About Zapier

Founded in 2011, Zapier has helped over 1.8 million individuals and businesses with their automation needs. Zapier moves info between your web apps automatically, so you can focus on your most important work. Build custom workflows fast for more than 6,000+ web apps, and let Zapier handle repetitive tasks automatically—freeing your team up to focus on more important work. With a 99.9% uptime as well as SOC 2 Type II and SOC 3 compliance, you can count on Zapier for your business-critical workflows. Working with a larger team? Zapier for Companies offers collaboration and security features that let you unlock the power of automation for your entire organization. Work with a dedicated Customer Success Manager to get live onboarding and strategy support to help you plan your automation strategy. Fine-tune your security settings with advanced administrative features like SAML single sign-on (SSO), account consolidation, app restrictions, and more.
Zapier Software - Automate your work and save time to focus on what's important
Zapier Software - Build workflow automations in minutes
Zapier Software - Automatically move info between your apps
Zapier Software - Pick from thousands of Zap Templates to get started quickly
Zapier video
Zapier Software - Automate your work and save time to focus on what's important - thumbnail
Zapier Software - Build workflow automations in minutes - thumbnail
Zapier Software - Automatically move info between your apps - thumbnail
Zapier Software - Pick from thousands of Zap Templates to get started quickly - thumbnail

Zapier pricing

Zapier has a free version and offers a free trial. Zapier paid version starts at US$29.99/month.

Starting Price:
US$29.99/month
Free Version:
Yes
Free trial:
Yes

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Zapier Reviews

Overall rating

4.7
Write a Review!

Feature rating

Value for Money
4.4
Functionality
4.6
Ease of Use
4.3
Customer Support
4.3
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All Zapier Reviews

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2,935 reviews
Lucas
Lucas
  • Industry: Education Management
  • Company size: 11–50 Employees
  • Used Monthly for 1+ year
  • Review Source
Value for Money
3
Features
5
Ease of Use
5
Customer Support
4

5.0
Reviewed on 19/11/2024

A highly usable and reliable platform

We use Zapier to connect internal tools like SharePoint with outward-facing tools like Ticket Tailor.

Pros

Zapier makes automation elegant. Their editor works well and walks me, a non-coder, through the process. And Zapier Tables is a great addition.

Cons

Zapier tends to be more expensive than the competition, and it is pricy for us as a nonprofit.

Derek
  • Industry: Recreational Facilities & Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
5

5.0
Reviewed on 21/11/2024

Easy automations save so much time

I've been able to hook up data systems and apps that end up saving me time in the longrun. Without Zapier, I would have to spend multiple hours on Quickbooks, but now I only need a few minutes.

Pros

It's incredibly easy and quick to create automations and save myself time with Zapier. Whenever we have tools that can communicate with each other, I try to set it up through Zapier as opposed to another program simply to avoid coding. Troubleshooting is super easy as well where you can fix the automation you made and then re-run the issue.

Cons

The test data feature can be annoying. Zapier doesn't have an easy way to send a specific piece of data through an automation for testing, rather, you're required to import whatever the app provides which can sometimes be old data or unusable for what you're doing.
The task automation quotas can also become tight, as each individual task pulls from a monthly usage.

Phillip
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
1
Features
4
Ease of Use
4
Customer Support
4

3.0
Reviewed on 20/11/2024

Good, but too expensive

They have a long list of integrations, but the price is just way too high

Pros

It is easy to integrate other products and create workflows.

Cons

It is very expensive, and it could be difficult to create flows with some integrations

Franck
  • Industry: Information Services
  • Company size: Self Employed
  • Used Monthly for 2+ years
  • Review Source
Value for Money
2
Features
4
Ease of Use
3
Customer Support
4

4.0
Reviewed on 11/11/2024

Zapier--The powerful and flexible automation tool

Overall, my experience with Zapier has been very positive. It has allowed me to automate repetitive tasks, freeing up time for more strategic activities. The “Zaps” are reliable, and Zapier provides clear documentation to troubleshoot errors or build more complex workflows. All in all, it's an excellent tool for anyone looking to automate tasks without needing custom development.

Pros

Zapier is a powerful and flexible automation tool that makes connecting different apps and tools easy without any coding needed. What I liked most is the user-friendly interface that makes creating “Zaps” (automated workflows) intuitive and quick. It offers a wide range of integrations with popular apps, enabling nearly any automation you can think of. For example, automatically sending data from Google Sheets to Slack saves a lot of time.

Cons

One downside to Zapier is the limitation of the free plan, which allows only a few automations before requiring a paid subscription. Additionally, some advanced automation can feel a bit pricey, especially for small businesses. A few advanced features may also require a bit of a learning curve.

