User Reviews Overview
About Typeform
Typeform is an interactive data collection tool that lets you create forms, surveys, and quizzes that people enjoy answering. By asking questions one at a time, you get more thoughtful responses and higher completion rates. Plus,...
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- Industry: Design
- Company size: Self Employed
- Used Monthly for 2+ years
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Review Source
Fun way to gather client testimonials!!
I've been using Typeform for years!! I find it very easy to use and create beautiful forms and questionnaires. It is definitely at the top of its class when it comes to create fun and engaging forms. I highly recommend this tool to any business that needs to collect client feedback and wants to improve the experience and visual appearance of their forms.
Pros
I love that I can customize the colors and designs of my type forms and feedback questionnaires. I can make it match my brand colors for a cohesive client experience. Typeform is by far the best platform I've used to gather client testimonials. No one really likes filling out forms, however with Typeform it is fun to create the form and fun for clients to send feedback!! Being able to add icons, graphics, photos, etc to my forms makes it more engaging for clients and makes it more likely that they will give me the feedback I need!
Cons
The free version is great as it allows 10 questions. This can be improved because even if I add a statement /separate page and not an official question, it is still counted as a question. It would be nice to be able to add separate pages without it being a part of the 10 free questions.
I would also love it to fully connect with my Honeybook CRM where I can have client feedback go from Typeform to Honeybook.
Alternatives Considered
JotformReasons for Choosing Typeform
Google forms is nice as it is free, however, Typeform is so unique and I have more freedom with customization.Switched From
Google FormsReasons for Switching to Typeform
Nothing else compared to Typeform because it is easy to use and has a fun interface. Being able to make it match my brand colors and add photos and icons, makes it a joy to use and I get excited about sending my clients my Typeforms. Also, when I receive a Typeform to fill out, I'm more likely to fill it out because of the fun to use interface.- Industry: Research
- Company size: 51–200 Employees
- Used Weekly for 6-12 months
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Review Source
Superb selection of templates and integrations.
Because of its sophisticated branching and conditional logic, I can design customized routes for responders.
Pros
With Typeform's user-friendly drag-and-drop builder, anyone can easily design visually attractive surveys and forms. With so many pre-made templates at my disposal, I can get started right away and customize each form to meet our unique requirements.
I can keep our forms looking professional and match our organization's identity using our custom branding options.
Cons
The cost is somewhat exorbitant.
The responses received from the customer service staff could be better.
Alternatives Considered
Google FormsReasons for Choosing Typeform
Although sometimes challenging to utilize, generally simple to figure out.Switched From
SurveyMonkeyReasons for Switching to Typeform
The ease of integration of Typeform with well-known third-party applications improves productivity.- Industry: Consumer Goods
- Company size: Self Employed
- Used Monthly for Free Trial
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Review Source
Didn’t have enough flexibility for me
It initially felt like it would be a great option to me, but started to feel limiting, which led to frustration for me and giving up on trying to use it.
Pros
I liked the format used to build the form. It allowed for the format of the form to be visualized as you built it.
Cons
I didn’t like that you couldn’t really customize the form but so much while using the free option. It also didn’t feel like I was able to easily locate a of the options available to me.
Reasons for Choosing Typeform
Was looking for something a little more robust with options to build a form.Switched From
Google FormsReasons for Switching to Typeform
Was just testing my options before making my final decision.Top Typeform Alternatives
- Industry: Information Technology & Services
- Company size: 201–500 Employees
- Used Weekly for 2+ years
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Review Source
Typeform is an essential form tool with the features to satisfy most requirements
Typeform provides us enough power to design well optimised, highly intelligent forms to power our business across the board from UX feedback, inbound and partnerships.
Pros
Typeform is particularly valuable for a number of reasons. Firstly, the logic within Typeform makes our forms far more intelligent. This helps us build different user journeys depending on answers which creates a high level of personalisation converting more inbound. Typeform automations enable us to pipe through responses to slack and other applications across our business which is also incredibly important. Lastly, the analytics on conversion throughout the form give us insights we need to optimise this.
Cons
Again, as a business, we are highly attracted to platforms that have a vertical stack with more features, products and functionality. Typeform is a standalone product when you have products like ClickUp with a forms feature within a much more powerful project management platform.
- Industry: Design
- Company size: Self Employed
- Used Daily for 6-12 months
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Review Source
TF is the best pal for collecting responses
Overall, TF is my go-to tool when I need to collect any kind of answers. My clients also ended up using it after my recommendation...
