About Lead Gen & CRM (formerly SharpSpring)

At Constant Contact, we deliver for small businesses with powerful tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM (formerly SharpSpring) is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. Our tools are designed to help you attract the right leads, nurture them with personalized content, and grow your business with better conversion. Attract - Get hot leads faster with email & social marketing, plus retargeting ads. Score leads automatically based on their activity and seamlessly pass them to sales. Nurture - Deliver the right message to the right people, at the right time. With a flexible centralized CRM and infinitely customizable automations, tasks like nurturing leads and sales follow-ups are easier than ever. Grow - Manage more effectively with insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Lead Gen & CRM (formerly SharpSpring) Software - Life of the Lead provides a timeline display of the individual buyer’s journey-- exposing unique pain points & opportunities, where leads came from and where they want to go.
Lead Gen & CRM (formerly SharpSpring) video
Lead Gen & CRM (formerly SharpSpring) Software - Life of the Lead provides a timeline display of the individual buyer’s journey-- exposing unique pain points & opportunities, where leads came from and where they want to go. - thumbnail

Lead Gen & CRM (formerly SharpSpring) pricing

Lead Gen & CRM (formerly SharpSpring) does not have a free version but does offer a free trial. Lead Gen & CRM (formerly SharpSpring) paid version starts at US$449.00/month.

Starting Price:
US$449.00/month
Free Version:
No
Free trial:
Yes

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Lead Gen & CRM (formerly SharpSpring) Reviews

Overall rating

4.6
Write a Review!

Feature rating

Value for Money
4.6
Functionality
4.4
Ease of Use
4.3
Customer Support
4.6
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All Lead Gen & CRM (formerly SharpSpring) Reviews

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765 reviews
Mike
Mike
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
3
Customer Support
5

5.0
Reviewed on 12/07/2021

The marketing automation choice when value-for-money matters

We moved from HubSpot to SharpSpring primarily because of the price: HubSpot can be very expensive, particularly if you need to use the CRM and marketing capabilities. HubSpot is the market leader in usability and reporting (in my opinion) so we did notice a difference when moving to SharpSpring, but for 95% of the activities we undertake SharpSpring is at least as good as HubSpot and often better. The grouping of landing pages into funnels is one example of some great SharpSpring functionality that helps make your campaigns more effective.

Pros

SharpSpring does everything you would expect at a competitive price. The tool is a very capable marketing automation system, with good email and automation capabilities, as well as some great tracking and social media features.

Cons

Reporting is good, but not as good as the best (which is HubSpot in my opinion). Although the capabilities don't hold us back, it would be nice to be able to have easy ways to measure the performance of landing pages/funnels.

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

We switched mainly because of price.

Switched From

HubSpot Marketing Hub

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

SharpSpring offers almost everything that other, more expensive, products offer, but at a very competitive price-point. Our clients who have deployed SharpSpring have been equally happy with the performance and results they have achieved.
Jessica
  • Industry: Graphic Design
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5.0
Reviewed on 17/11/2024

Fruitful CRM Approach

Lead Gen & CRM has made us attain all companies lead generations.

Pros

Lead Gen & CRM has inclusive information concerning all the relations of customers

Cons

Lead Gen & CRM is the valuable and consistent app

Charlie
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
1
Features
1
Ease of Use
1
Customer Support
1

1.0
Reviewed on 13/10/2023

Constant Contact killed this company and this product.

We were happy for years. Then Constant Contact destroyed the product and the culture.

Pros

I loved SharpSpring until Constant Contact slaughtered it and their support fell off a cliff.

Cons

Very confusing. Terrible email builder. Broken platform elements with no desire to fix...but they're happy charging you full price.

Rene
Rene
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 30/04/2022

Sharpspring is the solution for all-in-one marketing

We have implemented SharpSpring for our clients and are using it ourselves for Marketing Automation, emailmarketing and social media marketing. Our clients are very pleased for the way we create leads for them. SharpSpring gives a lot of insight in the way leads are generated and we use the automation tool also for cross selling and stay in touch with existing customers. Before SharpSpring we looked in to both HubSpot and Infusionsoft but SharpSpring is the best solution for us. Worth every penny and more.

Pros

SharpSpring is best for clients who want to generate lots of leads and convert them to clients. If you look for a complete solution for marketing automation, social media, emailmarketing, Google Ads and a CRM, this is the go to solution. If you are only looking for emailmarketing without the rest then this is not the best fit.

Cons

Social media monitoring could be beter. No other cons.

Alternatives Considered

HubSpot Marketing Hub

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

ROI, price is very good for what you are getting
Dave
Dave
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 23/07/2021

Great Solution for a Small Agency

It has been a great enabler for our business and has really become and extension of our capability that we deliver our clients

Pros

We love the fact that we can white label the product and resell to our clients. It adds a new source of recurring revenue for our business that we would not have without this capability

Cons

We’ve had some challenges setting up billing for our managed client accounts - that said, the SharpSpring team has been helpful and very responsive in sorting out our challenges.

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

HubSpot just became too expensive for us to justify and it did not give us the white label capability that we were seeking.

Switched From

HubSpot Marketing Hub

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

SHarpSpring was the only solution to offer a white label alternative
Devin
Devin
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

5.0
Reviewed on 22/04/2020

SharpSpring is the Best of the Best

My overall experience with SharpSpring has been wonderful! While the platform still has kinks to work out (what platform doesn't?), their customer service is amazing and they move at a rate unseen by others to make the platform better every day. I highly recommend them not just for their platform, but their people are friendly as well.

Pros

I really enjoy the various features that are available within the platform! It allows us to quickly and easily identify our prospects, capture their information on the website, and then market to them in a way that is meaningful and generates new business for us.

Cons

In their mission to make their platform compete, they often focus on getting new features out quickly but then have to go back and update later. I've seen this happen for them with tools like Video Calling, which became quickly available due to COVID-19 but lacks the robustness of other dedicated video platforms that I would imagine most companies already use.

Alternatives Considered

HubSpot Marketing Hub

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

We were using Infusionsoft before they were acquired by Keap. The platform had some nice features, but it was primarily missing the ability for us to resell the platform. We wanted to offer marketing automation to our clients, but didn't want to get caught in the trap like most other agencies do: the automation platforms own the client, not the agency. With SharpSpring, they are an agency-first company that allows us to own our client relationships. That is a huge win in our books!

Switched From

Keap

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Because SharpSpring allowed us to own our client relationships rather than letting HubSpot own the relationship. This has allowed us tremendous opportunity to scale our business, because we can offer a variety of services AND the platform to the client, when HubSpot doesn't allow that.
Yerson
  • Industry: Telecommunications
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 16/04/2024

Lead Gen for Excellent Supported CRM

Lead Gen has made customer communications valuable and defined, with all the sales support.

Pros

Lead Gen makes the sales tracking process efficient, and there are numerous digital marketing solutions.

