--- description: Review of iwinBack Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: iwinBack | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [iwinBack](/software/262952/iwinback) # iwinBack Canonical: https://www.softwareadvice.co.nz/software/262952/iwinback > iwinBACK helps marketers "win back" the power to understand and communicate with their customers through automation, channel unification, data analytics, easy asset creation, and a custom journey creator. We bring a new level of efficiency and performance to digital marketing teams by helping them build and manage campaigns and call centre staff, for multiple markets, brands, and segments simultaneously. Real time data analysis with actionable insights help to continually improve KPIs across the entire customer customer lifecycle. Increased customer engagement and loyalty means increased revenues. Customer journeys can do this by in multiple ways, like simply automating your Failed Depositor journey or building complex VIP journeys that are designed to show your high value customers that you care about the quality of their experience. Not effectively harnessing the power of marketing automation or data analytics? This may be a function of over-complicated or unwieldy tech stacks, or it could be a marketing team that has not kept up with the times. It could be that you are spread out across too many tools (one for each of five channels and a separate data analysis tool). A big part of the value we bring to our customers is simplifying by centralizing channel unification and data analytics. > > Verdict: Rated **4.7/5** by 3 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 3 Reviews | | Ease of Use | 4.7/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Iwinback ## Commercial Context - **Pricing Details**: Please contact iwinBack for pricing details. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000 - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Canada, Curaçao, France, Germany, Ireland, Italy, Malta, Mexico, Netherlands, Norway, Portugal, South Africa, Spain, Switzerland, United Kingdom, United States ## Features - A/B Testing - API - Activity Dashboard - Campaign Analytics - Campaign Management - Conversion Tracking - Customisable Branding - Data Import/Export - Drag & Drop - Drip Campaigns - Dynamic Content - Email Marketing - Email Tracking - Engagement Tracking - Event Triggered Actions - Marketing Automation - Marketing Calendar - Multi-Campaign - Multi-Channel Communication - Multi-Channel Marketing ## Integrations (1 total) - Optimove ## Support Options - FAQs/Forum ## Category - [Marketing Automation Software](https://www.softwareadvice.co.nz/directory/1686/automation/software) ## Alternatives 1. [Systeme.io](https://www.softwareadvice.co.nz/software/334889/systemeio) — 4.8/5 (2127 reviews) 2. [Brevo](https://www.softwareadvice.co.nz/software/18887/brevo) — 4.6/5 (3445 reviews) 3. [ActiveCampaign](https://www.softwareadvice.co.nz/software/5398/activecampaign) — 4.6/5 (2561 reviews) 4. [MailerLite](https://www.softwareadvice.co.nz/software/100595/mailerlite) — 4.7/5 (2259 reviews) 5. [ContactPigeon](https://www.softwareadvice.co.nz/software/449834/ContactPigeon) — 5.0/5 (285 reviews) ## Reviews ### "User / Administrator" — 5.0/5 > **Allan** | *19 October 2022* | Gambling & Casinos | Recommendation rating: 8.0/10 > > **Pros**: IWb is better than other software like mailgenesis or mmd. In terms of turn around time, it's help a lot.IWb provide unique features like journeys, Dynamic content, short links, features like dynamic template and API facility. > > **Cons**: 1. Automated emails like new registration user or welcome email are not available, using an API is compulsory.2. Sending a small group of email test is not available as well, to do that, a journey have to be created > > Very good software. ----- ### "Retention Software on Steroids" — 5.0/5 > **Urs** | *24 September 2021* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Personalized account management, behavioral insights, real time reporting, budget breakdowns by channel and easy AB testing > > **Cons**: More ways to extract campaign data into assisting software on API level. > > We’ve seen a marked improvement in our KPIs with iwinBACK’s marketing automation tools. In particular, we value the behavioral insights, real time reporting, budget breakdowns by channel, easy AB testing and the level of dedication we have experienced from their management and tech teams. These guys know their stuff\! ----- ### "Feedback on IWB" — 4.0/5 > **Neshma Devi** | *19 October 2022* | Gambling & Casinos | Recommendation rating: 8.0/10 > > **Pros**: I find the Journeys system and AB testing interesting. > > **Cons**: There are few times the system is slow.Email automated is not integrated we have to go through API.There are no option to send test email in a group, it is one by one. > > It's delivery rate is more interesting and statistics are more appropriate. ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/262952/iwinback) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data