Pros
I enjoy that TF lets me customize my forms to detail (also in other languages). The user interface is straight-forward, easy to understand from the beginning. That I can easily integrate with other tools I use.
Cons
Definitely the price and how slow it is on loading. I didn't know that I had to set up the integration with Notion before receiving answers...
- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Monthly for 1+ year
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Review Source
Awesome but pricey
Overall amazing experience. The only reason I don't recommend this to every company is because of the price.
Pros
Functionality and customizability are great. Can integrate with other user flows or processes easily. It is sophisticated yet easy to use.
Cons
It is pricey compared to similar tools. Smaller plans have very limited functionality. You need to have total clarity of how to leverage this tool to consider it in your budget.
Reasons for Choosing Typeform
We needed to have better integrations with other user flows.Switched From
MailchimpReasons for Switching to Typeform
Typeform had the robust functionality we needed and also the capability to use our branding.- Industry: E-Learning
- Company size: 2–10 Employees
- Used Monthly for 2+ years
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Review Source
I love the free version, hence got the paid one!
Pros
Very clean, elegant user interface. Can be easily embedded into websites too.
Cons
I think they can have much better reporting and analytics
Alternatives Considered
SurveyMonkeyReasons for Choosing Typeform
Google Forms seemed very primitive and the question types are limited, especially for surveysSwitched From
Google Forms- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Monthly for 2+ years
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Review Source
A "must use" platform to generate intuitive and simple forms
Pros
The fact that any type of user, even without any experience, can quickly learn how to setup a form it's a very strong point. The fact that we, we advanced users, can customize a complex form it's also very good and then having integrations it's top.
Cons
I can't actually think in much to say of cons, but if I forcedly had to chose one, I would say probably pricing to access some features. Maybe balancing it differently but it's very good the way the platform is setup anyway.
- Industry: Information Technology & Services
- Company size: 51–200 Employees
- Used Monthly for 1-5 months
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Review Source
Intuitive but expensive
Pros
Easy to use interface that can be navigated around very quickly. It's very intuitive and fast to build and deploy surveys.
Cons
Even the basic plan is a little bit expensive especially for what it offers
- Industry: Writing & Editing
- Company size: Self Employed
- Used Monthly for 1-5 months
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Review Source
Typeform Makes Work Fun
Pros
I like that Typeform allows me to enter my information quickly and send it to whomever in seconds.
Cons
Nothing. Everything was perfect. I dont have any complaints.
- Industry: Health, Wellness & Fitness
- Company size: Self Employed
- Used Weekly for 1+ year
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Review Source
Beautiful, online forms in a highly user-friendly format
Typeform has allowed me to present beautiful surveys to my clients so they can share their thoughts, opinions and needs. It's pleasant to use, both for me and for my clients, and it's fun and fresh in the design and style. I have also been able to get further insight into the data collected thanks to the Typeform analytics dashboard. It's great to have a tool I can use when I need to rapidly create and publish a survey and engage my customers in completing it! I can rely on its well-thought out features and analytics tools.
Pros
I love how the forms work for the user: they're original, nice looking and highly functional. When someone fills out your questionnaire, they see each question individually. Once they answer it, they hit "enter" and they see the next question. The forms are very nice looking, with a good color scheme and font--it's definitely eye-catching and helps the user to focus on the question on the screen. Typeform looks professional and is an excellent way to gather information from your clients or anyone else you need to survey. It's also easy to create the survey itself and equally intuitive with its drag and drop style. The one-question-at-a-time format also helps to increase the number of completed forms, as it's not overwhelming, like a page of questions might be.
Cons
The price is reasonable but definitely adds another cost to your business for a single service that could be replaced by a free product. It is, however, worth the price if you regularly use surveys in your business. For those who'd like to add a logo or other additional business-specific designs, Google Forms would be a better bet as Typeform's branding possibilities are minimal. For my business I think Typeform is ideal, presentation-wise, but I have thought about how it might look less professional depending on whom I'm surveying (for example, very formal or traditional clients).
Alternatives Considered
SurveyMonkey AudienceReasons for Switching to Typeform
The look of Survey Monkey is not as modern and timeless. It's also a little clunkier to use and re-organize surveys. Overall, Typeform is much more functional for entrepreneurs, particularly thanks to its powerhouse analytics tools. In that regard, Survey Monkey cannot compete, and this was the main reason I chose Typeform over Survey Monkey.- Industry: Computer Software
- Company size: 2–10 Employees
- Used Monthly for 6-12 months
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Review Source
Great product, but focused more on aesthetic than functionality.
