--- description: Review of Preferred Patron Loyalty Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand. image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png title: Preferred Patron Loyalty | Reviews, Pricing & Demos - SoftwareAdvice NZ --- Breadcrumb: [Home](/) > [Customer Reference Management Software](/directory/4211/customer-reference-management/software) > [Preferred Patron Loyalty](/software/152578/preferred-patron) # Preferred Patron Loyalty Canonical: https://www.softwareadvice.co.nz/software/152578/preferred-patron Page: 1 / 6\ Next: [Next page](https://www.softwareadvice.co.nz/software/152578/preferred-patron?page=2) > Preferred Patron is built for organizations that care about repeat business— from single-location shops to fast-growing multi-location brands and established enterprises. Our customers span independent retailers, specialty services, health \& wellness, automotive, professional services, entertainment, and membership-driven organizations. What they share is a commitment to community: they want programs that feel local, reward loyalty fairly, and scale without adding operational drag. Who we serve: Small businesses \& independents choose us for quick setup, built-in messaging, and simple pricing. Owners and GMs can launch a polished loyalty program in hours, not weeks—no developer required. Mid-market \& multi-location brands use our deeper automation, segmentation, and analytics to drive consistency across stores while leaving room for local nuance. HQ sets guardrails; locations personalize offers, events, and partnerships. Franchises rely on our role-based access, location hierarchies, and templated campaigns so franchisees can execute proven playbooks without reinventing the wheel. Enterprises leverage our APIs, KPIs, data exports, and governance controls to integrate with existing stacks, BI tools, and data policies. What we offer: Loyalty program engine – Run stamp, cashback or points-based rewards, tiers, and member perks. Configure earning rules, redemptions, expirations, and bonuses. Support for auto-issue, replenishment, and scheduled offers. Community-style programs – Spotlight local events, fundraisers, and partner perks. Reward referrals, birthdays, and milestones that matter in your neighborhood. Messaging built-in – Email and SMS are included out of the box for welcomes, birthdays, win-backs, “miss-you,” and targeted promos. Use mobile wallet \& in-app messaging to nudge visits without heavy discounting. Segmentation \& campaigns – Build audiences by visit recency, spend, product mix, store, or cohort. Schedule one-off blasts or always-on journeys that react to behavior in real time. Analytics \& insights – Dashboards show lift in repeat visits, average spend, and reward liability. Cohort, SKU, and store-level reporting highlight what’s working and where to tune. Multi-location controls – Central templates, brand standards, shared assets, and approval workflows. Location overrides for local calendars, partners, and inventory realities. Kiosk \& POS options – Support for store-front check-ins and redemption flows, with kiosk enhancements and integrations. APIs \& integrations – Connect loyalty data with ecommerce, CRM, and analytics. Export securely to your BI stack for deeper analysis. Compliance \& deliverability – Fully TCPA and CTIA compliant. Consent capture, opt-in management, quiet hours/time-zone handling, and best-practice messaging help protect brand reputation and ROI Design \& branding – Launch with a branded template, then iterate. Support for digital card art, e-mail designs, and campaign creatives. Editions that scale with you: Small Business – Essential features for 1 to 3 locations: launch fast, keep members engaged, and measure results with straightforward reporting. Growth – Advanced automation, larger messaging allowances, and deeper segmentation for brands expanding to multiple stores. Franchise – Multi-location governance, role-based permissions, shared assets, and analytics rolled up by region or network. Enterprise – APIs, KPI, Analytics and enterprise data controls for high-volume programs. Services that ensure success: Onboarding \& migration to move existing members and offers cleanly. Strategic support for program design, calendar planning, and testing. Training for staff and franchisees. Ongoing success to review KPIs, seasonal opportunities, and new feature adoption. Whether you’re a single shop proving product-market fit or an enterprise standardizing across hundreds of locations, Preferred Patron gives you a customer retention platform that is practical and brand-right > > Verdict: Rated **4.9/5** by 109 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.9/5** | 109 Reviews | | Ease of Use | 4.8/5 | Based on overall reviews | | Customer Support | 5.0/5 | Based on overall reviews | | Value for Money | 4.9/5 | Based on overall reviews | | Features | 4.8/5 | Based on overall reviews | | Recommendation percentage | 100% | (10/10 Likelihood to recommend) | ## About the vendor - **Company**: Preferred Patron Loyalty - **Founded**: 2004 ## Commercial Context - **Starting Price**: US$29.