---
description: Review of Linkly Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
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title: Linkly | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [URL Shortener Software](/directory/4420/url-shortener/software) > [Linkly](/software/223801/linkly)

# Linkly

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> Linkly: The URL Shortener Built for Marketers, Developers, and Enterprise Teams&#10;&#10;Linkly is a URL shortener and link tracking platform trusted by over 360,000 organizations worldwide. Unlike basic link shorteners that simply make long URLs shorter, Linkly combines URL shortening with advanced click analytics, custom branded domains, retargeting pixels, geo-targeting, QR code generation, and a fully featured URL shortener API — giving teams a single platform for every link they publish.&#10;&#10;Every short link you create redirects through your own custom domain, tracks every click in real time with full breakdowns by country, city, device, browser, and referrer, and can carry retargeting pixels from Meta, Google Ads, TikTok, or LinkedIn. You can dynamically route users to different destinations based on location or device, and every link automatically generates a dynamic QR code. This is what separates Linkly from free URL shorteners that stop at the redirect.&#10;&#10;Core features include custom branded short links on unlimited domains, real-time analytics, retargeting pixels on every link, geo and device-based redirects, dynamic QR codes, link rotators for A/B testing, expiring links, bulk import from CSV or Excel, and unlimited team collaboration.&#10;&#10;The Linkly URL shortener API is a fully featured REST API for programmatically creating, managing, and analyzing short links at scale. It supports single-link and bulk creation of up to 1,000 URLs per request, custom domains on every API-created link, geo and device redirect rules, retargeting pixel attachment, expiry configuration, and analytics retrieval. An OpenAPI 3.0 spec is available for use with Postman, Insomnia, or any client generator.&#10;&#10;Common API use cases include SMS marketing pipelines, where branded short links pass US carrier filtering and keep messages within the 160-character limit; SaaS products building referral programs or magic links with per-click expiry; affiliate programs that need per-partner tracked links; and enterprise automation via Zapier or Make.&#10;&#10;Linkly integrates with Mailchimp, Klaviyo, HubSpot, Twilio, Vonage, Google Analytics 4, Meta Ads, Google Ads, TikTok for Business, BigQuery, Zapier, and Make.&#10;&#10;Linkly is free for up to 500 monthly clicks with no credit card required. Paid plans start at $39/month for 25,000 clicks, scaling to $569/month for unlimited clicks. Enterprise plans add BigQuery sync, SSO, audit logging, custom DPAs, and a contractual uptime SLA on the redirect path.&#10;&#10;Versus Bitly, Linkly offers retargeting pixels, geo-targeting, link rotators, and unlimited custom domains at significantly lower price points. Versus TinyURL and free shorteners, Linkly adds full analytics, branded domains, pixels, and a complete API. Versus building your own, Linkly delivers globally distributed redirect infrastructure, analytics pipelines, QR generation, and a developer API — without the engineering overhead.&#10;&#10;Linkly. The URL shortener that does more.
> 
> Verdict: Rated **4.8/5** by 45 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 45 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Linkly
- **Location**: Epsom, UK
- **Founded**: 2019

## Commercial Context

- **Starting Price**: US$29.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Product is available for free and on a monthly subscription of $29 per month.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Brazilian Portuguese, Chinese, Dutch, English, European Portuguese, French, German, Italian, Japanese, Korean, Polish, Portuguese
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more

## Features

- A/B Testing
- AI Copilot
- API
- Access Controls/Permissions
- Activity Dashboard
- Audience Targeting
- Backlink Management
- Bulk Uploading
- Campaign Analytics
- Campaign Management
- Click Tracking
- Custom Domains
- Customer Activity Tracking
- Customer Journey Mapping
- Customisable Branding
- Dashboard
- Data Aggregation
- Data Import/Export
- Engagement Tracking
- For Marketing and Advertising

## Integrations (16 total)

- Buffer
- ChatGPT
- Claude
- Firefox
- Firefox Focus
- Google Analytics 360
- Google Chrome
- Google Drive
- Google Tag Manager 360
- Make
- Pipedream
- Slack
- Twitter/X
- Zapier
- n8n embed

... and 1 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [URL Shortener Software](https://www.softwareadvice.co.nz/directory/4420/url-shortener/software)

