---
description: Review of SurveyMonkey Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: SurveyMonkey | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

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# SurveyMonkey

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> SurveyMonkey is an AI-based platform designed for creating surveys and forms to collect feedback. It is used across industries such as technology, healthcare, and professional services, supporting roles in marketing, customer experience, human resources, and IT. Organizations use the platform to gather insights on employee engagement, customer satisfaction, market research, event feedback, and registration management.&#10;&#10;The platform includes features to simplify survey creation and analysis. Users can create surveys using AI prompts or select from a variety of templates. A global research panel provides access to respondents in numerous countries, enabling targeted audience selection. Enterprise-grade security features are included to protect data.&#10;&#10;SurveyMonkey offers tools for analyzing survey responses, with AI capabilities that identify patterns and themes. It supports various survey types, including customer experience assessments, employee feedback forms, market research questionnaires, event feedback surveys, and registration forms with payment processing. The platform is available in multiple languages, supporting organizations with international operations.
> 
> Verdict: Rated **4.6/5** by 10495 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 10495 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Momentive
- **Location**: San Mateo, US
- **Founded**: 2009

## Commercial Context

- **Starting Price**: US$30.00
- **Pricing model**: Per User (Free version available)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Brazilian Portuguese, Chinese, Danish, Dutch, English, Finnish, French, German, Italian, Japanese, Korean, Norwegian, Portuguese, Russian, Spanish, Swedish, Turkish
- **Available Countries**: Australia, Brazil, Canada, China, Denmark, Finland, France, Germany, Hong Kong SAR China, India, Ireland, Italy, Japan, Netherlands, New Zealand, Norway, Portugal, Russia, South Korea, Spain and 4 more

## Features

- 360 Degree Feedback
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Alerts/Notifications
- Anonymous Feedback
- Autofill
- Benchmarking
- Brand Guidelines
- CES Survey Structure
- CRM
- CSAT Survey Structure
- Collaboration Tools
- Commenting/Notes
- Complaint Monitoring
- Conditional Logic
- Continuous Feedback
- Customer Database
- Customer Experience Management

## Integrations (101 total)

- ActiveCampaign
- Administrate Training Management
- Airbyte
- Airtable
- Apptio Platform
- Appy Pie
- Arlo Training Management Software
- BHN Rewards
- BigID.me
- Birdeye
- Chattermill
- Claris Connect
- ClicData
- Conduitly
- Constant Contact

... and 86 more integrations

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [AI Marketing Tools](https://www.softwareadvice.co.nz/directory/4615/ai-marketing-tools/software)

## Related Categories

- [AI Marketing Tools](https://www.softwareadvice.co.nz/directory/4615/ai-marketing-tools/software)
- [Market Research Software](https://www.softwareadvice.co.nz/directory/4222/market-research/software)
- [Forms Automation Software](https://www.softwareadvice.co.nz/directory/4223/forms-automation/software)
- [Form Builder Software](https://www.softwareadvice.co.nz/directory/4464/form-builder/software)
- [Customer Satisfaction Software](https://www.softwareadvice.co.nz/directory/4627/customer-satisfaction/software)

## Alternatives

1. [UmfrageOnline](https://www.softwareadvice.co.nz/software/449992/Enquetes-Maken) — 4.6/5 (1758 reviews)
2. [Google Forms](https://www.softwareadvice.co.nz/software/179230/google-forms) — 4.7/5 (11538 reviews)
3. [Jotform](https://www.softwareadvice.co.nz/software/433821/jotform) — 4.7/5 (2919 reviews)
4. [Typeform](https://www.softwareadvice.co.nz/software/324633/typeform) — 4.7/5 (974 reviews)
5. [SurveyLegend](https://www.softwareadvice.co.nz/software/72231/surveylegend) — 4.6/5 (966 reviews)

## Reviews

### "Great but not the best" — 3.0/5

> **Anonymous User** | *9 August 2026* | Insurance | Recommendation rating: 4.0/10
> 
> **Pros**: It is mainly used by all my company users. I think the interface is easy to use and people use it all the time.
> 
> **Cons**: I don't like how each question is set up and not easily to be navigated. Not too much cons for me though.

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### "A Reliable tool - Just be ready to pay for the good parts\!" — 4.0/5

