--- description: Review of Buttondown Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Buttondown | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Email Marketing Software](/directory/4697/email-marketing/software) > [Buttondown](/software/408639/buttondown) # Buttondown Canonical: https://www.softwareadvice.co.nz/software/408639/buttondown Page: 1 / 6\ Next: [Next page](https://www.softwareadvice.co.nz/software/408639/buttondown?page=2) > Buttondown is an email tool made for people who want to collect subscribers and send newsletters easily, without fuss. Buttondown's goal is to make it as easy as possible to write beautiful emails, which is why its author chose Markdown as the markup language. > > Verdict: Rated **4.8/5** by 114 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 114 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.9/5 | Based on overall reviews | | Value for Money | 4.6/5 | Based on overall reviews | | Features | 4.6/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Buttondown ## Commercial Context - **Starting Price**: US$9.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200 - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Albania, American Samoa, Andorra, Anguilla, Antigua & Barbuda, Argentina, Aruba, Australia, Austria, Bahamas, Barbados, Belarus, Belgium, Belize, Bermuda, Bolivia, Bosnia & Herzegovina, Brazil, British Virgin Islands, Bulgaria and 105 more ## Features - API - Activity Dashboard - Autoresponders - CAN-SPAM Compliance - Campaign Analytics - Campaign Scheduling - Click Tracking - Contact Management - Customer Segmentation - Customer Surveys - Customisable Branding - Customisable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance ## Integrations (19 total) - Blogger - Carrd - Fathom - Framer - Instagram - Memberful - Plausible Analytics - Shopify POS - Simplecast - Squarespace - Stripe Billing - Stripe Issuing - Stripe Tax - TikTok - Transistor ... and 4 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base ## Category - [Email Marketing Software](https://www.softwareadvice.co.nz/directory/4697/email-marketing/software) ## Alternatives 1. [Gmail](https://www.softwareadvice.co.nz/software/171529/gmail) — 4.8/5 (13380 reviews) 2. [Brevo](https://www.softwareadvice.co.nz/software/18887/brevo) — 4.6/5 (3430 reviews) 3. [Mailchimp](https://www.softwareadvice.co.nz/software/111921/mailchimp) — 4.5/5 (17593 reviews) 4. [Success.ai](https://www.softwareadvice.co.nz/software/426397/success-ai) — 4.8/5 (417 reviews) 5. [MailerLite](https://www.softwareadvice.co.nz/software/100595/mailerlite) — 4.7/5 (2259 reviews) ## Reviews ### "An email marketing platform (newsletters) with tons of API power" — 5.0/5 > **Jason** | *22 May 2024* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: The APIs\! The support is absolutely top-notch as well. But the fact that I can get the data in and out of the system was why I chose Buttondown. > > **Cons**: It's relatively new compared to some of the others so there are some nice-to-have features that I'm eager to get rolled out. > > Starting my first newsletter I had a ton of questions. They've been extremely patient with me and walked me through anything I didn't understand. ----- ### "First impressions of Buttondown" — 5.0/5 > **Sophie** | *6 April 2025* | Music | Recommendation rating: 10.0/10 > > **Pros**: I like the simplicity of the interface and how easy it is to use. It feels intuitive, and it does everything I need it to do without overcomplicating things. > > **Cons**: I wish I could customize the emails a bit better, but it might just be because I am not good at coding. > > I am very satisfied with my experience with Buttondown; I find it useful and it makes sending my weekly newsletter an efficient and enjoyable experience. ----- ### "Bare Bones But Gets the Words Out" — 3.0/5 > **Amanda** | *16 March 2025* | Writing & Editing | Recommendation rating: 6.0/10 > > **Pros**: It's not Sustack ;) . Also, that it's a straightforward newsletter rather than a social media platform disguised as a newsletter host. Setup and migration was fairly easy. > > **Cons**: Wish there were more design template options for both the newsletter and the archives page, and that readers had a more visible way of interacting so they can reply/comment to each other on posts. Also different tiers of paid subscriber options would be great. > > Fantastic customer support, thank you\! I think it's a bit clunky, and in the first week alone I experienced 2 major outages which cost me subscribers. So less glitchy would be nice. ----- ### "Such a smooth onboarding process\!" — 5.0/5 > **Kate** | *20 February 2025* | Higher Education | Recommendation rating: 10.0/10 > > **Pros**: The customer service is out of this world\! I'm so impressed with the personalized support I've received with transitioning my newsletter to Buttondown. > > **Cons**: No cons yet. I feel like there may be a steep learning curve left to my own devices, but the folks at Buttondown have offered to jump on a call with me so I know there will be support if I run into any obstacles. > > I reached out to inquire about transitioning from Substack to Buttondown and was amazed to receive personalized support and an offer to do the transition of the mailing list for me\! I truly had expected I'd have to figure it out on my own, so this was amazing. I've reached out with questions a few times and \[sensitive content hidden\] has responded promptly and with really clear instructions. ----- ### "5/5 would write again" — 5.0/5 > **Jason** | *19 February 2025* | Design | Recommendation rating: 10.0/10 > > **Pros**: Straight forward UI/UX for writing, and also not too many settings forced upon me > > **Cons**: Can’t layout more than one full width image at a time; no pricing tier between 100 and 1000 subscribers > > Great, gets out of the way when I need it to, and powerful enough without feeling heavy ----- Page: 1 / 6\ Next: [Next page](https://www.softwareadvice.co.nz/software/408639/buttondown?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/408639/buttondown) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data