ANIRUDDH
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
1
Features
4
Ease of Use
5
Customer Support
3

4.0
Reviewed on 9/12/2024

Enterprise friendly automation software

The overall experience with the platform was good, I liked it as this was the first automation tool that I had used in my career.

Pros

Easy to use for a beginner, beginner friendly

Cons

Customize a lots of things using Zapier, use custom applications

Alternatives Considered

Make

Reasons for Switching to Zapier

Make.com provides very flexibility in building automations in comparison to Zapier
Trevor
  • Industry: Professional Training & Coaching
  • Company size: Self Employed
  • Used Daily for 1+ year
  • Review Source
Value for Money
3
Features
4
Ease of Use
4
Customer Support
4

4.0
Reviewed on 30/11/2024

Zapier is my go-to automation tool

It's been great! Customer serivce has helped me solve my issues and provide recommendations for improvement.

Pros

It's easy to use and has helped save me more time than I can account for. As a single person operations, I don't think I would be able to survive as a business without Zapier.

Cons

I wish there more integrations with other tools that I use.

Alternatives Considered

Make

Reasons for Switching to Zapier

I just started using Zapier and have since consider Make as an alternative.
Ederson
Ederson
  • Industry: Design
  • Company size: 2–10 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
4
Customer Support
4

5.0
Reviewed on 17/12/2024

Excellent tool to integrate applications without technical knowledge

I am a web designer and sometimes I need to integrate localized forms into my website, so that they can be integrated with other tools such as CRM, Google Sheets, etc.

For example, on one of my websites, it was easy for me to integrate a form created in Gravity Forms with the Odoo CRM.

Pros

What I like most about Zapier is the number of apps we can integrate without having any programming knowledge.

I've had very specific projects where I have to integrate two or more apps and when I look in Zapier, they already have a way to integrate them, this saves me from having to pay someone to do the integration for me.

Cons

I would say the prices are a bit high, also, the first time I used it, I had a hard time understanding how it works.

Sahil
Sahil
  • Industry: Information Services
  • Company size: 51–200 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 18/12/2024

Enhancing Productivity and Reducing Costs

Zapier saves me time and reduces staffing costs, enabling my team to focus on more complex processes. If you’re looking for a reliable way to scale operations and optimize workflow, Zapier is worth every penny.

Pros

Zapier has been an efficient for my business operations. It allows us to automate busywork, ensuring my data is seamlessly integrated across multiple platforms and that my backend processes run effortlessly.

Cons

Accessing customer support can be tough and there seems to be a lack of communication around software updates

Verified Reviewer
  • Industry: Defense & Space
  • Company size: 1,001–5,000 Employees
  • Used Monthly for 2+ years
  • Review Source
Value for Money
0
Features
5
Ease of Use
4
Customer Support
0

5.0
Reviewed on 25/12/2024

Useful, versatile, gets the job done

Overall its been good and helpful for certain tasks. Often when thinking of integration ill look on Zapier to see if there is already options in place.

Pros

Zapier has been very useful over the years to bridge and connect various services with eac other. It is highly customizable and allows you to sync services that otherwise did not have any connections.

Cons

Learning curve may be a bit high for some as you need to learn how to setup tasks and hoe they interact with each other, testing thosr connections can be frustrating.

James
James
  • Industry: Financial Services
  • Company size: 51–200 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
3
Features
4
Ease of Use
5
Customer Support
4

4.0
Reviewed on 18/11/2024

easy to use for integrations

when we didn't have any developers or programmers to work with, this was a good way to work around that

Pros

very easy to integrate different platforms without coding experience

Cons

it wasn't always the cheapest option and connections could break from time to time

Josh
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 1+ year
  • Review Source
Value for Money
3
Features
5
Ease of Use
5
Customer Support
4

5.0
Reviewed on 28/05/2024

The Best In Automation Comes with a Cost

Overall, Zapier is the easiest way to automate your business processes. But the long-term cost may not be worth the simplicity if you have a lot of tasks to automate.

Pros

Zapier has the most integrations of any automation platform. And connecting to other tools to build your Zaps/automations is incredibly easy with Zapier.

Cons

The cost is the biggest downside of Zapier, especially since there are so many new competitors in the market. None of them match Zapier for its simplicity, but many of them are more cost-effective.

Josh
  • Industry: Real Estate
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
5

5.0
Reviewed on 3/10/2024

I manage to automate my work time.

