---
description: Review of Jackrabbit Swim Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
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title: Jackrabbit Swim | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

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# Jackrabbit Swim

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> Running a successful swim school requires more than delivering exceptional swim instruction. It takes efficient operations, clear communication, and the right technology to keep your staff, students, and families connected. Jackrabbit Swim is an all-in-one swim school management software designed to help you save time, simplify daily operations, and grow your business with confidence.&#10;&#10;Spend Less Time on Administrative Work&#10;Automate time-consuming tasks like online registration, tuition billing, payment reminders, attendance tracking, waitlists, and parent communication. Reduce manual work so your team can focus on teaching swimmers and creating a safe, positive learning environment.&#10;&#10;Simplify Swim School Management&#10;Manage students, families, instructors, class schedules, enrollments, and payments from one centralized platform. Whether you offer parent-and-child classes, learn-to-swim programs, stroke development, competitive training, private lessons, or seasonal programs, Jackrabbit keeps everything organized.&#10;&#10;Grow Your Swim School&#10;Make enrollment simple with online registration, keep classes full with automated waitlists, streamline payment collection with integrated payment processing, and use reporting tools to better understand your business performance and identify growth opportunities.&#10;&#10;Deliver an Outstanding Family Experience&#10;Provide families with the convenience they expect through a secure parent portal where they can register for classes, make payments, view schedules, update account information, and stay connected with your swim school.&#10;&#10;Keep Classes Running Smoothly&#10;Easily manage recurring class schedules, instructor assignments, attendance, and student progression. Jackrabbit helps your team stay organized so every lesson runs efficiently and every swimmer receives the attention they deserve.&#10;&#10;Make Smarter Business Decisions&#10;Gain real-time visibility into enrollment, revenue, attendance, payment activity, and other key performance metrics. Built-in reports and dashboards help you identify trends, improve operations, and confidently plan for future growth.&#10;&#10;Support Every Swim Program&#10;Jackrabbit Swim is flexible enough to support a variety of aquatic programs, including:&#10;- Parent and child swim classes&#10;- Learn-to-swim programs&#10;- Stroke development&#10;- Private swim lessons&#10;- Competitive swim training&#10;- Adult swim lessons&#10;- Water safety programs&#10;- Seasonal camps and clinics&#10;- Built to Grow With You&#10;&#10;Whether you operate a single swim school or manage multiple locations, Jackrabbit Swim scales alongside your business. Manage multiple pools, programs, instructors, and thousands of students from one easy-to-use platform.&#10;&#10;Keep Your Team Connected&#10;Give instructors and office staff secure access to class rosters, attendance, schedules, student information, and communication tools. Everyone has the information they need to provide an exceptional experience for families.&#10;&#10;Industry-Leading Support&#10;When you choose Jackrabbit, you gain more than software—you gain a partner invested in your success. From onboarding and training to webinars, educational resources, and award-winning customer support, our team is here to help your swim school get the most from your investment.&#10;&#10;Key Features&#10;- Online registration&#10;- Class scheduling&#10;- Tuition billing&#10;- Integrated payment processing&#10;- Parent portal&#10;- Student and family management&#10;- Attendance tracking&#10;- Waitlists and enrollment management&#10;- Email and text communication&#10;- Business reporting and analytics&#10;- Instructor and staff management&#10;- Camp and event management&#10;- Multi-location support&#10;- Automation tools that reduce administrative work
> 
> Verdict: Rated **4.5/5** by 227 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 227 Reviews |
| Ease of Use | 4.1/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Jackrabbit Technologies
- **Founded**: 2004

## Commercial Context

- **Starting Price**: US$49.00
- **Pricing model**: Flat Rate
- **Pricing Details**: No contracts, pricing based on total student count.&#10;&#10;1-100 students: $49/month&#10;101-250 students: $89/month&#10;251-500 students: $129/month&#10;501-1000 students: $169/month&#10;1001-3000 students: $209/month&#10;3001+ students: $245/month
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- ACH Payment Processing
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Appointment Management
- Approval Process Control
- Attendance Management
- Attendance Tracking
- Attendee Tracking
- Automated Scheduling
- Bank Reconciliation
- Benchmarking
- Billing & Invoicing
- Booking Management
- CRM
- Calendar Management
- Class Management
- Class Registration
- Class Scheduling

## Integrations (2 total)

- QuickBooks Online Advanced
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Phone Support
- Chat

## Category

- [Fitness Software](https://www.softwareadvice.co.nz/directory/4675/fitness/software)

## Related Categories

- [Fitness Software](https://www.softwareadvice.co.nz/directory/4675/fitness/software)
- [Recurring Billing Software](https://www.softwareadvice.co.nz/directory/3324/recurring-billing/software)
- [Camp Management Software](https://www.softwareadvice.co.nz/directory/4435/camp-management/software)
- [POS Systems](https://www.softwareadvice.co.nz/directory/210/web-based-point-of-sale-software/software)
- [Time Clock Software](https://www.softwareadvice.co.nz/directory/1835/time-clock/software)

