---
description: Review of TAP.now Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: TAP.now | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [URL Shortener Software](/directory/4420/url-shortener/software) > [TAP.now](/software/536392/TAP-now)

# TAP.now

Canonical: https://www.softwareadvice.co.nz/software/536392/TAP-now

> TAP.now is built for marketers, founders, and growth teams who believe links should do more than redirect traffic. TAP.now lets users create short links on high-intent call-to-action domains or your own branded domains. But instead of treating links as static URLs, the platform turns them into active conversion surfaces. It helps organize links into campaigns, create custom paths, and route traffic in ways that support your marketing goals across ads, social, email, partnerships, and product touchpoints. &#10;&#10;The platform provides real-time analytics that go beyond simple hit counts, helping users understand how traffic behaves and which distribution efforts actually drive results. Teams can track engagement, measure conversions with custom events, and retain historical data for long-term performance analysis. With API access and webhooks on higher plans, link activity and conversion events can be sent directly to CRMs, analytics platforms, marketing automation tools, or internal systems. This allows teams to automate follow-ups, trigger campaigns, enrich user profiles, and build a more complete picture of the customer journey. TAP.now supports custom domains, secure APIs, and controlled event delivery. Credit card verification on free accounts helps prevent abuse and protect domain reputation, ensuring higher trust and deliverability for all users.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## About the vendor

- **Company**: Tap Software

## Commercial Context

- **Starting Price**: US$22.00
- **Pricing model**: Flat Rate (Free version available)
- **Pricing Details**: TAP.now is priced to make advanced link intelligence accessible at every stage. It offers a truly unlimited Free plan with unlimited links, unlimited tracked clicks, and basic analytics with 30-day data retention. Paid plans are simple monthly subscriptions. The Pro plan (€15/month) adds custom paths, custom domains, campaign grouping, access to premium domains, and advanced analytics with one-year data retention. The Business plan (€32/month) is built for scaling teams and includes API access, webhooks, conversion tracking with custom events, extended analytics retention, and unlimited team members. All plans are usage-unlimited, with upgrades focused on deeper insights, automation, and collaboration rather than traffic caps.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Angola, Argentina, Aruba, Australia, Austria, Bahamas, Bahrain, Belgium, Bermuda, Bosnia & Herzegovina, Botswana, Brazil, Bulgaria, Canada, Cayman Islands, Chile, China, Colombia, Costa Rica, Croatia and 68 more

## Features

- API
- Click Tracking
- Custom Domains
- Link Analytics
- Link Cloaking
- Link Editing
- Link Management
- Link Redirection/Link Rotator
- Link Sharing
- Link Shortening

## Support Options

- Email/Help Desk
- FAQs/Forum
- Chat

## Category

- [URL Shortener Software](https://www.softwareadvice.co.nz/directory/4420/url-shortener/software)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/536392/TAP-now)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/536392-TAP-now/> |
| en-AU | <https://www.softwareadvice.com.au/software/536392/TAP-now> |
| en-GB | <https://www.softwareadvice.co.uk/software/536392/TAP-now> |
| en-IE | <https://www.softwareadvice.ie/software/536392/TAP-now> |
| en-NZ | <https://www.softwareadvice.co.nz/software/536392/TAP-now> |

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