--- description: Review of Canto Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Canto | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Image Recognition](/directory/4766/image-recognition-software/software) > [Canto](/software/436357/canto) # Canto Canonical: https://www.softwareadvice.co.nz/software/436357/canto Page: 1 / 29\ Next: [Next page](https://www.softwareadvice.co.nz/software/436357/canto?page=2) > Canto is a digital asset management (DAM) solution that helps organizations centralize, manage, and distribute their digital content. The platform caters to a wide range of industries, including marketing, advertising, e-commerce, and creative agencies. It empowers these businesses to streamline their digital workflows and maximize the impact of their visual assets. Canto's centralized content hub serves as a single source of truth for an organization's entire digital library. The platform's search functionality enables users to quickly locate the right assets, saving time and boosting productivity. Canto also facilitates seamless distribution, allowing teams to expand the reach of their content by sharing assets more efficiently. Furthermore, the solution's collaboration tools accelerate time-to-market by enabling instant, effortless collaboration on digital projects. Canto connects seamlessly with the tools and software that teams already use, ensuring a streamlined and efficient digital asset management experience. The platform can help organizations organize their visual content, enhance their search capabilities, and improve their content distribution and collaboration. > > Verdict: Rated **4.5/5** by 686 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 686 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support | 4.5/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Canto - **Location**: Atlanta, US - **Founded**: 1990 ## Commercial Context - **Pricing model**: Other (Free Trial) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Chinese, Czech, Dutch, English, French, German, Italian, Japanese, Korean, Russian, Spanish, Swedish, Thai - **Available Countries**: Australia, Austria, Belgium, Canada, Denmark, France, Germany, Ireland, Luxembourg, Netherlands, United Kingdom, United States ## Features - API - Access Controls/Permissions - Activity Dashboard - Activity Tracking - Alerts/Notifications - Approval Process Control - Artwork Management - Asset Categorisation - Asset Library - Asset Lifecycle Management - Asset Sharing - Audio File Management - Brand Guidelines - CMS Integration - Change Management - Collaboration Tools - Commenting/Notes - Configurable Workflow - Content Library - Content Management ## Integrations (38 total) - Adobe After Effects - Adobe Illustrator - Adobe InDesign - Adobe Lightroom - Adobe Photoshop - Adobe Premiere Pro - Adobe Workfront - Box - Canva - Dropbox - Drupal - Egnyte - Figma - Google Analytics 360 - Google Chrome ... and 23 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Image Recognition](https://www.softwareadvice.co.nz/directory/4766/image-recognition-software/software) ## Related Categories - [Image Recognition](https://www.softwareadvice.co.nz/directory/4766/image-recognition-software/software) - [Digital Asset Management Software](https://www.softwareadvice.co.nz/directory/1634/digital-asset-management/software) - [Visual Search Software](https://www.softwareadvice.co.nz/directory/4287/visual-search/software) - [Content Management Systems](https://www.softwareadvice.co.nz/directory/4543/cms/software) - [Brand Management Software](https://www.softwareadvice.co.nz/directory/1871/brand-management/software) ## Alternatives 1. [Canva](https://www.softwareadvice.co.nz/software/241577/canva) — 4.7/5 (13413 reviews) 2. [Google Workspace](https://www.softwareadvice.co.nz/software/344998/google-workspace) — 4.7/5 (17670 reviews) 3. [OneDrive](https://www.softwareadvice.co.nz/software/23542/onedrive) — 4.5/5 (12829 reviews) 4. [Square 9](https://www.softwareadvice.co.nz/software/240523/square-9) — 4.5/5 (144 reviews) 5. [Revver](https://www.softwareadvice.co.nz/software/18244/revver) — 4.4/5 (1020 reviews) ## Reviews ### "Good Digital Asset Management Tool" — 4.0/5 > **John** | *18 July 2026* | Nonprofit Organisation Management | Recommendation rating: 8.0/10 > > **Pros**: Easy to use and allows us to manage content with multiple stakeholders - from photographers to internal marketing team and our customers and partners. The flexibility in how to manage the filing of assets is also very good. > > **Cons**: As we have a very large number of assets in our account, there is room for improvement with the image search functionality. > > Overall, it continues to be a key tool for our organization that meets all of the requirements we have. ----- ### "Stay Organized In Style - Great for Multiple Users" — 4.0/5 > **Verified Reviewer** | *23 July 2020* | Higher Education | Recommendation rating: 7.0/10 > > **Pros**: We decided to use Canto because of many features including the design, customizability, customer service, large thumbnails, organizational structure, tagging feature, and portal for outside consumers. > > **Cons**: You really need an organized person to keep this DAM working for everyone in your company/business so that the organizational structure makes sense. The less cooks in the kitchen, the better - one person should really spearhead the overall design, tags and org. Overall it works for High-Ed. Must pay attention to the little things (like expiring links to photos or albums) - can get tedious and redundant where you need to fix links if you don't pay attention to these things in the beginning. > > Overall the experience has been good - customer service is prompt and helpful and they respond quickly to issues. Overall it serve the purpose of organizing, tagging, filtering, searching, downloading and sharing. The feedback has been positive from other users, so long as they can find what they are looking for (and this is due to whomever is in charge, tagging, and doing the organizing). This is not a product that will take care of itself, you need an administrator that is working in the product on a regular basis to make it work. ----- ### "Canto Can Do A Lot\!" — 4.0/5 > **Andrew** | *4 March 2021* | Retail | Recommendation rating: 8.0/10 > > **Pros**: For us, it boils down to ease of use. Our entire company uses this software to view, upload and share content and there is very little need to train employees on its functionality. > > **Cons**: I wish it could help us to identify and remove duplicates more easily. I also wish it was mandatory to include image tags, possibly even a predetermined set of image tags so images can always be saved to the correct location and thus be more easily found/searched for. > > Overall this is a very powerful asset management tool and we have 100% confidence in it. ----- ### "Effective Tool for Managing Digital Assets" — 4.0/5 > **Jessica** | *19 June 2023* | Computer Software | Recommendation rating: 8.0/10 > > **Pros**: I appreciate the ability to tag objects, store related information, and recognize faces. \[sensitive content hidden\] has been very helpful, and checking in with him to find out what's happening with Canto never feels like work. The fact that there appears to be an answer to every query I could possibly have impresses me greatly; such materials must have been painstakingly compiled. > > **Cons**: Working with a single sign-on login can be perplexing for those who are only visiting your site and not contributing or consuming content. Less technically competent users may be confused by the steps required to clear cookies and restart the browser. > > Since there is no longer a need for a middleman, the company may more easily acquire the supplies they require. I also like how it serves as a visual record of the development of the business. It has given us a secure channel through which to disseminate resources like guides and movies to the appropriate parties. ----- ### "Great product that is easy to use." — 5.0/5 > **Jared** | *3 March 2021* | Higher Education | Recommendation rating: 10.0/10 > > **Pros**: I really like how easy it is to upload, organize and tag photos. The facial recognition feature is great when dealing with lots of photos of people, like we do as a university. It is amazingly accurate and will recognize people from photos when they were 20 years younger. It's very easy to search for photos. > > **Cons**: I can't complain. We probably don't take advantage of a lot of features Canto has to offer. > > Our representative always responds to us in a timely manner. She is very helpful with any questions or Canto solutions that our university might be interested in. ----- Page: 1 / 29\ Next: [Next page](https://www.softwareadvice.co.nz/software/436357/canto?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/436357/canto) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data