About SAP Customer Experience

SAP Customer Experience is a cloud-based customer relationship management solution that helps small and mid-size businesses manage communication and interactions with existing and potential customers. It helps businesses to manage the sales pipeline, customers and marketing operations. SAP Customer Experience features built-in sales automation, marketing automation, customer support, help desk and channel management capabilities. The solution can also be deployed on-premise. The sales module helps organizations acquire and retain new business by effectively managing the sales pipeline. The marketing module is designed to develop, execute and manage effective marketing campaigns, and to score and nurture leads. The service module aids organizations in improving client satisfaction and retention rates by providing superior levels of customer support. Other modules include channel management, interaction center, web channel, and business communications management. SAP Customer Experience offers support through an online knowledge base, support portal and via phone.
SAP Customer Experience Software - Analytics
SAP Customer Experience Software - Dashboard
SAP Customer Experience Software - Data Interpretation
SAP Customer Experience Software - Accounts and Products
SAP Customer Experience Software - Product Catalog Staging
SAP Customer Experience video
SAP Customer Experience Software - Analytics - thumbnail
SAP Customer Experience Software - Dashboard - thumbnail
SAP Customer Experience Software - Data Interpretation - thumbnail
SAP Customer Experience Software - Accounts and Products - thumbnail
SAP Customer Experience Software - Product Catalog Staging - thumbnail

SAP Customer Experience pricing

SAP Customer Experience does not have a free version but does offer a free trial. SAP Customer Experience paid version starts at US$58.00/month.

Starting Price:
US$58.00/month
Free Version:
No
Free trial:
Yes

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SAP Customer Experience Reviews

Feature rating

Value for Money
4.0
Functionality
4.2
Ease of Use
3.8
Customer Support
4.1
5 reviews of 238 View all reviews
M. Sohaib
  • Industry: Utilities
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 21/11/2018

SAP CRM has everything an organization needs to deal with Customers

Pros

There are a lot of back end settings that make SAP CRM one of the best CRM software out there. It can be customized and tuned whether the organization implementing it is a utilities company or an FMC i.e. it caters the needs of all kinds of organization.

Cons

Need highly qualified personnel to implement the CRM. The scope of implementation has to be carefully and properly defined with proper documentation at each stage of implementation. Any undocumented modification can result in a lot of garbage in the system within no time.

Angelica
  • Industry: Pharmaceuticals
  • Company size: 5,001–10,000 Employees
  • Used Daily for Free Trial
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 23/06/2023

SAP Customer Experience Review: Enhancing Business Success through Seamless Customer Interactio...

In order to manage client interactions and enhance sales procedures, I got the chance to use SAP client Experience during my internship in the university's pharmaceutical product development and research department. The program turned out to be a useful tool because it allowed for individualized interactions with clients and gave us a unified perspective of their journey. We were able to efficiently streamline our efforts and nurture prospects because to the powerful marketing automation features. Our ability to make data-driven decisions was made possible by the integration of SAP Customer Experience with SAP Analytics Cloud. All things considered, SAP client Experience was extremely important in improving our client engagement methods and raising our sales efficiency.

Pros

For companies looking for complete CRM solutions, SAP Customer Experience offers a variety of benefits. A unified view of customers across all touchpoints is made possible by its strong customer data management capabilities, enabling tailored and targeted interactions. Effective client involvement is made possible by the software's potent marketing automation features, which also include lead nurturing and campaign management. The seamless integration of SAP Customer Experience with other SAP products, including SAP S/4HANA and SAP Analytics Cloud, guarantees a smooth data flow and makes it possible to gain real-time insights for wise decision-making. Furthermore, the platform's flexibility and scalability enable organizations to expand and react to changing client demands.

Cons

Although SAP Customer Experience has many advantages, there are a few things to bear in mind. The implementation procedure can be difficult and time-consuming, necessitating knowledge and careful planning. Additionally, small firms with tight budgets can find the software's pricing structure excessive. A severe learning curve has been mentioned by some users, especially when configuring advanced features and customizations. Last but not least, the platform's considerable capabilities can produce a complicated user interface, necessitating appropriate training and continuing support. These restrictions are, however, outweighed by the software's extensive features and scalability, which surpass its short-term drawbacks.

Sarah
  • Industry: Management Consulting
  • Review Source
Value for Money
0
Features
3
Ease of Use
2
Customer Support
2.5

2.5
Reviewed on 17/04/2015

Why SAP CRM is better when it works with others.

Pros

I think that the idea of SAP CRM is brilliant, a way to house and store data so that your company can really get a handle of data mining which theoretically would allow you to plan and be more proactive vs reactive.
Once you get the hang of the screens it is easy to understand how to accomplish what you're trying to input into SAP CRM.
The system is really set up to help you try and capture the most relevant information to your business.

Cons

As I said the idea of SAP CRM is brilliant but from my experience (and it could be the way my company chose to implement it) the use of so many different platforms that don't actually talk to one another is a ridiculous way to implement any data capturing tool. We had to export from two different systems of SAP CRM and then load it into a BIOD just to get the information to talk to each other and make any sense. And even then the project itself was a long and exhausting process because trying to figure out the language it speaks in the Order Entry system vs. the Customer Inquiry system isn't the same and you have to force it to mesh the data together.
The screens are cumbersome and not user friendly. There are so many different ways you need to input information to get to the screen that you actually want you need a manual for literally everything you have to do because it takes that many steps.
I think SAP CRM would benefit from focus groups for their North American business partners. Not everyone does business the same but North America has big business's that would greatly benefit from this type of system if it were easier to understand and implement on a day to day basis.

Isaac
  • Industry: Computer Networking
  • Company size: 201–500 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
3

5
Reviewed on 17/05/2023

Providing a clearer and easier experience to customers in a company thanks to SAP Customer...

As I have said before, as a future network engineer I have had the opportunity to use SAP Customer Experience to optimize the management of the customer experience in a small company with my team, and it remains to be said that this system has proven to be a comprehensive solution. and powerful to address our business needs, it provided us with a pleasant and pleasant experience when working for our clients, which has significantly improved our ability to provide an improved, personalized and quality service to them. I would definitely use this tool again.

Pros

As I said in a review I did before, I worked with other SAP systems or similar to this one to improve the experience of the clients we had in a small company, and it must be said that this one, like others, I liked a lot because of its functions in specific areas, such as: marketing, e-commerce, sales and customer service. Also another pretty good point about this tool was that it provided us with powerful analysis and reporting tools, which allowed us to gain valuable insight into the performance of their customer experience strategies.

Cons

I must admit that strange as it may seem, I did not find anything negative about this tool.

Jennifer
  • Industry: Marketing & Advertising
  • Company size: 501–1,000 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 1/03/2023

My review for SAP Customer Experience

Pros

I like the extensive set of tools and capabilities that SAP Customer Experience offers, which makes it simple for businesses to manage client contacts, track customer data, and assess customer satisfaction. The platform's real-time data helps organizations understand client behavior and make wise decisions, allowing them to respond quickly to changing customer needs. Businesses can tailor the client experience to their specific needs thanks to the platform's inherent adaptability.

Cons

Only one aspect of SAP Customer Experience irritated me: its high price in comparison to competing customer relationship management platforms. For users who are unfamiliar with the SAP platform, it may not be the easiest to use.

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