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Packages starting as low as $29/mo - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Australia, Bahamas, Canada, Ireland, Philippines, Puerto Rico, South Africa, United Arab Emirates, United Kingdom, United States ## Features - AI Copilot - AI/Machine Learning - API - Access Controls/Permissions - Account Alerts - Account Management - Activity Dashboard - Activity Tracking - Alerts/Escalation - Alerts/Notifications - Appointment Management - Audience Targeting - Audit Trail - Batch Communications - CRM - Campaign Analytics - Campaign Management - Campaign Planning - Canned Responses - Case Management ## Integrations (18 total) - Bandwidth - Dealertrack DMS - EZ Texting - IVision - Infor CRM - Kaleyra - Lightspeed Retail - Plivo - Pxier Sales and Catering - Pxier Salon and Spa - SimpleTexting - Square Point of Sale - Tango - Text Request - Twilio ... and 3 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) ## Category - [Customer Reference Management Software](https://www.softwareadvice.co.nz/directory/4211/customer-reference-management/software) ## Related Categories - [Customer Reference Management Software](https://www.softwareadvice.co.nz/directory/4211/customer-reference-management/software) - [Community Software](https://www.softwareadvice.co.nz/directory/4515/community/software) - [Customer Satisfaction Software](https://www.softwareadvice.co.nz/directory/4627/customer-satisfaction/software) - [Customer Success Software](https://www.softwareadvice.co.nz/directory/4628/customer-success/software) - [Content Marketing Software](https://www.softwareadvice.co.nz/directory/1839/content/software) ## Alternatives 1. 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[Tango](https://www.softwareadvice.co.nz/software/133150/tango-card) — 4.8/5 (518 reviews) ## Reviews ### "Highly Recommended" — 5.0/5 > **John** | *19 February 2026* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: We've been using Preferred Patron for a number of years and it has been an excellent service for our customer retention. \[sensitive content hidden\] and team went above and beyond for us and I cannot recommend them highly enough. > > **Cons**: We have not had a bad experience in the past number of years using the Preferred Patron service. \[sensitive content hidden\] and team have been excellent. > > Fantastic experience. Nothing too much trouble for the team, came back to us very promptly with answers. ----- ### "Top value for great service: A gem" — 5.0/5 > **Aaron** | *9 April 2024* | Security & Investigations | Recommendation rating: 10.0/10 > > **Pros**: Initially I was drawn to the value and the fact that they gave us the API. Their software wasn't invasive and was easy to implement. However we have used the customer support system a great deal since purchase to help us with any kinks or understanding. The support staff was always immediate to respond and extremely helpful. At no extra cost the fact they offer such gr at lifetime care at such a great cost is a blessing in todays marketplace. > > **Cons**: The help pages could do with some help for the operating side. It would help me clean us things quicker without having to bother the support. > > Great. Has been the implementation of this program much easier and cheaper than doing it ourselves. ----- ### "We switched away from them" — 2.0/5 > **Michelle** | *31 March 2021* | Retail | Recommendation rating: 1.0/10 > > **Pros**: nothing really at all. At first they were helpful, but then... > > **Cons**: difficulty of creating newsletters, they were not flexible inworking with our needs. > > grumpy and condescending ----- ### "Preferred Patron is my BIGGEST Marketing Tool" — 5.0/5 > **Amanda** | *24 March 2024* | Retail | Recommendation rating: 10.0/10 > > **Pros**: This program is an invaluable tool for my business. Not only am I able to market to my customers, I am able to track their in-store activities and purchases to then market the appropriate services or products for each individual. With over 10,000 members in my customer loyalty program, we have had an overwhelming positive response to the program itself. It excites customers to earn points towards discounts or prizes, and we are able to then continue to build a relationship with the customer. It allows for more interaction with staff and more possibility of a positive customer experience. > > **Cons**: Any issues I come across, are quickly and properly addressed by \[sensitive content hidden\] or \[sensitive content hidden\] . Their response time is amazing, even on weekends or holidays. With such a customizable program, I sometimes forget how to do something. Whenever I have had a question, Matt has responded with easy to understand, step by step instructions. He also follows up to be sure I was able to accomplish what I was having trouble doing. > > The program itself is great, but the customer service sets this company apart from the others. I cannot say enough how thankful I am to have chosen to work with Preferred Patron and I KNOW that decision is largely based on my overall experience with \[sensitive content hidden\] and \[sensitive content hidden\]. ----- ### "Awesome Loyalty rewards software" — 5.0/5 > **Rick** | *9 January 2024* | Retail | Recommendation rating: 10.0/10 > > **Pros**: We have had the pleasure of working with Preferred Patron for 6+ years. \[sensitive content hidden\] has been our contact support person from day one. \[sensitive content hidden\]was always very helpful and patient. \[sensitive content hidden\] was generous with his time and would offer us better ways to find solutions that we were seeking. Preferred Patron has provided us with top-notch service\! Our requests were always answered immediately and resolution close behind from either \[sensitive content hidden\] or his team. The Preferred Patron Platform is very user friendly, and its capabilities are extensive, from simple emails and texts to raffles and coupons. Of all the vendors we’ve worked with, they are our “Preferred”. > > **Cons**: Do not have any negative things to say about the software or support. ----- Page: 1 / 6\ Next: [Next page](https://www.softwareadvice.co.nz/software/152578/preferred-patron?page=2) ## Links - [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/152578/preferred-patron) ## This page is available in the following languages | Locale | URL | | en | | | en-AU | | | en-GB | | | en-IE | | | en-NZ | | ----- ## Structured Data