---
description: Review of Yellow Tokens Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Yellow Tokens | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [Customer Experience Software](/directory/4574/customer-experience/software) > [Yellow Tokens](/software/531528/Yellow-Tokens)

# Yellow Tokens

Canonical: https://www.softwareadvice.co.nz/software/531528/Yellow-Tokens

> Yellow Tokens is a cloud-based Spontaneous Feedback Intelligence \& Action (SFIA) platform that helps organizations transform public customer feedback into structured intelligence, prioritized opportunities, execution-ready action plans, and continuous business improvement.

Every day, customers voluntarily publish reviews, complaints, recommendations, comparisons, and experiences across review platforms, marketplaces, maps, travel websites, and social networks. Yellow Tokens continuously consolidates this spontaneous customer feedback into a unified intelligence layer, helping organizations understand what customers value most, where operational issues exist, and which improvements will generate the greatest business impact.

Rather than treating customer feedback as information to monitor or report, Yellow Tokens operationalizes customer feedback. AI-powered analysis identifies recurring themes, customer sentiment, satisfaction drivers, emerging opportunities, competitive strengths and weaknesses, and strategic priorities. The platform automatically transforms these findings into structured action plans that help teams move from analysis to execution.

Organizations can benchmark their performance against competitors, identify competitive gaps, monitor customer experience evolution over time, and measure business improvement through continuously updated customer intelligence.

Yellow Tokens supports organizations across industries such as retail, hospitality, restaurants, healthcare, financial services, telecommunications, education, and other customer-facing businesses that receive continuous public feedback.

Key capabilities include:
• Continuous intelligence from spontaneous customer feedback
• AI-powered thematic, sentiment, SWOT, CSAT, and NPS analysis
• Competitive benchmarking and market intelligence
• Prioritized improvement opportunities
• Execution-ready action plans
• Continuous measurement of customer experience evolution
• Multi-language support (English, Portuguese, and Spanish)
• Scalable management of organizations, locations, products, competitors, projects, and teams

Yellow Tokens helps organizations transform spontaneous customer feedback into a continuous operating system for customer experience improvement, organizational learning, and measurable business growth.
> 
> Verdict: Rated **5.0/5** by 2 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 2 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Yellow Tokens

## Commercial Context

- **Starting Price**: US$22.00
- **Pricing model**: Usage Based (Free version available)
- **Pricing Details**: Yellow Tokens offers flexible, usage-based pricing. Customers select the number of analyzed assets (companies, establishments, products), projects, and users they want to include. Pricing starts at $127/month for one project and two companies, and scales up to 1,000 of each type of asset. A free plan is available for evaluation, and a free trial is also offered through the signup process.
- **Target Audience**: 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, Portuguese, Spanish
- **Available Countries**: Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, Colombia, Croatia, Denmark, Ecuador, Estonia, Finland, France, Germany, Greece, Hong Kong SAR China, Iceland, India, Ireland and 18 more

## Features

- Access Controls/Permissions
- Alerts/Notifications
- Collaboration Tools
- Dashboard
- Data Visualisation
- Feedback Management
- Multi-Channel Data Collection
- Multi-Language
- Negative Feedback Management
- Reporting/Analytics
- Sentiment Analysis
- Social Media Integration
- Text Analysis
- Trend Analysis

## Integrations (5 total)

- Asana
- ClickUp
- Jira
- Trello
- monday.com AI Work Platform

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Customer Experience Software](https://www.softwareadvice.co.nz/directory/4574/customer-experience/software)

## Alternatives

1. [SurveyMonkey](https://www.softwareadvice.co.nz/software/157864/surveymonkey) — 4.6/5 (10495 reviews)
2. [Trustpilot](https://www.softwareadvice.co.nz/software/364802/trustpilot) — 4.5/5 (1205 reviews)
3. [Broadly](https://www.softwareadvice.co.nz/software/336003/broadly) — 4.8/5 (336 reviews)
4. [Experience.com](https://www.softwareadvice.co.nz/software/113604/xmp) — 4.7/5 (89 reviews)
5. [Jotform](https://www.softwareadvice.co.nz/software/433821/jotform) — 4.7/5 (2919 reviews)

## Reviews

### "Strong tool for tracking feedback across multiple stores, with room to improve alerts and exports" — 5.0/5

> **Carolina** | *19 December 2025* | Automotive | Recommendation rating: 9.0/10
> 
> **Pros**: Being able to see customer comments from different social networks all in one place was very helpful, especially when managing feedback across multiple stores and brands.
> 
> **Cons**: It would be helpful if the platform sent alerts when satisfaction levels drop or spike unexpectedly.
> 
> The experience was generally positive. I was able to add links for multiple stores and companies, and the tool does a good job surfacing common topics and recurring issues in customer feedback. That said, I couldn’t export the topic summaries, and the lack of automated alerts is a limitation.

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### "Turns competitor weaknesses into acquisition strategy" — 5.0/5

> **Yuri** | *14 August 2026* | Hospitality | Recommendation rating: 10.0/10
> 
> **Pros**: how it turns competitor weaknesses into acquisition opportunities. By analyzing public feedback and running SWOT analysis across brands, we can see where competitors are falling short and build campaigns around those gaps
> 
> **Cons**: The platform itself is really good, but the channel coverage could be more complete. It's missing integration with Google Play and Apple App Store.
> 
> Overall, our experience has been very positive. Yellow Tokens has become part of our acquisition strategy. We use it to spot recurring weaknesses among competitors through feedback analysis then turn those findings into campaigns. The centralized platform and benchmark tools save us time compared to manually tracking reviews across different sites

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/531528/Yellow-Tokens)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/product/531528-Yellow-Tokens/> |
| en-AU | <https://www.softwareadvice.com.au/software/531528/Yellow-Tokens> |
| en-GB | <https://www.softwareadvice.co.uk/software/531528/Yellow-Tokens> |
| en-IE | <https://www.softwareadvice.ie/software/531528/Yellow-Tokens> |
| en-NZ | <https://www.softwareadvice.co.nz/software/531528/Yellow-Tokens> |

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