About Sendinblue

SendinBlue is a cloud-based email marketing tool suited for organizations of all sizes. It offers marketing automation, email campaigns, transactional emails and SMS messages functionalities within a suite. SendinBlue allows users to create mobile-responsive emails using design tools. Users can also schedule and automate marketing campaigns and pre-test messages’ deliverability before sending campaigns. Transactional emails may be sent via SendinBlue’s SMTP service or API. The contact management functionality allows for importing contacts, categorizing lists, collection forms, behavioral forms and more. SendinBlue also features reporting, which allows users to create reports on basic statistics, such as open rate, click-throughs and more. Other reporting features include per ISP, exporting results into Excel or PDF and heat maps. SendinBlue can be integrated with organizations’ websites and management tools. SendinBlue plugin is also available to be installed with other content management and e-commerce systems such as WordPress, PrestaShop, Drupal, WooCommerce or Magento.
Sendinblue Software - Email design templates
Sendinblue Software - Campaign builder
Sendinblue Software - Reports
Sendinblue Software - Integrations
Sendinblue Software - Marketing automation workflow templates
Sendinblue Software - Marketing automation workflow
Sendinblue Software - Email design templates - thumbnail
Sendinblue Software - Campaign builder - thumbnail
Sendinblue Software - Reports - thumbnail
Sendinblue Software - Integrations - thumbnail
Sendinblue Software - Marketing automation workflow templates - thumbnail
Sendinblue Software - Marketing automation workflow - thumbnail

Sendinblue pricing

Sendinblue has a free version and offers a free trial. Sendinblue paid version starts at US$25.00/month.

Starting Price:
US$25.00/month
Pricing Details:
Sendinblue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try Sendinblue with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 20,000 emails per month for just $25 -- or send even more emails at great prices.
Free Version:
Yes
Free trial:
Yes

Alternatives to Sendinblue

Mailchimp

Mailchimp is a web-based email marketing service with millions of users worldwide. The application allows users to...

Constant Contact

Constant Contact provides a range of intuitive marketing applications designed to help small businesses and nonprofits...

SendGrid

Twilio SendGrid is a cloud-based email marketing tool that assists marketers and developers with campaign management...

MailerLite

MailerLite is a cloud-based email marketing solution. Key features include campaign reporting, email automation,...

ActiveCampaign

ActiveCampaign's category-defining customer experience automation platform (CXA) helps over 130,000 businesses in 170...

Mailjet

Mailjet is a cloud-based email automation solution that helps small to large businesses create, manage, send and...

Sendinblue Reviews

Feature rating

Value for Money
4.5
Functionality
4.4
Ease of Use
4.5
Customer Support
4.6
5 reviews of 1,168 View all reviews
Carmen R.
  • Industry: Insurance
  • Company size: 201-500 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5
Reviewed on 18/04/2022

E-mail marketing made easy

We use it weekly and in some cases daily. It's easy to use, easy to get data and easy to setup and change according with the reports we are able to obtain.

Pros

The platform is really user friendly and it allows us to integrate data with our in-house developed systems.

Cons

The customisation of the design of each e-mail it's a little bit tricky, but we make it work with our own designs being uploaded in the platform.

Alternatives Considered

Sender, Benchmark Email and Omnisend

Reasons for Choosing Sendinblue

Mostly because we were looking for a better integration with our own systems and Sendinblue was the best option.

Switched From

Mailchimp

Reasons for Switching to Sendinblue

Our IT team felt comfortable working the integrations through Sendinblue with our systems, also the price for more than 100,000 sent e-mails was critical in the decision. The marketing department were also happy working with the data and reports the platform provides.
Aleksandar D.
  • Industry: Media Production
  • Company size: 2-10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

5
Reviewed on 19/03/2022

Excellent mix of few marketing tools: CRM, mailing marketing and customer support in one

Use of Sendinblue in easy and intuitive - even first use. All you have to do when you approach to the Sendinblue first time is to check every menu and options - (or to read manual - nobody do that today...) and everything will be clear to you. You can use Sendinblue in full power.

