About CRM Analytics












CRM Analytics pricing
CRM Analytics does not have a free version but does offer a free trial. CRM Analytics paid version starts at US$70.00/year.
Alternatives to CRM Analytics
CRM Analytics Reviews
Feature rating
All CRM Analytics Reviews

- Industry: Information Technology & Services
- Company size: 10,000+ Employees
- Used Daily for 1+ year
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Review Source
CRM Analytics for sales analysis
Pros
CRM analytics provides goods insights and add good value to business
Cons
CRM Analytics is expensive for small and medium enterprises.
- Industry: Banking
- Company size: 1,001–5,000 Employees
- Used Weekly for Free Trial
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Review Source
Salesforce Analytics Cloud Performance Review
Take decisions based on information result now easier
Pros
The dashboards are very handy and useful to our activities because it nicely integrates the information and presents it in a very digestable way with the enhancement of the Analytics Cloud
Cons
Knowledge ramp is a bit difficult to users that have no idea what is it
Alternatives Considered
Microsoft Power BIReasons for Switching to CRM Analytics
Because of the trailhead playgrounds to my employees result helpful to learn- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Monthly for 6-12 months
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Review Source
Great Platform
I enjoy using this platform, i find new tools each day.
Pros
CRM Analytics was a great tool to keep me organized and informed.
Cons
Platform was a little hard to navigate at times.
- Industry: Information Technology & Services
- Company size: 10,000+ Employees
- Used Daily for 2+ years
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Review Source
Salesforce a great option but may show some issues on the long run
We have our ups and down, its does the job really good but has make me pass for bad situations with oldest report to track them on this system.
Pros
The dashboard options.
Reports available to use.
KPI performance monitor.
Integration with different tools.
Cons
Search options can be painful with some required values for my job.
Attachments of critical information can be lost if a lot of time has passed since opening a case/report.
- Industry: Financial Services
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Review Source
Senior Customer Support Executive
Pros
We are using Salesforce CRM analytics for our merchants to easily track their requests, complaints and services related issues, easily to access there previous records through his case id, easy to use after integration with our knowledge base
Cons
To close the generated Service appointment number
- Industry: Financial Services
- Company size: 5,001–10,000 Employees
- Used Daily for 6-12 months
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Review Source
CRM Analytics Review
Pros
Easy to track merchant account, transactions details, complaints, queries and requests. I most like feed feature to track the latest conversation and complaints progress.
Cons
There is nothing to dislike in CRM Analytics but sometimes i feel the data fillup section which takes most of the productive time in payment cases.
- Industry: Transportation/Trucking/Railroad
- Company size: 10,000+ Employees
- Used Monthly for 1+ year
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Review Source
CRM Analytics
It is a good tool however there is always room for improvement.
Pros
The information and tracking purposes. The secureness
Cons
That the verification code doesn't go to both email and phone

- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Weekly for 2+ years
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Review Source
Best way for customer analytics
Do more with less effort.
Pros
User friendly and very powerful tool for customer analytics.
Cons
Maybe it could improve mobile experience.

- Industry: Staffing & Recruiting
- Company size: 201–500 Employees
- Used Daily for 1-5 months
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Review Source
Salesforce with CA
While the platform offers a lot of flexibility and customization options, businesses may need to invest significant time and resources into configuring the platform to their specific needs.
Pros
User-friendly interface that makes it easy for businesses to manage their data and workflows.
Cons
The price. It's a bit expensive especially for small businesses.

- Industry: Information Technology & Services
- Company size: 10,000+ Employees
- Used Daily for 1+ year
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Review Source
Great analytics platform from Salesforce
CRM Analytics has a several customization options for visual analytics that are being used to server our clients. It is a huge plus that it can integrate the Salesforce products really well. So, if you have a Salesforce stack then this product will be an added advantage for analytics and get insights to the datasets.