## Alternatives

1. [SimplySwim](https://www.softwareadvice.co.nz/software/321907/simplyswim) — 4.8/5 (17 reviews)
2. [iClassPro](https://www.softwareadvice.co.nz/software/137347/iclasspro) — 4.5/5 (477 reviews)
3. [Udio](https://www.softwareadvice.co.nz/software/336520/udioswim) — 4.8/5 (47 reviews)
4. [Swum](https://www.softwareadvice.co.nz/software/526977/Swum) — 4.7/5 (3 reviews)
5. [Captyn](https://www.softwareadvice.co.nz/software/191041/captyn) — 4.8/5 (14 reviews)

## Reviews

### "Jackrabbit is amazing" — 5.0/5

> **Phiona** | *25 June 2026* | Sports | Recommendation rating: 10.0/10
> 
> **Pros**: I like how versatile and efficient jackrabbit is. I think it’s very helpful with data entry and storing information as well.
> 
> **Cons**: Some reports aren’t as effective and don’t fully support all needs of a swim school. Sometimes small reports like finding out people on payment plans or installments would be good instead of looking at all outstanding payments as a whole just helps in transparency and communication with clients and customers instead of looking through the whole file for multiple people.
> 
> I really like it and can’t wait to continue seeing it grow. I’ve used it for 4 years now and really appreciate the platform always offering new features to help support clients

-----

### "Easy to use system" — 4.0/5

> **Kandice** | *23 January 2026* | Recreational Facilities & Services | Recommendation rating: 8.0/10
> 
> **Pros**: The system is easy to use, customer service has been fantastic, they are quick to respond and if they don’t know they answer they will find it for you and get back to you promptly. The skill section is easy to set up and parent can navigate it easily to check their children’s progress, it’s easy for staff to enter skills as well.
> 
> **Cons**: The registration form can be trick/long for parents to fill out. Having to have last names of instructors posted to activate them once they are inactive. Having to do a 2 step process to pay for tuition if registering through the form.
> 
> It’s been good, after switching from another system it was easy to navigate and figure it out. Customer service has been great as well.

-----

### "Must try because this is user friendly\!\!" — 5.0/5

> **Carlisbeth** | *5 December 2024* | Consumer Services | Recommendation rating: 10.0/10
> 
> **Pros**: I love how easy it is to navigate and very user friendly.
> 
> **Cons**: I dislike that sometimes you have to login again and again because it logs you out.
> 
> Overall,  very good experience and easy to use for everyone.

-----

### "Don't be taken in by similar competitors, JR is the gold standard for swim schools\!" — 5.0/5

> **Alicia** | *3 December 2024* | Health, Wellness & Fitness | Recommendation rating: 10.0/10
> 
> **Pros**: The customer service team is absolutely incredible. Their response times are truly amazing. There have been times that the message on their website said they were after hours or out of office, and yet, I'll get a message from someone who says, hey, I saw your inquiry and wanted to get back to you. Now that's above and beyond\! Another thing that is great is all the research and reporting they provide, such as the yearly Benchmark reports for the swim industry. Super useful.
> 
> **Cons**: I sometimes feel like the upgrades are not the things that we are asking for - the entire dashboard overhaul for example. We were looking and wanting lots more things that seem higher priority for the users. But that said, they do have an amazing upvote program for things that you want to see added. Still, some big overhauls seem like users weren't asking for that. A better way to do private lessons has been needed for a long time, but is just now being implemented this year.
> 
> JR has brought my company from revenue in the tens of thousands each year to double and triple that since 2021 when we started. I've been over the moon about it. It's head and shoulders above the other competitors in this market, in my opinion. Others might have a product that looks similar, but don't be fooled\! You will come to appreciate the customer service in those moments when you are stuck or something's not working. Stick with JR\!\!\! Take it from me\!

-----

### "Jackrabbit software pros and cons" — 5.0/5

> **James** | *3 December 2024* | Education Management | Recommendation rating: 10.0/10
> 
> **Pros**: The program does much more than I can even use.  I have found it very easy to get in touch with help if necessary.&#10;I also like the payment portal, which is handled by your recommendations.
> 
> **Cons**: One of the things I dislike is the fact they have a price that changes as more students enter your school.&#10;We are a small school, which is only opened five months per year.  Even though students may come in in May and not leave until August or September, they may come back to do a lesson or two in October November before we close.  If I have to put the family into the lead file, I no longer have access to use their credit card for payment.  The numbers should potentially double before the price goes up.
> 
> Not quite sure about the new dashboard yet as I have only been using the classic dashboard for the past four years.&#10;I will now have to learn something new during my downtime.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/216502/jackrabbit-swim)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/fitness/jackrabbit-swim-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/216502/jackrabbit-swim> |
| en-GB | <https://www.softwareadvice.co.uk/software/216502/jackrabbit-swim> |
| en-IE | <https://www.softwareadvice.ie/software/216502/jackrabbit-swim> |
| en-NZ | <https://www.softwareadvice.co.nz/software/216502/jackrabbit-swim> |

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