Cons

Lead Gen has created valuable marketing solution with suitable communications.

Luiza
  • Industry: Newspapers
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
0
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 24/03/2024

Working as it should be

Great experience and the most important helping Business grow at a low price. I personally recommend.

Pros

Feature rich CRM, just what you need for a small business especially. Customization/white label is a nice feature to have, gives our business a pro look. The price for this software is very good counting the features you have.

Cons

Can't say anything against Lead Gen & CRM that I didn`t like.

Alternatives Considered

Octopus CRM and FollowUp CRM

Switched From

Zoho CRM, Lime CRM and HubSpot CRM
Alex
  • Industry: Financial Services
  • Company size: 11–50 Employees
  • Used Daily for Free Trial
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 2/01/2025

Best lead generation source

The entire sales team loves this CRM better than Eleads

Pros

All the leads are at easy access and we are able to locate old leads easier

Cons

Sometimes it will glitch out and close my page when working on loading a new customer

Fernando
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
3
Features
4
Ease of Use
4
Customer Support
5

5.0
Reviewed on 29/03/2024

Lead Gen & CRM has made managing leads and customers a breeze.

Pros

The automation features save me tons of time and help me stay organized.

Cons

The interface can be a bit overwhelming at first and takes time to get used to.

Josh
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 27/08/2020

Impressive product, exceptional value

I'm not spending as much time connecting tools and I'm spending way more time defining and executing strategies. I'm creating a robust customer engagement strategy that is inclusive of sales and marketing. I'm solving the problem of identifying content that the consumer truly wants and needs to convert.

Pros

First, fantastic price. Personalization can drive amazing results. SharpSpring gives you a solid set of tools that all communicate with each other flawlessly and for an exceptional value. It's a sophisticated tool with a lot of depth, but the certifications, demos, videos, tools, customer service all make it very easy to use. Just when I think I've figured out the edge of the depth on the tool, I realize there's another level. The automation is top notch. The ability to track so many actions, behaviors and then to take action to help the customer go further along the funnel. It fulfills the needs of so many other tools - HootSuite, Sprout, Calendly, Mailchimp, CRM, Sales CRM, TypeForm, and WhoIsVisiting (to name a few).

Cons

Not a lot so far. I'll always take more templates, pre-made content. Don't get me wrong, it has content, but the more the merrier.Billing can be a little confusing, but I know they have an update coming very soon. In fact, I just received an update email about it. I'd love to see more progress on the SharpSpring iOS app.

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

I've worked with HubSpot, Adobe, Marketo, Pardot and a myriad of other digital marketing tools. I've used tools that cost 1-2 million a year, spent months on integrations. I've honestly never found a tool that is so capable, so easy to implement, and does not require 6 figures of budget to fund it as I have in SharpSpring. I think SharpSpring is a no-brainer tool for any small to medium sized organization. It may even cut it for larger organizations. While I'm very impressed, I see the company continuing to strive towards an even higher level of greatness.
BERENICE
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

4.0
Reviewed on 29/01/2021

Used as point solution with all the potential of an enterprise platform

The interaction with customers has improved a lot since we started using SharpSpring's marketing automation, we have a better vision of the various client profiles that we've interaction with, and we've been able to focus on every single one of them with a more mindful approach. The chatbot helped to get more leads because we discovered that visitors feel more open to sharing their lead information with a more dynamic tool than a form per example.

Pros

It has a lot of features and they keep adding new ones. From only one platform I'm able to keep track of my client's websites, create the forms, and manage the submissions, leads can schedule meetings with specialists without having to wait (or to interact with another human being) and I can keep track of everything with the help of the Life of the Lead. The automations available are a big deal as well, everybody in the team is aware of their responsibilities and the platform helps them never forget to follow-up.

Cons

The email builder could use some improvements, maybe something more intuitive, more templates, more flexibility while making changes. Also, de contact manager is still kinda coarse, should work more like a database and not only as a display, it could be more flexible. And allow to bulk-import contacts with no emails could be huge.

Alternatives Considered

Sprout Social, HubSpot Marketing Hub and Mailchimp

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Because we saw SharpSpring as the ideal solution for the size of our clients, something more complex could have been way too much, and going for an analysis gadget would have been a potential trouble maker.
Linsey
  • Industry: Education Management
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5.0
Reviewed on 4/05/2020

My Secret Weapon

I love this product so much that I take it with me from role to role -- and it is always the legacy that I leave behind. It allows me to make a huge impact in a short period of time.

Pros

For several years now, SharpSpring has been my secret weapon. I work largely with educational, startup, and nonprofit ventures - so we are always resource constrained. SharpSpring's platform allows me to leverage a small (or solo) shop into something of competitive size, then scale up as we grow. And it doesn't break the bank. When you're working with a skeletal or non-existent team, the ease of use and customer support become critical: SharpSpring always "wows" me on this. Plus, the automation lets me optimize the resources I have while the intelligence tools keep me from wasting time on projects with low ROI. SharpSpring delivers the functionality that gets me noticed by the higher ups. (In one role, we doubled all major KPIs within a year's time.) I couldn't do my job without it!

Cons

Marketing Intelligence software is complex and the learning curve can be challenging, even with great support. Also, not everything in SharpSpring is where I expect it to be - I often use the chat support function to find tools. Oh, and if you are West Coast, start your SharpSpring projects early as chat support wanes after 3pm Pacific due to the company being headquartered in Florida.

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

Value for cost, functionality, and assurance that we weren't going to be 'nickle and dimed' as we grew in our needs, scope, etc.

Switched From

Salesforce Starter

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Pardot gets expensive fast. I'd love to add familiarity with the product to my resume - but the price puts it out of range for most of the organizations I've worked with thus far.
Bob
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 30/06/2020

SharpSpring is full featured, low price, and amazing tech and account support

I've helped a number of businesses drive revenue with this software and it always drives more revenue for them. Of course, you have to understand how marketing automation works (I teach it at a local business school) and how to use the software correctly but there is a ton of documentation and how-to videos and when that fails, there's always a support person to walk you though whatever you're trying to do and they stick with you. My "customer success manager" will even get on the phone with a prospective client and help with a demo. Just a great company

Pros

I love the way the tracking is displayed on a timeline so you can see everywhere a prospect went. The built-in CRM and sales funnel pics up where the marketing funnel leaves off and keeps the automation going during and after the sale to upset and resell. The new retargeting and (soon to be) advertising feature is amazing, not only retargeting your visitors but it finds similar customers to target. Overrall, it's really intuitive and easy to use, and I've used many marketing automation platforms over the years. This is the least expensive. No long-term contracts to sign but still has all the features of the much more expensive ones. And the LiveChat feature you can put on your Web site that was just added (at no additional cost) brings a huge feature that other companies charge more than the entire cost of the SharpSpring subscription.

