--- description: Review of ROIVENUE Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: ROIVENUE | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [All-in-One Marketing Platforms](/directory/4065/all-in-one/software) > [ROIVENUE](/software/190627/roivenue) # ROIVENUE Canonical: https://www.softwareadvice.co.nz/software/190627/roivenue Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.nz/software/190627/roivenue?page=2) > Roivenue is an all-in-one marketing platform that helps businesses track the return on investment (ROI) of marketing campaigns. The application allows marketers to allocate marketing budgets, conduct web analytics, and generate custom reports via a unified platform. It enables employees to capture and analyze customer data based on various attributes including high response rates, sales and customer lifetime value (CLV). Roivenue offers a variety of features including path analysis, data storage management, budget optimization, data processing and more. Additionally, it helps organizations streamline channel attribution processes, gain insights into the performance of marketing campaigns and track the spending on advertisement. ROIVENUE is an award-winning analytics, attribution and optimization suite for ecommerce. It helps marketers to accelerate revenue growth and increase marketing profit through data integration and understanding of multi touch journeys. Using data-driven attribution models, it allows marketers to identify underperforming campaigns, address over-invested channels and reallocate advertising budget for ROI maximization. ROIVENUE offers an API, which lets businesses integrate the system with several third-party platforms such as Google Analytics, Facebook, Adobe Analytics, AdRoll, DoubleClick, Google Advertisement, Criteo, and more. Other features include an activity dashboard, path analysis, data processing and storage, reporting, mult-channel attribution and investment tracking. Roivenue comes with an application programming interface (API), which facilitates integration with several third-party platforms such as AdRoll, Facebook, DoubleClick, Adobe Analytics, AdRoll, Google Analytics and more. Features: Dashboard | See the whole marketing picture | All your marketing data can now be in the same place. There’s no longer any need to switch between various systems to evaluate marketing performance. Process explorer | Access any advertising measure in two clicks | Choose up to three metrics or KPIs and examine mutual relationship. Easily compare performance with previous periods or custom date ranges. Budget optimizer | Get recommendations for effective budget allocation | Our AI-based predictive model tells you how to identify over and undersaturated channels and reallocate ad budget among them for maximum performance. Dimensions explorer | Zoom in on the details | Discover how totals break down into their individual components. Analyze performance metrics and KPIs across dimensions to uncover actionable insights. Dimensions editor | Customize your dimensions and metrics | Create custom dimensions or metrics to collect and analyze the data that matters to your business. AI-powered attribution | Know each channel’s real contribution | Our brand new attribution model is based on artificial intelligence and recurrent neural networks (RNN). This new technology is more nimble and accurate than previously introduced methods like Markov chains and game theory. Data exports | Have your data where you need it | We hate data silos. That’s why ROIVENUE makes it easy to export your marketing data for analysis, reporting and visualisation. Marketing plans | Track performance against KPIs | Set targets for your key marketing metrics. ROIVENUE will automatically track the performance against your goals on a daily basis. > > Verdict: Rated **4.8/5** by 17 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 17 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.9/5 | Based on overall reviews | | Value for Money | 4.6/5 | Based on overall reviews | | Features | 4.8/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Roivenue - **Founded**: 2018 ## Commercial Context - **Starting Price**: €999.00 - **Pricing model**: Other - **Pricing Details**: Establish your final source of truth with ROIVENUE's Attribution models and let our predictive analytics help you optimize your marketing budget allocation. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Austria, Belgium, Bulgaria, Canada, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Gibraltar, Greece, Greenland, Hungary, Iceland, Ireland, Israel and 23 more ## Features - API - Activity Dashboard - Activity Tracking - Attribution Modeling - Audience Targeting - Campaign Analytics - Campaign Segmentation - Campaign Tracking - Charting - Conversion Rate Optimisation - Conversion Tracking - Cross Channel Attribution - Customer Activity Tracking - Customer Journey Mapping - Customisable Reports - Customizable Fields - Dashboard - Dashboard Creation - Data Import/Export - Data Source Connectors ## Integrations (22 total) - AT Internet Web Analytics - AdRoll - Adform FLOW - Adobe Analytics - Adtraction - Amazon S3 - AppsFlyer - Awin - CJ Affiliate - Criteo - Google Ads - Google Analytics 360 - Google Campaign Manager 360 - Meta for Business - Microsoft Azure ... and 7 