Maximizer CRM Reviews

4.0
Overall rating
Reviews

4.0
Overall rating
Reviews
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User Reviews Overview

About Maximizer CRM

Maximizer CRM is a powerful solution specifically designed for sales. We understand the unique challenges faced by sales managers and sales teams. That's why we provide a game-changing alternative to complex CRM solutions and...

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Feature ratings

Value for Money
3.8
Features
3.9
Ease of Use
3.8
Customer Support
4.0

Browse Maximizer CRM Reviews

352 of 352 reviews
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Tammy
Tammy
  • Industry: Consumer Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
3
Customer Support
5

5
Reviewed on 3/11/2018

Maximizer user review

We decided to stick with Maximizer and upgraded to the newest version mainly because it was an easier transition with the least amount of error is transferring all of our customer info. We also like the fact that it is a cloud based software so that we can access it from anywhere and no longer face the terror of losing all of our info if our computer were to crash.

Pros

I recently upgraded from a very old version and appreciate how easy the transition was and how similar they have kept the product.

Cons

There are a lot of upgraded features, which is great, but I find I definitely need to take the courses. Which is a great feature that they offer.

Andrew
  • Industry: Electrical/Electronic Manufacturing
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
5
Customer Support
4

5
Reviewed on 19/12/2022

Maximizer makes my life better

Positive, but the more I use it the more I want more custom items. Maybe they exist and I don't know about them.

Pros

Search function and auto formatting of phone numbers etc. Keeps our contacts organized.

Cons

Lack of customization. Would like to add if else statements to enable/disable options based on earlier options. Would like more flexibility to create rules. I have to search for contacts with incorrect information on the regular

Response from Maximizer Software

Hi Andrew,

First of all, thank you so much for sharing your feedback with us—we really value your input and flagging up areas where we can further improve.

I have shared your feedback directly with our Product Manager to address these challenges. We look forward to continuing to work with you to help you enhance your sales process.

The Maximizer Team

Replied 15/02/2023
Brad
  • Industry: Financial Services
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
3
Features
3
Ease of Use
3
Customer Support
3

3
Reviewed on 5/03/2020

Max CRM Review

Its ok. What really put me off is every time you need some assistance they turn it into a huge billable hour exercise. Talk about ripping off your customers.

Pros

The product out of the box works for what we need, I have the advisor template on mine and it still has the design on selling, and the sales process. This inst the focus of the average advisor. This does the basic features required. however it certainly isn't what it could be.

Cons

It doesn't have the ability to track products well. It took leads tab and renamed it opportunities and felt that was a improvement. it wasn't. We end up using a global note to record and track all items a client has with us.

Response from Maximizer Software

Hi Brad,

Thank you for leaving a review of Maximizer. It's always great to hear feedback from our customers and gauge where we can improve.

If there is something we aren't doing well to fit into your workflow I would love to discuss.

I feel that you have had somewhat of an off-putting experience due to particular charges, perhaps changes in your software?

I would love to discuss and help design a workflow that benefits you.

Please reach out to: [email protected] and let them know you would like to discuss the set-up of your Maximizer CRM and we will get a Customer Success Manager on a call to discuss and plan a path forward.

We look forward to hearing from you!

Best regards,

Adam Wilson
Head of Customer Success

Replied 16/03/2020

Top Maximizer CRM Alternatives

Salesforce Sales Cloud

Excel-to-Word Document Automation

Sue Lynn
  • Industry: Accounting
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 31/10/2022

Incredible CRM!

Over the last few decades it has help improve my career because of the tracking and flexibility of the design. I couldn't recommend a better CRM.

Pros

The best feature is that you can design it to work best for your field, the user defined fields are very important in a specialty or unique business.

Cons

I don't have anything bad to say, I've been using this software for over 20 years! it's awesome!

Response from Maximizer Software

Hi Sue Lynn,

Thank you very much for sharing your positive experience with Maximizer over the past 20 years!

We're so happy that our fully customizable fields have made it easy for Maximizer to fit in with your business process.

Looking forward to helping your organization continue to thrive for many more years.

The Maximizer Team

Replied 7/11/2022
Brian
  • Industry: Marketing & Advertising
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 31/10/2022

Long Time Maximizer User

I have looked at many different programs but Maximizer keeps winning the discussion for continued use. I have been using the program for 30 years now.

Pros

The easy interface is very intuitive and the integration with Microsoft Word and Outlookis flawless.

Cons

I wish that Maximizer had a better interface to use Outlook directly from the program

Alternatives Considered

Dynamics 365

Reasons for Switching to Maximizer CRM

Maximizer is way easier to integrate into a daily routine. It does everything I need to keep up to date information on my clients.