Cons

No complaints at all. The learning curve wasn't very steep and the price is right. They even have evening support hours.

Nigel
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 8/09/2020

Comprehensive Marketing Automation Software

SharpSPring has been a massive help to our business. We are agency partners and we have grown our business by using the software and demonstrating the power of the software to others. SharpSpring themselves are always looking to improve the software and often realse new features or updates which improve the overall experience. They are constantly evolving and I like that. It's what is needed to keep at the forefront of today's marketing.

Pros

SharpSpring has a comprehensive range of tools to help you get the most from Marketing Automation. It integrates with your website easily and can track visitors to your site from all your differing campaigns. The tools are easy to use, once you have been through the training and can be manipulated to work together to suit your business. Delivering insights and analytics to help you tweak your marketing and increase your ROI.

Cons

The software is comprehensive, so there is a learning curve. You can get started easily with it, but you have to continue to learn to get the real powerful insights from it. Setting up takes quite a lot of tweaking to get the results you need, but it is simple and powerful to use and delivers results right from the get go.

Alternatives Considered

HubSpot Marketing Hub

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

We found SharpSpring to be of better value overall and fitted our business needs.
Randy
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 1/10/2021

Great Value, Functionality, and Support

SharpSpring allowed us to enter the email marketing services market in a way that was easy and scalable. Their support is one of the best I've seen in a software company. We have enjoyed the relationship and appreciate the robust capabilities of the platform.

Pros

We manage a wide range of clients using SharpSpring, and you can not beat the cost and functionality delivered in a mid-high level automation platform - one that continues to evolve and grow.

Cons

We have really had no complaints with SharpSpring over the past 5 years we have been using it for ourselves and our clients.

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

Cost/Value and the strong focus SharpSpring has on supporting agencies.

Switched From

HubSpot Marketing Hub

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

See comments above
Adesanmi
Adesanmi
  • Industry: Civil Engineering
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Features
4
Ease of Use
5
Customer Support
5

4.0
Reviewed on 20/06/2023

My Review

Overall SharpSpring is a helpful tool for my marketing needs. It offers features like email marketing, lead generation, social media management, and detailed analytics at a reasonable cost.

Pros

SharpSpring is user-friendly, so I can easily use its features without needing a lot of technical knowledge. I can customize the platform to fit my specific marketing needs, making it easier to reach my goals. The analytics tools provide valuable data and insights into my marketing campaigns, helping me track performance and monitor leads.

Cons

There are a limited number of email templates available, and they may not look as visually appealing. Apart from that, I don't have any other concerns or complaints about the platform.

Andrea
Andrea
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
3
Features
4
Ease of Use
3
Customer Support
4

4.0
Reviewed on 23/01/2019

Great for an agency, but trying to get clients involved is next to impossible.

We joined the SS family mainly as a means of sending automated drip marketing emails on behalf of our clients, which it does well. We also like being able to see the life of every individual lead directly within the program. It lets us know where our strongest leads lie and where we need to do better. All in all, it gets the job done despite the interface headaches we frequently encounter.

Pros

There are a lot of features. Almost too many, actually. I can't imagine a company that could possibly use all of them successfully. Regardless, it's nice to know the option is there if a situation arises in which a certain feature becomes useful. My favorite function/feature has to be the lead tracking system. I love being able to see every interaction each lead has with my client's business. The automated actions on top of that in response to customer interaction is the main reason we use the software. It makes drip email campaigns a breeze. I like that it tracks conversions as well (although you have to set it up to do so which isn't necessarily the easiest process ever). All in all, though, it does the job we need it to do.

Cons

The SharpSpring system is VERY non-intuitive for non-marketers (and heck, even for marketers sometimes). There are just too many ways you can screw up and have to start an email, action, or workflow completely over again. We have several clients who we act as their entire marketing department for and trying to get their sales representatives to use the system the way it's intended is next to impossible. They just don't understand it or even it's purpose, even after we've done training after training after training with them. We've even had SS support do training directly with them, to no avail. I ended up creating my OWN versions of step-by-step tutorials for our clients just to make things easier to understand.

The other major drawback is it's way too easy to get "blacklisted" (aka hit spamtraps and honeypots), which I realize is a problem with email marketing in general, but SS doesn't have enough safeguards in place for preventing this type of situation. We have one client who likes to import their email lists in from an on-site wifi sign-on system, which inevitably leads to poor list quality regardless of how many safeguards (email weed-out) parameters we put in place ourselves. Getting on SS's blacklist is pretty much the worst thing that can happen because you still have to pay for the service even though you can't use it until your un-blacklisted, which can take a while.

Lastly, their email-design interface is terrible and trick to navigate.

Verified Reviewer
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
4

5.0
Reviewed on 1/04/2021

SharpSpring in Motion..

Overall for many years i have been a happy and engaged customer and agency. Look forward to a greater tomorrow.

Pros

the price and support speak a lot about the company. The fact that its packed full of features that are easy to use makes it a great product for good value...

Cons

Lack of country support and advocacy. Discussion around data and data sources seem to be a hurdle.

Skylar
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 15/09/2021

SharpSpring is a great all-around platform for anyone looking to grow their business!

Overall, SharpSpring has changed the game for how our agency helps our clients grow. We have better data, better sales pipelines, and a better team thanks to the knowledge gained through SharpSpring.

Pros

My favorite part about SharpSpring is knowing that if I am struggling with something, there is always a support agent a phone call, or chat away. I have continued to receive amazing help in a timely manner which truly matters for our brand and our growth.

Cons

My least favorite part of this platform is that there is a vast amount of room for growth in areas that appear to be simple from a non-technical user standpoint. An example is that the date format on forms is set in a YYYY/MM/DD and this cannot be changed. Though, in the United States, a common format would be MM/DD/YYYY. This has led to frustration for our clients and website users.

Kurt
Kurt
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5.0
Reviewed on 24/10/2020

SharpSpring is a Gamechanger for Campaign Tracking

SharpSpring has been a successful decision for our agency since we got it in 2017. Within the first month it was making a huge positive difference for us and our clients. Their support has been a big part of our success with it and it continues to be an essential part of our digital marketing offering.

Pros

The biggest benefit of SharpSpring is having visibility into the leads we generate. In the past we could see impressions and clicks and website visits from our campaigns. Now we are seeing the actual leads and being able to follow activity after the initial contact. The added visibility has been an absolute game changer in the value we can provide our clients.

I really like the Life of the Lead feature where once you have a lead in the system you can track all their activity in great detail, seeing when they came back to the website, what pages they went to, if they opened emails, etc.

We've even had instances where clients claimed they were not getting leads from our campaigns and once SharpSpring was installed, not only could we now provide reports of leads we were generating, but we caught a hole in their customer service where leads we were providing were not getting responses from scheduling staff. So we not only provided reports of the leads we generated, but helped close a gap in a serious customer service issue that was happening.

