---
description: Review of Linkly Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Linkly | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [URL Shortener Software](/directory/4420/url-shortener/software) > [Linkly](/software/223801/linkly)

# Linkly

Canonical: https://www.softwareadvice.co.nz/software/223801/linkly

Page: 1 / 4\
Next: [Next page](https://www.softwareadvice.co.nz/software/223801/linkly?page=2)

> Linkly: The URL Shortener Built for Marketers, Developers, and Enterprise Teams&#10;&#10;Linkly is a URL shortener and link tracking platform trusted by over 360,000 organizations worldwide. Unlike basic link shorteners that simply make long URLs shorter, Linkly combines URL shortening with advanced click analytics, custom branded domains, retargeting pixels, geo-targeting, QR code generation, and a fully featured URL shortener API — giving teams a single platform for every link they publish.&#10;&#10;Every short link you create redirects through your own custom domain, tracks every click in real time with full breakdowns by country, city, device, browser, and referrer, and can carry retargeting pixels from Meta, Google Ads, TikTok, or LinkedIn. You can dynamically route users to different destinations based on location or device, and every link automatically generates a dynamic QR code. This is what separates Linkly from free URL shorteners that stop at the redirect.&#10;&#10;Core features include custom branded short links on unlimited domains, real-time analytics, retargeting pixels on every link, geo and device-based redirects, dynamic QR codes, link rotators for A/B testing, expiring links, bulk import from CSV or Excel, and unlimited team collaboration.&#10;&#10;The Linkly URL shortener API is a fully featured REST API for programmatically creating, managing, and analyzing short links at scale. It supports single-link and bulk creation of up to 1,000 URLs per request, custom domains on every API-created link, geo and device redirect rules, retargeting pixel attachment, expiry configuration, and analytics retrieval. An OpenAPI 3.0 spec is available for use with Postman, Insomnia, or any client generator.&#10;&#10;Common API use cases include SMS marketing pipelines, where branded short links pass US carrier filtering and keep messages within the 160-character limit; SaaS products building referral programs or magic links with per-click expiry; affiliate programs that need per-partner tracked links; and enterprise automation via Zapier or Make.&#10;&#10;Linkly integrates with Mailchimp, Klaviyo, HubSpot, Twilio, Vonage, Google Analytics 4, Meta Ads, Google Ads, TikTok for Business, BigQuery, Zapier, and Make.&#10;&#10;Linkly is free for up to 500 monthly clicks with no credit card required. Paid plans start at $39/month for 25,000 clicks, scaling to $569/month for unlimited clicks. Enterprise plans add BigQuery sync, SSO, audit logging, custom DPAs, and a contractual uptime SLA on the redirect path.&#10;&#10;Versus Bitly, Linkly offers retargeting pixels, geo-targeting, link rotators, and unlimited custom domains at significantly lower price points. Versus TinyURL and free shorteners, Linkly adds full analytics, branded domains, pixels, and a complete API. Versus building your own, Linkly delivers globally distributed redirect infrastructure, analytics pipelines, QR generation, and a developer API — without the engineering overhead.&#10;&#10;Linkly. The URL shortener that does more.
> 
> Verdict: Rated **4.8/5** by 59 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 59 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Linkly
- **Location**: Epsom, UK
- **Founded**: 2019

## Commercial Context

- **Starting Price**: US$29.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Product is available for free and on a monthly subscription of $29 per month.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Brazilian Portuguese, Chinese, Dutch, English, European Portuguese, French, German, Italian, Japanese, Korean, Polish, Portuguese
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more

## Features

- A/B Testing
- AI Copilot
- API
- Access Controls/Permissions
- Activity Dashboard
- Audience Targeting
- Backlink Management
- Bulk Uploading
- Campaign Analytics
- Campaign Management
- Click Tracking
- Custom Domains
- Customer Activity Tracking
- Customer Journey Mapping
- Customisable Branding
- Dashboard
- Data Aggregation
- Data Import/Export
- Engagement Tracking
- For Marketing and Advertising

## Integrations (16 total)

- Buffer
- ChatGPT
- Claude
- Firefox
- Firefox Focus
- Google Analytics 360
- Google Chrome
- Google Drive
- Google Tag Manager 360
- Make
- Pipedream
- Slack
- Twitter/X
- Zapier
- n8n embed