Response from Maximizer Software

Hi Brian,

Thank you for leaving a 5-Stars review and being a Maximizer customer for the last 30 years.

At Maximizer, we continuously strive to serve you better, and we have several new updates and features coming up soon.

Looking forward to continuing to work with you for many more years!

Maximizer Team

Replied 7/11/2022
Clint
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
N/A
Features
3
Ease of Use
4
Customer Support
N/A

4
Reviewed on 18/03/2019

Maximizer CRM

Maximizer CRM really helps sort and store all our contacts in a central location, making life very easy for all users. Finding someone's details is a few clicks away.

Pros

- Super easy to use
- Web Access version is really light-weight and as comprehensive as the application
- Helps will efficiency across the business

Cons

- The search feature isn't as smart as you'd like it to be

Response from Maximizer Software

Hello Clint, thank you for taking the time to write a review and share your thoughts.

We're happy to hear your business is benefiting from using Maximizer. I can assure you we are always working on ways to improve the functionality of the software.

I have passed your feedback regarding the search feature to our product development team to look into.

Best regards,
Michael

Replied 1/04/2019
Lorraine
Lorraine
  • Industry: Financial Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
3
Ease of Use
2
Customer Support
4

3
Reviewed on 8/08/2018

Mostly happy

Pros

Its pretty easy to get the basic to work and it's response times are greatly improved. Service is much much better than a few years ago.

Cons

templates for notes and sending e-mail confirmations is limited to what you can include. Can't use snipit type programs to copy info to Max files. Organizing notes and files is very awkward so we have resorted to keeping then in client files in BOx.com

Samson
Samson
  • Industry: Financial Services
  • Company size: 10,000+ Employees
  • Used Monthly for 1+ year
  • Review Source
Value for Money
3
Features
4
Ease of Use
3
Customer Support
2

3
Reviewed on 29/07/2019

OK for smaller companies, Support cost can be an issue

I think this product is more suited for small to medium size businesses. They have been in the CRM business for 25+ years, they know their product well. But also because of this, their interfaces are less modern compare with other bigger players like Salesforce (although they are improving it slowly)

Pros

- Maximizer has been in business for 25+ years.
- Compare with other newer CRMs these days, the learning curve to this product is lower.
- Email integration is great and speedy.
- nice to see they have tried to upgrade their interface with a more modern looking
- being a smaller CRM player, they are more willing to work with the clients closely.

Cons

- lack of language supported (only English)
- Support on Apple is not as good (some features not working)
- Support from Maximizer is good, but it might come with a charge

Response from Maximizer Software

Hi Samson,

Thanks for leaving a review! While we're ecstatic to hear you're comments it looks as though we may have missed the mark in some other key areas.

When it comes to language integration, we do have others available and support is free of charge. We can also help you through your Apple integrations.

Feel free to reach out to us at: 866-275-1254 or [email protected]

We would love to help you through your Maximizer journey.

Warm regards,

The Maximizer Team

Replied 14/08/2019
Leanne
Leanne
  • Industry: Financial Services
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
N/A
Features
3
Ease of Use
3
Customer Support
N/A

3
Reviewed on 2/08/2018

Review

Pros

I like how easy it is to organize different groups of contacts and export information

Cons

I do not like how there is a maximum number of characters for an action, and I also don't like how there isn't an easy way to make a recurring action.

Andy
Andy
  • Industry: Investment Management
  • Company size: 501–1,000 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
3
Ease of Use
3
Customer Support
2

4
Reviewed on 6/08/2018

Financial Advisor

Pros

Action plans, team calendar management, UDFs, dashboards.

Cons

It feels like there is a lot of functionality available that we have not yet tapped, it would be nice if there was more sophisticated support available to us.

Craig
  • Industry: Construction
  • Company size: 201–500 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 13/07/2021

CRM - A need, not a want!

We were looking to consolidate our customers into one central location to understand our marketplace better, focus on their needs and wants, which would be accessible to the whole sales team. To turn data into high value information by tracking the opportunities the business attracts and managing prospect’s expectations to convert more opportunities into wins. We can now see in real time how all of our opportunities are progressing. We also have automated reports in our Dashboard module showing the business’s sales performance and pipeline, which allows us to focus on each individual opportunity without any being left unnurtured. We have now linked our CRM with Mailchimp to allow for focused marketing campaigns based on the data we add to the Address Book. We now have a clear sales process that can be tracked with clear ‘what’s next’ actions to implement.

Pros

We needed a solution to move away from paper / spreadsheets for our customer database and whilst all CRM packages do this Maximizer gave us the bespoke nature to take control and not have an out of the box solution. The opportunity module is by far my favourite feature as now I can provide the Board with snapshots of our entire pipeline, weighted or not, which sector / products and track each opportunity on their own merits and assign the time and resources to achievable projects.