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [All-in-One Marketing Platforms](https://www.softwareadvice.co.nz/directory/4065/all-in-one/software) ## Related Categories - [All-in-One Marketing Platforms](https://www.softwareadvice.co.nz/directory/4065/all-in-one/software) - [Marketing Attribution Software](https://www.softwareadvice.co.nz/directory/4315/marketing-attribution/software) - [Marketing Analytics Software](https://www.softwareadvice.co.nz/directory/1702/analytics-tools/software) - [Web Analytics Tools](https://www.softwareadvice.co.nz/directory/4142/web-analytics/software) - [eCommerce Software](https://www.softwareadvice.co.nz/directory/4340/ecommerce/software) ## Alternatives 1. [SAS Customer Intelligence 360](https://www.softwareadvice.co.nz/software/358275/sas-customer-intelligence) — 4.9/5 (8 reviews) 2. [Lebesgue](https://www.softwareadvice.co.nz/software/330363/lebesgue) — 4.9/5 (43 reviews) 3. [Improvado](https://www.softwareadvice.co.nz/software/168922/improvado) — 4.5/5 (22 reviews) 4. [Mapp Marketing Cloud](https://www.softwareadvice.co.nz/software/239134/mapp-cloud) — 3.0/5 (1 reviews) 5. [monday.com](https://www.softwareadvice.co.nz/software/131008/monday-com) — 4.6/5 (6035 reviews) ## Reviews ### "A perfect choice for data-driven marketing, data integration and attribution" — 4.0/5 > **Denis** | *13 September 2021* | Telecommunications | Recommendation rating: 8.0/10 > > **Pros**: The most useful feature for our company was integration data from all marketing platforms. Roivenue is the right tool for this purpose, wide scale of connectors with many export options is exactly what we need. The second most important thing is well-designed attribution modeling including custom models. After upgrade to Roivenue2 there is also very comfortable work on frontend. > > **Cons**: Considering we are not standard ecommerce sales, there are some limitations in using few features, because of problematic data integration. UI bugs may be a little disturbing but this should be a temporary issue as Roivenue2 is a relatively new environment. > > I highly recommend Roivenue as a data-driven marketing tool for ecommerce businesses for its perfect data integration, marketing analysis and atrribution modeling. ----- ### "Data driven performance marketing" — 5.0/5 > **Filip** | *17 June 2022* | Retail | Recommendation rating: 9.0/10 > > **Pros**: It helps us to track our investments and match it with performance of marketing campaigns, also make an attribution view. Sales data are exact because of connection to ERP system, also we can see Marketing Profit which means that we can optimise all the campaigns in dependence to real margin. System is well automated and safe your time. Traditional ROAS method (we ran before) is good but doesn't count with margin and is focused on the ratio between revenue and marketing spend - that's not enough for nowadays marketers. > > **Cons**: Sometimes it slower and I have to wait for results. > > We totally changed our point of view to performance marketing. We already saved big money for non efficient campaigns and accordingly we move part of the budget to the most effective segments. ----- ### "Reivenu could be great but it depends on your business situation" — 5.0/5 > **Libor** | *23 March 2022* | Online Media | Recommendation rating: 5.0/10 > > **Pros**: I liked all kinds of reports to DataStudio. I used analytics prospector, that helped me analyze gaps in our campaignes. > > **Cons**: It is great tool, maybe a bit expensive. But it does a lot of things for its price. > > It is a great tool, but our agencies did not want to use it, otherwise I believe it would helped our business to grow. ----- ### "Great marketing attribution platform\!" — 5.0/5 > **Ondrej** | *11 August 2021* | Consumer Goods | Recommendation rating: 9.0/10 > > **Pros**: Finally, we were able to find software that helps us evaluate our marketing activities and gives us the ability to instantly see performance for each marketing channel and country. It only takes a few clicks to have the important information needed for better strategic decisions. > > **Cons**: During our use, we came across a few bugs, which were quite promptly resolved. The integration of the software went well and it was not extra complicated. > > Overall its a good user experience and I would recommend this tool to every agency or company that wants to have a better overview of their most important indicators - marketing spend, attribution and ROI. ----- ### "Roivenue helps us evaluate every step in marketing" — 5.0/5 > **Martin** | *26 September 2018* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: We can evaluate every test in marketing (marketing spend increase, freeshipping, improved product page, different pricing,..) and learn from in. It is very easy to evaluate tens of ecommerce sites within literally few minutes. > > **Cons**: Setting up traffic channels would be better if sitespeed is faster. > > We were searching tool that will help us integrate all the data from marketing platforms, analytical softwares and CRM into one place. And we found it in Roivenue. ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.nz/software/190627/roivenue?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/190627/roivenue) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data