--- description: Review of Basis Technologies Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Basis Technologies | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Campaign Management Software](/directory/2878/campaign-management/software) > [Basis Technologies](/software/168412/quanticmind) # Basis Technologies Canonical: https://www.softwareadvice.co.nz/software/168412/quanticmind Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.nz/software/168412/quanticmind?page=2) > QuanticMind is a cloud-based marketing management platform that helps businesses of all sizes manage PPC campaigns, search engine marketing and automated bidding. The platform uses algorithms, AI and semantic distance modeling to allow click-attribute tracking, bid modification, long-tail bidding, keyword value prediction and more. Additionally, users can automate multiple tasks such as keyword assigning, keyword replacements and link management. QuanticMind features a decision engine to facilitate machine learning, cloud management and in-memory processing. It uses predictive analytics to manage auctions and automate keyword grouping. The solution enables users to customize dashboard with a drag-and-drop interface and get insights into built-in trends, cost and performance data, advertising influence and campaign evaluation. QuanticMind integrates with multiple marketing and publisher platforms including Adobe Site Catalyst, eBay Enterprise and Google Analytics. Pricing of the product is available on request and support is extended via phone, documentation and online help desk. > > Verdict: Rated **4.4/5** by 17 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 17 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.9/5 | Based on overall reviews | | Value for Money | 4.5/5 | Based on overall reviews | | Features | 4.1/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Basis Global Technologies - **Location**: San Mateo, US - **Founded**: 2011 ## Commercial Context - **Pricing model**: (Free version available) - **Pricing Details**: Contact Basis Technology for pricing details. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Canada, Germany, Mexico, United States ## Features - Account Alerts - Activity Dashboard - Advertising Management - Behavioural Analytics - Bid Management - Budget Management - CRM - Campaign Analytics - Campaign Management - Campaign Tracking - Channel Management - Click Tracking - Contact Database - Conversion Tracking - Customer Journey Mapping - Customer Profiles - Customer Segmentation - Customisable Dashboard - Dashboard - Data Connectors ## Integrations (14 total) - AppsFlyer - Atlas CRM - BrightEdge - Criteo - Google Analytics 360 - IBM Planning Analytics - Infinity Call Tracking - Invoca - Jet Interactive - Kochava - LiveRamp - Marchex - Meta for Business - Oracle Data Management Platform ## Support Options - Email/Help Desk - Phone Support - 24/7 (Live rep) - Chat ## Category - [Campaign Management Software](https://www.softwareadvice.co.nz/directory/2878/campaign-management/software) ## Related Categories - [Campaign Management Software](https://www.softwareadvice.co.nz/directory/2878/campaign-management/software) - [Marketing Software](https://www.softwareadvice.co.nz/directory/4630/marketing/software) - [Customer Data Platforms (CDP)](https://www.softwareadvice.co.nz/directory/4718/customer-data-platform/software) - [Data Visualization Tools](https://www.softwareadvice.co.nz/directory/400/data-visualization/software) - [Marketing Analytics Software](https://www.softwareadvice.co.nz/directory/1702/analytics-tools/software) ## Alternatives 1. [Improvado](https://www.softwareadvice.co.nz/software/168922/improvado) — 4.5/5 (22 reviews) 2. [SAS Customer Intelligence 360](https://www.softwareadvice.co.nz/software/358275/sas-customer-intelligence) — 4.9/5 (8 reviews) 3. [Ortto](https://www.softwareadvice.co.nz/software/83115/autopilot) — 4.6/5 (112 reviews) 4. [Agile CRM](https://www.softwareadvice.co.nz/software/6827/agile-crm) — 4.1/5 (524 reviews) 5. [Kissmetrics](https://www.softwareadvice.co.nz/software/138892/kissmetrics) — 4.1/5 (19 reviews) ## Reviews ### "3+ years of successful partnership" — 5.0/5 > **Ting** | *16 May 2019* | E-Learning | Recommendation rating: 9.0/10 > > **Pros**: - An amazing support team that's responsive and knowledgable - QuanticMind's use and leverage of data for efficient optimization and ability to hit CPA goals - Easy to use platform with new features being added to keep up with changes on the publisher's side > > **Cons**: - Not the cheapest solution but worth it given the level of support / service - Platform can be slow at times especially when pulling larger reports > > Babbel has been successfully working with the QuanticMind team since 2016. QuanticMind was able to prove their effectiveness and win our business by conducting a test against a previous system we had in place. We hope to continue working and deepening our relationship with QuanticMind for many more years to come\! ----- ### "Quantic Mind - 1 year on." — 4.0/5 > **Mark** | *31 May 2019* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: I like three main things about the product 1. It works with with smaller accounts. Unlike other competitors that force you to bundle multiple accounts and campaigns into a single bid policy this tool can work effectively at much lower levels of conversions 2. The trial, on-boarding, account management and willingness to solve any issue has been amazing. 