--- description: Review of RateOptics Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: RateOptics | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Sales Enablement Software](/directory/595/sales-enablement/software) > [RateOptics](/software/485350/RateOptics) # RateOptics Canonical: https://www.softwareadvice.co.nz/software/485350/RateOptics > RateOptics is a software tool designed for broadcast media ad sales teams. It uses advanced data science to help enhance ad sales performance. The software provides access to metrics like dynamic rates, revenue projections, and predicted sellout rate. Broadcast media companies, radio broadcasters, and TV networks can use RateOptics to gain visibility into ad sales data and make informed decisions. The key features of RateOptics include a rate card with analytics, an optics dashboard for forecast accuracy, and advertiser insights with access to historical rate and spend data. The software also offers rate performance monitoring, a political LUR feature, a rate generator, and API integration. Additionally, RateOptics provides deal optics, inventory insights, and a political impact feature. By leveraging data science and intuitive features, RateOptics empowers broadcast media companies to stay ahead in the evolving media landscape. > > Verdict: Rated **4.8/5** by 4 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 4 Reviews | | Ease of Use | 4.3/5 | Based on overall reviews | | Customer Support | 5.0/5 | Based on overall reviews | | Value for Money | 4.8/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Revenue Analytics - **Founded**: 2005 ## Commercial Context - **Pricing model**: Other - **Pricing Details**: Pricing structure is calculated per station, per month. Contact us for more pricing details. - **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) - **Supported Languages**: English - **Available Countries**: Argentina, Bolivia, Brazil, Canada, Chile, Colombia, Ecuador, Falkland Islands, French Guiana, Guyana, Mexico, Paraguay, Peru, Suriname, United Kingdom, United States, Uruguay, Venezuela ## Features - API - Collaboration Tools - Dashboard - Dynamic Pricing - Forecasting - Market Data Analysis - Monitoring - Multi-Store - Opportunity Management - Performance Management - Pipeline Management - Predictive Pricing Models - Price Forecasting - Price List Management - Pricing Analytics - Process/Workflow Automation - Real-Time Data - Reporting/Analytics ## Integrations (3 total) - Comscore - Nielsen DMP - Operative IQ ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Sales Enablement Software](https://www.softwareadvice.co.nz/directory/595/sales-enablement/software) ## Related Categories - [Sales Enablement Software](https://www.softwareadvice.co.nz/directory/595/sales-enablement/software) - [Price Optimization Software](https://www.softwareadvice.co.nz/directory/4583/pricing-optimization/software) ## Alternatives 1. 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Also, I really wish I had advertiser targeted optimization > > With the integrations that are possible today, I feel like the tool provides me with a very good baseline of where my rates should be. RateOptics is a good tool. However, Revenue Analytics is a GREAT team and I know working with that team, RateOptics has become best in class. ----- ### "Optics So Good, I Can See the Profits\!" — 5.0/5 > **Sue** | *14 May 2025* | Media Production | Recommendation rating: 10.0/10 > > **Pros**: "What I like most about Rate Optics is how it turns complex pricing and inventory data into clear, actionable insights. The dynamic rate cards and analytics dashboard are game-changers—they help us forecast revenue more accurately and make smarter pricing decisions in real time. It’s not just a tool, it’s a strategic asset that’s helped us boost both efficiency and profitability." > > **Cons**: the initial learning curve can be a bit steep, especially for team members who aren’t as familiar with data tools. While the platform is powerful, it takes some time to fully understand and utilize all of its features. That said, once you get the hang of it, the value it brings is undeniable." > > Overall, my experience with RateOptics has been really solid. It’s made a big difference in how we handle pricing and manage our ad inventory. Once you get used to it, the platform is super helpful for making smarter decisions and seeing where things are headed revenue-wise. It did take a little time to learn at first, but now it’s something I rely on regularly. ----- ### "Good experience" — 5.0/5 > **Chris** | *14 May 2025* | Broadcast Media | Recommendation rating: 8.0/10 > > **Pros**: On point, great customer services. The team helps the local team on every task that we need > > **Cons**: to many clicks on the dashboard, It takes a little time to get used to it. Overall > > good experience, The Rate optics team has helped us tremendously with specific reports for our stations. ----- ### "highly recommend" — 4.0/5 > **Mande** | *14 May 2025* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: easy to navigate, easy to read, and very user friendly. Gives me the information I need in a timely fashion > > **Cons**: nothing that i can think of, overall, a helpful solution, easy to navigate > > interface is user friendly, and staff is helpful, knowledgeable and friendly ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/485350/RateOptics) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data