--- description: Review of Dovetail Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Dovetail | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Market Research Software](/directory/4222/market-research/software) > [Dovetail](/software/345899/dovetail) # Dovetail Canonical: https://www.softwareadvice.co.nz/software/345899/dovetail Page: 1 / 5\ Next: [Next page](https://www.softwareadvice.co.nz/software/345899/dovetail?page=2) > Dovetail is the AI-native customer intelligence platform that provides a single system of record for transforming customer interactions into actionable intelligence. It helps product, design, and development teams centralize, analyze, and share critical customer knowledge at scale. The platform allows teams to analyze customer feedback from surveys, interviews, support tickets, and other sources of unstructured data. Users can generate decision-ready intelligence rapidly with the help of natural language processing (NLP), sentiment analysis, and machine learning, ensuring speed and accuracy. Dovetail enables users to share high-value insights directly with stakeholders across the organization via an intuitive interface, promoting enterprise alignment and accelerating decision-making processes. It includes a streamlined interface to assemble data and convert raw customer input into structured, manageable information. > > Verdict: Rated **4.6/5** by 97 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.6/5** | 97 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Dovetail Research - **Location**: Sydney, Australia - **Founded**: 2017 ## Commercial Context - **Starting Price**: US$0.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Starts at $15 / month for one user, and unlimited free viewer accounts. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United States ## Features - API - Access Controls/Permissions - Activity Dashboard - Annotations - Categorisation/Grouping - Collaboration Tools - Commenting/Notes - Customisable Reports - Customizable Fields - Dashboard - Data Import/Export - Data Visualisation - Drag & Drop - Feedback Management - For Mobile - For Websites - Knowledge Management - Monitoring - Multi-Channel Data Collection - Multi-Language ## Integrations (31 total) - Aha\! - Airtable - Asana - CMNTY Platform - Canny - Delighted - Dropbox Business - Evernote Teams - Feefo - Freshdesk - GitHub - Gmail - Google Analytics 360 - Google Forms - Help Scout ... and 16 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Market Research Software](https://www.softwareadvice.co.nz/directory/4222/market-research/software) ## Related Categories - [Market Research Software](https://www.softwareadvice.co.nz/directory/4222/market-research/software) - [Product Management Software](https://www.softwareadvice.co.nz/directory/3493/product-management/software) - [User Experience Software](https://www.softwareadvice.co.nz/directory/4258/ux/software) - [Qualitative Data Analysis Software](https://www.softwareadvice.co.nz/directory/4695/qualitative-data-analysis/software) - [Customer Experience Software](https://www.softwareadvice.co.nz/directory/4574/customer-experience/software) ## Alternatives 1. 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It also speeds up analysis with filtering options and highlights to filter down to key information to support an insight / finding. > > **Cons**: I would like to be able to track dates of when insights were created (not just when published in feed) so we can track age as well as somehow track the impact of the insight (e.g., what was done from it), to make reporting on research value easier. > > I love Dovetail for our research analysis and repository tool. We're always identifying new ways to leverage the tool for research needs. Dovetail is also really receptive to feedback, constantly improving, and doing research on the researchers. ----- ### "From Feedback Chaos to Clarity with Dovetail" — 5.0/5 > **Thiago** | *13 October 2024* | Financial Services | Recommendation rating: 10.0/10 > > **Pros**: We’ve been using Dovetail to collect, organize, and analyze all our user interviews. Previously, managing interviews and feedback was time-consuming, but now we just upload the video, and Dovetail handles the transcription. Its AI-powered features help us quickly understand key feedback points. Recently, we connected Dovetail directly to our Zendesk, giving us real-time insights and streamlining the process even further. > > **Cons**: Honestly, we don’t have anything we dislike about Dovetail. If we had to complain about something, it’s that we wish we had discovered it sooner\! It’s made such a positive impact on our workflow that imagining how we managed without it feels like a distant memory. > > Dovetail has proven to be an essential tool for Catarse as we navigate a complete redesign and evolution of our crowdfunding platform. With a vast amount of user feedback coming in, organizing and prioritizing it could have been a daunting task. Thanks to Dovetail, we’ve been able to stay focused on what matters, ensuring we prioritize the most impactful changes. It’s been an incredible asset to our process. ----- ### "Great concept, but the app isn't quite there yet" — 3.0/5 > **Nuri** | *6 January 2023* | Retail | Recommendation rating: 3.0/10 > > **Pros**: Being able to see the engagement and following size for the applicants. > > **Cons**: There wasn't a way to really customize my payouts. I wanted my affiliates to be paid a % of the net profits, as opposed to the total order and there was no way to really customize how I wanted my affiliates paid. Overall, the dashboard was nice and the app has potential, but it just really didn't work for my needs. ----- ### "Dovetail is what i was searching to create a robust research repository" — 4.0/5 > **Juandiego** | *9 October 2024* | Transportation/Trucking/Railroad | Recommendation rating: 9.0/10 > > **Pros**: It is a very powerful tool although it present thing in a very friendly and easy to use way. It main strength is on the analysis of video, it generates a very accurate transcript, it have AI tools to speed the summary and tagging process > > **Cons**: Processing PDF is not their strong suit. PDFs look very small once you upload them and the highlighting process is not great. > > Its been a good experience overall, i have helped my team's research and data to connect with other teams, and the the 10 licenses limit is too short, because everyone wants to jump onboard ----- ### "Great tool for storing and sharing recorded calls" — 4.0/5 > **Alex** | *24 May 2025* | Biotechnology | Recommendation rating: 8.0/10 > > **Pros**: The software's transcription and tagging features make it really easy to share with colleagues detailed information from recorded calls. > > **Cons**: The inability to limit access to a single recording from within a folder makes it challenging to collaborate when proprietary information is involved. > > Dovetail has served my team well as a central repository for recorded calls with clients. It's transcription, tagging, and sharing features really facilities collaboration. ----- Page: 1 / 5\ Next: [Next page](https://www.softwareadvice.co.nz/software/345899/dovetail?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/345899/dovetail) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data