Cons

It takes quite a bit of effort to get up to speed on SharpSpring as there are a lot of moving parts. But their support is great and always gets back to us quickly and efficiently to keep us on track.

Garrett
  • Industry: Facilities Services
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

5.0
Reviewed on 26/04/2022

Great Support Team, lacking some tools, but overall pleased with the software.

Pros

The email tracking, website traffic tracking, lead management, and automated workflows are stellar.

Cons

There's a considerable lack of Account based reporting/automation. Most features are geared towards Contacts and Opportunities.

Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
2
Features
3
Ease of Use
2
Customer Support
2

3.0
Reviewed on 7/05/2021

Not worth it

Not good. Lots of "oh yeah, sure, it does that." Only to find out that the software doesn't actually do what they just said it does or no one from sharpspring knows how to make it do that.

Pros

Seemed like a great and more affordable option compared to HubSpot. Not much else to say here since we had a boat load of issues with it.

Cons

Everything was cumbersome. From onboarding to implementation. Even getting someone on the phone from the right department to help us when we had issues with email was a problem. Overall, really clunky and outdated. We ended up going to Hubspot and it's SO much better and not even that much more expensive especially when we think of all of the time we all wasted trying to get sharpspring to work.

Alternatives Considered

HubSpot Marketing Hub

Switched From

HubSpot Marketing Hub

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

price.

Response from Constant Contact

Hi there,

Thank you for taking the time to share your experience with SharpSpring. We hate to hear that you had a negative experience with the platform. Our exceptional support is something we work hard to maintain so we hate finding out we missed the mark there as well. We never take losing a partner lightly and will use your feedback to continue to improve our resources for our agency partners.

If you'd be open to sharing any additional feedback, please email us at [email protected].

Replied 13/05/2021
Karen
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5.0
Reviewed on 25/07/2022

Why aren't you using SharpSpring?

Overall, it has been easy to adopt. As we continue to improve our email and social media formats/topics/ frequency - we are seeing an increase in leads come through the website.

Pros

The integration of the software with our internal systems took less than an hour. The comprehensive training was great - we were able to dive right in and now run all our emails and social media through SharpSpring. We are just starting to evaluate the journey of our contacts and their scores - to better target them.

Cons

The analytics could be better - it would be nice to be able to review metrics on a monthly. weekly, daily basis. Right now all metrics appear as a lump in 1 selected time frame.

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Ease of use, strength of features, price
Luke
Luke
  • Used Daily for 2+ years
  • Review Source
Value for Money
1
Features
3
Ease of Use
3
Customer Support
1

1.0
Reviewed on 3/04/2018

This is a worthless product

Nothing. This company is completely worthless. They deleted a clients account out of the blue and also do not follow through with their commitments.

Cons

After being an agency partner for 2+ years, our company has yet to make a dime off of this investment.

First of all, the training they "supply" is almost non-existent. When we first became a partner, we had a couple of calls but then, nothing. There were many "learning pains" that we endured with SharpSpring even so much so as, demos I do with clients being times that "sharpspring is down."

It is very difficult to sell a product that does not work when you are trying to show clients the power of the system.

We also had a MAJOR real estate brokerage use the site for recruiting and, when messages were not being sent as they were scheduled to send, the client left our company and the SS product.

The platform is over priced and does not provide the support you would expect from a company as such.

SharpSpring has cost us as a business for our choice to invest in them. Had we gone with a platform that actually worked when it was needed and had the kind of training for us that they should have, we would be way ahead of the game. Instead, we are starting fresh with a new company that will hopefully fulfill their part in our agreement.

I would never recommend this product to anyone that is looking for an automation system.

Antonello
Antonello
  • Industry: Farming
  • Company size: 11–50 Employees
  • Used Daily for Free Trial
  • Review Source
Value for Money
0
Features
4
Ease of Use
3
Customer Support
3

3.0
Reviewed on 16/05/2023

its not bad

Pros

its great for analytics and building a brand

Cons

its not the best app and kinda pricey but not bad but there is better ptions

Natassia
  • Industry: Consumer Services
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
5

4.0
Reviewed on 17/04/2023

Wonderful Customer Service

We are now able to track our leads, handle campaigns, and track sales. It has been a great CRM platform.

Pros

The system is easy to use and the customer service is stellar. Whenever I have a question I have someone there to help. I can live chat, or schedule a 1:1. This is very important.

Cons

There are a few missing features but they listen, take note and work to add in new features.

Gbenga
Gbenga
  • Industry: Civil Engineering
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Features
4
Ease of Use
5
Customer Support
4

5.0
Reviewed on 4/03/2023

SharpSpring: The All-In-One Marketing Automation Platform

SharpSpring helps me solve my marketing automation needs by providing a variety of features, including email marketing, lead generation, social media management, and comprehensive analytics and reporting with ease and at a relatively low expense.

Pros

It is an easy-to-use platform that allows me to access and use its numerous features without requiring extensive technical knowledge. I like that the platform is adaptable, I can simply tailor the platform to my specific marketing requirements, allowing me to streamline my marketing efforts and get greater outcomes. also, The reporting and analytics tools are robust and extensive, providing me with loads of data and insights into my marketing campaigns. I value the platform's extensive analytics, which allow me to track performance and monitor lead activity.

Cons

While the email templates are limited in number and may not be as visually appealing, I don't have any other concerns or complaints about the platform.

Mohammed
  • Industry: Information Technology & Services
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 4/03/2022

The best way to create an effective email marketing campaign.

SharpSpring has aided in the efficiency of your email marketing efforts and provided us with fresh ideas for organizing and distributing them effectively. Their analyses aided in our comprehension of the target sample.

Pros

SharpSpring has a plethora of tools and is always introducing new ones to assist you in creating an effective email marketing campaign. SharpSpring's customizability is excellent, which simplifies all tasks. Additionally, importing and configuring contact lists is a breeze. SharpSpring You may construct unique campaigns by utilizing the numerous concepts and custom templates that it generates, as well as editing and saving them as drafts for future use. You'll receive notifications and data about client replies in real time. This exact approach is easily replicable in subsequent marketing initiatives. I appreciate the ability to conceal and reorganize unnecessary dashboard elements. As a consequence, the business team will be able to more effectively manage and cooperate with the customer database, as well as all stages of advertising, email marketing, customer tracking, contact pages, and marketing job automation, among other things.

Cons

I encountered no technical difficulties when using it. SharpSpring is a critical component in optimizing email marketing operations for both small and large enterprises. For optimal utilization, additional training is required; SharpSpring developers provide numerous videos and tutorials, and the support team is always available to answer your questions.

Laerte
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 15/11/2021

Best marketing automation and CRM software in the market.

I think among other software in the market sharpspring give me the all-in-one that I needed and my experience has been very pleasant with a good interface and usability. Looking to marketing automation is very complete and have all the tools needed at my company and with the full CRM integration, my sales team can work with real-time information.

