---
description: Review of avanta Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: avanta | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [B2B eCommerce Platforms](/directory/4328/b2b-ecommerce-platform/software) > [avanta](/software/385987/avanta)

# avanta

Canonical: https://www.softwareadvice.co.nz/software/385987/avanta

> avanta is a specialized B2B commerce platform for industrial companies, manufacturers, importers and wholesalers. Developed specifically for B2B e-commerce, avanta provides extensive standard functionality for complex digital sales, service and after-sales processes. Individual requirements can largely be implemented through configuration and flexibly extended where necessary.&#10;The platform combines B2B e-commerce, AI Sales \&amp; Service and Agentic Commerce. In addition to B2B shops and customer portals, avanta enables AI-powered sales and service processes - from the AI Chatbot to individual AI applications - and supports commerce through AI agents.&#10;With its high integration capability, avanta can be integrated into existing ERP and enterprise system landscapes, making use of existing data and business processes.
> 
> Verdict: Rated **5.0/5** by 3 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 3 Reviews |
| Ease of Use | 5.0/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: ECOPLAN

## Commercial Context

- **Starting Price**: €990.00
- **Pricing model**: Flat Rate
- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop)
- **Supported Languages**: English, German
- **Available Countries**: Albania, American Samoa, Andorra, Anguilla, Antigua & Barbuda, Aruba, Australia, Austria, Bahamas, Barbados, Belarus, Belgium, Belize, Bermuda, Bosnia & Herzegovina, British Virgin Islands, Bulgaria, Canada, Cayman Islands, Cook Islands and 91 more

## Features

- AI Copilot
- Bulk Ordering
- CRM
- Catalog Management
- Communication Management
- Customer Management
- For B2B
- Generative AI
- Mobile Access
- Order Management
- Payment Options
- Promotions Management
- Reordering
- Reporting/Analytics
- SEO Management

## Support Options

- Email/Help Desk
- Knowledge Base
- Chat

## Category

- [B2B eCommerce Platforms](https://www.softwareadvice.co.nz/directory/4328/b2b-ecommerce-platform/software)

## Related Categories

- [B2B eCommerce Platforms](https://www.softwareadvice.co.nz/directory/4328/b2b-ecommerce-platform/software)
- [Headless eCommerce Platforms](https://www.softwareadvice.co.nz/directory/4080/headless/software)

## Alternatives

1. [Adobe Commerce](https://www.softwareadvice.co.nz/software/140305/magento-commerce) — 4.3/5 (662 reviews)
2. [Salesforce Commerce Cloud](https://www.softwareadvice.co.nz/software/103196/salesforce-b2c) — 4.5/5 (102 reviews)
3. [B2B Wave](https://www.softwareadvice.co.nz/software/107925/b2b-wave) — 4.9/5 (52 reviews)
4. [Shopamine](https://www.softwareadvice.co.nz/software/408660/shopamine) — 5.0/5 (31 reviews)
5. [Riqra](https://www.softwareadvice.co.nz/software/336569/riqra) — 4.3/5 (27 reviews)

## Reviews

### "avanta – our first choice for B2B projects" — 5.0/5

> **Jonas** | *25 August 2026* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: As an implementation partner, what we value most about avanta is its strong B2B focus. Many of the capabilities that require custom development in other platforms are already built in — from company account management with flexible roles and permissions to complex pricing, customer-specific catalogs, and comprehensive self-service features.&#10;&#10;Its API-first approach and clean integration architecture also make it easy to connect ERP, PIM, and CRM systems. For us, that means faster implementations and less unnecessary complexity. For our customers, it means streamlined processes, consistent data, and a smooth user experience.
> 
> **Cons**: avanta consistently follows an “ERP-first” approach, with the ERP or merchandise management system serving as the single source of truth. In some projects, this means helping customers rethink established processes and move away from legacy habits.&#10;&#10;In the long run, however, this approach pays off significantly: it prevents data inconsistencies, avoids costly duplicate development, and keeps all connected systems reliably in sync.
> 
> Our overall experience with avanta has been very positive. It gives us a solid and future-ready foundation for complex B2B projects while avoiding isolated solutions and redundant data maintenance.&#10;&#10;We particularly value its clear architecture and ERP-first approach, which make even projects with multiple integrations, countries, and languages manageable and scalable. In practice, this leads to faster implementations, lower maintenance effort, high data quality, and a platform that can continue to evolve with our customers’ businesses over the long term.

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### "ERP-first done right: avanta extends SAP where it matters most" — 5.0/5

> **Emma** | *29 June 2026* | Chemicals | Recommendation rating: 10.0/10
> 
> **Pros**: The ERP-first approach is what we value most about avanta. Our SAP S/4HANA system remains the single source of truth, while avanta handles exactly those processes that SAP alone could not map efficiently, especially shipping cost calculation, customer-specific pricing and the clear presentation of our product range. The close, hands-on support from the avanta team made the implementation feel well guided from start to finish.
> 
> **Cons**: The initial setup of product data and attribute maintenance was time-consuming, mainly because our master data structure was complex and we did not have a central PIM system in place. That was more of an internal challenge than a limitation of avanta, but a built-in PIM module would make onboarding even smoother.
> 
> Overall, avanta has enabled us to launch a fully integrated B2B webshop that fits our processes and our ERP landscape very well. Manual order handling has been reduced significantly and our customers now benefit from 24/7 self-service, clear product information and a convenient ordering experience. The project was implemented smoothly, on time and with strong collaboration throughout. We would choose avanta again.

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### "avanta: The B2B eCommerce Platform for Complex ERP-Integrated Projects" — 5.0/5

> **Christian** | *15 July 2026* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: avanta is an excellent fit for B2B digitalisation projects where a standard shop simply isn't enough. The platform's biggest strength is its ability to consolidate B2B e-commerce, customer self-service portals and digital order management into one coherent solution. For agencies like ours, this makes it a reliable foundation for building scalable, ERP-integrated commerce architectures for mid-market and enterprise clients.
> 
> **Cons**: The platform performs best when internal processes on the client side are already well defined. Companies that haven't yet structured their B2B workflows will need to invest in process design before getting the most out of avanta. That's not a shortcoming of the software itself, but it's worth setting the right expectations upfront.
> 
> We have been working with avanta as an implementation and consulting partner for 1–3 years, using it daily across client projects. avanta enables us to digitally map complex B2B processes — including customer-specific ordering workflows, self-service portals and integrated backend systems such as ERP and PIM solutions. What stands out is the clarity it brings to project execution and the solid architectural basis it provides for long-term, scalable solutions. We switched from other products because avanta covers a broader scope: where most platforms stop at the shop, avanta continues into order management, customer portals and tightly integrated backend processes. The product is clearly evolving in the right direction.

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/385987/avanta)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/385987/avanta> |
| en | <https://www.softwareadvice.com/product/385987-avanta/> |
| en-AU | <https://www.softwareadvice.com.au/software/385987/avanta> |
| en-GB | <https://www.softwareadvice.co.uk/software/385987/avanta> |
| en-IE | <https://www.softwareadvice.ie/software/385987/avanta> |
| en-NZ | <https://www.softwareadvice.co.nz/software/385987/avanta> |

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