## Related Categories

- [URL Shortener Software](https://www.softwareadvice.co.nz/directory/4420/url-shortener/software)
- [Link Management Software](https://www.softwareadvice.co.nz/directory/4299/link-management-tools/software)

## Alternatives

1. [Bitly](https://www.softwareadvice.co.nz/software/219841/bitly) — 4.8/5 (1295 reviews)
2. [TLinky](https://www.softwareadvice.co.nz/software/425862/tlinky) — 4.7/5 (167 reviews)
3. [redirect.pizza](https://www.softwareadvice.co.nz/software/402545/redirect-pizza) — 5.0/5 (105 reviews)
4. [Respona](https://www.softwareadvice.co.nz/software/369729/respona) — 4.8/5 (61 reviews)
5. [Rebrandly](https://www.softwareadvice.co.nz/software/306764/rebrandly) — 4.6/5 (58 reviews)

## Reviews

### "Must Have Software" — 5.0/5

> **Jeffrey Ty** | *29 March 2020* | Farming | Recommendation rating: 10.0/10
> 
> **Pros**: I like being able to mask my domain from internet trolls, spiders and bots.
> 
> **Cons**: Still trying to find a con. So far i have been unable to find any drawback whatsoever.
> 
> Anonymous email forwarding.

-----

### "Great solution for link shortening, especially for "mail:to" events" — 5.0/5

> **Anthony** | *2 April 2020* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: To be completely honest, there are a lot of these services, bit.ly, etc. But, Linkly provides some amazing tracking and analytics in a very well packaged dashboard. I believe that for the price you pay, this sets them apart. In addition, I am specifically using them for their ability to shorten and enable "mailto:" links. Many other URL shorteners don't work like that. This way I can enable my customers to be able to forward my messaging in a pre-packaged email.
> 
> **Cons**: I wish that the views on the free plan were extended a little bit bas 1,000/month, to get a good feel for the software, but it's understandable.
> 
> I am able to link to customers a "mailto:" link that pre-populates an email message for them to send to their friends to forward our deals and sweepstakes. This is a feature that works very well in Linkly, that doesn't work on platforms elsewhere.

-----

### "Useful Application - Wish I Knew of Earlier" — 4.0/5

> **Leif** | *31 March 2020* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: Simplicity. It does not require training or demonstration to use. It also does not require constant updating or use, you set it and then it runs until you need to change anything at your discretion. Making it very easy to leave run in the background.
> 
> **Cons**: No complaints thus far. I need to use it more often before I would be able to adequately communicate any complaints.
> 
> We are using this to simplify our user experience tracking and account access. We used to have to delegate someone to go to each application one by one. Now it all comes to one place and allows us to retask our time to other things.

-----

### "Super Intuitive - User-friendly" — 5.0/5

> **Thomi** | *28 March 2020* | Management Consulting | Recommendation rating: 10.0/10
> 
> **Pros**: Very easy to use and intuitive interface and features. I use it to track traffic/clicks on different links on my website. It gives me the ability to exclude all IPs of my team so I can count customer clicks only. Also their customer service connected my product to godaddy and now I have really nice subdomain vanity urls for all my products which I am tracking.
> 
> **Cons**: I am looking forward to more integrations by Linkly. I would like to see an integration between Linkly and Capsule CRM.
> 
> I am tracking clicks to links on my website without having to get a headache figuring out Google Analytics.

-----

### "I am so Happy I Found Linkly\!" — 5.0/5

> **Verified Reviewer** | *8 July 2020* | E-Learning | Recommendation rating: 10.0/10
> 
> **Pros**: The easyness and the google sheet integration with the add-on - it just helped me and my team reduce a lot of effort in the whole duration of data tracking analysis.
> 
> **Cons**: The Free Trial only allows 1000 clicks. Only if it was a better number I would have been able to make a much more informed decision as to which subscription to buy.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/223801/linkly)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/link-management-tools/linkly-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/223801/linkly> |
| en-GB | <https://www.softwareadvice.co.uk/software/223801/linkly> |
| en-IE | <https://www.softwareadvice.ie/software/223801/linkly> |
| en-NZ | <https://www.softwareadvice.co.nz/software/223801/linkly> |

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