Pros
1. The platform is easy to use2. You can view the data on the tool itself and can make minor formatting changes over the cloud itself3. Connectivity to other systems is an add-on4. Several customization options for reporting
Cons
1. It can take sometime to understand the UI of the tool2. Bit expensive and takes time to build the report
- Industry: Legal Services
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Nicole's review
I love the software and use it daily. It is so simple to utilize and honestly I can't picture myself continuing to work without it anymore.
Pros
I love how user friendly this is as you can customize the software to your liking and understanding and things are easily accessible.
Cons
I would love to have more power on customizing the software as it can be complicated to give instructions to another person to do so for me.
- Industry: Information Technology & Services
- Company size: 201–500 Employees
- Used Daily for 1+ year
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Review Source
SF review
overall experience has been great. It feels like there are unlimited things you can do with Salesforce.
Pros
i love how so much information about contacts, leads, accounts can be stored in one holistic software.
Cons
salesforce is a great too and i cant really say anything bad about it but if I had to pick I would say that its frustrating how there are 2 different types of Salesforce: lightning and regular.
- Industry: Entertainment
- Company size: 51–200 Employees
- Used Daily for 1+ year
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Review Source
Salesforce is a very powerful tool
I was really impressed as a user by this software and it was a great tool for our business sales analysis
Pros
Easy to configure for the business needs
easy to use on a daily basis
training is relatively easy as well
a good support service
allows integrations via open APIs
Cons
can be tricky to understand the configuration and what needs to be updated in order to use the same values in all modules
- Industry: Information Technology & Services
- Company size: 51–200 Employees
- Used Daily for 1-5 months
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Review Source
Artificial Intelligence for Citizen Developers
I used Einstein Analytics (now: Tableau CRM) to rebuild and improve sales reporting in a medium-sized company.
Pros
Data analyses, including predictive data analyses, can be created quickly. The AutoML algorithm automates many tasks. The visualisation is excellent.
Cons
Salesforce promotes the product as a solution for Citizien Developers. This is generally true. However, basic knowledge of artificial intelligence and data analysis in general is necessary for the implementation so that added value can be generated.
In addition, individual requirements in dashboards can often only be implemented with increased effort. For this, JSON files have to be adapted, which often leads to many errors.
- Industry: Computer Software
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Review Source
Excellent analytics cloud as A Best Business Intelligent Application
Pros
1. Mobile First: Wave was designed for smartphone and tablet use first, but also works seamlessly on desktop and laptops.
2. Key-value Store: Wave is based on a key-value-store, NoSQL database meaning you can bring all data from 3rd party apps and your desktop into the system easily.
3. Data for All: Wave provides insights and reports for back-end, front-end, end-user and developers to query and analyze the KPIs that interest them.
4. Secure Data: Wave can meet high-level data privacy and data security requirements for analyzing confidential data.
5. Multiple Dashboards: Create dashboards for multiple datasets and to meet a variety of business, departmental and individual KPI analyses.
Cons
Data-analysis capabilities aren't well known.
- But It's true that sometimes simpler is better, and the saved lenses and dashboard views and ad-hoc "group, measure, filter, view," and "action" options may cover a lot of needs. But this is a V1 product, and it will undoubtedly take some time to mature.
- Industry: Computer Software
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Review Source
Best Visual Reporting and Dashboard Tool
Pros
I have recently worked with this product, Dashboards are very interactive, mobile friendly and easy to share your data with your colleagues. You can filter your data with your dynamic time query. Response is also very quick and fast in terms of performance.
Cons
We have started recently and in learning phase, So can't provide much information for least like, but graphics are above than my expectation. i personally appreciate it.
- Industry: Computer Software
- Company size: 1,001–5,000 Employees
- Used Daily for 1-5 months
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Review Source
Pricey - But reaps its returns eventually
As we all know that the standard salesforce out of the box reporting and dashboards isn't that great.
This tool mainly looks to eliminate any complaints in regards to that and it definitely does that.