Pros

I think sharpspring is very complete and helps our organization to do marketing automation and sales in only one software with every information integrated and tracked. I highly recommend to all organizations who need a good sales CRM and marketing automation.

Cons

The landing page creation tool is not very easy to use, and demands some time do learn because It has a lot of functionalities, but when you do, it turns very useful.

Nebojsa
Nebojsa
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5.0
Reviewed on 11/06/2021

Marketing automation Star Destroyer

Beside not having many good looking templates SharpSpring is indispensable software solution for B2B marketer and sales dept. will have many benefits whether it's integreted in CRM or not.

Pros

For the money, this is a robust solution with many features that make marketing job easier

Cons

In 2021, it is a basic expectation that marketing automation software should have many good looking landing and email templates

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

SharpSpring is cheaper and more flexible

Switched From

HubSpot Marketing Hub

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

SharpSpring is cheaper and more flexible
Jason
Jason
  • Industry: Education Management
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 28/04/2021

SharpSpring makes it easy to move through the sales pipeline

My experience with SharpSpring has been very positive. I like a CRM to save me time and make it easier for me to navigate opportunities through the sales process, and that hasn't always been my experience with CRM's. SharpSpring is easy to use and update, and it helps to ensure that things don't fall through the cracks.

Pros

I like that SharpSpring is intuitive and easy to use. I've used CRM's that require a lot of training and have error messages that are basically unreasonable. Not the case with SharpSpring. I did receive a training from my manager which was helpful but SharpSpring can be learned on your own. I really like the searching capabilities, setting reminders through tasks, the Life of the Lead section which allows me to see all campaigns that clients have interacted with, and the clear layout of the opportunities page.

Cons

For additional security, our company has set it up that codes are occasionally needed to sign onto SharpSpring. This is actually a nice feature and I can see that it's critical, but remembering where I've stored the codes is a minor inconvenience.

Stuart
  • Industry: Insurance
  • Company size: 501–1,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5.0
Reviewed on 23/03/2021

A great software alternative to Marketo or Pardot

It's a great platform overall. Expect great customer support, but also plan for a lot of time setting up automation workflows and action groups. But the tool will do what you need it to do, and then some.

Pros

The biggest plus is its affordability - all the features you need at a price that is accessible. It has all the core functions one needs in a marketing automation platform, with a powerful sales pipeline and lead management component that provides an exceptional, integrated experience. Added bonuses are chatbox and book-time features included in the price, and the ability to sync Outlook emails to a contact's record. Lead scoring

Cons

The email editor can be a bit clunky and formatting copy and layouts can be finicky. The email previewer can be cumbersome. Visual workflows can be arduous to make

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

I left one company where I used Marketo (as a Certified Marketo Expert) and advocated for a cheaper solution at the company where I now work. It's been an excellent choice and the platform has not disappointed.

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Purely for the cost. It's so much more affordable and it makes it accessible to a lot more companies without a huge financial commitment. The tool's functionality, the onboarding, and the customer support has been second-to-none.
Christine
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5.0
Reviewed on 15/02/2021

A Functional and Affordable Platform for My Small Agency!

Sharpspring has been incredibly helpful in allowing our small team to connect with leads, follow up on project prospects, organize our communications, and so much more. It allows us to accomplish a lot more for our clients, and to land more profitable projects, because we are able to take the day-to-day of marketing communication off the table, and let SharpSpring handle it! It's also been a game-changer for our B2C clients, who are able to personalize and segment their marketing efforts to specific customers, and have seen great growth in engagement and revenue!

Pros

When choosing a marketing automation platform for my agency, I knew I wanted something robust and customizable. I'm very hands on, and I don't like being constrained by the limitations of drag-and-drop editors or controlled interfaces. I want to be able to tailor my tools exactly to each client I work with, without compromising on functionality or efficiency. That's why SharpSpring has been a perfect fit for me! Not only is it affordable for a small agency like mine, who works with small businesses, but it's extremely powerful, and capable of executing any strategy my team or my clients require. The most complete and functional marketing automation platform out there!

Cons

Because of the large range of features, it can be a little intimidating to learn for some. But the onboarding team does a great job of walking you through implementation and getting you set up for success! Our agency focuses a lot on providing social media and content marketing services to our clients, and the SharpSpring content calendar is definitely not as robust or streamlined as some other platforms I've used. However, it's definitely not the focus of the platform, and there are workarounds for most of the issues I've run into with it. The SharpSpring team is also super responsive to feedback, and are constantly improving their product. I've already seen some great changes in the time I've been using the platform, and I'm confident the content calendar and scheduling tools will only continue to improve!

Alternatives Considered

Zoho Social, HubSpot Marketing Hub and Zoho CRM

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

It was the most affordable option for my agency. It was also the only one which allowed me to effectively implement it for all my clients as well, without exorbitant costs to me!
Tom
Tom
  • Industry: Insurance
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

5.0
Reviewed on 3/03/2020

Sharp Spring - A great email marketing tool and more!

SharpSpring is a complete email marketing tool that we use to reach out to clients and market to new leads. We use the automation tools to create drip campaigns and re-marketing campaigns for potential leads. We also use the page builder to build simple landing pages and sales funnels. The contact manager has the ability to mange our list of 30,000+ without any extra costs.

It used by both our sales teams and client care teams to help the business grow. As a marketer I use SharpSpring to create campaigns that convert to sales and retention.

Pros

SharpSpring is a great tool for small to mid range companies looking to build email marketing campaigns. It has great templates which allow you to create emails that look great and are functional sales tools. There are also great automation tools for drip campaigns and re-targeting.

Cons

The visual email builder can be finicky at times, resulting in editing directly in the code. If you are unfamiliar or uncomfortable formatting HTML code it can be overwhelming. Also, the social media tools are weak. It would be nice if I could schedule and post content directly from SharpSpring.

Alternatives Considered

HubSpot Marketing Hub

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

Constant Contact did not have the functionality of automation and drip campaigns that we needed.

Switched From

Constant Contact

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

SharpSpring has all of the functionality of Hubspot at a fraction of the cost. I used Hubspot at a previous position but I have found that I can do everything I want to do in SharpSpring without having to pay a fortune. SharpSpring also offers significantly more functionality than MailChimp or Constant Contact.
Wally
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
3
Ease of Use
4
Customer Support
2

4.0
Reviewed on 27/02/2020

1/3 the cost of other comparable platforms - but you get what you pay for.

No where near as feature rich as HubSpot - but a way better upgrade to MailChmp.

Pros

Pretty easy to figure out, if you're just using it as a glorified email marketing list building and automation tool.

Drag and drop email template manager is easy to use. So is the visual automation builder.

Forms can be customized and embedded on websites easily to capture lead information.

Out of the box stuff is pretty simple, but you can always get to the CSS to customize everything if you're a developer and want a deeper dive.

