---
description: Review of Buyapowa Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Buyapowa | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [Customer Advocacy Software](/directory/4271/customer-advocacy/software) > [Buyapowa](/software/162295/buyapowa)

# Buyapowa

Canonical: https://www.softwareadvice.co.nz/software/162295/buyapowa

Page: 1 / 5\
Next: [Next page](https://www.softwareadvice.co.nz/software/162295/buyapowa?page=2)

> Buyapowa is an enterprise advocacy solution with a suite of referral program tools for any brand or organization. It provides a scalable refer-a-friend platform that is suitable for all industries. Buyapowa is designed to help businesses discover advocates, including employees, clients, net promoters, influencers, and more. The platform is customizable in any language and currency. It can integrate with existing systems, apps, and websites. &#10;&#10;Buyapowa can be used to run multiple advocacy programs and provides omni-channel capabilities. Other features include email automation, SMS reminders, multiple journey flows, referral status tracking, and Single Sign-On. Additionally, this solution includes a range of security features to detect fraud and protect advocates, including IP address filtering, self-referral detection, rate limiting and alerting, plus more. &#10;&#10;Pricing information is provided by Buyapowa. Support is provided via an online implementation guide and other resources.
> 
> Verdict: Rated **4.6/5** by 84 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 84 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Buyapowa
- **Location**: London, UK
- **Founded**: 2011

## Commercial Context

- **Pricing Details**: Pricing is provided on request by Buyapowa.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Arabic, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian
- **Available Countries**: Afghanistan, Albania, American Samoa, Andorra, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium, Belize, Bermuda and 153 more

## Features

- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Advocate Management
- Affiliate Management
- Alerts/Notifications
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Collaboration Tools
- Communication Management
- Community Management
- Contact Database
- Contact Management
- Content Management
- Contest Management

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Customer Advocacy Software](https://www.softwareadvice.co.nz/directory/4271/customer-advocacy/software)

## Related Categories

- [Customer Advocacy Software](https://www.softwareadvice.co.nz/directory/4271/customer-advocacy/software)
- [Influencer Marketing Software](https://www.softwareadvice.co.nz/directory/4292/influencer-marketing/software)
- [Affiliate Software](https://www.softwareadvice.co.nz/directory/4629/affiliate/software)
- [Gamification Software](https://www.softwareadvice.co.nz/directory/4722/gamification/software)
- [Marketing Software](https://www.softwareadvice.co.nz/directory/4630/marketing/software)

## Alternatives

1. [Referral Factory](https://www.softwareadvice.co.nz/software/432465/referral-factory) — 4.8/5 (162 reviews)
2. [Post Affiliate Pro](https://www.softwareadvice.co.nz/software/109053/postaffiliatepro) — 4.7/5 (703 reviews)
3. [ReferralCandy](https://www.softwareadvice.co.nz/software/152176/referralcandy) — 4.5/5 (387 reviews)
4. [UpPromote: Affiliate Marketing](https://www.softwareadvice.co.nz/software/239753/affiliate-marketing-by-secomapp) — 4.9/5 (196 reviews)
5. [Referral Rock](https://www.softwareadvice.co.nz/software/152167/referral-rock) — 4.6/5 (101 reviews)

## Reviews

### "Great experience" — 5.0/5

> **Liam** | *16 July 2026* | Retail | Recommendation rating: 8.0/10
> 
> **Pros**: The team are responsive when it comes to troubleshooting or asking questions. It takes workload of the CRM/IT team by running email campaigns and processes from the portal.
> 
> **Cons**: Sometimes it can be unclear which team member is the right contact for each question. I also don't think the email content is as sharp/up to date sa it could be in terms of layout and responsiveness.
> 
> Overall my experience with Buyapowa is good, they are always trying to find ways to add extra value to our business and are generally good at helping with integrations and setup. Its also handy to have a rewards system not managed internally.

-----

### "Excellent product supported by a superb team" — 5.0/5

> **Verified Reviewer** | *16 September 2025* | Utilities | Recommendation rating: 10.0/10
> 
> **Pros**: Outstanding project management to support the launch and integration of a brilliant platform. Beyond PM and technical integration, Buyapowa also supported with ideas to enhance sales potential and business opportunities
> 
> **Cons**: N/A i'm having to type words here as had no difficulty with the Buyapowa team whatsoever, they were all extremely helpful
> 
> Superb, every question and query answered in a timely manner. From day 1 until go-live, our \[sensitive content hidden\]&#10; was outstanding.