The type of lenses and dashboards you can create is amazing!
The look and feel of it is very modern and fancy.
It has a flat data architecture so it can group, mould and join your data neatly.
It is however, not that easy to administer and maintain it. You definitely need specialists to work with you and help get this up and running.
Pros
Great Interface
More granular data reporting
Powerful and fast
Cons
Complex to maintain
Doesnt directly sync / integrate with databases.
Cant replace something like Mulesoft or Bhoomi.
- Industry: Financial Services
- Company size: Self Employed
- Used Weekly for 6-12 months
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Review Source
Overall a good tool
Overall my experience has been okay - not great but also not the worst. Take your time in your search.
Pros
Powerful analytics at your whim, as long as you know what you're looking for this can be a very powerful tool.
Cons
The tool can be very clunky and hard to navigate at times. If you dont know exactly what you're looking for it can be difficult.
- Industry: Computer Software
- Company size: 501–1,000 Employees
- Used Daily for 1-5 months
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Review Source
Has been amazing so far!
We recently implemented wave and it has been really amazing so far!
The grouping, cutting and slicing of data is just amazing. It really makes the sales reps and the management team be in Salesforce and do most, if not all, their reporting needs.
It took us about 3 months to get this up and going and we were happy with the way things had rolled out.
The only thing is that it takes some training to use this tool the right way.
Pros
Great insights to your data, clean polished UI
Cons
Training costs and resource availability to get this going.
- Industry: Computer Software
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Review Source
Perfect Analytics Cloud tool!!
Pros
The pictorial representation of the overall data and its mapping on the Dashboard is the most fascinating thing of this tool and the parallel processing is also remarkable
Cons
There is nothing as such that can be least liked, However it would be great if the query time out time is increased from 2 minutes to more.
- Industry: Computer Software
- Company size: 1,001–5,000 Employees
- Used Weekly for 1-5 months
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Review Source
Doesnt live up to the expectations
The look and feel of this tool is really good but as you start using it more and more you see where it lacks.
Salesforce really did sell this one big! I like it for its features but I dont think it is value for the money. I think for the amount we paid we could have found a cheaper tool with similar functionalities. Its speed is definitely fast compared to the normal salesforce reporting and dashboards. It loads up reports and shows them pretty neatly. To achieve a specific ask, it takes a lot of customization and then you again need to invest on a dedicated resource to keep building the lenses and views for you.
Pros
fast and clean
Flexible
Cons
Pricey
Too much customization needed
- Industry: Management Consulting
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Review Source
Worst analytics tool ever
Pros
Salesforce sales team work hard to persuade their client that Wave is what they need. Unfortunately, having no technical background, clients rather rely on Salesforce brand than the actual functionality of the tool.
Cons
It is not a self-sufficient product, but rather an API with very limited functionality and bugs. Almost impossible to scale the tool, or build something usable once the complexity of tasks increases.
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Review Source
Extremely easy to use
Extremely easy to learn this very powerful analytics tool. But needs to be easier to integrate outside data.
Pros
Easy to ise
Cons
Outside data hard to bring in
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Review Source
Great Product
So cool the product itself. Can drill into detail in a sec. Nice visualization. Nice features. Great Product.
- Industry: Computer Software
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Review Source
Analytics Cloud WAVE
Pros
The Reporting and the Summary fetching capabilities of the application makes it one of the best in the market today.
Cons
Nothing as such, but yes there are some scope of improvements for the product.
- Industry: Information Technology & Services
- Company size: Self Employed
- Used Daily for 2+ years
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Review Source
Using Sales force
If you need the best CRM, with the most tools and features, this is the CRM to get, bottom line. The analytics it tells you can really help yourself, your company and your team too
Pros
I was a user of Sales Force while working for a larger company. Many of the features were set up by the company, and these tools and features were quite robust. The sales function tools help you keep track of closed sales, opportunities and events meetings and potential leads. Plus you can customize reports to help you determine your success rate and areas to help you grow your business.
