--- description: Review of Cordial Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Cordial | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Campaign Management Software](/directory/2878/campaign-management/software) > [Cordial](/software/418155/cordial) # Cordial Canonical: https://www.softwareadvice.co.nz/software/418155/cordial Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.nz/software/418155/cordial?page=2) > Cordial is an advanced marketing platform that revolutionizes brand marketing strategies through full automation. Renowned and forward-thinking brands like Revolve, Eddie Bauer, and Adore Me rely on Cordial to effectively deliver high-conversion messages across various channels, including email, SMS, mobile app, social media, direct mail, and more. With Cordial, brands experience exceptional customer engagement and achieve unprecedented revenue growth, setting new records in their industry. > > Verdict: Rated **4.7/5** by 7 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 7 Reviews | | Ease of Use | 4.9/5 | Based on overall reviews | | Customer Support | 4.9/5 | Based on overall reviews | | Value for Money | 5.0/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Cordial - **Founded**: 2014 ## Commercial Context - **Pricing model**: Usage Based - **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United States ## Features - A/B Testing - API - Activity Dashboard - Activity Tracking - Alerts/Notifications - Automated Responses - Autoresponders - Behaviour Tracking - CAN-SPAM Compliance - Campaign Analytics - Campaign Management - Campaign Scheduling - Churn Management - Cohort Analysis - Compliance Management - Contact Management - Conversion Tracking - Coupons - Customer Segmentation - Customer Surveys ## Integrations (16 total) - Amperity - Amplitude - Heap - Litmus - Lytics Customer Data Platform - Movable Ink - Persado - Phrasee - Recharge - Segment - Shopify - Sinch - SparkPost - Tealium Customer Data Hub - Yotpo ... and 1 more integrations ## Support Options - Email/Help Desk - Knowledge Base - 24/7 (Live rep) - Chat ## Category - [Campaign Management Software](https://www.softwareadvice.co.nz/directory/2878/campaign-management/software) ## Related Categories - [Campaign Management Software](https://www.softwareadvice.co.nz/directory/2878/campaign-management/software) - [Marketing Analytics Software](https://www.softwareadvice.co.nz/directory/1702/analytics-tools/software) - [Customer Engagement Software](https://www.softwareadvice.co.nz/directory/508/customer-engagement/software) - [Marketing Automation Software](https://www.softwareadvice.co.nz/directory/1686/automation/software) - [Mobile Marketing Software](https://www.softwareadvice.co.nz/directory/4398/mobile-marketing/software) ## Alternatives 1. [Listrak](https://www.softwareadvice.co.nz/software/140917/listrak) — 4.0/5 (22 reviews) 2. [Maropost](https://www.softwareadvice.co.nz/software/426680/maropost) — 3.9/5 (15 reviews) 3. [WebEngage](https://www.softwareadvice.co.nz/software/161494/webengage) — 4.5/5 (32 reviews) 4. [Cheetah Digital](https://www.softwareadvice.co.nz/software/502322/Cheetah-Messaging) — 3.0/5 (1 reviews) 5. [OneSignal](https://www.softwareadvice.co.nz/software/269313/onesignal) — 4.7/5 (106 reviews) ## Reviews ### "Cordial does it best" — 5.0/5 > **Drew** | *10 August 2023* | Sporting Goods | Recommendation rating: 10.0/10 > > **Pros**: I think the customization of different email building components that Cordial allows you to have is my favorite feature. Our email campaigns wouldn't look as good as they do in other tools simply because they can't function like Cordial does. Overall it's helped ramped up our email program to be industry leading. > > **Cons**: Just the learning curve really, but that comes with most new systems and tools. With all the different functionality that comes with Cordial, logging in for the first time and diving into the tool can be overwhelming but there are plenty of resources online and with their support and account management teams that are able to help solve problems quickly and effectively. > > Super positive. As I've gotten more familiar with the tool it's enabled me to grow our email marketing program quickly and I've learned a lot along the way. ----- ### "Cordial is Top-Notch" — 5.0/5 > **Anthony** | *10 August 2023* | Leisure, Travel & Tourism | Recommendation rating: 10.0/10 > > **Pros**: The interface is very user friendly. I'd never heard of Cordial prior to joining virgin voyages, but was able to easily learn the platform. But mostly I cannot say enough great things about \[sensitive content hidden\], and just the support we receive from them on a daily basis. Anything we need, we reach out in slack and get prompt responses every time and nearly always get a solution. > > **Cons**: I think the only thing we find is sometimes Cordial may not easily integrate with some of our external partners. > > Great experience so far, and excited to continue the relationship and grow together\! ----- ### "Easy to use and supportive team, would like more features out of the box" — 3.0/5 > **Hayden** | *10 August 2023* | Apparel & Fashion | Recommendation rating: 5.0/10 > > **Pros**: The ease of use of the sculpt template feature. > > **Cons**: The lack of dynamic content / personalization features out of the box. We've had to request lots of these features which the team is looking into implemnting. ----- ### "Great Technology and Support" — 5.0/5 > **Jen** | *6 September 2023* | Retail | Recommendation rating: 10.0/10 > > **Pros**: My team loves the ease of use and the support that we receive from the Cordial team to customize things to our specific needs. > > **Cons**: Most of our limitations are actually internal data issues. The major thing we've wanted to see is more options for analytics around trends/link tracking, etc. > > Amazing\! We love the product and our support team. ----- ### "Fast and Flexible" — 5.0/5 > **Daniel** | *10 August 2023* | Retail | Recommendation rating: 10.0/10 > > **Pros**: Platform runs fast and the team is very helpful with building solutions > > **Cons**: Could use some quality of life items like a coupon manager or interface for recommendation management > > Overall has been very positive experience, especially moving from an older legacy ESP ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.nz/software/418155/cordial?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/418155/cordial) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data