3. It allows co-operative bidding which results in much lower CPCs. > > **Cons**: When we signed up last year the interface was just relaunched and with that there are some small usability issues. The team however are working on big and small updates on a frequent basis and the tool is becoming much more sophisticated and usable. > > Overall it has been a really good partnership right from the start, first with rep. in sales, through to Timur from technical side, another rep.from product development , another rep. our account manager and right through to our fantastic customer success manager who has been really outstanding. They have been very engaged and very conscientious at all stages. They have also been very patient as it took us a while to agree to a trial\! We have received everything we have asked for in terms of features or product suggestions. Progress has never stopped, not after on-boarding, not after the trial, not after we got all the elements we originally required and not even after we got the extra features we suggested. We have just implemented a sophisticated model to weight conversions by revenue potential and are currently at the final stages of a project that will significantly change how we manage our campaigns in a much more efficient and effective manner. ----- ### "Customizable Bid Management Software" — 3.0/5 > **Verified Reviewer** | *28 May 2019* | Education Management | Recommendation rating: 7.0/10 > > **Pros**: Unlike Google's bid software, there are a number of features that make bidding customizable to what you specifically want to accomplish. It's easy to see at a glance how bid strategies are performing against each other. > > **Cons**: Insight into logic behind bids is incoming, and can't come soon enough. It feels like there is a difficulty in understanding the logic behind undesirable changes, and currently the only solution is to remove those bids from being optimized by QM, which is not desirable. > > Support and assistance is eager and able, however also does not appear to have full clarity into how best to optimize bids that are made counter intuitively by the platform. If the bid insight is made clearer, it will be a phenomenal upgrade. ----- ### "A Solid Product for Managing to Profitability" — 4.0/5 > **Verified Reviewer** | *16 May 2019* | Financial Services | Recommendation rating: 8.0/10 > > **Pros**: QuanticMind is able to reliably hit our long-term margin goals, the main reason we're using an ad management platform\! > > **Cons**: It sometimes seems there are features missing or idiosyncrasies with the interface. That said, the company is now rolling out quarterly releases, and I'm hopeful these will be resolved. > > My general experience with QuanticMind has been a very good one. Primary functionality, i.e., the bidding, works well. They now use portfolio bidding, and where there's data, they do a great job hitting your desired metrics. Secondary functionality is fair; however, they are ramping up their release schedule. Their releases are robust, too, with multiple features/fixes being introduced, and they proactively discuss with us. An area in which QuanticMind really shines is service. They're responsive to all calls for technical or tactical guidance, and their contacts really know their way around online advertising--thank you,something you don't always see. (Friendly, too\!) They also take the time to understand how your business operates and what numbers are actually important to you. They have no problem then helping translate into platform rules and targets for implementation. ----- ### "Seamless Data Integration & Optimization Capabilities" — 4.0/5 > **Verified Reviewer** | *14 July 2020* | Retail | Recommendation rating: 7.0/10 > > **Pros**: The integration with our internal data was easy and seamless. This allowed us to optimize to KPIs that were unique and important to our business. Customer support is fantastic. > > **Cons**: There are still glitches in function, such as data not always automatically refreshing when changing time frames. Certain simple functions still don't work on the platform, like changing bid policy names. ----- Page: 1 / 2\ Next: [Next page](https://www.softwareadvice.co.nz/software/168412/quanticmind?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/168412/quanticmind) ## This page is available in the following languages | Locale | URL | | de | | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | | fr | | ----- ## Structured Data