Cons
I think that due to this CRM being the leader in this space, that it also comes with many many tools and features, which at times can be a little overwhelming. (Although many good trainings on using this software are also available to help).
- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Weekly for 6-12 months
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Review Source
CRM Analytics review
Overall it’s been a good option for basic and mid-level analytics routines
Pros
Great features and high performance, together with professional support
Cons
Lacks Visualization tools found in other top products
Alternatives Considered
TableauReasons for Switching to CRM Analytics
Testing- Industry: Apparel & Fashion
- Company size: Self Employed
- Used Weekly for 1-5 months
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Review Source
All-in-One Analytics Platform
As long as data integrations and some past experience using Salesforce Analytics Cloud is there, I find this tool super helpful in retargeting customers who are engaged with my marketing campaigns but need an extra nudge to buy my apparel items. Additionally, analyzing the retargeting campaigns on an ongoing basis and after they have concluded helps me use those clusters of customers for other ads I want to run in the future for a different but related items, categories or brands. If there is more technical support and training available for non-premium users, we should see a growth in value of Salesforce Analytics Cloud.
Pros
I used Salesforce Analytics Cloud to analyze impact of my marketing campaigns on customer journeys. After I connected Google Analytics to Salesforce, I was able to see the data flow between the tow systems. I then created custom audiences in Google Analytics using the criteria of customers who engaged with marketing campaigns, added items to cart but didn't purchase them. Once the destination of Salesforce was added, I was able to execute campaigns against those audiences. These re-targeting ads helped reduce cart abandonments and increase conversion rates. Because of data integration and re-targeting capabilities, I could leverage Salesforce Analytics Cloud to improve sales from customers who were interested in purchasing my apparel items. This data driven strategy drove high ROI for my business.
Cons
Setting up integration between Salesforce Analytics Cloud and business intelligence tools such as MicroStrategy needs development resources. There is a learning curve for users who have not used Salesforce before. Example: data extensions, APIs, etc. need to be configured according to Salesforce requirements. Coding knowledge is needed to maximize potential of data connectors. If password is forgotten, there is a long process to reset it which sometimes may involve working with Salesforce administrator or tech support. If tools like Datorama are used, integration is easier but then clients have to spend extra money to get access to those add-ons. So, premium support and integration costs are high.
- Industry: Broadcast Media
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Review Source
Sales Force review
Salesforce Analytics reminds be to contact clients that I haven't reached out to in a while and also it is a great tool to look at what cleint did previously and keeps my buisness fresh,
Pros
I use the analytics daily to keep up with my buisness, it reminds me when i haven't spoken to clients. The Dashboard is something I use daily, and it is very user friendly and easy to keep up with my buissness.
Cons
Overall I am exteremly happy with Salesforcea and all of the Analytics it provides to make my business easier.

- Industry: Retail
- Company size: 201–500 Employees
- Used Weekly for 6-12 months
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Review Source
Game changer
We are very happy with the software, because we were able to make a leap in terms of productivity and data reading.
Pros
It is very intuitive and easy to learn how to use. Also, it is very user friendly even for people who are not familiar with this kind of products. Finally the integration with other apps is clean.
Cons
Maybe the softwear needs to integrate more updates.
- Industry: Insurance
- Company size: 501–1,000 Employees
- Used Daily for 2+ years
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Review Source
Easy to use but has hurdles too
Quite easy to use for the end user, could do with some improvements but is a good tool all in all
Pros
It helps out your data into a visual point which helps to track news business as well as existing quotes. It links to external applications which is helpful
Cons
The views can be limited sometimes so may not be able to entirely personalize the way you want to use it. You need coding knowledge in order to be able to maneuver or change things which makes it tough

- Industry: Hospitality
- Company size: 10,000+ Employees
- Used Daily for 6-12 months
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Review Source
Salesforce software makes your daily work easier.