-----

### "competitive product but with options to improve the tool" — 2.0/5

> **Elena** | *2 March 2023* | Utilities | Recommendation rating: 8.0/10
> 
> **Pros**: Easy integrationAgile rewards managementGood customer supportCompetitive price
> 
> **Cons**: The reporting has little information of value (graphs, evolution, comparisons) The management customers claims is difficult ( platform information about rewards\&amp;clients is not usful) and changes of the content of the campaign is not very agile The rewards payment method (Paypal) does not meet our needs (Hayoperwallet)

-----

### "We’ve had such a great experience with Buyapowa" — 4.0/5

> **Victoria** | *5 May 2026* | Telecommunications | Recommendation rating: 8.0/10
> 
> **Pros**: Excellent platform, excellent people. Buyapowa makes referral marketing simple and effective. The staff are really helpful and friendly
> 
> **Cons**: Limitations - not being able to use the nurture email process for the partner referral scheme has made things challenging
> 
> We’ve had such a great experience with Buyapowa. The platform is easy to use, the support team is brilliant, and the referral tools have helped us engage our audience in a whole new way. Couldn’t be happier.

-----

### "The best part was the excellent support." — 5.0/5

> **Matteo** | *12 September 2025* | Oil & Energy | Recommendation rating: 10.0/10
> 
> **Pros**: What I liked most about Buyapowa was how easy and intuitive the platform is, both for us as administrators and for our customers using the referral program.
> 
> **Cons**: Some areas of customization felt a bit limited compared to what we initially imagined, but overall the platform still met our goals.
> 
> My experience with the implementation of the Byuapowa referral program deserves a full 10/10.  \[sensitive content hidden\] and her team went above and beyond to make sure I felt supported from start to finish. They were always available to help, patient with my questions, and truly made the whole process much easier than I expected.

-----

Page: 1 / 5\
Next: [Next page](https://www.softwareadvice.co.nz/software/162295/buyapowa?page=2)

## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/162295/buyapowa)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/nonprofit/buyapowa-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/162295/buyapowa> |
| en-GB | <https://www.softwareadvice.co.uk/software/162295/buyapowa> |
| en-IE | <https://www.softwareadvice.ie/software/162295/buyapowa> |
| en-NZ | <https://www.softwareadvice.co.nz/software/162295/buyapowa> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Software Advice helps businesses in New Zealand find the best software. Compare software options and learn more from our research and user reviews.","email":"info@softwareadvice.co.nz","url":"https://www.softwareadvice.co.nz/","logo":"https://dm-localsites-assets-prod.imgix.net/images/software_advice/logo-white-d2cfd05bdd863947d19a4d1b9567dde8.svg","@id":"https://www.softwareadvice.co.nz/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":[]},{"name":"Buyapowa","description":"Buyapowa is an enterprise advocacy solution with a suite of referral program tools for any brand or organization. It provides a scalable refer-a-friend platform that is suitable for all industries. Buyapowa is designed to help businesses discover advocates, including employees, clients, net promoters, influencers, and more. The platform is customizable in any language and currency. It can integrate with existing systems, apps, and websites. \n\nBuyapowa can be used to run multiple advocacy programs and provides omni-channel capabilities. Other features include email automation, SMS reminders, multiple journey flows, referral status tracking, and Single Sign-On. Additionally, this solution includes a range of security features to detect fraud and protect advocates, including IP address filtering, self-referral detection, rate limiting and alerting, plus more. \n\nPricing information is provided by Buyapowa. Support is provided via an online implementation guide and other resources.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/f21ec1d0-741e-4e1c-80ea-2ea0b1c9c627.png","url":"https://www.softwareadvice.co.nz/software/162295/buyapowa","@id":"https://www.softwareadvice.co.nz/software/162295/buyapowa#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.softwareadvice.co.nz/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":84},"operatingSystem":"Cloud, Apple, Windows, Android, Platform ios, Platform ipad"},{"@id":"https://www.softwareadvice.co.nz/software/162295/buyapowa#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Advocacy Software","position":2,"item":"/directory/4271/customer-advocacy/software","@type":"ListItem"},{"name":"Buyapowa","position":3,"item":"/software/162295/buyapowa","@type":"ListItem"}]}]}
</script>
