefs

Pros

It is mature and well-rounded software. It simply does what they say. We rarely see any downtime.

Cons

Changes to the pricing/plans have meant that Ahrefs is too expensive. Adding on a single user or more can be a huge expense. While we love it, there are other, cheaper competitors.

Pros

Ahrefs has a great combination of accurate data and useful, intuitive features which makes it highly valuable for SEO and market research.

Cons

It sometimes struggles with more niche keywords.

Pros

This is my go-to SEO tool, mate! Love the powerful data and insights it provides, it's a beaut.

Cons

Nah, can't fault it, really. Use this app almost every day!

Pros

Ahrefs has been a reliable tool for us, particularly when it comes to backlink data and keyword research tools. The user experience is intuitive and user-friendly, making it easy for us to navigate and gather valuable insights.

Over the years, we have consistently recommended Ahrefs to our clients, and it has been instrumental in helping us analyze trends in the digital landscape. However, we've recently encountered a significant drawback with their new credit system. This change in pricing and usage structure has made it untenable for us to continue using and recommending Ahrefs to our clients.

As a result, both our clients and ourselves are in the process of transitioning to alternative solutions that better align with our needs and budget constraints. While Ahrefs has served us well in the past, this recent change has unfortunately prompted us to seek alternatives.

Cons

Until just a few days ago, I had been a loyal user of Ahrefs for over a decade. However, I recently encountered a sudden and unexpected issue with the platform. Out of the blue, we received a message notifying us that our legacy plan was being terminated due to excessive usage. What made this situation even more frustrating was the absence of any prior usage warnings. It felt like a sudden and unpleasant surprise, and the lack of proactive communication from Ahrefs didn't help.

Setting aside the cost implications, I believe that if someone from the Ahrefs team had taken the time to reach out and guide us through transitioning to a new plan, we might have been more willing to cooperate. Instead, all we received was an email informing us of the termination of our plan.

In addition to this disappointing experience, there were a few other issues that we had encountered while using Ahrefs:

The traffic numbers and estimates provided by the platform often proved to be wildly inaccurate.
Backlink data was inconsistent, sometimes showing lost links and found links without a clear pattern.
Ranking data obtained from scraped SERPs consistently diverged from the data in Google Search Console (GSC) or real live Google searches.
Overall, our experience with Ahrefs left much to be desired, primarily due to the abrupt termination of our plan and the lack of reliable data accuracy. We hope that Ahrefs can improve its customer service and data quality in the future.

Pros

Functionalities are fairly advanced. It's good for keyword research, competition analysis, evaluating strengths and weaknesses.

Cons

It's not always very accurate, you can't rely only on what you see in the tool. You have to actually check on Google what happens to know your position to be sure.

Pros

You can add multiple domains once you verify the ownership and its free version gives you quality data. It offers detailed insights on your website improvement score along with the fixes suggestions and it's pretty accurate and useful. It helps me to identify On-page, Technical as well as Off-page errors.It helps you with keyword research and Backlink Analysis. It even helps you with competitor analysis and based on that you can plan your SEO strategies.It will also help you with the internal linking of your website and its suggestions are pretty good.With its backlink audit feature, you can check if you have any toxic backlinks and remove them.The best part is it also fetches data from different search engines like Bing and YouTube too. And that's great if you are working on an IMC Campaign for your Brand. It will give you a detailed analysis of your campaigns.

Cons

They can make a lot more improvements in their Local SEO feature.

Pros

It is easy to use. And I get lots of keyword ideas for my blog posts. Definitely great for keyword research.

Cons

I would say it's a little bit pricey. That's the only negative thing I can say for now.

Pros

I absolutely love Ahrefs for its outstanding backlink analysis and search volume checking capabilities. As someone who is deeply invested in improving my websites' SEO, Ahrefs has become my indispensable tool.

Cons

In my experience, I've noticed that Ahrefs' estimated traffic can sometimes be inflated due to various factors, f.e. Google Images.

Pros

Ahrefs gives you a clear overview of your most import KPIs and explains them in plain English through its documentation.

Cons

Ahrefs is quite expensive if you wish to use its most premium features. Its free version is not bad though requires you to share your data with them.

Pros

Brilliant insights, really easy to use. Really liked the free tools as a way to onboard to the platform before making the decision to purchase.Keyword difficulty is a great resource for SEO.

Cons

Can be difficult to make the most out of for the price.

Alternatives Considered

Pros

Below are the Key areas that I like most about Ahrefs:1. Powerful Keyword Research2. Comprehensive Backlink Analysis3. Competitor Analysis4. User-Friendly Interface

Cons

There is nothing to dislike about Ahrefs. This tool is doing great and provide there best services

Pros

It's great for keyword research, competitive analysis, and anything really related to SEO. Love their content as well.

Cons

Steep learning curve, though they do their best to provide loads of content resources to help.

Pros

Ahrefs boasts an intuitive, user-friendly interface that makes it easy for users of all experience levels to navigate and utilize its features. The dashboard provides a quick snapshot of your website's performance, including domain rating, backlinks, and organic trafficAhrefs shine in backlink analysis, offering one of the most extensive backlink databases in the industry. The platform allows me to assess the quality of my clients' backlinks, identify potential link-building opportunities, and monitor competitors' backlink profiles. The disavow tool has also been beneficial in protecting websites from potentially harmful links.

Cons

While Ahrefs is undoubtedly a powerful and comprehensive SEO tool, there are a few minor drawbacks that I have encountered in my experience 1-pricing2-Mobile App:3-Data Update Frequency:

Pros

What I loved was the quantity and quality of data it offers. As an SEO professional, having accurate and complete information about keywords, links, competitors, and performance is critical.

Cons

The truth seemed a little high the price. Although I understand that the quality and quantity of data that the tool offers justifies its cost, it may be a bit high for those with tighter budgets. However, I find the investment worthwhile as the return on investment is significant when used correctly.

Pros

the most important is keywords research as well as site Audit.

Cons

The Keyword difficulty shown is Ahref is not that much accurate as per my opinion.

Pros

my favourite feature is the keyword research. Very useful and easy to use.

Cons

the design is pretty old. i think they can improve it.

Pros

BEST software for researching backlinks for the allí websites.

Cons

Si the BEST SEO software but si very expensive

Pros

Easy to useHighly simple user interfaceCan integrate with other apps easilyGreat for keyword research

Cons

Little bit expensiveFewer features in the trial version