Jumping from platform to platform to be able to carry out certain tasks such as importing and exporting data between them, performing automations with Zapier is vital for my day to day since in a simple panel and with the platforms correctly connected I can optimize my workflow. This tool saves time within my company on jobs that would take a long time to complete, with the simple fact of already programming a task that connects different actions from different platforms with just a few clicks a series of actions are already triggered, saving me a lot of time in the process. This platform is essential within my company because it has native integration with practically any platform that is currently used in the work world and in case a complete integration is not available, they can be created manually, although it will cost a little effort but it is worth it.

Pros

This tool makes it easier for me to optimize my workflow since I can connect multiple tools from different platforms in a very simple way since Zapier has a complete and native integration of a variety of platforms. It also has an advanced way of optimizing integrations since it has a developer mode in which through code I can be more specific with the tasks I want to automate, so the possibilities are endless since you can configure the actions to my liking.

I can create automations both by data entry as well as by a scheduled date and time that are executed at the time I want, with this I make sure that everything is done correctly, thus being able to have more control over what I want to automate.

I receive updates on the execution process or when a Zap has already been completed, and if something fails in the automation I am also notified. All of this can be customized, thus being able to choose which notifications I want Zapier to send me and how I want it to send me the notifications.

Cons

The integration is a bit complicated at first, because it requires going through the steep learning curve that Zapier has, since without the proper knowledge, a bad optimization can be created when creating the automatic tasks that involve doing a series of steps between different connected platforms.

I consider that the cost is a bit higher than normal, this leads to having to make a summary of the zaps to be created in order not to overload the system and waste unnecessary money for each task created.

Some integrations with certain platforms lack functionalities unlike directly connecting the other platforms to each other. This leads to frustration because I use Zapier to create an optimization which sometimes requires me to take extra steps when I do not have a certain functionality that is not directly integrated into Zapier.

Akhil
  • Industry: Computer Software
  • Company size: Self Employed
  • Used Monthly for 1+ year
  • Review Source
Value for Money
3
Features
4
Ease of Use
5
Customer Support
3

5.0
Reviewed on 3/06/2024

Review for Zapier - Automation software

My experience with Zapier has been mostly positive. It has significantly streamlined our workflows by automating tasks and integrating seamlessly with our essential applications. The ability to create custom workflows tailored to our needs has been particularly valuable. While the pricing can be a concern as our needs grow, Zapier's reliability and flexibility make it an indispensable tool for improving efficiency and productivity.

Pros

What I liked most about Zapier was its seamless ability to automate tasks and integrate with a wide range of applications. This streamlined our workflows, saving us significant time and effort. The reliability of Zapier's automation ensured our workflows ran smoothly, and its extensive integrations allowed us to create comprehensive solutions tailored to our business needs. Overall, Zapier greatly improved our workflow efficiency and productivity.

Cons

What I liked least about Zapier was its pricing structure, which can become expensive as the number of tasks and integrations increase. While the basic plan is affordable, scaling up can incur additional costs. Occasionally, setting up more complex workflows required more effort and time due to the need to troubleshoot and adjust configurations.

Devin
  • Industry: Education Management
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
4
Customer Support
4

5.0
Reviewed on 12/02/2024

Help your data end up where it needs to go

I was able to observe someone's Zap, which gave a pretty decent picture of how things are setup. I setup a new one from scratch for a new software integration, and after some experimentation was able to get it working well. This experience was enough that later on I was able to further improve both the new zap and my existing zaps to save time and manage our workflow more efficiently.

Pros

Zapier is free for a certain volume of tasks each month, after which you can pay to increase capacity. The free amount is still substantial enough for a lot of basic data importing/exporting from different sources. If you are using it to bring things into a single database from various programs/sources, you can configure conditions and have the data reformatted to fit what it needs to look like.

Cons

It can take some getting used to, the basic setup may be daunting at first. Once you figure it out things are great, but it may take some searching or experimentation to find the data you're looking for or get the correct process going.

Verified Reviewer
  • Industry: Design
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 4/06/2024

the OG of automation and workflows

Overall, Zapier's been a game-changer! My workflow feels smoother and i just know certain tasks are being handled

Pros

It automates those annoying, time-consuming and repetitive tasks that used to slow me down, freeing me up to focus on my design work.

Cons

There's a bit of a learning curve to set up the automations (Zaps), but there are tons of tutorials, and honestly, it's worth the effort for the time I save now.

steven
  • Industry: Education Management
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
5
Ease of Use
4
Customer Support
4

4.0
Reviewed on 15/10/2024

Zapier is pretty good

overall it's pretty good and I continue to pay about $100/mo for the service.

