--- description: Review of Gupshup Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Gupshup | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Customer Engagement Software](/directory/508/customer-engagement/software) > [Gupshup](/software/323217/gupshup) # Gupshup Canonical: https://www.softwareadvice.co.nz/software/323217/gupshup Page: 1 / 3\ Next: [Next page](https://www.softwareadvice.co.nz/software/323217/gupshup?page=2) > Gupshup enables businesses to build engaging conversational experiences seamlessly across channels like WSMS, WhatsApp, Instagram, Mobile Web, Voice, Android, RCS, FB Messenger, Twitter, Telegram, Instagram, WeChat, In-app amongst others for a brand to communicate with their customer on their preferred channel. The messaging platform allows businesses to use a single API for conversational commerce, support and marketing all from one place with access to real-time analytics and best-in-class latency and a fallback system ensuring your customer is always connected. Gupshup SMS features delivers text messages to 225 countries using a programmable single API that allows enterprises to harness the power of a simple SMS as a medium to communicate with their target customers while providing users with the option to receive these text messages via popular messaging apps. Gupshup’s Single API solution for WhatsApp and SMS has enabled businesses to easily integrate one-way and two-way messaging on WhatsApp with fall back to Global SMS connectivity with multi-channel auto-routing option. Gupshup also manages WhatsApp opt-in through SMS, missed calls and Web-chat, and handles large template volumes with auto-translation for WhatsApp delivery and language preferences. Gupshup’s Bot platform currently supports over 39,000 bots that can easily handle WhatsApp FAQs with live agent handoff for various customer support use cases. Gupshup is a global partner for Google Rich Communication Services (RCS), It enables a free flow of all forms of communication including videos, images, documents, audio, location which can be sent directly to the user’s inbox. Google RCS is currently being adopted by all major operators in India and GupShup can facilitate a POC for RCS. Google business messages is a mobile conversational channel that combines entry points on Google Maps, Search, and brand websites to create rich, asynchronous messaging experiences that delight customers and drive business results. Gupshup IP (GIP) is a single platform with end-to-end message encryption that enables rich conversational experiences for your customers by allowing sharing of rich media, cards, buttons, payments. Gupshup has also partnered with handset manufacturers like OnePlus and Xiaomi to deliver structured text and multimedia messages over IP on user’s handset inbox –thus making these messages richer, actionable and more engaging. Gupshup enables managing high volumes of customers conversations on Instagram. Chatbots with human agent handoff provides seamless two-way customer conversations for use cases such as FAQs, lead collection, product discovery, eCommerce and appointment bookings. Businesses can send 1-way transactional or promotional messages on Viber. Chatbots enables two-way rich and interactive messaging to engage customers. Gupshup ensures optimal communication with auto-fallback to SMS. > > Verdict: Rated **4.3/5** by 35 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.3/5** | 35 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support | 4.1/5 | Based on overall reviews | | Value for Money | 4.2/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Gupshup ## Commercial Context - **Pricing model**: Usage Based (Free Trial) - **Pricing Details**: Please contact Gupshup for pricing details. - **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (On-Premise), Linux (On-Premise) - **Supported Languages**: Arabic, Basque, Brazilian Portuguese, Bulgarian, Catalan, Chinese, Croatian, Czech, Danish, Dutch, English, Estonian, European Portuguese, Finnish, French, Galician, German, Greek, Hebrew, Hindi, Hungarian, Icelandic, Indonesian, Irish, Italian, Japanese, Kazakh, Korean, Latvian, Lithuanian, Malay, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Serbian, Slovak, Slovenian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian, Vietnamese - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more ## Features - AI/Machine Learning - API - Alerts/Notifications - Automatic Call Distribution - Autoresponders - Campaign Management - Chat/Messaging - Chatbot - Communication Management - Customer Segmentation - Customer Service Analytics - Drag & Drop - Interaction Tracking - Knowledge Base Management - Live Chat - Mobile Access - Multi-Channel Communication - Multi-Channel Management - Multi-Language - Natural Language Processing ## Integrations (9 total) - CleverTap - Freshdesk - HubSpot CRM - LeadSquared - MoEngage - Salesforce Platform - Shopify - WebEngage - Zapier ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Customer Engagement