... and 1 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [URL Shortener Software](https://www.softwareadvice.co.nz/directory/4420/url-shortener/software)

## Related Categories

- [URL Shortener Software](https://www.softwareadvice.co.nz/directory/4420/url-shortener/software)
- [Link Management Software](https://www.softwareadvice.co.nz/directory/4299/link-management-tools/software)

## Alternatives

1. [Bitly](https://www.softwareadvice.co.nz/software/219841/bitly) — 4.8/5 (1297 reviews)
2. [TLinky](https://www.softwareadvice.co.nz/software/425862/tlinky) — 4.7/5 (167 reviews)
3. [redirect.pizza](https://www.softwareadvice.co.nz/software/402545/redirect-pizza) — 5.0/5 (112 reviews)
4. [Respona](https://www.softwareadvice.co.nz/software/369729/respona) — 4.8/5 (62 reviews)
5. [Rebrandly](https://www.softwareadvice.co.nz/software/306764/rebrandly) — 4.6/5 (58 reviews)

## Reviews

### "Must Have Software" — 5.0/5

> **Jeffrey Ty** | *29 March 2020* | Farming | Recommendation rating: 10.0/10
> 
> **Pros**: I like being able to mask my domain from internet trolls, spiders and bots.
> 
> **Cons**: Still trying to find a con. So far i have been unable to find any drawback whatsoever.
> 
> Anonymous email forwarding.

-----

### "Powerful, Easy to use, and Best Customer Support of all the Link Trackers" — 5.0/5

> **Verified Reviewer** | *14 January 2020* | Telecommunications | Recommendation rating: 9.0/10
> 
> **Pros**: The onboarding process is super intuitive. Setting up DNS was also very clear. I was able to start using the service immediately virually within minutes. I have tested other link tracking, and shortners that were way to complicated. Linkly does everything we need it to do, plus its easy to setup, and manage. The reporting is also very clear.  The support team is the most responsive out of any of the providers that we use. We contacted a bunch of other companies, and most didn't even respond. Linkly support is always support helpful, and follows up to make sure you are satisfied. The personal attention is amazing.
> 
> **Cons**: Initial it didn't have the conversion tracking built into the reporting screen. However, after contact customer support they were able to revise the report to accomodate what I needed. It took them until the next day, I have never seen a company act so quickly as Linkly did to accomodate our needs.
> 
> Linkly tracks our email marketing campaigns, and influencer reach outs on social media. With the information that linkly reports we are able to see which links are being clicked, which links have the highest conversions, along with beautiful charts.

-----

### "Easy to use, quite powerful, responsive developers" — 4.0/5

> **Alon** | *23 November 2019* | Internet | Recommendation rating: 8.0/10
> 
> **Pros**: Simple, sane defaults, easy to use web app.
> 
> **Cons**: Not all data easily visible in-app in list mode, no rule enforcement or defaults for new link configuration.
> 
> Very nice product, was our favorite among several we tried. The developer/owner of Linkly is very responsive and developed helpful features quickly, following our request. Very cool.

-----

### "Great product, great service 4.9/5" — 5.0/5

> **Aryan** | *24 April 2026* | Media Production | Recommendation rating: 10.0/10
> 
> **Pros**: Exceptionally good service.  \[sensitive content hidden\] from the support team will respond quickly and solve whatever problem you have, however arcane it is.
> 
> **Cons**: There is no provision to track the individual person who clicked on a link. &#10;Clicks should be carried forward if unused.
> 
> 4.9/5. Product improvement is continuous. The pricing is slightly on the higher side, but the good customer service kind of makes up for it.

-----

### "Great tool for tracking every link with free-for-life minimum option" — 5.0/5

> **Verified Reviewer** | *19 March 2020* | Newspapers | Recommendation rating: 9.0/10
> 
> **Pros**: I like the most how comprehensive it is. When you look at it you know that creators really know online tracking. There is not a single feature that make you think "what would I need it for?". Cloaking, setting referrers, UTMs, blocking bots and spiders, protection from fraud, conversion tracking, tracking pixels (e.g. FB, Google). It's a bonafide tracking powerhorse. Love the tool.
> 
> **Cons**: Seasoned marketers would find their way about this tool pretty quickly but for beginners configuration may be a bit overwhelming. Some initial tutorials or interactive guides that show most important features would be highly beneficial.
> 
> So far it's been great. It meets all my expectations from tool of this kind. Robust, powerful, with a lot of features that, to my surprise, I didn't think of but found most useful. Highly recommend