Overall, I'm generally satisfied, but there's room to improve on the functional end. Their #1 differentiator is this conversational, one-question-at-a-time concept, but it is not always the right approach, and they should allow a mix of approaches.
Pros
Typeform has a very nice feel. The experience for the end user is very clean and has a nice aesthetic. If you're trying to look modern and want to have a nice look and feel, Typeform is a big step up from Google forms. Also, if you are creating a survey or form for OTHERS to use, it is great.
Cons
There are some usability deficiencies that were frustrating. For instance, if I want to ask you to stack rank 5 options, I have to create 5 questions, and then present the previous answers, for each one. It's a hack that works, but it's not very smooth and it's a LOT of work for the admin.
Also, the surveys ONLY work for external users. For instance, I cannot use it with a mix of direct and indirect interviews in which some are answered by the user and some are answered by me on their behalf. Not only can I not update answers for a user, but I cannot answer questions on behalf of another. Frankly, NONE of the survey tools support this, so the only solution is to build a database in a No-code or Low-code solution like ZohoCreator or others.
I think Survey tools should allow the surveyor to insert answers.
Reasons for Choosing Typeform
Typeform was the preference of our Designer, who wanted to create a more attractive solution.Switched From
Google FormsReasons for Switching to Typeform
Our top reason for Typeform was the aesthetic. Functionally, it was comparable to Google, but the aesthetic was much better. Ultimately, I'm not sure it was worth the cost. SurveyMonkey did not standout.- Industry: Food Production
- Company size: 201–500 Employees
- Used Weekly for 1+ year
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Review Source
Fantastic tool for designing good looking and effective forms
Typeform's a very handy tool for setting up complex forms for data entry. We mainly use it to capture field data, but since we started using it, we've seen so many areas where it could make our processes better/easier. I think it's a very handy tool to have regardless of industry or size of your business
Pros
The mobile usability is it's best aspect by far. We mainly use it to capture data on the field and being able to use it smoothly on mobile is a huge relief. I also really like how extensive the template library is. We haven't had to design a form from scratch so far
Cons
It has very limited PDF editing features. It would be good to have basic e-sign elements as well for PDF forms
Reasons for Choosing Typeform
Google Forms didn't go past very basic forms, mainly for one-off use. We needed more advanced form fields, so we decided to make the switch.Switched From
Google FormsReasons for Switching to Typeform
The price was a big consideration for us and Typeform has the best pricing options for the submissions we receive- Industry: Marketing & Advertising
- Company size: 51–200 Employees
- Used Weekly for 1+ year
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Review Source
Great for almost everything. Beautiful forms
Fantastic survey tool. As far as lead capture/marketing use goes, it did a lot of things really nicely but came juuuuust short of being a truly all-in-one marketer's form software.
Pros
Look and feel of finished forms was always top-notch. We find multi-step forms to perform much better so typeform's one question at a time worked great for most applications. logic was very easy to build, question type options allowed for a wide variety of forms to be built. Doesn't cost an arm and leg either. If using for surveys, the data from the insights is easy to use.
Cons
Only 2 issues, 1 very small and 1 slightly limiting. First, I really wanted to have them fill out their address on one screen. This wasn't possible with the one-question pages which work for most things but make mailing addresses inconvenient and lengthy. Second and slightly more importantly, once you branch out of their hosted forms things weren't always as reliable. Thinks like pop-up features which are premium were ok but sometimes slow to load and not easy to deploy site-wide - you had to include code on every page you wanted something to appear. But if you can stick to embedding forms or the landing page hosted by typeform itself it works great. Oh and the Keap integration is weak. Any kind of custom fields or wanting to add more than one tag on form submission meant I had to go through Zapier which made extra work. Not awful but not ideal.
- Industry: Management Consulting
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Typeform Review
I love Typeform. I love that it integrates with our CRM and how easy it is to create forms. They consistently make updates to improve the software and make it even better as a marketing tool for its users.
Pros
Skip logic! Building forms with Typeform is almost like a game or a test because you have to think through situations and different paths people can go through filling out your form. The skip logic is crucial to having different pathways in one form for a custom experience.
Cons
The matrix-type of question isn't as customizable as I wish it would be. I guess it serves a different purpose than I assumed.
