---
description: Review of Albato Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
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title: Albato | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [Business Process Management Software](/directory/4351/bpm/software) > [Albato](/software/362860/albato)

# Albato

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> Albato is a no-code platform designed to streamline and automate workflows by integrating various applications. Users can create automation, select the origin application, and select the destination platform. &#10;&#10;It includes a no-code App Integrator that helps users add multiple applications and a data migration feature, which allows for the migration of large sets of historical data in one go.&#10;&#10;With the AI-fueled Embedded iPaaS also offers a white-label integration service designed to enable SaaS and tech companies to reduce churn, enhance user experience, and drive recurring revenue.
> 
> Verdict: Rated **4.8/5** by 405 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 405 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Albato

## Commercial Context

- **Starting Price**: US$15.00
- **Pricing model**:  (Free version available) (Free Trial)
- **Pricing Details**: Albato’s platform pricing is based on two independent components:&#10;&#10;• A plan, which defines how you work in Albato.&#10;• A transaction package, which defines how much you use Albato.&#10;&#10;Prices billed annually with 30% discount applied.&#10;&#10;For the Embedded white-label module, there are three plan options depending on your SaaS needs: Starter, Pro, and Custom.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, French, German, Portuguese, Russian, Spanish, Turkish
- **Available Countries**: Argentina, Armenia, Australia, Brazil, Canada, Colombia, Cyprus, Finland, France, Georgia, Germany, India, Italy, Kazakhstan, New Zealand, Poland, Portugal, Russia, Singapore, South Africa and 7 more

## Features

- API
- API Lifecycle Management
- Access Controls/Permissions
- Accounting Integration
- Activity Dashboard
- Activity Tracking
- Alerts/Escalation
- Alerts/Notifications
- Application Management
- Automated Scheduling
- CRM
- Cloud Data Integration
- Collaboration Tools
- Configurable Workflow
- Dashboard
- Data Aggregation and Publishing
- Data Capture and Transfer
- Data Connectors
- Data Extraction
- Data Import/Export

## Integrations (58 total)

- ActiveCampaign
- Acumbamail
- Airtable
- Bitbucket
- Bitly
- Bitrix24
- Chat2Desk
- ChatGPT
- ClickUp
- Creatio CRM
- Discord
- Ecwid
- Enhanced Reporting for Google My Business
- Facebook Business Suite
- GPT-4

... and 43 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Business Process Management Software](https://www.softwareadvice.co.nz/directory/4351/bpm/software)

## Related Categories

- [Business Process Management Software](https://www.softwareadvice.co.nz/directory/4351/bpm/software)
- [API Platforms](https://www.softwareadvice.co.nz/directory/4343/api-management/software)
- [Data Integration Tools](https://www.softwareadvice.co.nz/directory/3304/data-integration-tools/software)
- [iPaaS Software](https://www.softwareadvice.co.nz/directory/4668/ipaas/software)

## Alternatives

1. [Zapier](https://www.softwareadvice.co.nz/software/163639/zapier) — 4.7/5 (3049 reviews)
2. [viaSocket](https://www.softwareadvice.co.nz/software/520083/viaSocket) — 4.8/5 (647 reviews)
3. [ZappySys SSIS PowerPack](https://www.softwareadvice.co.nz/software/235549/ssis-powerpack) — 4.8/5 (107 reviews)
4. [APPSeCONNECT](https://www.softwareadvice.co.nz/software/51517/appseconnect) — 4.7/5 (180 reviews)
5. [Make](https://www.softwareadvice.co.nz/software/263550/integromat) — 4.8/5 (407 reviews)

## Reviews

### "The best Zapier alternative" — 5.0/5

> **Kate** | *17 February 2025* | E-Learning | Recommendation rating: 8.0/10
> 
> **Pros**: +++ Setting up automations with Albato was incredibly smooth. And the best thing: the pricing is a fraction of what I’d spend on Zapier.
> 
> **Cons**: - - A bit more guidance for sales-specific workflows would be great.
> 
> Compared to Zapier, the cost savings are significant, and the functionality meets all my needs.

