---
description: Review of InsightHub Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: InsightHub | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [Market Research Software](/directory/4222/market-research/software) > [InsightHub](/software/277964/flexmr-research-platform)

# InsightHub

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> InsightHub is a market research platform designed to help organizations make informed decisions using data. It can help teams with various challenges, from recruiting the right participants to engaging stakeholders and decision-makers. The platform was developed to support and fuel growth across these four key stages of any research activity:&#10;&#10;1 - Recruit: From launch, InsightHub helps insight professionals build a fully-profiled database of members from open screener surveys, access panels, and existing customer data.&#10;&#10;2 - Research: A diverse set of research tools support a continuous schedule of activity and promote ongoing member engagement.&#10;&#10;3 - Analyze: Qual and quant analysis tools to help build, share, and export reports that combine data from multiple methods and tasks.&#10;&#10;4 - Activate: InsightHub enables organizations to engage stakeholders and decision-makers through managed platform access and creative reporting.
> 
> Verdict: Rated **4.4/5** by 13 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 13 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.0/5 | Based on overall reviews |
| Features | 3.8/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: FlexMR
- **Founded**: 2005

## Commercial Context

- **Starting Price**: £10,000.00
- **Pricing model**: Usage Based (Free Trial)
- **Target Audience**: 11–50
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Canada, United Kingdom, United States

## Features

- Access Controls/Permissions
- Charting
- Conditional Logic
- Customer Segmentation
- Customisable Branding
- Customisable Questions
- Customisable Reports
- Customizable Fields
- Data Import/Export
- Data Visualisation
- Drag & Drop
- Email Management
- Email Reminders
- Multi-Channel Distribution
- Multi-Language
- Multiple User Accounts
- Panel Management
- Question Branching
- Real-Time Analytics
- Real-Time Data

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Market Research Software](https://www.softwareadvice.co.nz/directory/4222/market-research/software)

## Alternatives

1. [CleverX](https://www.softwareadvice.co.nz/software/450192/CleverX) — 4.7/5 (101 reviews)
2. [Tremendous](https://www.softwareadvice.co.nz/software/262872/tremendous-rewards) — 4.8/5 (456 reviews)
3. [Make Opinion](https://www.softwareadvice.co.nz/software/418594/make-opinion) — 4.8/5 (65 reviews)
4. [Semrush](https://www.softwareadvice.co.nz/software/355847/semrush) — 4.6/5 (2316 reviews)
5. [Similarweb](https://www.softwareadvice.co.nz/software/156898/similarweb-pro) — 4.6/5 (251 reviews)

## Reviews

### "Easy to use, innovative & all in one place" — 5.0/5

> **Christopher** | *16 March 2016*
> 
> My first experience with online research, the FlexMR team made it easy to understand the tools and research methods. The best part, aside from the fantastic team, is the ability to run all projects (long term and ad hoc) within the same space.

-----

### "FlexMR review" — 5.0/5

> **Alex** | *18 September 2024* | Insurance | Recommendation rating: 8.0/10
> 
> **Pros**: Quick, easy, and smart technology to use. Allows quick feedback on insights but also quality feedback from our customers and external respondents
> 
> **Cons**: Needs training for some of the tech. It is very easy to use but if you're unaware of a certain part of the software it can
> 
> As stated easy to use just need to understand it first

-----

### "easy to use but slow to innovate" — 3.0/5

> **Imogen** | *2 June 2023* | Retail | Recommendation rating: 5.0/10
> 
> **Pros**: its easy to use, good customer support from the team
> 
> **Cons**: so to innovate, survey aren't mobile first

-----

### "Cheap and effective way to reach customers" — 4.0/5

> **Amanda** | *11 August 2023* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to design surveys and for a non analytical person like me Numbers is great to analyse the results.
> 
> **Cons**: Some limitations on survey design.Also.. numbers can be quite limited.
> 
> Excellent great tool with great service at a great price.

-----

### "Great, intuitive research platform" — 5.0/5

> **Rachel** | *9 October 2024* | Financial Services | Recommendation rating: 8.0/10
> 
> **Pros**: It's an intuative platform, easy to use for a variety of research methods
> 
> **Cons**: Lack of qualitative analysis tools available

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/277964/flexmr-research-platform)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/market-research/flexmr-research-platform-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/277964/flexmr-research-platform> |
| en-GB | <https://www.softwareadvice.co.uk/software/277964/flexmr-research-platform> |
| en-IE | <https://www.softwareadvice.ie/software/277964/flexmr-research-platform> |
| en-NZ | <https://www.softwareadvice.co.nz/software/277964/flexmr-research-platform> |

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