Pros

Sendinblue is a web-based application, with real integration in every business-marketing workflow. You can work with you contacts at any place where you have internet and any internet-capable unit. It gaves to you full marketing power, with flexibility and your contacts are always with you. Marketing campaigns can start wherever you are in any time, and you can track all aspects in clean and user-focused UI. Integration with WP with Wp-plugin is excellent.

Cons

Main problems are minor - cosmetic. Sometime I have problem with contact data import from CVS with nonstandard/non-english characters. And, as always I would like to have more graphics style options, two-tree more modern graphics UI - as I said - cosmetic.

Alternatives Considered

Mailchimp

Reasons for Switching to Sendinblue

Price in first place. Sendinblue has everyoptions I need, and even more than what are my marketing needs.
Joshua B.
  • Industry: Education Management
  • Company size: 11-50 Employees
  • Used Monthly for 1+ year
  • Review Source
Value for Money
0
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 1/04/2022

Great for smaller companies doing occasional email campaigns

Overall not too bad, but we switched to another platform that is a bit more experienced and had less kinks in the automation of emails.

Pros

We used this platform as it was recommended by a supplier of ours. It was a great platform to learn on as everything is quite simple. Importing contacts and creating campaigns taks literally a few minutes and a few clicks. Their editor is top notch and you can creat some nice-looking emails with it. Reporting was also a stong point for them, lots of indicators and tracking.

Cons

They lacked a bit in the automation of emails for client experience when we used them. Sometimes things just didn't work or emails got sent out at the wrong time, hope things have been fixed since.

Alternatives Considered

Mailchimp

Reasons for Switching to Sendinblue

It was cheaper, but we went to Mailchimp later on.
Enaan F.
  • Industry: Information Technology & Services
  • Company size: 2-10 Employees
  • Used Weekly for 6-12 months
  • Review Source
Value for Money
4
Features
3
Ease of Use
4
Customer Support
3

4
Reviewed on 18/04/2022

Insanely Intelligent Platform for Email Automation

The sandinblue email is perfect for businesses that need to keep constant communication with their customers. It offers a simple way to send and receive transactions, without having to worry about formatting. Plus, the automated message notification keeps you up-to-date on what's happening with your customer.

Pros

A low cost email automation and transactional email provider. With Sendinblue, anyone can easily create custom emails, send automated sales messages, and keep customers up to date on your latest news and promotions.

Cons

Sometimes the WordPress plugin are disable form the WordPress plugin repository.

Alternatives Considered

MailerLite and GetResponse

Switched From

Mailchimp
Kevin W.
  • Industry: E-Learning
  • Company size: 11-50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 19/05/2021

Amazing Value, Great Deliverability, Powerful Featureset, Some Learning Curve and Rough Edges

Pros

I love the value of this product. I can send more emails to way more contacts for less money.

The automation features are powerful and flexible, including jumping from one automation to another or repeating part of a workflow based on action or inaction. I love it.

Deliverability is the best I've seen and they make it easy to track issues with particular domains. Thank you!

Analytics and reports are solid.

Cons

The onboarding was a mess with errors in their documentation: it took us three months or so, so plan for that. Their support was AWFUL then but has improved dramatically in the year since so I would not be surprised if onboarding has improved.

Their SMS feature is not that useful: I can automate sending SMSs but if anyone replies, I can receive it but cannot reply to them individually. The SMSs come from a random number that is not consistent so recipients cannot effectively add you to their contacts or send a text to that number. Probably better to use a separate SMS service.

Their advanced email personalization is difficult to set up. Basic stuff like first name is easy but populating event-based info like order details is hard.

Alternatives Considered

HubSpot Marketing Hub

Reasons for Choosing Sendinblue

We switched from HubSpot to save money, improve deliverability, and to include transactional emails.

Reasons for Switching to Sendinblue

Great value with lots of powerful features.

Related categories