Cons

Support has become horrible since launch. You can never get anyone on the phone, it's become a call back system. If you're an agency and managing client accounts, usually you need help immediately, not by end of day or via a random email.

Their billing platform is absolutely ridiculous. They bill your clients directly, and not the agency using the platform saying that the client is the end user, not the agency managing the account. This makes retainer fees or internal billing a nightmare. You'll also have to talk your client into putting their banking routing numbers into a platform they don't understand. If you manage SparpSpring on behalf of your client (like they never login) - Good luck selling it.

There is no Facebook connect to capture lead information!

They keep changing how you export reports by date range. Annoying if you need monthly reports for your client. Sometimes they work, sometimes they move them.

The certification videos and courses are currently outdated after a year of feature pushes.

Biggest annoyance - lead history. You can view lead history in a timeline, but if a lead fills out a form multiple times requesting different information on different dates, you can not scroll through that history in the contact view, it only updates the leads custom fields with the latest information. You can only export the most recent custom fields too, even though you can still see the history and different information in the lead history timeline.

Alternatives Considered

HubSpot Marketing Hub, ActiveCampaign and Drip

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

Our agency network started moving to it and someone drank the hype Kool-Aid so we did too.

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

1/3 the cost of other comparable platforms - but you get what you pay for.
Brian
Brian
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

4.0
Reviewed on 18/02/2020

SharpSpring Great Platform With Amazing Support

Overall the platform is powerful at a great price, and the team at SharpSpring wants you to succeed, and that shows in their support, courses, documentation, and forums. Not only does SharpSpring benefit Right to Evolve internally, but our clients and the work we do see the benefits as well.

Pros

SharpSpring has features to create marketing operations and track those campaigns either manually or automatically. Considering I can tie all the potential avenues of a campaign into one spot and see how users interact with is a great win. At a glance, it is essential to read the data and make the right decisions; SharpSpring brings all the data to one platform. It makes work more enjoyable that we can create a single campaign with a list of contacts, email templates, unique forms, dynamic pages, trackable media, automation, and analytics in one spot. Not to mention, once we create this base campaign and all its numerous pieces, I can then quickly use all the parts as a template to do another or a third, and so on. Making it very efficient over time. SharpSpring has a lot of features, but I am thrilled with our CRM, email marketing, ads, funnels, all in one location. All this and the support team have been top-notch every step of the way. I also like to learn myself, which they provide via courses, updated videos, and documents that my team and I can reference.

Cons

Interface and design consistency are my two significant cons for this platform. Like most, once you know the platform and its interface, you can be very successful. No difference here except that the design process between creating emails, pages, and forms all have their unique process. I believe it would improve user efficiency if the page and email creator, for instance, had a standard procedure and the same layout of tools. The platform has a lot of features with more coming, so you have to know where all the pieces are between the settings, marketing, and sales menu layout.

Amanda
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 13/01/2020

Integrated Marketing and Sales with no hassle

For the B2B tech startups I serve, who are just getting started with their sales and marketing efforts, SharpSpring is the ideal platform. They change quickly, and it's easy to quickly change the platform to adapt to those pivots and support developing processes.

Pros

1. Customer service is highly responsive.
2. Templates for emails and landing pages are easy to use without design or development expertise.
3. Incredibly easy to customize: add fields, pipelines, dashboards, automations particular to your processes without coding or other specialized knowledge.

Cons

1. Landing page builder is kind of basic. However, new releases come regularly and is probably not a big deal if you have an html developer handy.
2. Integrated social scheduler functionality is a bit basic.
3. If you have significant custom complex report needs, this is not the platform for you. They have great canned reports that any layman can find value in, you can download csv files of many things, and you can customize a dashboard with report "widgets." But not a lot of ability to dig into raw data.

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

Creating additional sales pipelines required an upgrade to another Salesforce product. For the B2B tech startups our agency served, Salesforce was already a bit much for what they needed -- even before adding on needed marketing automation platforms like Marketo or Pardot. They just didn't have the dedicated resources needed for managing those complex systems.

Switched From

Salesforce Sales Cloud

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

1. SharpSpring's unlimited user model was a big plus for my clients. No need to get in touch with Sales and create a contract addendum. Takes 60 seconds to add a new user. 2. From the agency perspective, being able to manage multiple client instances from a single platform made it easy for my small team to administer. 3. The all-in-one platform makes it easy to connect marketing to sales to upsells for a complete view of the customer experience. 4. Adding a new field to the contact record or a new pipeline is super simple. No development or platform expertise needed. A huge bonus, especially when these requests turn out to be of negligible value and/or rarely used.
Chris
  • Industry: Logistics & Supply Chain
  • Company size: 11–50 Employees
  • Used Daily for 1-5 months
  • Review Source
Value for Money
2
Features
3
Ease of Use
4
Customer Support
2

3.0
Reviewed on 22/07/2019

Review

Started out fine until we realized that all the report data within SharpSpring was false. We understand that data accountability is an issue in the marketing automation industry as a whole, but SharpSpring is especially terrible at this. The fact that upper management in IT recognizes that email report data is different between what's in SharpSpring email reports, what's in SharpSpring Life Of The Lead, and what's in the exported email report excel list and subsequently admits that none of it is entirely correct is beyond me. The software is meant to provide genuinely insightful feedback to track user activity and potential conversions, however, the development team.

Pros

Marketing automation features are very helpful.

Cons

- There is no escalation process for customer support requests that are above a customer support reps expertise
- Email report data is BS and one of the heads of IT at SharpSpring admitted it. The report data within SS differs from the data exported; the excel file has duplicate headline titles with different meanings/data; email data is shit - we sent test emails internally and didn't open them and it shows we opened them 3 times in SS and 4 times in the exported report
- Life of the Lead is the most valuable data within SS and yet you cannot automate based on any of it
- Life Of The Lead duplicates email "opens" and "clicks" based on how many people are in the chain, giving a false view of engagement from customers
- Email clicks are a load of BS - it shows that emails were opened and every link clicked within 10 seconds of sending because of spam bots/filters. SharpSpring doesn't filter this data out, so we can't tell the difference between what's real and what's not. "Can't we export the excel sheet and do that filtering ourselves?" Nope - as stated before, one of the head IT guys at SharpSpring validated our concerns that the excel email report is indeed, shit data. None of it is usable
- Rather than creating a backlog of needed updates and releasing them as a batch update on non-business-hours, SharpSpring product development teams push updates during work hours, breaking crucial functionality for 3+ hours/week, leaving our sales staff twiddling thumbs and complaining.

Response from Constant Contact

Chris, we're so sorry to hear about the experience and issues you've had with SharpSpring. We thoroughly appreciate that you have expressed specific concerns and hopefully we have the opportunity to regain your trust. I know the team is actively looking into these issues, but if there's anything additional we can do in the meantime, please feel free to reach out to us at [email protected].

