---
description: Review of Trialfire Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Trialfire | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/1702/analytics-tools/software) > [Trialfire](/software/348648/trialfire)

# Trialfire

Canonical: https://www.softwareadvice.co.nz/software/348648/trialfire

> Trialfire is an AI-powered customer journey analytics platform that helps B2B technology companies gain a deeper understanding of their customers' journeys. It caters to marketing, product, and data science teams. It offers end-to-end journey tracking to provide a comprehensive view of the customer journey. 

Trialfire uses an advanced multi-touch attribution model to determine how each touchpoint influences conversion. It integrates first-party data from multiple sources to enrich journey insights. It provides business-focused KPIs and metrics to help teams optimize the customer experience. Trialfire challenges assumptions and biases by revealing hidden insights in the data.

Trialfire team helps companies implement the platform, build custom journeys and attribution models, and uncover actionable insights from their data.
> 
> Verdict: Rated **5.0/5** by 3 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 3 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Trialfire

## Commercial Context

- **Starting Price**: US$500.00
- **Pricing model**: Per Feature (Free Trial)
- **Pricing Details**: A monthly pricing fee, paid either monthly or annually based on traffic, advertising spend and/or revenue.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Available Countries**: Canada

## Features

- Activity Tracking
- Attribution Modeling
- Audience Targeting
- Behaviour Tracking
- CRM
- Campaign Analytics
- Channel Management
- Conversion Rate Optimisation
- Conversion Tracking
- Cross Channel Attribution
- Customer Activity Tracking
- Customer Segmentation
- Dashboard Creation
- Data Visualisation
- Engagement Tracking
- Keyword Tracking
- Multi-Channel Marketing
- Multi-Touch Attribution
- Performance Metrics
- Predictive Analytics

## Integrations (5 total)

- Facebook Business Suite
- Lightspeed eCommerce
- Shopify
- Shopify Plus
- WordPress

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Marketing Analytics Software](https://www.softwareadvice.co.nz/directory/1702/analytics-tools/software)

## Related Categories

- [Marketing Analytics Software](https://www.softwareadvice.co.nz/directory/1702/analytics-tools/software)
- [Marketing Planning Tools](https://www.softwareadvice.co.nz/directory/4631/marketing-planning/software)
- [Marketing Attribution Software](https://www.softwareadvice.co.nz/directory/4315/marketing-attribution/software)

## Alternatives

1. [Asana](https://www.softwareadvice.co.nz/software/5576/asana) — 4.5/5 (13547 reviews)
2. [monday.com](https://www.softwareadvice.co.nz/software/131008/monday-com) — 4.6/5 (5726 reviews)
3. [Lebesgue](https://www.softwareadvice.co.nz/software/330363/lebesgue) — 4.9/5 (43 reviews)
4. [Jira](https://www.softwareadvice.co.nz/software/4315/jira) — 4.4/5 (15312 reviews)
5. [Marmind](https://www.softwareadvice.co.nz/software/106230/uppernetwork) — 4.2/5 (62 reviews)

## Reviews

### "Amazing product both on web tracking/identity resolution and multi-touch attribution" — 5.0/5

> **Dave** | *21 April 2022* | Sports | Recommendation rating: 10.0/10
> 
> **Pros**: Several products we looked at only provided web tracking of visitors after first identification, but Trialfire extends beyond that and track the full history from anonymous to identified. The multi-touch attribution provides us with greater confidence in how we can plan our media spend.
> 
> **Cons**: Overall very happy with the product, additional push integrations could make it even better, although the webhook functionality essentially allows for limitless integration possibilities. Nimble company so working directly with their management has been very important for us and allows us to innovate together.
> 
> Working with CEO/CTO directly you feel valued as a customer and an ability to innovate together.

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### "Superior attribution platform" — 5.0/5

> **Gil** | *22 April 2022* | Consumer Goods | Recommendation rating: 10.0/10
> 
> **Pros**: Incredibly powerful platform with unmatched levels of feature and support.  TrialFire allowed us to scale efficiently and integrated seamlessly with all of our existing and future technologies.
> 
> **Cons**: A bit daunting at first, but the levels of support provided by TrialFire put that to rest quickly.
> 
> Excellent. Highly recommended.

-----

### "Invaluable piece of tech" — 5.0/5

> **Ryan** | *20 April 2022* | Consumer Goods | Recommendation rating: 10.0/10
> 
> **Pros**: Super useful to understand marketing spend across channels and how channels work together to drive results
> 
> **Cons**: Depth and breadth of features make for a long learning curve but once users understand it its very powerful
> 
> Great support from their account team and engineering team

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/348648/trialfire)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing-attribution/trialfire-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/348648/trialfire> |
| en-GB | <https://www.softwareadvice.co.uk/software/348648/trialfire> |
| en-IE | <https://www.softwareadvice.ie/software/348648/trialfire> |
| en-NZ | <https://www.softwareadvice.co.nz/software/348648/trialfire> |

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