---
description: Review of Kochava Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Kochava | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [Click Fraud Software](/directory/4263/click-fraud/software) > [Kochava](/software/348579/kochava)

# Kochava

Canonical: https://www.softwareadvice.co.nz/software/348579/kochava

Page: 1 / 2\
Next: [Next page](https://www.softwareadvice.co.nz/software/348579/kochava?page=2)

> Kochava is a real-time data solutions company offering omni-channel measurement and attribution solutions for data-driven marketers. The Marketers Operating System (m/OS) from Kochava empowers advertisers and publishers with a platform that  integrates and manages customer identity, measurement and data controls. m/OS takes unifies all data and critical omni-channel solutions into a cohesive, operational system that goes beyond data aggregation and reporting. The m/OS provides advertiser and publisher tools, including the option to build third-party solutions onto the platform.
> 
> Verdict: Rated **4.6/5** by 25 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 25 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Kochava
- **Location**: Sandpoint, US
- **Founded**: 2011

## Commercial Context

- **Starting Price**: US$100.00
- **Pricing model**:  (Free version available) (Free Trial)
- **Pricing Details**: Free App Analytics = N/A (Free)&#10;Attribution Analytics = Starting at $100&#10;Unified Audience Platform = Starting at $100
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Chinese, English, Japanese, Korean, Traditional Chinese
- **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- A/B Testing
- API
- Access Controls/Permissions
- Account Alerts
- Activity Dashboard
- Activity Monitoring
- Activity Tracking
- Ad hoc Reporting
- Advertising Management
- Alerts/Escalation
- Alerts/Notifications
- Attribution Modeling
- Audience Targeting
- Behaviour Tracking
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking

## Support Options

- Email/Help Desk
- Phone Support
- 24/7 (Live rep)

## Category

- [Click Fraud Software](https://www.softwareadvice.co.nz/directory/4263/click-fraud/software)

## Related Categories

- [Click Fraud Software](https://www.softwareadvice.co.nz/directory/4263/click-fraud/software)
- [Marketing Attribution Software](https://www.softwareadvice.co.nz/directory/4315/marketing-attribution/software)
- [Marketing Analytics Software](https://www.softwareadvice.co.nz/directory/1702/analytics-tools/software)
- [Mobile Analytics Software](https://www.softwareadvice.co.nz/directory/4372/mobile-analytics/software)
- [Mobile Marketing Software](https://www.softwareadvice.co.nz/directory/4398/mobile-marketing/software)

## Alternatives

1. [AppsFlyer](https://www.softwareadvice.co.nz/software/196837/appsflyer) — 4.5/5 (138 reviews)
2. [CTM](https://www.softwareadvice.co.nz/software/112191/calltrackingmetrics) — 4.6/5 (150 reviews)
3. [Looker](https://www.softwareadvice.co.nz/software/140986/looker) — 4.5/5 (282 reviews)
4. [Marketo Engage](https://www.softwareadvice.co.nz/software/21522/marketo-engage) — 4.3/5 (710 reviews)
5. [Adobe Analytics](https://www.softwareadvice.co.nz/software/353651/adobe-analytics) — 4.5/5 (236 reviews)

## Reviews

### "Kochava Is An Amazing Tool + Amazing People" — 5.0/5

> **Ryan** | *5 February 2019* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: I like Kochava's "Fraud Detection" tools makes the price of the tool worth every penny. &#10;&#10;The attribution is great - no complaints about the staple of their product. &#10;&#10;Their customer service and client support is the best in the industry. We have had many other software vendors and none come close.
> 
> **Cons**: Can be expensive and price scales up as you scale up in company growth.

-----

### "Outstanding client service and cutting-edge mobile attribution platform" — 5.0/5

> **Verified Reviewer** | *30 April 2022* | Electrical/Electronic Manufacturing | Recommendation rating: 10.0/10
> 
> **Pros**: Keeping track of app attribution is essential to ensuring that we know our clients. It not only helps us identify attribution but also guarantees that we understand customers holistically across numerous products across the customer lifecycle. Using first touch/last touch data, we can now zero in on the "essential stuff" rather than becoming bogged down in minutiae.
> 
> **Cons**: Because of the lack of adequate documentation, several functionalities are difficult to set up at all. However, the team is aware of this, and they're making progress toward fixing it. For those who run into problems or require assistance with complex capabilities, Kochava's support team is always on hand.
> 
> We employ holistic attribution and analysis for all our campaigns. Previously, we relied on numerous partners to measure acquisition and re-engagement, which resulted in reporting duplication.