I use this software to report daily work and tasks and to keep everything in the company's database, so it is easy to find and follow up later.
Pros
The Salesforce software makes my daily reporting sorted and easy to find. It keeps me updated and it makes my daily tasks easy to follow up.
Cons
The Software is very easy to use. I did not notice any problems so far.

- Industry: Information Technology & Services
- Company size: 1,001–5,000 Employees
- Used Daily for 1+ year
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Review Source
Analytics platform for everyone under one roof!
Pros
1. We are using it to create dashboard by integrating Salesforce CRM
2. We are also using SQAL and SQL queries to create dashboards
3. Salesforce Analytics Cloud - we call it Wave Analytics creates beautiful dashboards
Cons
1. This is a web os platform so you will need internet connection to access it
2. Can expect more functionalities compared to other reporting tools i.e. integration with other data connectors

- Industry: Computer Software
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
Great BI tool if you know SAQL
we use wave analytics to product sales and service dashboards
Pros
Produces great-looking dashboards that work within salesforce enviroment
Cons
difficult to create dashboard with out a good understanding of sql and sqal
- Industry: Marketing & Advertising
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Review Source
Salesforce
Keeping tabs on all of my accounts, as well as future pipelines with ease.
Pros
Ease of use, easy to navigate, in addition to the data that Salesforce is able to bring to the table + additional widgets.
Cons
Because of the layers of data and reporting, some areas are difficult to get to without clicking multiple times/multiple tabs.
- Industry: Computer Software
- Company size: 10,000+ Employees
- Used Daily for 2+ years
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Review Source
Does the job!
Good but have not explored other options to know different
Pros
Reporting and analytics mostly easy to customize and generate reporting but could be more intelligent with categories.
Cons
Time taken to load each page snd lack of abundant categories to drill down into. Better dashboard as well.
- Industry: Nonprofit Organisation Management
- Company size: 11–50 Employees
- Used Daily for 2+ years
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Review Source
Helpful software
Overall, I've had a good experience with Salesforce. The software has streamlined processes in our organization.
Pros
Product is easy to use and has the option for a lot of different functionality. Reports are helpful and the chatter function is great to have as a cross-check feature.
Cons
It takes me 5-10 tries to login to the software every day. I enter the same username/pw but I have to click login multiple times before I can actually get in.
- Industry: Insurance
- Company size: 201–500 Employees
- Used Daily for 1+ year
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Review Source
SalesForce
Pros
I am able to share our POD's KPI report with my team.
Cons
It is not updated often enough for next month.
- Industry: Construction
- Company size: 5,001–10,000 Employees
- Used Daily for 2+ years
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Review Source
Sales force Analytics Cloud has unresolved issues
Needs the bugs fixed
Pros
Sales force Analytics Cloud has an easy to use dashboard.
Cons
Sales force Analytics Cloud has many unresolved issues. After spending many hours working some of my data will have just disappeared or possibly ended up in someone else's account in the company.
- Industry: Graphic Design
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Salesforce review
Great tools for sales as well for building up your leads with a lot of functions linked with the phone.
Pros
The effectiveness in organizing the leads and the contracts sent to the accounts -as soon as they click through by e-mail everything is done
Cons
I wouldn’t call cons , it a very complex software because the wide functionality you can deploy- you have to study in order to make the most of it!

- Industry: Pharmaceuticals
- Company size: 10,000+ Employees
- Used Weekly for 6-12 months
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Review Source
Easy to use with some minor kinks
Pros
The most effective was getting the information that the patients needed about sales of the medication elsewhere other than CVS. We could see where the medication was being sold where as the competitors would not do that for the patients.
Cons
The most difficult was navigation wise and the amount of help someone would really give because they expect you to know everything about the software you know nothing about.
- Industry: Human Resources
- Company size: 1,001–5,000 Employees
- Used Daily for 6-12 months
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Review Source
Very pleased with the software.