Software](https://www.softwareadvice.co.nz/directory/508/customer-engagement/software) ## Related Categories - [Customer Engagement Software](https://www.softwareadvice.co.nz/directory/508/customer-engagement/software) - [Customer Communications Management Software](https://www.softwareadvice.co.nz/directory/4742/customer-communications-mngt/software) - [Cloud Communication Platforms](https://www.softwareadvice.co.nz/directory/4386/cloud-communication/software) - [Conversational Marketing Platforms](https://www.softwareadvice.co.nz/directory/4671/conversational-marketing/software) - [Mobile Marketing Software](https://www.softwareadvice.co.nz/directory/4398/mobile-marketing/software) ## Alternatives 1. [Project Broadcast](https://www.softwareadvice.co.nz/software/431569/project-broadcast) — 4.9/5 (647 reviews) 2. [SlickText](https://www.softwareadvice.co.nz/software/167722/slicktext) — 4.8/5 (268 reviews) 3. [Text Request](https://www.softwareadvice.co.nz/software/306855/text-request) — 4.6/5 (1193 reviews) 4. [Wati](https://www.softwareadvice.co.nz/software/430256/wati) — 4.6/5 (202 reviews) 5. [Messente](https://www.softwareadvice.co.nz/software/103340/messente) — 4.7/5 (84 reviews) ## Reviews ### "Gupshup review" — 5.0/5 > **Verified Reviewer** | *22 May 2023* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: Easy integration and good list of features for clm enablers to do automation work. > > **Cons**: Pricing can be better and opt in / opt out system can be managed better. ----- ### "Exceptional WhatsApp Marketing Software and Outstanding Customer Success Manager" — 5.0/5 > **Shreyas** | *10 October 2023* | Internet | Recommendation rating: 9.0/10 > > **Pros**: - Benefits of Choosing GupShup:- Exceptional WhatsApp and SMS marketing tools- Intuitive and user-friendly platform- Detailed analytics and reporting- Prompt and effective customer support- Stuti Dubey's personalized guidance and expertise > > **Cons**: - Visibility on Meta Tagging if possible in future versions.- Reports if they can come in the form of a dashboard and not just a CSV file. > > I've been using GupShup's WhatsApp marketing and SMS marketing tools for some time now, and I couldn't be more pleased with the results. GupShup has proven to be an invaluable asset to our marketing efforts, and the exceptional service provided by Stuti Dubey, our Customer Success Manager, has made the experience even more rewarding.GupShup - The Ultimate Marketing Solution:GupShup's software is nothing short of outstanding. It provides us with a powerful suite of tools for both WhatsApp and SMS marketing that have helped us connect with our audience in ways we never thought possible. The platform is user-friendly, robust, and highly customizable, making it easy to create engaging campaigns that yield impressive results.Stuti Dubey - A True Partner in Success:One of the standout features of our experience with GupShup has been the unwavering support and guidance we've received from Stuti Dubey, our dedicated Customer Success Manager. Stuti has consistently gone above and beyond to ensure our campaigns are not only successful but also tailored to our specific needs. Her expertise and commitment to our success have been instrumental in achieving our marketing goals.In conclusion, I wholeheartedly recommend GupShup as your go-to solution for WhatsApp and SMS marketing. The software's capabilities are unmatched, and Stuti Dubey's dedication to ensuring your success is truly commendable. ----- ### "Inefficient Quotation Process - Multiple Follow-ups Required" — 1.0/5 > **Verified Reviewer** | *7 August 2023* | Computer Software | Recommendation rating: 0.0/10 > > **Pros**: API Integration is easy thats the only benefit > > **Cons**: Sales team is Pathetic, Inefficient Quotation Process - Multiple Follow-ups Required, Sudden increase in price without any prior notice. ----- ### "A Good Support and Featured Product" — 5.0/5 > **Kiran** | *13 January 2022* | Food & Beverages | Recommendation rating: 10.0/10 > > **Pros**: The product is pretty good and its secure and very understandable of the customer requirements > > **Cons**: The new features are good. I recommend to concentrate more on the live dashboard for the customers to view the reports regularly > > I would say the kind of support we get when we have any issues are pretty impressive, Plus point is when we raise an requirements we get pretty good response and product level changes are impressive. ----- ### "Most effective & 360 CPaaS Channel - Gupshup" — 5.0/5 > **Prashant** | *4 January 2022* | E-Learning | Recommendation rating: 8.0/10 > > **Pros**: Ease of Use, multilevel platform, reporting \& streamlined process of campaign executions. Overall a platform that gives you the freedom to explore and deliver your campaigns seamlessly > > **Cons**: Real Time Tracking \& consolidated reporting needs to be worked upon ----- Page: 1 / 3\ Next: [Next page](https://www.softwareadvice.co.nz/software/323217/gupshup?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/323217/gupshup) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data