About HubSpot Marketing Hub

HubSpot is a leading growth platform. Over 52,000 total customers in more than 100 countries use HubSpot’s award-winning software, services, and support to transform the way they attract, engage, and delight customers. Marketing Hub helps companies of all sizes create a web presence, convert online traffic into leads that can be tracked and nurtured and analyze prove your true marketing ROI. Marketing Hub is built to serve B2B and B2C customers in a variety of segments, including software, technology, accounting, construction, retail, real estate and more. Marketing Hub offers a variety of solutions to attract more visitors, convert more leads, close more deals and ultimately delight more customers. With integrated blogging, and content creation tools you can create more of the content your prospects crave and make it impossible for them to miss it with SEO optimization built-in. Next, convert more leads with landing pages that take minutes to build and launch and add a form, CTA, or live chat with ease. Nurture leads with world-class marketing automation and turn happy leads into delighted customers. HubSpot is comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, and gives companies the tools they need to Grow Better.
HubSpot Marketing Hub Software - Dashboard
HubSpot Marketing Hub Software - Landing Pages Home
HubSpot Marketing Hub Software - SEO Tool
HubSpot Marketing Hub Software - SEO Optimizer
HubSpot Marketing Hub Software - Website Analytics
HubSpot Marketing Hub Software - Reporting
HubSpot Marketing Hub video
HubSpot Marketing Hub Software - Dashboard - thumbnail
HubSpot Marketing Hub Software - Landing Pages Home - thumbnail
HubSpot Marketing Hub Software - SEO Tool - thumbnail
HubSpot Marketing Hub Software - SEO Optimizer - thumbnail
HubSpot Marketing Hub Software - Website Analytics - thumbnail

HubSpot Marketing Hub pricing

HubSpot Marketing Hub has a free version and offers a free trial. HubSpot Marketing Hub paid version starts at US$45.00/month.

Starting Price:
US$45.00/month
Pricing Details:
FREE: $0 Website lead capture and tracking for solopreneurs and beginner marketers. STARTER: $45 per month Website lead capture and tracking with customizable forms and deeper insights, for solopreneurs and beginner marketers. PROFESSIONAL: Starting at $800 per month (billed annually) Scalable, automated inbound marketing campaigns for more experienced marketers and growth marketing teams. ENTERPRISE: Starting at $3200 per month (billed annually) Scalable inbound marketing campaigns with analytics and reporting, for advanced marketing teams.
Free Version:
Yes
Free trial:
Yes

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HubSpot Marketing Hub Reviews

Feature rating

Value for Money
4.2
Functionality
4.4
Ease of Use
4.3
Customer Support
4.4
5 reviews of 4,725 View all reviews
Kapil S.
  • Industry: Automotive
  • Company size: 51-200 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
4

5
Reviewed on 5/05/2022

Multi-purpose, Best in class functionalities & insightful CRM solution

Overall experience has been really satisfying.

Pros

The ease and user friendliness of UI, multi-purpose functionality and efficiency for the completion of tasks are the best part about this software. Also, the maintainability is very less making it apt for the convenient usage of the small businesses.

Cons

The backend panel given has to be more enriched with the functionalities and if the price point is lowered a bit can really be picked by many other small businesses.

Alternatives Considered

Creatio CRM and noCRM.io

Reasons for Switching to HubSpot Marketing Hub

Reasonable pricing, multi-purpose usage & rich functionalities.
Shannon A.
  • Industry: Marketing & Advertising
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
4
Ease of Use
4
Customer Support
5

5
Reviewed on 30/03/2022

HubSpot - A Moderately Decent Enterprise Platform for Mid-Size Business Needs

Pros

What I like most about the software is it's ease of use, it's extensibility, and the robust network of developers and consultants that specialize on the platform. HubSpot has done an excellent job of cultivating a community of users and engineers to service the software, which makes finding the right talent for the platform super easy. Implementation is a breeze and daily use is painless once you're up to speed.