Pros

Zapier is a great idea. I love that you can sync any app. It's also the most popuplar platform of it's kind so it has the most number of apps integrated into it's ecosystem.

Cons

Zaps always break or appear to be broken. For example, I have an zap that's been running for months and I get a daily notification of a possible error. When I log in, it appears to be working fine. It takes hours to try to figure out what the issue is. I haven't used other platforms that do the same thing so can't say if that's a problem related to zapier or if it's just an issue with this type of platform.

Naomi
  • Industry: Education Management
  • Company size: 501–1,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 12/05/2024

Effortless Workflow Optimization with Zapier

Zapier is marvelous and it is the best platform that I have worked with so far.

Pros

I like the way Zapier simplifies automation, connecting your favorite apps seamlessly. It's a time-saving powerhouse for streamlining workflows.

Cons

Zapier is the best and has no downfalls.

Bethany
  • Industry: Health, Wellness & Fitness
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 12/09/2024

A powerhouse software. Worth the price

Zapier is a huge part of my business. To be honest, I wouldn’t know what to do without it. I have used zapier to move clients information to my email platform, bring in facebook ad leads to my platform and to my email platform and send me emails when it completes a zap. I love zapier and will continue to use it for years to come.

Pros

-Connects with lots of different softwares and allows me to seamlessly bring data between different platforms
-Can send me an email when the zap is complete
-Let’s me know if there is an error in the process

Cons

I honestly have none. I have liked everything with zapier.

CHARLES BOAMPONG
CHARLES BOAMPONG
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 16/11/2023

Awesome Workflow Automation and App Integration Tool

Zapier is a versatile tool with a broad range of integrations and automation capabilities, making it accessible for users with varying technical expertise.

Pros

Zapier has flexibility in handling data from different sources simultaneously.

Cons

Users may need to carefully configure Zaps to handle multiple data sources effectively, and this process can be complex for some users.

Tommy
Tommy
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
0
Features
5
Ease of Use
5
Customer Support
0

5.0
Reviewed on 30/06/2024

Become an automation superhero

Pros

The absolute ease of automation and integration with no coding experience required. Zapier makes me look like an automation genius

Cons

Not exactly a "con" but my advice would be to monitor zap usage.
You do not want to subscribe to a plan with too many or too few zaps.

Although unrun zaps can be processed afterwards so no data is lost!

Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
1
Features
4
Ease of Use
1
Customer Support
5

5.0
Reviewed on 7/06/2024

Realiable but flimsy

Great, as worflow management tool it does its work, however, there's definitely room for improvement when it comes to usability

Pros

I do like the integrations available, there little to no main platforms that you can't use in your workflow

Cons

Most definitely the UI, it's not user friendly or intuitive, sometimes it makes it harder tor even the smallest of the operations

Alternatives Considered

Make
Morgan
  • Industry: Transportation/Trucking/Railroad
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 11/10/2024

A Great Integration Tool

Overall, I've like Zapier much more than custom in house solutions. Buy the tool that already does it instead of building it out again!

Pros

Zapier is great for integrating multiple products together and get information in all of the places you need it.

Cons

You have to stay on top of Zap errors and make sure everything is going through correctly. It's not a huge con but something to be aware of!

Glen
  • Industry: Health, Wellness & Fitness
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
5
Ease of Use
4
Customer Support
3

4.0
Reviewed on 24/10/2024

4 Stars Review

Overall it is a handy product and certainly speeds up a lot of automations.

Pros

Its pretty easy to use and setup for most tasks.

Cons

The cost of the premium is a bit much if you only want to do a couple of things with it.

Verified Reviewer
  • Industry: Human Resources
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
0
Features
5
Ease of Use
5
Customer Support
0

5.0
Reviewed on 5/03/2024

Haven't seen a robust tool similar to Zapier - one of the best in the market!

Pros

As someone who works with automations on a daily basis, I find Zapier to be one of the most useful tools if you'd want to integrate different third party APIs. They way it connects with other platforms and tools is smooth. Even a person with limited knowledge with automation will find this tool easy to understand.

Cons

None. Haven't had any major hiccups with this tool.

Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5.0
Reviewed on 30/03/2024

The essential automation tool

Pros

Zapier stands as a beacon of efficiency in the realm of no-code automation, offering a seamless bridge between over 3,000 applications. Its intuitive platform empowers users to create automated workflows, known as Zaps, which can automate tasks across multiple apps with minimal effort. This review aims to highlight the key aspects that make Zapier an indispensable tool for anyone looking to streamline their digital tasks.

Cons

It can often be difficult to get prompt customer service

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