Reasons for Switching to Typeform
Typeform is way more customizable than Google Forms. We opted out of Gravity Forms because we steered away from using WordPress softwares.- Industry: Consumer Services
- Company size: 1,001–5,000 Employees
- Used Monthly for 1+ year
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Review Source
Fresh Take on Better Surveys
Great. Makes the boring old survey chore, more of a fun choice. Allows us to be more creative and put out more engaging surveys with easier interfaces that result in improved completion rates. The back end is slick. The builder works. It is easy to implement conditional logic and the overall experience feels like an actual advancement over older software.
Pros
After years of using older software, we gave Typeform a try. It is more engaging, more modern and has more user-friendly options when crafting internal and external surveys. Ease of set up is there, and it has great logic and intelligence behind the pretty interface.
Cons
Not a lot to not like, however would like to see some additional analytics. This depends on your goal and purpose, as well as the way you set up the tool. However I would have liked to segment my inbound data slightly different. Not a deal breaker by any means,
Alternatives Considered
SurveyMonkeyReasons for Choosing Typeform
Wanted a better, slicker interface. Less industrial and more with the times. But still needed to offer advance setup solutions and intelligence.Switched From
SurveyMonkeyReasons for Switching to Typeform
Better user interface paired with the ability to retain all previous features from older tools.- Industry: Professional Training & Coaching
- Company size: Self Employed
- Used Monthly for 2+ years
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Review Source
Typeform is great if you have the money to invest
I really liked Typeform and I would continue to use it if the price point was lower. I'd recommend it to people looking to capture several different types of leads!
Pros
I first started using Typeform early in my business. I think that this was back in the day when Typeform had at least 100 submissions free each month if I recall. This was really helpful when I was developing a lead generation capture form that I posted on LinkedIn. The conditional logic feature was very easy to figure out and allowed me to use one form to capture four different types of leads.I really like Typeform’s features, but it’s was too expensive for a small business owner who is trying to grow her business. It's a great product so I understand the updated price point, but there are other things that are more pressing that I need to invest in my business. other than that I would recommend Typeform to people.
Cons
The updated prices! I understand the need to increase the price, but this is the main reason why I stopped using Typeform. Also, the Workspaces were a bit challenging for me to understand when I first started.
Alternatives Considered
JotformReasons for Switching to Typeform
I first started with Typeform because the conditional logic questions were very easy to develop, but I don't use it as much anymore due to the price increase. I'd still recommend it to people!- Industry: Computer Software
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Typeform Review
Experience with Typeform has always been good, it is the go-to form or survey collector for startups today, and it is standardized across all experiences.Negative will always be the pricing, I don't think priced very well at all, you simply can't scale with it for larger cases, especially for startups.
Pros
The ease of setup, the designs make your forms stand out. Also the API service is something Typeform does better than everyone else.
Cons
It's too expensive, as a startup it is almost impossible to scale with it.I think most people would just settle on a Google forms or other alternatives once you start to get a deeper look into the pricing, because it is borderline unaffordable.
- Industry: Telecommunications
- Company size: 201–500 Employees
- Used Weekly for 2+ years
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Review Source
Typeform makes forms fun!
We love creating new forms and seeing how much fun we can make them. This is a great platform and is a must have!
Pros
The customization and flow of forms makes forms more engaging and easier to complete. We have noticed more individuals filling out forms once we switched to Typeform due to the uniqueness and not overwhelming the individual with all the questions at once.
Cons
There was a bit of a learning curve when creating new forms. Changing an existing template when you are creating a new form will alter any saved forms using that template. The system should send a notification informing you if you make changes it will change other forms using that template.
- Industry: Electrical/Electronic Manufacturing
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Review Source
As far as I'm concerned, Typeform is the ultimate tool for surveys.
Typeform is our team's go-to platform for creating customer surveys. The intuitive interface, conversational survey design, and customizable options have made it a top choice. Thanks to these features, our target survey respondents find our surveys engaging and easy to use.
Pros
I find Typeform's interface to be incredibly user-friendly, which adds to the visually appealing design of their surveys, forms, and quizzes. One of the standout features of Typeform for me is its conversational approach to survey design. By presenting survey questions one at a time, in a chat-like format, Typeform creates a more engaging and interactive experience for respondents. This unique presentation style has consistently led to higher response rates in our Typeform survey campaigns.
