--- description: Review of Competera Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Competera | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Competitor Price Monitoring Software](/directory/4621/competitor-price-monitoring/software) > [Competera](/software/58658/price-intelligence) # Competera Canonical: https://www.softwareadvice.co.nz/software/58658/price-intelligence Page: 1 / 4\ Next: [Next page](https://www.softwareadvice.co.nz/software/58658/price-intelligence?page=2) > Competera transforms how retailers approach pricing. By replacing linear, complex, and overengineered pricing processes and making customer behavior insights available for the pricing process, we enable businesses to: - Understand purchasing behavior at a granular level, identifying preferences and trends. - Optimize pricing strategies for each product category, channel, and region. - Make data-driven decisions that drive sales, improve customer satisfaction, and increase profitability. - Our solutions deliver tailored pricing recommendations that account for factors such as customer preferences, competitive dynamics, and market trends. This empowers retailers to: - Increase sales and revenue by offering the right products at the right prices. - Enhance customer loyalty by enabling retailers to offer the most competitive prices across all their products while maintaining strong bottom-line metrics. - Optimize inventory management through precise demand forecasting and dynamic repricing. - Reduce operational costs through efficient pricing processes. Competera's advanced AI is trained on a vast dataset of transactions and market data, allowing us to: - Leverage 930 market-specific deep learning models to uncover complex consumer behavior, enabling data-driven decisions that provide a competitive edge. - Identify pricing opportunities and predicting customer preferences to optimize retailers’ pricing strategies with unparalleled precision. - Put retailers ahead of evolving market trends and deliver the most effective pricing recommendations by continuously refining our models. By leveraging Competera's AI-powered solutions, retailers can unlock the full potential of customer behavior insights to optimize their pricing strategies and achieve sustainable growth. > > Verdict: Rated **4.8/5** by 58 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 58 Reviews | | Ease of Use | 4.8/5 | Based on overall reviews | | Customer Support | 4.9/5 | Based on overall reviews | | Value for Money | 4.8/5 | Based on overall reviews | | Features | 4.8/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Competera - **Founded**: 2017 ## Commercial Context - **Pricing Details**: Pricing information is available on inquiry. - **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise) - **Supported Languages**: English - **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, Czechia, Denmark, Finland, France, Germany, Italy, Japan, Latvia, Lithuania, Netherlands, Norway, Poland, Portugal, Romania, Spain and 5 more ## Features - API - Alerts/Notifications - Behaviour Tracking - Benchmarking - Campaign Analytics - Campaign Management - Competitive Analysis - Competitor Price Tracking - Custom Pricing Rules - Customisable Reports - Dashboard - Data Import/Export - Demand Forecasting - Dynamic Pricing - Elasticity-based pricing - Forecasting - Inventory Management - Machine Learning - Market Data Analysis - Monitoring ## Integrations (7 total) - Adobe Commerce - Amazon EC2 - Google Cloud - Oracle CRM On Demand - SAP Access Control - SAP Analytics Cloud - SAP BW/4HANA ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Competitor Price Monitoring Software](https://www.softwareadvice.co.nz/directory/4621/competitor-price-monitoring/software) ## Related Categories - [Competitor Price Monitoring Software](https://www.softwareadvice.co.nz/directory/4621/competitor-price-monitoring/software) - [Competitive Intelligence Software](https://www.softwareadvice.co.nz/directory/4206/competitive-intelligence/software) - [Revenue Management Software](https://www.softwareadvice.co.nz/directory/4267/revenue-management/software) - [Price Optimization Software](https://www.softwareadvice.co.nz/directory/4583/pricing-optimization/software) ## Alternatives 1. [Smartpricing](https://www.softwareadvice.co.nz/software/484702/Smartpricing) — 4.6/5 (46 reviews) 2. [PriceShape](https://www.softwareadvice.co.nz/software/240108/priceshape) — 4.7/5 (53 reviews) 3. [PriceLabs](https://www.softwareadvice.co.nz/software/67389/pricelabs) — 4.9/5 (250 reviews) 4. [Multiply](https://www.softwareadvice.co.nz/software/429301/multiply) — 