---
description: Review of Tailwind Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Tailwind | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [Social Media Monitoring Software](/directory/4221/social-media-monitoring/software) > [Tailwind](/software/212080/tailwind)

# Tailwind

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> Tailwind is a social media scheduling and analytics solution that helps businesses create, schedule and publish Pinterest and Instagram posts. It enables marketing teams to interact with social media influencers, view hashtag suggestions and conduct website analytics via a unified platform.&#10;&#10;Features of Tailwind include custom branding, analytics, automated workflows, campaign tracking and more. The application allows employees to monitor visitor’s behavior and tag relevant users and locations to optimize social media posts.&#10;&#10;Tailwind supports integration with Google Analytics, which enables users to analyze the website traffic and track return on investments (ROIs). Pricing is available on a monthly and annual subscription and support is extended via phone, email, FAQs and other online measures.
> 
> Verdict: Rated **4.4/5** by 12 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 12 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Tailwind

## Commercial Context

- **Starting Price**: US$19.99
- **Pricing model**: Per Feature (Free version available) (Free Trial)
- **Pricing Details**: Tailwind Pro - $19.99 per month or $9.99 per month (billed annually)&#10;Tailwind Advanced - $39.99 per month or $19.99 per month (billed annually)&#10;Tailwind Max - $79.99 per month or $39.99 per month (billed annually)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Automated Scheduling
- Campaign Analytics
- Commenting/Notes
- Content Library
- Content Management
- Customisable Branding
- Customisable Reports
- Dashboard
- Engagement Tracking
- Influencer Tracking
- Monitoring
- Performance Metrics
- Post Scheduling
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring

## Integrations (2 total)

- Google Analytics 360
- Instagram

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support

## Category

- [Social Media Monitoring Software](https://www.softwareadvice.co.nz/directory/4221/social-media-monitoring/software)

## Related Categories

- [Social Media Monitoring Software](https://www.softwareadvice.co.nz/directory/4221/social-media-monitoring/software)
- [Social Media Management Tools](https://www.softwareadvice.co.nz/directory/1666/social-media/software)
- [Social Media Analytics Tools](https://www.softwareadvice.co.nz/directory/3525/social-media-analytics-tools/software)

## Alternatives

1. [Vista Social](https://www.softwareadvice.co.nz/software/334099/vista-social) — 4.9/5 (890 reviews)
2. [Publer](https://www.softwareadvice.co.nz/software/70129/publer) — 4.8/5 (900 reviews)
3. [Instagram](https://www.softwareadvice.co.nz/software/115029/instagram) — 4.7/5 (5144 reviews)
4. [Zoho Social](https://www.softwareadvice.co.nz/software/392457/zoho-social) — 4.7/5 (3388 reviews)
5. [Hootsuite](https://www.softwareadvice.co.nz/software/137620/hootsuite) — 4.4/5 (3795 reviews)

## Reviews

### "Perfect Pinterest Partner" — 5.0/5

> **Bernadette** | *20 January 2022* | Internet | Recommendation rating: 10.0/10
> 
> **Pros**: I really like the Communities feature of Tailwind because it is easy to find likeminded Pinterest users who you can share your pins with and since each community represents a wide array of resources you can re-pin and save on your own account, you run out of high quality pins you can share with your followers.
> 
> **Cons**: When I first used it, it has a bit of a learning curve because it was an unusual tool for me to use but when they made the features more user-friendly, it is easier now to find your way around.
> 
> I continue to love Tailwind's continuous improvement. There's nothing else like it and you can simply put it on autopilot so you can constantly have Pinterest content without spending so much time on it.

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### "Great scheduler for Instagram and Pinterest" — 5.0/5

> **Lynda** | *28 March 2024* | Publishing | Recommendation rating: 10.0/10
> 
> **Pros**: Ease of creation and scheduling. Very customizable. Helpful emails from Tailwind that suggest ideas for future posts, styles, and more. It auto-posts so I can set it up when it's convenient for me and know it will go live at the right time. Unlimited monthly posts. The cost is reasonable per year (under $150), which is perfect for a small business owner like me.
> 
> **Cons**: I haven't really found any downside so far. I don't like AI-generated content, so I haven't used their ghostwriter feature (ten credits per month). They have a smart.bio feature that operates somewhat like linktree, and I used it for a while but like linktree better for what I use it for.
> 
> Overall  very good. When I had a double account for Instagram and Pinterest, it was really easy to Pin multiple things on a daily basis. Very small number of failed posts (like three in a few years). I recommend it to people all the time.

-----

### "I want to love it, but found more robust app" — 3.0/5

> **Verified Reviewer** | *18 July 2022* | Alternative Dispute Resolution | Recommendation rating: 2.0/10
> 
> **Pros**: Drag and drop arrangement of posts, calendar and their Communty
> 
> **Cons**: It’s not as intuitive as other programs we’ve used.

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### "Makes social media management so much easier" — 5.0/5

> **Verified Reviewer** | *19 January 2023* | Outsourcing/Offshoring | Recommendation rating: 10.0/10
> 
> **Pros**: It's so easy to use tailwind and post across pinterest and facebook. I love how I can quickly design and schedule my posts
> 
> **Cons**: You can only schedule 20 posts per month with free version
> 
> Overall it has made it much easier to stay on top of my social media accounts for my small business

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### "Great platform" — 5.0/5

> **Verified Reviewer** | *30 April 2025* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Tailwind is easy, user-friendly, and a very huge time-saver\!
> 
> **Cons**: Tailwind glitches sometimes, which can be frustrating to deal with.
> 
> Amazing\! I would recommend it to anyone in the e-commerce space.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/212080/tailwind)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/marketing/tailwind-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/212080/tailwind> |
| en-GB | <https://www.softwareadvice.co.uk/software/212080/tailwind> |
| en-IE | <https://www.softwareadvice.ie/software/212080/tailwind> |
| en-NZ | <https://www.softwareadvice.co.nz/software/212080/tailwind> |

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