---
description: Review of Blastra Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Blastra | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [AI Marketing Tools](/directory/4615/ai-marketing-tools/software) > [Blastra](/software/544077/Blastra)

# Blastra

Canonical: https://www.softwareadvice.co.nz/software/544077/Blastra

> Blastra is a SaaS listings management platform that manages product presence across third-party directories and review platforms for B2B software companies. It handles the full lifecycle of directory listings — from initial discovery and gap analysis to submission, ongoing maintenance, and review monitoring — across more than 25 high-quality platforms including G2, Capterra, TrustRadius, SourceForge, and others.

The platform begins with a Visibility Posture assessment that scores a company's existing third-party presence across three dimensions: Reach (breadth of presence and discoverability), Fidelity (accuracy and completeness of listing content), and Reputation (reviews, ratings, and recency). This assessment identifies where a company is already listed, including unclaimed or unknown listings, and surfaces gaps in directory coverage with specific, prioritized recommendations for immediate action.

Product information is entered once into Blastra and serves as a centralized single source of truth. The platform's AI adapts descriptions to each directory's specific format, character limits, and content guidelines, ensuring narrative consistency across all platforms. Human operators handle account creation, platform verification, and final content review before any submission goes live, ensuring full compliance with each directory's policies. Submission tracking, follow-up on pending approvals, and credential management across all vendor portals are handled from a central dashboard.

For companies with multiple product lines, Blastra supports separate profiles mapped to different directory categories and taxonomies. It handles naming variations across platforms through cross-directory category taxonomy mapping, ensuring each product line maintains its own distinct presence with appropriate categorization on every platform where it appears.

Ongoing maintenance is a core part of the platform rather than an afterthought. This includes regular listing updates as products evolve, listing decay detection for stale content, outdated screenshots, or missing features, and review monitoring across all platforms. A review response workflow provides flagging and suggested responses so companies can stay engaged with their review presence without dedicating internal resources to monitoring dozens of separate portals.

Badge and award tracking with promotion assets and guidance helps companies capitalize on earned recognition. When a product earns a badge or category placement on a directory, Blastra surfaces this and provides guidance on how to leverage it across marketing materials.

Blastra serves B2B software companies across several common scenarios: companies emerging from stealth establishing third-party presence for the first time and needing to build credibility quickly; post-funding companies building trust with enterprise buyers through verified reviews and directory badges; companies undergoing a rebrand or pivot that need consistent narrative updates across every platform simultaneously; small teams regularly shipping major product updates who struggle to propagate changes to all their listings; and larger companies with multiple existing listings but no system for keeping them current, accurate, and centralized.

The onboarding process includes self-service onboarding with AI assistance, email forwarding setup for directory verification, and product information import from existing websites with manual override capability.

Software directories are purpose-built to help software buyers evaluate products, allowing them to find solutions fitting particular use cases and compare vendors. As the buying process increasingly involves AI, large language models use these catalogs during both training and live search phases.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## About the vendor

- **Company**: SecOne

## Commercial Context

- **Pricing model**: Other
- **Pricing Details**: Starting from $99
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Angola, Argentina, Aruba, Australia, Austria, Bahamas, Bahrain, Belgium, Bermuda, Bosnia & Herzegovina, Botswana, Brazil, Bulgaria, Canada, Cayman Islands, Chile, China, Colombia, Costa Rica, Croatia and 68 more

## Features

- AI Writing Assistant
- AI/Machine Learning
- Activity Dashboard
- Chat/Messaging
- Collaboration Tools
- Competitive Analysis
- Competitor Monitoring
- Customer Profiles
- Dashboard
- For Marketing and Advertising
- Generative AI
- Marketing Automation
- Marketing Management
- Monitoring
- Performance Metrics
- Product Recommendations
- Reporting/Analytics
- SEO Management
- Text Editing
- Web Tracking

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [AI Marketing Tools](https://www.softwareadvice.co.nz/directory/4615/ai-marketing-tools/software)

## Related Categories

- [AI Marketing Tools](https://www.softwareadvice.co.nz/directory/4615/ai-marketing-tools/software)
- [Competitive Intelligence Software](https://www.softwareadvice.co.nz/directory/4206/competitive-intelligence/software)

## Alternatives

1. [Semrush](https://www.softwareadvice.co.nz/software/355847/semrush) — 4.6/5 (2323 reviews)
2. [Google Alerts](https://www.softwareadvice.co.nz/software/181066/google-alerts) — 4.7/5 (315 reviews)
3. [Hermix](https://www.softwareadvice.co.nz/software/410956/hermix) — 4.7/5 (99 reviews)
4. [Similarweb](https://www.softwareadvice.co.nz/software/156898/similarweb-pro) — 4.6/5 (261 reviews)
5. [Ahrefs](https://www.softwareadvice.co.nz/software/64773/ahrefs) — 4.7/5 (585 reviews)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/544077/Blastra)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/544077-Blastra/> |
| en-AU | <https://www.softwareadvice.com.au/software/544077/Blastra> |
| en-GB | <https://www.softwareadvice.co.uk/software/544077/Blastra> |
| en-IE | <https://www.softwareadvice.ie/software/544077/Blastra> |
| en-NZ | <https://www.softwareadvice.co.nz/software/544077/Blastra> |

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