-----

Page: 1 / 4\
Next: [Next page](https://www.softwareadvice.co.nz/software/223801/linkly?page=2)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/223801/linkly)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/link-management-tools/linkly-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/223801/linkly> |
| en-GB | <https://www.softwareadvice.co.uk/software/223801/linkly> |
| en-IE | <https://www.softwareadvice.ie/software/223801/linkly> |
| en-NZ | <https://www.softwareadvice.co.nz/software/223801/linkly> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Software Advice helps businesses in New Zealand find the best software. Compare software options and learn more from our research and user reviews.","email":"info@softwareadvice.co.nz","url":"https://www.softwareadvice.co.nz/","logo":"https://dm-localsites-assets-prod.imgix.net/images/software_advice/logo-white-d2cfd05bdd863947d19a4d1b9567dde8.svg","@id":"https://www.softwareadvice.co.nz/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":[]},{"name":"Linkly","description":"Linkly: The URL Shortener Built for Marketers, Developers, and Enterprise Teams\n\nLinkly is a URL shortener and link tracking platform trusted by over 360,000 organizations worldwide. Unlike basic link shorteners that simply make long URLs shorter, Linkly combines URL shortening with advanced click analytics, custom branded domains, retargeting pixels, geo-targeting, QR code generation, and a fully featured URL shortener API — giving teams a single platform for every link they publish.\n\nEvery short link you create redirects through your own custom domain, tracks every click in real time with full breakdowns by country, city, device, browser, and referrer, and can carry retargeting pixels from Meta, Google Ads, TikTok, or LinkedIn. You can dynamically route users to different destinations based on location or device, and every link automatically generates a dynamic QR code. This is what separates Linkly from free URL shorteners that stop at the redirect.\n\nCore features include custom branded short links on unlimited domains, real-time analytics, retargeting pixels on every link, geo and device-based redirects, dynamic QR codes, link rotators for A/B testing, expiring links, bulk import from CSV or Excel, and unlimited team collaboration.\n\nThe Linkly URL shortener API is a fully featured REST API for programmatically creating, managing, and analyzing short links at scale. It supports single-link and bulk creation of up to 1,000 URLs per request, custom domains on every API-created link, geo and device redirect rules, retargeting pixel attachment, expiry configuration, and analytics retrieval. An OpenAPI 3.0 spec is available for use with Postman, Insomnia, or any client generator.\n\nCommon API use cases include SMS marketing pipelines, where branded short links pass US carrier filtering and keep messages within the 160-character limit; SaaS products building referral programs or magic links with per-click expiry; affiliate programs that need per-partner tracked links; and enterprise automation via Zapier or Make.\n\nLinkly integrates with Mailchimp, Klaviyo, HubSpot, Twilio, Vonage, Google Analytics 4, Meta Ads, Google Ads, TikTok for Business, BigQuery, Zapier, and Make.\n\nLinkly is free for up to 500 monthly clicks with no credit card required. Paid plans start at $39/month for 25,000 clicks, scaling to $569/month for unlimited clicks. Enterprise plans add BigQuery sync, SSO, audit logging, custom DPAs, and a contractual uptime SLA on the redirect path.\n\nVersus Bitly, Linkly offers retargeting pixels, geo-targeting, link rotators, and unlimited custom domains at significantly lower price points. Versus TinyURL and free shorteners, Linkly adds full analytics, branded domains, pixels, and a complete API. Versus building your own, Linkly delivers globally distributed redirect infrastructure, analytics pipelines, QR generation, and a developer API — without the engineering overhead.\n\nLinkly. The URL shortener that does more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/5e85c284-3fc4-439d-94b5-7834bdb91ff7.png","url":"https://www.softwareadvice.co.nz/software/223801/linkly","@id":"https://www.softwareadvice.co.nz/software/223801/linkly#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":59},"offers":{"price":"29","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.co.nz/software/223801/linkly#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"URL Shortener Software","position":2,"item":"/directory/4420/url-shortener/software","@type":"ListItem"},{"name":"Linkly","position":3,"item":"/software/223801/linkly","@type":"ListItem"}]}]}
</script>