Cons

what I like least about the software is how it's user permissions are structured. They are extremely rigid and don't allow for granular access control. Also, when you block someone from having access to a specific section of the site, you would think they wouldn't see that section in their nav bar, or at least see anything when they click on it, right? Wrong. Blocking someone's access to a feature doesn't block them from seeing the objects they're being blocked from, they just can't interact with it. This is not a tool to share with the overarching team as anyone can access many parts of the platform even when they shouldn't have access. It's extremely fustrating.

Alternatives Considered

ActiveCampaign, Sendinblue, Act-On, Mailchimp and Marketo Engage

Reasons for Switching to HubSpot Marketing Hub

The agency partner options and platform capabilities were the key influencers in my decision to select HubSpot.
Nyasha B.
  • Industry: Entertainment
  • Company size: 51-200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
0
Features
1
Ease of Use
1
Customer Support
1

1
Reviewed on 22/03/2022

NO SUCCESS only stress, NO RESOLUTION only rhetoric, NO CUSTOMER GAINS FOR THEIR CUSTOMERS but...

Pros

Metro Fun Center began its relationship with HubSpot on December 1st, 2020. Our contract/subscription was auto-renewed on December 1st, 2021. Attempts to get information on downgrading our account or canceling our account began in mid-December, unsuccessfully. On January 5th, 2022, we sent an online email for assistance because no calls had been returned and I (we) had been placed on hold several times to no avail. We entered into an “online chat “ with a rep who gave us our first experience with HubSpot Customer ‘No’ Service. After this conversation, we landed with a gentleman whose title is Senior Customer Success Manager (a title that belies what he actually does in regards to a customer being successful, or maybe it is to assure that HubSpot is successful in NOT assisting their customers when they are not happy with HubSpot). Metro Fun Center has spent currently upwards of 50K for a CRM that we are not fully utilizing and are unable to utilize. This can be evident in our past and current usage. HubSpot, if they were truly concerned about the success of their customers and were forward-thinking then they see when customers are not utilizing their product and would reach out to them to offer any assistance. But their customer's success again is NOT their goal but bleeding their customers for monthly payments IS their goal. And they are clearly succeeding. Once an auto-renewal is done then a customer can not even downgrade to a lesser package which would be nice especially

Derrick D.
  • Industry: Computer Software
  • Company size: 11-50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 22/02/2022

HubSpot solves all the major pain points for online marketers.

We now have greater control of our blog and website content from an SEO point of view. We use Wordpress and have started shifting our blog/articles to the HubSpot platform. Overall, we are very happy to invest time in optimizing how we use HubSpot's vast feature set.

Pros

The combination of content creation and marketing automation tools helps manage both the website SEO and email marketing components of our marketing plan.

Cons

Getting access to some variables for use in email template creation could be a little easier. The editor is super easy and powerful but accessing variables of our HubSpot users isn't available. (e.g. a sales rep's phone number). I also don't like that the administrator can't update their users' email signatures.

Alternatives Considered

Pardot

Reasons for Choosing HubSpot Marketing Hub

We used Pardot from 2011 until 2021. We chose Pardot in 2011 over HubSpot and Marketo. While HubSpot had a lot to offer in 2011, they had a long ways to go to meet our needs. Fast forward 10-years and HubSpot has added a ton of features and it was time to switch.

Reasons for Switching to HubSpot Marketing Hub

We felt a bit "painted into a corner" with Pardot. I'd be happy with Pardot today but not as happy as I am with HubSpot. I will keep an eye on Pardot as Salesforce has been evolving the product. The content creation tools in HubSpot were a major reason for us to switch.
Jill R.
  • Industry: Staffing & Recruiting
  • Company size: 51-200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
4

5
Reviewed on 25/03/2022

HubSpot Marketing Hub Rocks

We are able to manage/schedule social media, ads, email marketing campaigns and more through the Marketing Hub. We love that everything is together in this central location and love the Canva integration as well.

Pros

HubSpot Marketing Hub is very easy to use and implement for anyone with varying level of marketing experience and expertise. HubSpot makes the features easy to use and has knowledge base articles for any topic you can think of in case you have questions. Their support team is fairly helpful if you come to a roadblock.

Cons

We use Bullhorn for our CRM and they do not always integrate seamlessly. Aside from that, I have no real complaints about the Marketing Hub.

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