4.9/5 (44 reviews) 5. [Pricing HUB](https://www.softwareadvice.co.nz/software/306339/pricing-hub) — 4.2/5 (25 reviews) ## Reviews ### "Good company with valuable output" — 4.0/5 > **Thomas** | *16 August 2024* | Retail | Recommendation rating: 8.0/10 > > **Pros**: The whole team is very cooperative and responds very quickly. The data preparation and overall quality is very good. The parameterization also works perfectly (e.g. coefficient for packaging units). > > **Cons**: There are areas in which the mapping does not work as desired and sometimes requires a great deal of manual effort. This also applies to apparently easy-to-identify items that cannot be found despite several runs. > > Once everything is set up correctly, the tool works perfectly and helps us with our daily analysis. Overall recommendable. ----- ### "Highly qualified price monitoring for brands" — 5.0/5 > **Igor** | *23 May 2018* | Consumer Goods | Recommendation rating: 10.0/10 > > **Pros**: I like Competera for solving complicated tasks just in time they promised. For instance, I had a goal to monitor prices from challenging marketplace. I was interested in the report of MAP violations by key positions. I know that was technically difficult task for Competera, and they handled the problem of scanning the complex website. > > **Cons**: I work with Competera since 2017 and I can't say that I have some outstanding concerns about product or customer support. > > Delonghi group (Delonghi, Kenwood, Braun) is an Italian brand of domestic appliances located in 40 countries. The right price for our product is valuable for our brand. My goal is to ensure a good selling price within the region. Competera solves the problem of my awareness of pricing in our distribution channels. Due to information from Brand Intelligence product I always know the current price of our products so that I can prevent bad tendencies. ----- ### "professionally" — 3.0/5 > **Olha** | *3 July 2024* | Supermarkets | Recommendation rating: 8.0/10 > > **Pros**: Speed ​​of reassessment, preparation, setting, flexibility, ease of use > > **Cons**: I miss the visualization of the future calculation of the margin forecast as a result of the changes made. > > in short, the planned results are obtained in different pricing strategies ----- ### "Advanced price optimization and a proactive pricing strategy" — 5.0/5 > **Robert** | *3 February 2020* | Retail | Recommendation rating: 10.0/10 > > **Pros**: We've been using Competera for over a year and it is truly indispensable for the team. Out of all the benefits it has, Competera helped us reduce manual work and save plenty of time that we can now spend on strategically important tasks. We are now capable of tracking and course-correcting strategy implementation and market positioning on a daily basis. We look forward to enhancing our position with Competera via advanced price optimization and proactive pricing. Competera managed to satisfy our requests and that's why we would definitely recommend it to other retailers. > > **Cons**: Nothing much to report so far. It's been a very good experience. > > Here's a list of benefits we've realized: - Switching to strategic tasks; - Sustainable and proactive pricing; - Advanced price optimization. ----- ### "Price tracking for sales and revenue growth" — 5.0/5 > **Oleksandr** | *27 July 2017* | Cosmetics | Recommendation rating: 10.0/10 > > **Pros**: I love the fact that spreadsheet pricing is dead to me. Since I started using the pricing platform the pricing in Watsons doesn't depend on the human eye, so that I don't worry about mistakes any more. I'm sure that I can achieve my KPI's and even more. As a result, the revenue of the shop is going up and I can earn more for myself. Saving time on manual checking of competitors prices, promotions and assortment, I can concentrate on strategic tasks. My job gets more profitable and ambitious thanks to the automation of pricing\! The main problems I've solved with competera are: 1. I stopped wasting time on manual checking of thousands of competitors SKU's. 2. I achieve my KPI's and bring more revenue to the shop. 3. I focus on strategic issues not on routine tasks. > > Any problems are solved in a couple of hours by the tech support team. If I had a specific request on the rules of repricing, I only need ask and it appears on my dashboard. ----- Page: 1 / 4\ Next: [Next page](https://www.softwareadvice.co.nz/software/58658/price-intelligence?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/58658/price-intelligence) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data