---
description: Review of Bourd Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Bourd | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [Other Marketing Software](/directory/4910/other-marketing/software) > [Bourd](/software/548166/Bourd)

# Bourd

Canonical: https://www.softwareadvice.co.nz/software/548166/Bourd

> Bourd is an Answer Engine Optimization monitoring platform designed to track how brands appear in AI-generated search results across various platforms. It helps organizations monitor their visibility in AI-powered responses and understand their market position in this evolving search landscape.&#10;&#10;The platform tracks brand mentions and citations across platforms such as ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek, and Meta AI through a unified dashboard. It allows users to create custom prompts tailored to industry-specific questions and scenarios to evaluate how AI platforms respond to queries about their products or services. Citation tracking identifies the websites and sources referenced by AI models when generating answers. Share of voice measurement provides insights into a brand's visibility compared to competitors. Configurable monitoring schedules enable teams to track visibility trends over time and assess the impact of content optimization efforts.&#10;&#10;The platform includes tools for content gap analysis, offering insights to improve AI search visibility. It supports team collaboration with features such as unrestricted user access and workspace creation. Users can track multiple websites and competitors for detailed analysis. Real-time visibility data and optimization insights are provided to address gaps in AI search performance.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## About the vendor

- **Company**: Bourd

## Commercial Context

- **Starting Price**: US$69.00
- **Pricing model**: Usage Based (Free version available) (Free Trial)
- **Pricing Details**: Bourd uses usage-based pricing. You pick a plan for your monthly credit allotment, and every action shows its credit cost before it runs.&#10;&#10;Plans&#10;&#10;Starter. $69 per month. 25,000 credits per month, approximately 70 prompts at a mid-range model mix.&#10;&#10;Growth. $149 per month. 75,000 credits per month, approximately 200 prompts. The most common plan for in-house marketing teams.&#10;&#10;Pro. $1,099 per month. 750,000 credits per month, approximately 2,000 prompts. Priced for agencies running multiple brands.&#10;&#10;Every plan includes:&#10;&#10;- All seven AI engines: ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek, and Meta AI.&#10;- Unlimited users, workspaces, and brands.&#10;- REST API and MCP server, documented.&#10;- SSO and custom roles.&#10;- Priority support.&#10;&#10;There is no Enterprise tier, no feature gate to upgrade past, no per-seat pricing, and no per-brand pricing. If a feature exists on Bourd, it exists on Starter.&#10;&#10;How credits work&#10;&#10;Credits are priced directly against underlying LLM token cost, not marked up per feature. A response from a cheaper model runs about 10 credits. A GPT-5-class response runs 50 to 200 credits depending on length. Every action inside the app shows its credit cost before you run it, so there are no surprise charges at the end of the month.&#10;&#10;Top-ups&#10;&#10;If you run out before the month ends, you can buy additional credits at $1.30 to $2.00 per 1,000 credits, depending on your plan tier. Top-up credits carry over for 12 months, so there is no pressure to burn them or size up your plan prematurely.&#10;&#10;Free trial&#10;&#10;1,000 free credits on signup. No credit card required. Most teams run their first prompts within 10 minutes.&#10;&#10;Refund policy&#10;&#10;14-day full refund if Bourd is not the right fit. One email to support, no questions asked.&#10;&#10;Customer interview offer&#10;&#10;$50 off your first month if you spend 30 minutes on a customer interview with the team. The offer runs while the product is still early and the team still has time to do direct research.&#10;&#10;Billing&#10;&#10;Monthly billing by credit card. Credit allocation can be shared across the account or scoped per workspace, depending on how you want to govern spend.&#10;&#10;What is not included&#10;&#10;No hidden Enterprise tier. No lock-in contracts. No per-seat upsell. No paywall on API, MCP, SSO, or custom roles.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Aruba, Australia, Austria, Bahamas, Bahrain, Belgium, Bermuda, Bosnia & Herzegovina, Bulgaria, Canada, Cayman Islands, China, Costa Rica, Croatia, Cyprus, Czechia, Denmark, Dominican Republic, Estonia, Finland and 54 more

## Features

- AI/Machine Learning
- API
- Ad Optimisation
- Benchmarking
- Competitive Analysis
- Dashboard
- Distinct Marketing Functionality
- For Marketing and Advertising
- Marketing Management
- Monitoring
- Niche Application
- Performance Metrics
- Specialized or Emerging Capabilities
- Web Tracking

## Integrations (3 total)

- ChatGPT
- Claude
- Gemini

## Support Options

- Email/Help Desk
- Knowledge Base
- Chat

## Category

- [Other Marketing Software](https://www.softwareadvice.co.nz/directory/4910/other-marketing/software)

## Related Categories

- [Other Marketing Software](https://www.softwareadvice.co.nz/directory/4910/other-marketing/software)
- [Competitive Intelligence Software](https://www.softwareadvice.co.nz/directory/4206/competitive-intelligence/software)
- [AI Marketing Tools](https://www.softwareadvice.co.nz/directory/4615/ai-marketing-tools/software)

## Alternatives

1. [Blaze](https://www.softwareadvice.co.nz/software/429563/blaze) — 4.8/5 (723 reviews)
2. [Marky](https://www.softwareadvice.co.nz/software/451266/Marky) — 4.5/5 (99 reviews)
3. [Virbo](https://www.softwareadvice.co.nz/software/515456/Virbo) — 4.9/5 (105 reviews)
4. [mavic](https://www.softwareadvice.co.nz/software/522963/mavic) — 5.0/5 (1 reviews)
5. [Semrush](https://www.softwareadvice.co.nz/software/355847/semrush) — 4.6/5 (2317 reviews)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/548166/Bourd)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/548166-Bourd/> |
| en-AU | <https://www.softwareadvice.com.au/software/548166/Bourd> |
| en-GB | <https://www.softwareadvice.co.uk/software/548166/Bourd> |
| en-IE | <https://www.softwareadvice.ie/software/548166/Bourd> |
| en-NZ | <https://www.softwareadvice.co.nz/software/548166/Bourd> |

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