Cons
From my experience as a Typeform user, I have not encountered any shortcomings with the platform. The combination of its user-friendly interface and conversational approach to survey questions make it an excellent choice for my survey campaigns. I highly recommend Typeform as a scalable and reliable survey-making platform to anyone looking for the best features for their surveys.
- Industry: Machinery
- Company size: 1,001–5,000 Employees
- Used Weekly for 2+ years
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Review Source
Elegant and effective forms for many different uses.
Typeform is very inexpensive for the features it offers and people are very impressed with the end result. We have been able to use it for much more than just a simple form or survey. They seem to be improving the product with v2 and it comes with no additional cost.
Pros
Form or surveys built with Typeform have a unique look that is easy to navigate and compatible with any device. Responsive design makes your form work on both desktop and mobile. Additionally, there are several ways to deploy your form. Their copy/paste code makes it very easy to create popups or overlays on your website.
Typeform v2 just launched and it is a drastic change from v1, but with a little exposure, it quickly becomes apparent that they have made it faster than ever to create a form. v2 instantly displays changes that you make to your form and building it is as easy as typing in the browser. Along with its ease of use, Typeform offers more complex features that really allow you to expand your uses for the product. We use question branching and the calculator tool to make an inexpensive online quiz for a segment of our users. Typeform also supports embedding YouTube and Vimeo videos and uploading pictures.
Cons
There are two aspects of Typeform that I do not like. First, each "question" only allows you to upload one image and embed one video. I realize that this keeps it clean and elegant looking, but I would like the choice to use more if I want. Second, it would be nice if it supported basic HTML code for things like embedding a video from your own video service. Currently, I have to re-upload videos that we use to an unlisted YouTube account in order to use them in Typeform.
- Industry: Legal Services
- Company size: 2–10 Employees
- Used for 2+ years
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Review Source
Best form site I've ever used.
Excellent site with innovative UX and great service overall. Can't live without it.
Pros
I absolutely love Typeform. In my opinion, it's got the best User Experience overall. Its forms are customisable, but the best thing about it is the one-question-per-time structure. Specially great for long answers, although all kinds of answers work well. Also for when you, for some reason, don't want the person to peek into the other questions, or have some sort of "surprise" promo or something on one of the next questions. Also, the way the responses are shown makes it easy to find specific information. It's also got integration with Zapier to save you time, and offers many ready to use gorgeous templates.
Cons
Only 10 (ten) questions on free mode. Getting only 100 responses is already bad enough. Come on, if you at least offered a plan between free and Pro, more people would get it (specially in countries w/ less 'powerful' exchange rates).
Reasons for Switching to Typeform
The UX is unique. The templates are awesome.- Industry: Computer Software
- Company size: 11–50 Employees
- Used Daily for 1+ year
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Review Source
Simple, Easy, and Versatile
We run surveys after every event we run, and being able to automate Typeform into the process has saved us hundreds of hours of development time building out our own form builders and analytics tools.
Pros
Typeform is very versatile, and covers pretty much any need you might have for creating questionnaires, surveys and polls, and the various integrations and connectors make it incredibly easy to slot into your processes, apps and workflows.
Cons
While the forms you can create in Typeform are very customisable in terms of branding, typography and colour, the interface is still very distinguishable as Typeform. Sometimes it would be nice to have a bit more control over the look and feel of the forms.
- Industry: Internet
- Company size: 501–1,000 Employees
- Used Monthly for 2+ years
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Review Source
Modernizes the age-old online form filling experience
Overall my experience both as a creator of surveys on Typeform and someone taking the survey as a customer has always been net positive and have enjoyed the interface a lot.
Pros
I like how Typeform essentially focuses a person on one question at a time. The shortcuts to toggle between questions and answer each question by pressing the enter key seems really intuitive for a mobile device experience obsessed world of today.
Cons
I sometimes feel that the Typeform UI was slower when it moved from one question to the next. It goes away too fast to the next question. The speed of shuffling from one question to the following can be reduced so it doesn't alarm someone taking the survey or filling a live form.
- Industry: Writing & Editing
- Company size: Self Employed
- Used Weekly for 1+ year
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Review Source
Typeform is a very helpful tool for gathering information
Overall, it is a good experience, although I find it expensive. I have had to look elsewhere for something less expensive.
Pros
What I like most is that it is very easy to use and easy to customize forms to suit my business needs.
Cons
What I like least is that there is no way to alert me when someone submits the form. That would be so helpful. As it is, you just have to keep checking back, and that is time consuming and easy to forget to do.