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### "Albato, pretty intuitive to pick up, good support" — 5.0/5

> **Phil** | *25 June 2025* | Food & Beverages | Recommendation rating: 9.0/10
> 
> **Pros**: It does actually allow me to do what I need to most importantly.  I knew it would, but I couldn't get it to work 100% as I wanted and after LOTS of trial and error I explored lots of the features and tools trying to achieve my ultimate automation goal, which wasn't all that complex really.   Taking some booking details in a webhook and adding posts from the details in Facebook and Google calendar.  That bit I worked out how to do pretty quickly as it does work in a logical way that makes sense so it's probably a lot more intuitive I'd say than some other automation software I've tried personally.  However, stopping duplicates being created in Google Sheets I just couldn't get to work, tried lots of different Googled and ChatGPT experiments to get it working and failed.  So I went back to the Albato support guys and they've sorted me out and it now works 100% and even better I understand why so now I'll have to have a think about what else I can automate :D  Thank you
> 
> **Cons**: There was one thing I didn't know that if I had understood better it would have saved me a lot of time and frustration.  I don't know if this is because of my age or that I don't have any coding background, I didn't understand the importance of formatting in Google Sheets, which also I understand isn't Albato's fault or issue really.  However I think it'd be a really helpful hint or something to repeatedly mention for newbies/oldies or non code backgrounded people.   It looks like Albato is capable of doing all sorts of things, so it would be great to have more examples and uses with videos etc showing what the different tools can do, as some of them I'm not 100% sure what I'd use them for even so more learning resources/use case examples would be great.
> 
> I really like Albato as it works in a logical way and so pretty easy pick up, the initial learning curve isn't bad at all as I say especially compared to some of the others out there that I've tried.

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### "Great value for money with some room for improvement" — 3.0/5

> **Isak** | *20 July 2023* | Professional Training & Coaching | Recommendation rating: 7.0/10
> 
> **Pros**: One of the standout features of Pros with Albato is its exceptional performance. Whether it was handling complex tasks or running resource-intensive applications, this product delivered seamless and lag-free performance every time.
> 
> **Cons**: One of the main issues I encountered was the limited range of products available on their website. It would have been great to see a wider variety of options to choose from.
> 
> I recently had the opportunity to try out albato.com, and overall, I found it to be quite good but with some room for improvement. The platform offers a range of useful features and functionalities that can greatly benefit businesses. However, I would like to see more integrations available to further enhance its capabilities. While the existing integrations are helpful, expanding the options would allow for more seamless workflows and increased productivity. Additionally, I think albato.com could improve its ease-of-use.

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### "The albarto team did a great job" — 5.0/5

> **Verified Reviewer** | *5 March 2026* | Translation & Localisation | Recommendation rating: 8.0/10
> 
> **Pros**: The support team is attentive and very proactive in helping to resolve problems. They offer a reliable system to work with. Great integrations, no bugs founds, very helpful. Automation works well.
> 
> **Cons**: I think the interface could be more intuitive to self solve integration issues, but overall there's not main issues I've found.

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### "Automate Like Breeze" — 4.0/5

> **Parag** | *27 November 2024* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: Albato solves the hassle of manual tasks by automating workflows across apps without coding. It saves time, reduces errors, and boosts productivity, letting me focus on strategic work while ensuring seamless data flow.
> 
> **Cons**: While Albato offers a wide range of integrations, I occasionally run into minor limitations with some applications not having as many advanced triggers or actions as I'd like.
> 
> Albato eliminates the pain of manual activities by automating workflows across many apps without scripting. It saves time, minimizes errors, and increases productivity, allowing me to focus on key tasks while guaranteeing smooth data flow.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/362860/albato)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/bi/albato-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/362860/albato> |
| en-GB | <https://www.softwareadvice.co.uk/software/362860/albato> |
| en-IE | <https://www.softwareadvice.ie/software/362860/albato> |
| en-NZ | <https://www.softwareadvice.co.nz/software/362860/albato> |

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