-----

### "Top 3 mobile measurement partner in market" — 3.0/5

> **Juan Manuel** | *3 September 2024* | Marketing & Advertising | Recommendation rating: 5.0/10
> 
> **Pros**: You can generate detailed and personalized reports. Segment audiences making it easier to deliver personalized messages to different user groups.
> 
> **Cons**: The platform is complicated to use for new or less experienced users, complex interface.

-----

### "Outstanding MMP with really great support" — 5.0/5

> **Verified Reviewer** | *7 February 2019* | Internet | Recommendation rating: 10.0/10
> 
> **Pros**: Functionality - for every idea there is a solution - paired with the great support by provided by Kochava it is possible to find a way to implement it.&#10;Data availability and accuracy is outstanding&#10;High level support for important strategic questions.&#10;Open for new ideas/features which are getting prioritized and potentially put on the Kochava roadmap.
> 
> **Cons**: In the beginning the sheer amount of what can be adjusted was overwhelming and wording was not always intuitively - but onboarding was great and support team answers quickly when in doubt&#10;&#10;There are still a few bugs within the software we sometimes encounter / missing functionalities, however these are professionally addressed when raised (e.g. bugs which are not fixable by customer side are taken on by the dedicated support team), for missing functionalities workarounds are proposed
> 
> We use Kochava as our MMP - in order to track into our backend all necessary events for acquisition and re-engagement campaigns internationally.

-----

### "NFL App + Kochava" — 4.0/5

> **Verified Reviewer** | *13 February 2019* | Sports | Recommendation rating: 7.0/10
> 
> **Pros**: The post install metrics (once configured to track properly) were very helpful as well as the Smartlink building process. Nic was always very prompt and positive in handling any issues/questions I had (which were frequent from my end). I felt he cared about my product goals and always made sure I understood the different mechanics within Kochava to analyze/understand my app activity. Spoke to Cale on a couple occasions and he was just as proactive and helpful.
> 
> **Cons**: I had been using Hasoffers in years past so it was a bit of a transition for me. I was used to seeing a dashboard with installs/leads logging in real-time that I can look through vs. requesting a report be sent to me.
> 
> It has been great to have the analytics and product teams also see the value in using a tool like Kochava. While tying spend to marketing KPI's is baseline, Kochava has also been instrumental in how we look at AMA across owned and paid efforts for the NFL App

-----

Page: 1 / 2\
Next: [Next page](https://www.softwareadvice.co.nz/software/348579/kochava?page=2)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/348579/kochava)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/kochava-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/348579/kochava> |
| en-GB | <https://www.softwareadvice.co.uk/software/348579/kochava> |
| en-IE | <https://www.softwareadvice.ie/software/348579/kochava> |
| en-NZ | <https://www.softwareadvice.co.nz/software/348579/kochava> |
| fr | <https://www.softwareadvice.fr/software/348579/kochava> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Software Advice helps businesses in New Zealand find the best software. Compare software options and learn more from our research and user reviews.","email":"info@softwareadvice.co.nz","url":"https://www.softwareadvice.co.nz/","logo":"https://dm-localsites-assets-prod.imgix.net/images/software_advice/logo-white-d2cfd05bdd863947d19a4d1b9567dde8.svg","@id":"https://www.softwareadvice.co.nz/#organization","@type":"Organization","parentOrganization":"Gartner, Inc.","sameAs":[]},{"name":"Kochava","description":"Kochava is a real-time data solutions company offering omni-channel measurement and attribution solutions for data-driven marketers. The Marketers Operating System (m/OS) from Kochava empowers advertisers and publishers with a platform that  integrates and manages customer identity, measurement and data controls. m/OS takes unifies all data and critical omni-channel solutions into a cohesive, operational system that goes beyond data aggregation and reporting. The m/OS provides advertiser and publisher tools, including the option to build third-party solutions onto the platform.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/c3c52045-c654-474f-8699-abf708925261.jpeg","url":"https://www.softwareadvice.co.nz/software/348579/kochava","@id":"https://www.softwareadvice.co.nz/software/348579/kochava#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":25},"offers":{"price":"100","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"@id":"https://www.softwareadvice.co.nz/software/348579/kochava#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Click Fraud Software","position":2,"item":"/directory/4263/click-fraud/software","@type":"ListItem"},{"name":"Kochava","position":3,"item":"/software/348579/kochava","@type":"ListItem"}]}]}
</script>