This has been by far a very good experience and will continue to be I am sure of that!
Pros
I really like how easy it is to use. I use this every single day for my job. I literally sign inn and boom its straight to work. I rarely have an issue. Honestly in the beginning there were a few like usual but now there are non. This has to be on of the easiest and most organized platform I have used.
Cons
Like I said there were issues in the beginning but they were sign inn issues. It really had nothing to do with the platform itself. We were all just having issues with remembering our passwords that's all haha!
- Industry: Consumer Goods
- Company size: 1,001–5,000 Employees
- Used Daily for 6-12 months
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Review Source
Analytics is great, as long as your data is in Salesforce.
Expensive and there is always a hitch with Salesforce, but we are getting our money's worth and happy with the analytics we have built.
Pros
Any Salesforce plug-in to your implementation is a benefit, and this is a great one. As long as your data is in Salesforce, you have ample tools to run analytics and build reports.
Cons
We have a lot of data NOT in Salesforce, so have to use a third party tool to analyze that data separately. We are looking into Einstein, as they say you can use both external and internal data.
- Industry: Telecommunications
- Company size: 201–500 Employees
- Used Daily for 1+ year
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Review Source
Amazing platform for Amazing Analytics
Pros
Amazing visual experience for your data. Users find it so much easier to use and view data as well, which allow them to drive their performance in the right directions. The visualization of data not just from salesforce but also from outside systems is a huge plus as well, as now we can see all of our data in one place.
Cons
It is a heavy lift to implement and at first it can take a little bit of time to understand what you are looking at. But once it clicks it is off to the races.
- Company size: 201–500 Employees
- Used Daily for 6-12 months
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Review Source
SalesForce is a great tool to manage customers/clients information. It is pretty easy to use.
One benefit of using SalesForce is that I save a lot of time when I pull up account and I have the benefit to customize views to help me have everything organized.
Pros
SalesForce has the ability to store many accounts with the customers/clients information and easy to find them and create new account.
Cons
The software itself could be a little more nice-looking. I believe it can have several updates to make it easier to use.
- Industry: Veterinary
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Salesforce user review
Pros
Salesforce is intuitive and easy to learn. It is nice that it has memory of tabs previously opened on the dashboard, even between user sessions.
Cons
It has not be very adaptable for our specific needs as a database for our veterinary patients and clients.
- Industry: Computer Software
- Company size: 51–200 Employees
- Used Daily for 1+ year
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Review Source
SFDC BI Platform
Pros
One of the best cloud BI platform. We can notice that Salesforce is improving Einstein Analytics continuously in their releases. AI in Einstein analytics is simply superb and easy to adopt.
Cons
More functionalities needs to be added.We all know it is improving but when compared to other BI tools like Tableau, some features are lagged.
- Industry: Computer Software
- Company size: 201–500 Employees
- Used Daily for 6-12 months
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Review Source
A great BI tool
Pros
- the integration with Salesforce
- a very intuitive user experience
- cloud based, so has enterprise scalability
Cons
- the ability to visualise your data is better on some other BI tools I have used in the past
- it needs to be integrated with another BI tool to unlock its full potential
- Industry: Insurance
- Company size: 10,000+ Employees
- Used Daily for 6-12 months
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Review Source
CRM Review
Pros
This software is so user friendly! I am glad we are switching to it.
Cons
Nothing needs to be improved, amazing software.
- Industry: Electrical/Electronic Manufacturing
- Company size: 11–50 Employees
- Used Weekly for 1-5 months
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Review Source
Greatly improved CRM and improved customer engagement
Salesforce Analytics Cloud is great to use to engage with customers. Pay as you go can be a pain but it is worth it
Pros
It helps us with analytics on customer movement and preferences. It makes marketing and sales easier and more targeted allowing us to serve their needs better, improving customer satisfaction
Cons
There is a learning curve associated with the use of the software. Training videos would help immensely