> **Verified Reviewer** | *27 June 2026* | Computer Software | Recommendation rating: 7.0/10
> 
> **Pros**: Genuinely easy to get going. I had a customer satisfaction survey built and out the door in under twenty minutes the first time I used it. The drag-and-drop builder doesn't fight you, and the template library covers most of what a small business actually needs — NPS, post-purchase feedback, employee pulse checks, basic market research — so you're rarely starting from a blank page.&#10;The brand name earns trust. When a survey link says SurveyMonkey, people recognize it and actually open it. My completion rates were noticeably better than the home-grown forms I'd cobbled together before, which matters when you're trying to squeeze signal out of a small customer list.&#10;Reporting that's genuinely useful. Real-time results, clean charts, and filtering/cross-tabbing that let me slice responses by segment without exporting anything. For making a quick call after a launch, the built-in analytics were more than enough.&#10;It scales with the question. Skip logic and branching let me build something reasonably sophisticated when I needed it, and the integrations (it plugged into the tools I was already using) meant responses didn't just sit in a silo.&#10;SurveyMonkey Audience is a real differentiator. When I didn't have my own list to survey, being able to buy access to a respondent panel for some early market research was something most cheaper tools simply can't offer.
> 
> **Cons**: The pricing is the thorn in the whole thing. It's expensive relative to what's out there, and the plans are structured in a way that constantly nudges you toward the next tier up. Half the features I actually wanted — advanced logic, certain exports, removing their branding, more team seats — lived behind a higher plan.&#10;The feature-gating feels nickel-and-dimey. Things competitors hand you for free (or that feel like they should be standard) are paywalled, and you don't always realize it until you hit the wall mid-project.&#10;Annual billing pressure. The monthly price is steep enough that you're effectively herded into an annual commitment, which is a tough ask when you're a small operation trying to stay flexible.&#10;Support is thin on the lower tiers. Reaching an actual human when something went sideways was slower than I'd have liked.&#10;It can feel dated. Next to the more modern, conversational survey tools, the respondent experience is functional but not exciting — fine for B2B, less so if you're trying to make a survey feel like part of your brand.
> 
> SurveyMonkey is the kind of tool I never worried about — it just worked, every time, and that reliability is worth something when you're running a business and don't have time to babysit your software. For the moments where I needed credibility, decent analytics, and the ability to actually reach respondents, it delivered without drama.&#10;But the value equation is genuinely mixed. As an owner watching every line item, I felt the cost constantly, and the way useful features are parceled out across tiers left me feeling like I was always one upgrade away from what I needed. If your survey needs are simple and occasional, this is probably overkill and overpriced — a free or cheaper tool will do. But if feedback is a regular, load-bearing part of how you run things, and you value dependability and respondent trust over saving a few dollars, it earns its place. I'd recommend it with my eyes open: a strong product that asks you to pay a premium for the privilege.

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### "Survey Monkey- your feedback our improvement" — 5.0/5

> **Anonymous User** | *1 August 2026* | Consumer Goods | Recommendation rating: 9.0/10
> 
> **Pros**: Very good to design surveys and collect opinions. Better than many other tools. Have both free and paid versions
> 
> **Cons**: I don’t see any issues with it. &#10;It is very safe and efficient overall and also pocket friendly for everyone
> 
> If you are using survey monkey as a student for your university or college work, it is very pocket friendly and efficient. And also very easy to learn to get feedbacks and surveys designed and answred

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### "Easy, Reliable, and Great for Quick Feedback" — 4.0/5

> **christopher** | *15 August 2026* | Computer Software | Recommendation rating: 7.0/10
> 
> **Pros**: I liked how simple it is to create surveys and gather feedback without needing any technical skills. The templates, logic options, and clean interface make the whole process fast and efficient.
> 
> **Cons**: Some of the advanced features are locked behind higher‑tier plans, which can feel limiting. Reporting could be more flexible, and exporting data sometimes requires extra steps.
> 
> Overall, SurveyMonkey has been a reliable and easy platform for collecting feedback and running quick surveys. It’s straightforward, stable, and works well for both small teams and larger groups who need simple, effective data collection.

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### "My experience with survey monkey" — 5.0/5

> **Cody** | *12 August 2026* | Construction | Recommendation rating: 2.0/10
> 
> **Pros**: I like SurveyMonkey because it makes creating and sharing surveys simple and straightforward. The platform offers a variety of professional templates and customization options, which saves me time and helps me create surveys that look polished. I also like how easy it is to collect responses and organize the results in one place. The reporting and analysis tools make it simple to understand feedback and identify important trends. SurveyMonkey is user-friendly, reliable, and flexible enough for different types of surveys. Overall, it helps me gather useful information quickly while making the entire survey process more efficient and convenient.
> 
> **Cons**: What I liked least about SurveyMonkey is that some of the features I wanted were limited or only available with a paid plan. The free version can be restrictive, especially when it comes to advanced customization, reporting, and collecting a larger number of responses. I also found that some of the more advanced options could take a little time to figure out. While SurveyMonkey is easy to use overall, I think the experience would be better if more useful features were included in the basic version and the pricing options were simpler and more flexible.
> 
> Overall, my experience with SurveyMonkey has been positive. I found the platform easy to use, with a straightforward interface that made creating and sharing surveys simple. The variety of templates and customization options helped me create professional-looking surveys without spending too much time setting them up. I also liked how easy it was to collect responses and review the results. Although some features are limited unless you upgrade to a paid plan, SurveyMonkey is still a useful and reliable tool for gathering feedback and information. Overall, I would recommend it to anyone looking for a simple and effective survey platform.

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## Links

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| en | <https://www.softwareadvice.com/customer-satisfaction/surveymonkey-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/157864/surveymonkey> |
| en-GB | <https://www.softwareadvice.co.uk/software/157864/surveymonkey> |
| en-IE | <https://www.softwareadvice.ie/software/157864/surveymonkey> |
| en-NZ | <https://www.softwareadvice.co.nz/software/157864/surveymonkey> |
| fr | <https://www.softwareadvice.fr/software/157864/surveymonkey> |

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