---
description: Review of Direct Mail Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
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title: Direct Mail | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [Email Management Software](/directory/3433/email-tracking/software) > [Direct Mail](/software/326004/direct-mail)

# Direct Mail

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> Direct Mail is an email marketing solution for Mac that lets you create and send personalized emails to your list of subscribers. Designed for SMBs and large companies alike, Direct Mail includes customizable email templates, image editing, live previews, custom email sign-up forms, automatic and manual list segmentation, email tracking, campaign analytics, subscriber activity reporting, and more. &#10;&#10;Customize with images, videos, buttons, surveys, and more. Drag and drop images directly into your email and edit image within the app (including cropping, removing backgrounds, and adding filters). Conditional logic allows you to tailor custom content for each recipient. “Spam Tests” alert you to any mistakes before you send, including broken links, misspelt email addresses, and spam filter issues.&#10;&#10;Direct Mail allows you to target your messages to specific subscribers—either manually or automatically. Metrics include opens, clicks, unsubscribes, and bounces.
> 
> Verdict: Rated **4.8/5** by 162 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 162 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: e3 Software
- **Location**: Mountain View, US
- **Founded**: 2002

## Commercial Context

- **Starting Price**: US$15.00
- **Pricing model**: Per User (Free version available) (Free Trial)
- **Pricing Details**: Unlimited plan: from $15/month, based on number of subscribers.&#10;Pay Per Email plan: from $30, based on the number of email credits required.&#10;SMTP plan: $299/year.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English, French, German, Italian, Spanish
- **Available Countries**: Australia, Austria, Brazil, Canada, Germany, Japan, Luxembourg, Mexico, New Zealand, Spain, Switzerland, United Kingdom, United States

## Features

- API
- Activity Dashboard
- Archiving & Retention
- Autoresponders
- CAN-SPAM Compliance
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Click Tracking
- Contact Management
- Customer Segmentation
- Customer Surveys
- Customisable Branding
- Customisable Forms
- Customisable Templates
- Customizable Fields
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management

## Integrations (5 total)

- Daylite for Mac
- Google Docs
- Microsoft Excel
- Microsoft Outlook
- Zapier

## Support Options

- Email/Help Desk
- Knowledge Base
- Chat

## Category

- [Email Management Software](https://www.softwareadvice.co.nz/directory/3433/email-tracking/software)

## Related Categories

- [Email Management Software](https://www.softwareadvice.co.nz/directory/3433/email-tracking/software)
- [Email Marketing Software](https://www.softwareadvice.co.nz/directory/4697/email-marketing/software)

## Alternatives

1. [Gmail](https://www.softwareadvice.co.nz/software/171529/gmail) — 4.8/5 (13404 reviews)
2. [Google Workspace](https://www.softwareadvice.co.nz/software/344998/google-workspace) — 4.7/5 (17559 reviews)
3. [Microsoft Outlook](https://www.softwareadvice.co.nz/software/399509/microsoft-outlook) — 4.5/5 (2452 reviews)
4. [Microsoft 365](https://www.softwareadvice.co.nz/software/397757/office-365) — 4.6/5 (14077 reviews)
5. [Mailchimp](https://www.softwareadvice.co.nz/software/111921/mailchimp) — 4.5/5 (17603 reviews)

## Reviews

### "Excellent and quick tool for managing email communication to groups" — 5.0/5

> **Mark** | *13 January 2024* | Religious Institutions | Recommendation rating: 9.0/10
> 
> **Pros**: Direct Mail's native application interface is so much smoother to use and quicker than online systems. I regularly use MailChimp and HubSpot for outbound email as well, but for certain purposes Direct Mail is a real winner. &#10;&#10;It's really a good tool for designing nice looking email newsletters. &#10;&#10;The reporting is pretty good as well.&#10;&#10;There's a really elegant mixture of cloud-based services (the email sending and report viewing) and native application.
> 
> **Cons**: I do wish it was a little easier to share control of campaigns and lists with another Mac users.

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### "Directmail for Marketing Books" — 5.0/5

> **Doug** | *23 August 2024* | Publishing | Recommendation rating: 8.0/10
> 
> **Pros**: Fairly easy to compose messages. &#10;Adding attachments and pictures is fairly straight-forward (once you have the hang of it.&#10;Help people proved very helpful a few years back when I was trying to install my smtp Account.
> 
> **Cons**: Organizing addresses can be cumbersome, copying from a previous list to a new one. I've never figured out how to produce smart lists, but I don't think that's Directmail's fault\!
> 
> Positive. Allows me to do broadcasts to wide audience and get seen idea of how it is race red at recipients end.&#10;Only about 66% of my recipients actually do open the mail and I suspect that's because they're the message on cheri smartphones and delete without fully opening the email.

-----

### "DirectMail" — 5.0/5

> **Carlos** | *30 June 2022* | Industrial Automation | Recommendation rating: 10.0/10
> 
> **Pros**: Just a great option, friendly, powerful, campaign administration, links, great
> 
> **Cons**: Nothing, just a great tool, simple and friendly

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### "Direct mail" — 5.0/5

> **Jacob** | *9 August 2024* | Architecture & Planning | Recommendation rating: 3.0/10
> 
> **Pros**: Easy interface to use compared to Gmail.
> 
> **Cons**: The program is directly correlated to Mac machines.
> 
> As a Mac user, I utilize direct mail for my every day work emails.

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### "I've never looked back\!" — 5.0/5

> **Ilan** | *6 July 2021* | Medical Devices | Recommendation rating: 10.0/10
> 
> **Pros**: Where to begin? &#10;• import from Google Sheets (because we use Google forms to add to our database)&#10;• personalised emails with reference to specific fields (with a fallback)&#10;• the reporting (especially the bounce report)&#10;• smart groups&#10;• templates
> 
> **Cons**: Four features I would love to see developed:&#10;1) The ability to include a table with rows and columns&#10;2) The ability to embed HTML/iframe&#10;3) Some widgets like a countdown timer.&#10;4) I would like to feature all our previous newsletters on our website and short of creating a button to each web version, I would love to see an archive site that we could use.
> 
> Without a doubt the best system I've used and I love that it's simple and smart at the same time. &#10;It's easy to use and I never feel overwhelmed. Other systems go too far and make the experience feel like you need to be an expert (even though they say it's "easy").&#10;&#10;We currently have the smaller of the packages but look forward to expanding to the next level soon - thanks to Direct Mail.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/326004/direct-mail)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/326004/direct-mail> |
| en | <https://www.softwareadvice.com/email-marketing/direct-mail-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/326004/direct-mail> |
| en-GB | <https://www.softwareadvice.co.uk/software/326004/direct-mail> |
| en-IE | <https://www.softwareadvice.ie/software/326004/direct-mail> |
| en-NZ | <https://www.softwareadvice.co.nz/software/326004/direct-mail> |

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