Replied 24/08/2020
Rafael
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 2/11/2021

The last review you need to read before you choose your CRM.

They help me understand where my leads are coming from, which campaign is been effective, with those leads are buying and how my commercial team is dealing with the leads and opportunities, and just by this month, we started to make our customer journey into the platform so we have also our CS on board.

Pros

Looking all around the market, you will find sharpspring, with a slightly different business model that can make some eye turn but after you understand you will love it.

The fact that you can buy directly from agencies that know the product and already know your objectives and product, is brilliant since no one will understand more your client than their selves and you that is emerging on his market, some platform forces you to buy their onboarding package that in the end, you don't leave with much.

A platform with that many features on the begging can be a little overwhelming, but with time, you understand the reason for each feature.

I use them for lead management, campaign, sales pipeline, and don't feel that i am using their potential 100% already

Cons

the learning curve needed for the platform, all platform have their learning curve, but once you pass it, this service is awesome!

Alternatives Considered

HubSpot Marketing Hub

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

Mid-tier price with top-tiers features.

Switched From

ActiveCampaign and RD Station

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Mid-tier price with top-tiers features.
sera
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5.0
Reviewed on 9/09/2021

Great CRM for mid-size companies

Overall, we've seen great efficiencies and growth by using SharpSpring! In addition, we've loved working with their team and support.

Pros

The system is easy to use, is priced really well for all that is included, and has wonderful support!

Cons

Template features could be improved and integrations with other tools could expand.

Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: 501–1,000 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5.0
Reviewed on 14/10/2019

Agile tool, great value

Our experience with SharpSpring has been positive. Great product, usability, and features. Still, there are areas that could use work, including reporting and segmentation, but overall a very good experience so far.

Pros

Ease-of-use: SharpSpring is very user-friendly and intuitive. It's easy to edit or create an email, set up workflows, and navigate around the platform.
Versatile: SharpSpring is an all-in-one tool that you can use for your email program, sales pipeline, CRM, marketing automation, and social media.
Customer service: I often frequent the online help center that has a lot of easy-to-understand solutions to many questions that come up. If this doesn't solve the issue, tech support is very responsive and the account management team is also very accommodating.

Cons

Reporting: There are some basic reports that you can pull from the data in SharpSpring, but I would love to see some more robust reporting overall, especially with the sales feature. Aggregated reports across multiple pipelines, for example, would be great to have access to.
Customer segmentation: The platform could use a bit more in-depth customer segmentation features. I sometimes feel the list-building is not as intuitive as it could be.

Alternatives Considered

Campaign Monitor by Marigold and Delivra

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

We were looking for a more agile, better UI product for our Marketing Automation/Email Marketing program.

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Of the alternate products, SharpSpring was the best fit for our needs in the organization and we felt we could utilize this tool well. The pricing model was also the most straightforward and matched our needs the best.
Michael
Michael
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5.0
Reviewed on 26/07/2021

An Effective review of SharpSpring from Max Effect

Over the years of working with SharpSpring the overall experience has been one of the best i've personally had with a CRM and Sales interface software. Of the numerous CRM type software options I have used SharpSpring is easily number 1.

Pros

The functionality of the Dashboard and the multifunctionality of it as a whole. I can use it as a sales employee as well as an account manager. The notes as well as the lead tracking makes daily tasks and client interactions a breeze to notate and collaborate with team members.

Cons

The most daunting obstacle is with the mobile app it is noticeably behind the actual interface. As I am constantly on the fly and not always In front of the computer it'll be a welcomed update when the app is brought up to speed with the rest of the interfaces.

Freddy
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 20/12/2021

SharpSpring as our CRM

SharpSpring listens to its clients and provides an easy to use CRM. When I have a question, they have the answer! I enjoy my CRM experience with SharpSpring.

Pros

SharpSpring is extremely user friendly. It allows for automation through the entire sales funnel. From its Social Media capabilities to its impactful email marketing feature, SharpSpring improves our productivity from management to rep usage!

Cons

In doing research, there was supposed to be an automatic integration with Qwilr. We have found that is not the case.

Alternatives Considered

Zoho CRM, Salesforce Sales Cloud and HubSpot CRM

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

SharpSpring was easier to use and allowed our agency to "White label" the solution to our clients.

Switched From

Pipedrive
Gary
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 2/02/2017

SharpSpring won me over from HubSpot

A couple of years ago our agency was a relatively happy HubSpot customer. We sold inbound services via HubSpot to our web development clients most often, but it was a hard sell and required a certain client profile to be successful. The most important aspect of an inbound client for us was deep pockets! Why? Simply because of the cost of the HubSpot platform. If a client had sufficiently deep pockets, AND was convinced of the business validity of inbound marketing versus traditional methods, the full court press was on. To give HubSpot credit, they got very involved in the client sales process and they provided a lot of tools to aid agencies in the inbound sales process, BUT, all of that comes at a cost. A significant cost. While HubSpot gets a lot of credit for pioneering the inbound marketing platform space, they have become, in this agencies opinion, a bit bloated over the years. What we mean is that they provide so much it is sometimes difficult to choose what is most important to push and provide for each client. The net effect is, however, that whatever your client does want to do, Personas, email marketing, automation, web site development, contact list management etc., it's all included. So what's the downside? Their strength is their biggest weakness. No matter how little or how much of HubSpots resources you use, the cost is the same. Of course there are tiers of cost, but even the lowest tier is roughly ten times the cost of SharpSpring. So use a little, pay a lot. Use a lot, pay a lot. Now we at CX3 Group don't necessarily sell on price, however, if the tools that you bring to the table for your clients are less expensive, but still as, or more, effective, it gives the agency a lot of flexibility when customizing various packages to promote. While generally content with HubSpot back in the day, we are extremely pleased with SharpSpring. Approaching our two year anniversary with them we take every opportunity to sing their praises, and it's NOT just about pricing.
While SharpSpring is a fraction of the cost, of HubSpot (& others) the features it includes are all the features we ever really used with HubSpot. That is to say, we are paying for what we use, and not paying for anything that sits in the cupboard looking pretty, but we don't need.
If I had more space here I'd go into the newest features that SharpSpring has rolled out over the past 6 months. Suffice it to say, we're a very happy and satisfied SharpSpring client! -CX3 Group

Pros

Cost vs. benefit. Has all of the features our clients want or need, without a bunch of stuff we have to pay for that they don't need.

Cons

It's a struggle to find something I don't like, but if it was one thing over the past two years, it would be the lack of support on the sales side for our clients. More customized training and presentations for client side would be great.

Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
0
Features
1
Ease of Use
1
Customer Support
0

2.0
Reviewed on 17/09/2021

I'm amazed there are so many positive reviews...could be the way we are using it

A big reason our org signed up for SS was the marketing piece. That isn't my role within our org so I can only speak to using it from a CRM standpoint. The system has some head scratching inefficiencies. There are so many basic functionalities that the CRM lacks.

