About CallTrackingMetrics

CallTrackingMetrics is a cloud-based call tracking and contact center solution for businesses and agencies that helps with tracking campaigns, reaching new audiences through integrated text marketing and online forms and using intelligent analytics to monitor the quality of conversations. CallTrackingMetrics' key features include call tracking, call management, online forms, secure communications, reporting, conversation analytics, contact centers, agency tools, apps and messaging. The platform provides reports such as call center agent performance reports and agency performance reports. CallTrackingMetrics integrates with applications such as Acquisio, Google Analytics, Google Marketing Suite, Facebook, Stripe, Flowdock, Desk, WordPress and Salesforce. The product is available on a monthly subscription basis, and support is extended via phone, email, live chat and an online help desk.
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CallTrackingMetrics pricing

CallTrackingMetrics does not have a free version but does offer a free trial. CallTrackingMetrics paid version starts at US$39.00/month.

Starting Price:
US$39.00/month
Pricing Details:
CallTrackingMetrics offers 3 plans to choose from, to fit any goal, starting at just $39. All plans are on a month-to-month basis, with no required annual contract (unless you want one!), and include unlimited users with just one subscription. You only pay for the data you use, there’s no unnecessary bundling of numbers and minutes. The first month’s subscription is always free, giving flexibility to ramp up without an upfront investment.
Free Version:
No
Free trial:
Yes

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CallTrackingMetrics Reviews

Feature rating

Value for Money
4.4
Functionality
4.5
Ease of Use
4.2
Customer Support
4.5
5 reviews of 67 View all reviews
Jennifer B.
  • Industry: Marketing & Advertising
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 22/09/2020

Exceptional Value and the Support is Top Notch!

We are a marketing company and use it when placing ads via print, online, craigslist and so much more. It has helped us save numerous accounts that say they are not getting response from their advertising with us. We are able to print out detailed reports and physically show them how many calls they are receiving.

Pros

We have been with CTM forever it seems like! I have used many different call tracking applications, but, they are hands down the best! If you need something specific from reports, to call handling, forwarding, whispers, they can do it all. The support team is the most helpful with a quick response. From small to big issues they can do it all! The value you get with this CTM far exceeds any other software.

Cons

Honestly, there really isn't anything that I don't like. I haven't found anything that they can't do. If they can't do it, they find a way to make it happen for you.

Dominic V.
  • Industry: Hospital & Health Care
  • Company size: 201-500 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
2

4
Reviewed on 24/08/2020

Great marketing tool, subpar contact center application

I would say that it feels like a slight improvement over my last vendor, NICE inContact, because of the extra marketing tools at my disposal, but the contact center piece feels like a step backwards. The Support experience has been the worst part. It took months, many duplicate cases, and threatening to find another vendor for me to actually get some helpful tech support.

Pros

The suite of marketing features that come baked into the product far exceed the competition (others may offer similar products, but they're almost always a peripheral add-on that needs to be purchased in addition to the standard license).

Cons

The contact center software has not fully matured yet; it feels like an afterthought. Its integration with the biggest CRM in the world, Salesforce, is clunky and riddled with issues that are difficult to troubleshoot and reduce my agents' work efficiency.

Alternatives Considered

8x8 X Series and Vonage Contact Center

Reasons for Choosing CallTrackingMetrics

Cost and the inability to switch to Salesforce Lightning Experience.

Reasons for Switching to CallTrackingMetrics

It was a purely cost driven decision.
Alex F.
  • Industry: Construction
  • Company size: 51-200 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 16/05/2022

CallTrackingMetrics, it's resourcefull, easy to implement, and use!

A wonderful experience, since we implemented it our account manager was always eager to address any concerns that we had and the Support team is always very helpful in explaining if something isn't working or what could be a possible cause of the issue.

Pros

It's an amazing suite for small and large companies, it has everything you need, IVR, call recording, Call tracking, Queues, SMS tracking, and campaigns. You name it and they have it!

Cons

None that I can think of, it's a great product.

Meira D.
  • Industry: Luxury Goods & Jewelry
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
1
Features
1
Ease of Use
1
Customer Support
2

1
Reviewed on 4/05/2022

Choose Another Call Tracking Company

Pros

If it would work, it would be useful in measuring offline conversions.

Cons

Tried working with them for YEARS to get the data right because if it was correct, it would be so useful. Once I audited the data, the calls had nothing to do with the keyword data that was being reported. Until my arrival, the company was making decisions based on CTM's INCORRECT DATA! I implemented every change they recommended, including purchasing more numbers and inputting more sources but it was never resolved. When we decided to leave, they had auto-renewed our account and promised to refund, but did not. Additionally, many of the calls at the end were robocalls or hangups.

Alternatives Considered

CallRail

Reasons for Switching to CallTrackingMetrics

We had been with them for years and wanted to try and maintain the current integration.
Verified Reviewer
  • Industry: Marketing & Advertising
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
5
Customer Support
5

4
Reviewed on 17/03/2021

Easy Alternative to Call Rail

It has been good.

Pros

Easier to deploy than call rail. Give them a call or chat with them for a program to fit your budget or agency. Simple for a small business or a smaller agency.

Cons

Not as technical as CallRail. There are fewer selections on placement and connection.

Alternatives Considered

CallRail and Google Voice

Reasons for Choosing CallTrackingMetrics

I actually use them both depending on the client. If a client requires HIPAA or something more technical I use Call Rail. However if it’s a small local business then Call Tracking Metrics is suitable.

Switched From

CallRail

Response from CallTrackingMetrics

Thank you so much for the review! It is always helpful to hear how we measure up to our competitors.

Replied 9/04/2021

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