---
description: Review of TrueClicks Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: TrueClicks | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

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# TrueClicks

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> TrueClicks is a cloud-based software designed for Google Ads, which help businesses create, run and manage pay per click (PPC) marketing campaigns. The platform enables organizations to sort accounts by labels, spending, customers, opportunities and other criteria and handle operations across teams.&#10;&#10;&#10;TrueClicks offers various features such as gamification, automated suggestions, data import, user-defined attributes, multiple campaigns, issue tracking, email notifications and more. Marketing professionals can monitor active marketing campaigns and modify account preferences to improve reach and engagement with the target audience. Additionally, account managers can identify optimization opportunities and gain insights into the performance of campaigns, conversions, quality score and other metrics via the centralized dashboard.&#10;&#10;&#10;TrueClicks supports integration with a variety of third-party applications like Tableau, Microsoft Power BI, Google Data Studio and Microsoft Excel. Pricing includes monthly/annual subscriptions and support is provided via email, chat and other online measures.
> 
> Verdict: Rated **4.5/5** by 58 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 58 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: TrueClicks

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: TrueClicks is free forever for up to $50K of monthly ad spend. Paid plans start at $249/mo.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Andorra, Australia, Austria, Belgium, Bulgaria, Canada, Croatia, Cyprus, Czechia, Denmark, Estonia, Faroe Islands, Finland, France, Germany, Gibraltar, Greece, Greenland, Guernsey, Hungary and 42 more

## Features

- A/B Testing
- API
- Account Alerts
- Activity Dashboard
- Activity Tracking
- Advertising Management
- Alerts/Notifications
- Bid Management
- Budget Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Channel Management
- Conversion Tracking
- Customisable Reports
- Data Import/Export
- For PPC Campaigns
- Keyword Tracking
- Monitoring

## Integrations (9 total)

- Google Chat
- Google Data Studio
- Google Sheets
- Looker
- Microsoft Excel
- Microsoft Power BI
- Microsoft Teams
- Slack
- Tableau

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat

## Category

- [PPC Software](https://www.softwareadvice.co.nz/directory/3908/ppc/software)

## Related Categories

- [Marketing Software](https://www.softwareadvice.co.nz/directory/4630/marketing/software)
- [PPC Software](https://www.softwareadvice.co.nz/directory/3908/ppc/software)
- [Campaign Management Software](https://www.softwareadvice.co.nz/directory/2878/campaign-management/software)

## Alternatives

1. [Google Ads](https://www.softwareadvice.co.nz/software/135892/google-ads) — 4.4/5 (1008 reviews)
2. [Quartile](https://www.softwareadvice.co.nz/software/262492/quartile) — 4.5/5 (93 reviews)
3. [Adalysis](https://www.softwareadvice.co.nz/software/324926/adalysis) — 4.6/5 (119 reviews)
4. [Semrush](https://www.softwareadvice.co.nz/software/355847/semrush) — 4.6/5 (2317 reviews)
5. [Taboola](https://www.softwareadvice.co.nz/software/78135/taboola) — 4.5/5 (68 reviews)

## Reviews

### "Almost always worth the money" — 5.0/5

> **Jaap** | *18 January 2021* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Analysis, errors and prioritization. This tool saved me from large mistakes in the past and probably will do in the future. This makes it easily worth its money. Also in terms of time and analysis using this tool as a small agency is a no-brainer to me.
> 
> **Cons**: Updates on the score might take a while to see in the TC interface  after changes have been made in Ads.
> 
> A great time-saver and independent piece of software necessary for the PPC specialist of 2021. &#10;Better than OptiScore from Google, more actionable and not solely focused on growth.

-----

### "A must have tool within PPC" — 5.0/5

> **Stefan** | *3 December 2024* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Objective analysis, hands on and development and yhe usage of AI / direct implemenatatiomn
> 
> **Cons**: I miss daily support \&amp; training for juniors. Perhaps adding prioritation of all optimisation points.
> 
> A wonderfull technology which helps the PPC specialist with regards improvement of results within a few steps.

-----

### "Semir Feedback" — 4.0/5

> **Semir** | *8 March 2024* | Marketing & Advertising | Recommendation rating: 6.0/10
> 
> **Pros**: Quick audits that I can review and share insights with my team of clients.
> 
> **Cons**: Too many notifications at some point, but they are not useless.
> 
> Very useful tracking tool for everyday performance.

-----

### "The \#1 tool for experts" — 5.0/5

> **Niels** | *3 December 2024* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Sophisticated PPC solution tailored for expert practitioners, delivering substantial time efficiency and enabling proactive prevention of critical campaign issues at enterprise scale.
> 
> **Cons**: We find the tool to be a comprehensive solution with no apparent drawbacks or areas requiring improvement.
> 
> As a long-standing client of TrueClicks, we find it an exceptional platform that uniquely combines responsive product development with direct stakeholder engagement. The tool's creators maintain an ongoing commitment to innovation, consistently introducing new features throughout the year and offering clients meaningful input into the product roadmap.

-----

### "Life saver" — 5.0/5

> **Tom** | *14 October 2024* | Events Services | Recommendation rating: 10.0/10
> 
> **Pros**: The overview of all my accounts. The auto apply function to fix the annoying Google ads recommendations.
> 
> **Cons**: Nothing in particular. We are very satisfied with TrueCliks
> 
> Average experience. I know most of the functions, although I don't use everything.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/119764/trueclicks)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/119764/trueclicks> |
| en | <https://www.softwareadvice.com/marketing/trueclicks-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/119764/trueclicks> |
| en-GB | <https://www.softwareadvice.co.uk/software/119764/trueclicks> |
| en-IE | <https://www.softwareadvice.ie/software/119764/trueclicks> |
| en-NZ | <https://www.softwareadvice.co.nz/software/119764/trueclicks> |
| fr | <https://www.softwareadvice.fr/software/119764/trueclicks> |

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