More than that is the general feeling that has developed over our time using the CRM that we can't trust the reports that we pull, or the advanced search results that are provided. It's maddening!

Pros

The Launchpad feature works pretty well from a daily task management perspective

Cons

Clunky and slow UI with dismal reporting and analytics.

Response from Constant Contact

Thank you for giving such valuable feedback in your review of SharpSpring. I'm glad you're finding success using our Launchpad feature, it's a great way to see and complete all of your daily tasks in one place. We do, however, want to help improve your SharpSpring experience when it comes to the inefficiencies you mentioned with our CRM and user interface. We're always looking for the best ways to improve our product and customer experience, so if you're willing to expand on your SharpSpring experience please email our team at [email protected].

Replied 20/09/2021
Don
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

5.0
Reviewed on 23/10/2020

Functional Middle Market Software

Overall, I'm very happy with my expereince with SharpSpring. I think it is a functional tool that is easy to use and it feels good to have check lists and to do's that are easy to set up.

I like using this software.

Pros

I love using this software on a daily basis and using it to manage my leads. As a salesperson, it is challenging to find a CRM that actually works for you, not where you have to work for it. I like the ease of use with the kanban boards as well as the marketing automation for drip campaigns.

Cons

The mobile app is inoperable and not relevant. Sometimes the search feature is challenging to use- sometimes you need to use the companies name, sometimes you have to use the contacts name. When working in the drip campaigns you have to be really specific about which dates you select.

Alternatives Considered

Salesforce Sales Cloud and HubSpot CRM

Reasons for Choosing Lead Gen & CRM (formerly SharpSpring)

The ease of use for marketing automation and ability to synchronize emails for communication transparency.

Switched From

Zoho CRM

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Pricing, ease of use, and presentation from the SharpSpring staff. Hubspot made us feel like we were taking up their time and not valued. Salesforce was too much for what we needed. SharpSpring made us feel valued and explained their product well by asking us questions first and tailoring their presentation around our needs, not just sending us through a powerpoint.
Jamison
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
2
Features
3
Ease of Use
3
Customer Support
5

4.0
Reviewed on 21/01/2020

I used to love SharpSpring (why I left)

Strong start, VERY disappointed with recent billing decisions and the rate increase. (Just because you want to buy a company doesn't mean I want to pay for it)

Pros

SharpSpring approached me with a very interesting mailer. It was enough to get my attention and learn who they were and what they did. After they bought my crew lunch and I sat through a presentation I decided to join. The minimum monthly bought me 3 accounts plus a free one for my agency. There are a lot of features in SharpSpring and they appear to be adding more, which is nice. They represent themselves as marketing automation for agencies. They offer a lot of white labeling which is a requirement for me when working with 3rd party softwares.

Cons

Late 2019 it was announced that SS would change their billing policies to require that THEY bill my clients. WAIT, WHAT? You're a whitelabeled SaaS service, why the **** would YOU bill MY clients. That's the opposite of the point. Since I haven't set up my clients in their billing interface they've locked me out of my account. And when I went to cancel they reminded me of the 30 days cancellation notice I'm required to give. OH, AND, they decided to up the rate $75/account. I'm so unhappy with where they're going as a company I can't even consider the new features that they're bringing in.

Response from Constant Contact

Hi Jamison,

Thank you for taking the time to share your experience. Our intent in developing our new billing platform is to get out in front of a change in the tax law that applies to online sales and SaaS products like SharpSpring, Hubspot, SugarCRM, and Salesforce. This billing change is purely based around being tax compliant you are still in full control of your client relationship. We'll never talk to your clients without your knowledge. Our agency partners had 30 days to input their client's billing information but we're sorry if you may have needed more time to complete those steps.

Additionally, SharpSpring is implementing a price increase in February 2020 after 2 years of no price increase. I understand that your account manager will be reaching out to you and we'd really appreciate the opportunity to make things right and collect further feedback. If you'd be willing to share more about your experience in the meantime, you can also email us at [email protected].

Replied 22/01/2020
Darren
Darren
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 6-12 months
  • Review Source
Value for Money
5
Features
5
Ease of Use
4
Customer Support
5

5.0
Reviewed on 16/02/2021

Marketing Automation - at a fraction of the cost of Hubspot

I'm enjoying using it as being able to do everything in one platform makes life much easier and it's much more affordable than Hubspot. There are enough tools to keep the most experienced marketer busy to help attract leads through chat, emails, forms, landing pages etc...

Pros

The ability to create a clear sales funnel and track your client through the sales process is really easy and highlights areas where more work and focus might be needed in your sales process.

There is a ton of features to engage users and build your audience, you just need to spend time and be open to exploring ideas.

Implementing dynamic content which changes depending on the customer persona is cool.

The support team always reply same day, there is online chat (US times) too.

Cons

There are some definite bugs such as data fields 'locking' when creating a landing page and the later it becomes editable again. Strangely the design side of emails and landing pages is not cohesive. So you have a limited range of fonts in forms but lots of customisation for colours for headings, then the reverse for landing pages. Thinks like buttons for GDPR can't currently be customised which looks odd.

Also, the onboarding process for Squarespace websites is different and this is not mentioned anywhere.

Just needs to have someone invest some time to deal with all these issues and implement a decent upgrade.

Generally, all very minor things but stacked up can provide a bit more challenging onboarding process than what it needs to be.

Alternatives Considered

HubSpot Marketing Hub and Marketo Engage

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Cost, ease of use of platform and the support.
Chuck
Chuck
  • Industry: Computer Software
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5.0
Reviewed on 27/02/2020

Full-featured marketing automation on a budget

Prioritizing leads for Salesforce, collecting customer feedback, and better tracking the effectiveness of marketing efforts are the key things we get out of SharpSpring. We are able to collect leads using SharpSpring forms and then deliver them to the right salesperson using their visual workflow tools. We can make lists and campaigns based on ANY criteria in the system, which is super impressive. The Life of the Lead is a revelation: Being able to see all digital interactions of our customers is a complete game-changer for Sales. With Life of the Lead, Sales is more informed and can take on calls armed with the right information to best serve the customer.

Pros

The support is top-notch. They go above and beyond to ensure all questions are answered. If there is a key feature needed in the software, they'll work to make sure that you get that feature or have a workaround. They respond quickly, and they are incredibly knowledgeable.

It's hard to list just one thing I like best! It's the most competitively-priced tool on the market... and it's a fraction of the cost of nearly any other marketing automation tool on the market.

Cons

With their constant upgrades, SharpSpring occasionally can be a bit buggy while features get ironed out. Nearly all issues have easy workarounds, and the fixes come fast. It's a minor quibble for a service that is basically as good as it gets.

Reasons for Switching to Lead Gen & CRM (formerly SharpSpring)

Better support. Better functionality. Better interface. Better price.

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