Cons

Very busy main screen for some users and dashboard is a tad frustrating sometimes, Insights would be nice but that feature is too expensive.

Ray
  • Industry: Real Estate
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
3
Features
5
Ease of Use
4
Customer Support
5

5
Reviewed on 25/10/2022

Ray's Review

There are too many problems it solves to list, but suffice it to say, I could not run my business without a CRM and a Case Management system which Maximizer does very well!

Pros

The best part has always been the comprehensiveness of the product, how modules fit together, combined with Mail Integration. These have always been key for me. It's easy to use for the most part if you enjoy technology and when you need them, support is very close and very good.

Cons

The price is high in my mind. I enjoyed stand alone because I was more in control of my expenses. I could keep a version running until I had to upgrade. I don't like the never ending cost and in truth, it has caused me to begin looking for alternatives.

Response from Maximizer Software

Hi Ray,

Thank you very much for sharing your positive Maximizer experience. We're happy that you've found our product easy to use.

We certainly value your business and hope to retain you as a client. Still, we also believe in the value of our product and try to add the most value for our customers by reinvesting back into Maximizer and its processes. We hope you appreciate the value of our service in terms of customer experience, user interface, and product features.

We hope to continue to serve you and help your organization thrive.

The Maximizer Team

Replied 27/10/2022
Tom
  • Industry: Publishing
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
5
Ease of Use
5
Customer Support
5

4
Reviewed on 9/08/2018

Maximizer and the cloud

As a small magazine publisher I've used Maximizer to manage ad sales, subscriptions and distribution as well as basic contact management. I expect that Maximizer is even more powerful with a larger organization.

Pros

As a former ACT user, I was originally attracted to Maximizer because of it's link at the time to Quickbooks. I stuck with it when that linkage was dropped because it offered so many other features and flexibility than what I had experienced previously. When we moved from Desktop to a Server for remote connections may patience, time and financial resources were stretched to the limit. I was initially dubious about the cloud solution, particularly concerned about reliability. However that has not been an issue. Maximizer has overdelivered. Calls for technical help have been rare.

Cons

My learning curve was a challenge (several years ago) in part because the program was so powerful. I think a wider range of tutorials and customized templates have probably improved the startup experience. A major nuisance item is the need to use Internet Explorer in order to take advantage of the link with Word templates.

Joshua
  • Industry: Financial Services
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source
Value for Money
3
Features
1
Ease of Use
3
Customer Support
1

1
Reviewed on 2/09/2022

Overall Poor Quality and Poor Service one set up

Overall experience was very poor. I would recommend going with a different CRM software solution.

Pros

The software is easy to alter to fit specific processes. They have doe a good job in making the software easy to change without having to hire a tach support team to make the changes.

Cons

The software is VERY basic and doesn't have the ability to sync with multiple email addresses, link emails to the software after they have been sent, there is no email automation to speak of, you have to click multiple times to link every single email to Maximizer. I came over from Salesforce and should have just bit the bullet and paid the extra set up costs.

You better hope you don't have a technical problem as you will have to follow up with them multiple times over the course of several weeks to get the problem fixed all the while your functionality is at a stand still.

Response from Maximizer Software

Hello Joshua,

I'm sorry to hear about your experience with us. It's always our intention to provide great customer service. Please accept our sincerest apologies that we didn't live up to your expectations.

I'm thankful that you reached out to share your experience as your valuable feedback helps us to improve our processes and better serve our clients.

If you're comfortable, please reach out to us at [email protected]. We would love to make this right.

The Maximizer Team

Replied 14/09/2022
Judi
  • Industry: Medical Practice
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
5
Customer Support
4

5
Reviewed on 30/10/2018

UPGRADING TO LIVE

We have been a long time Maximizer user and overall are very happy with the product and service. The live version was a good upgrade for us overall. The software provides what we need and is user friendly for non techies.

Pros

It mostly allows us to make necessary connections between patients and recipients and to find information we need quickly.

Cons

We use the notes for important medical details and it is a challenge to have to dig through the notes with the live version. The recently added 'search' bar in notes is much appreciated and we're hopeful there will be further improvements to scrolling through notes more efficiently.

The possibility of not being able to connect due to a server glitch is very scary to us since we depend on the information relative to providing medication dosage on a daily basis for a medical business. If it goes down we are virtually out of business and unable to provide urgent medical information.

David
  • Industry: Financial Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 7/07/2021

Highly recommend Maximizer CRM

The Maximizer platform is great but what is even more important is the customer service team is out standing. The customer service team is fast, knowledgeable and friendly. The best.

Pros

I'm in sales. Having a CRM is critical. Being able to track and store documents and emails to clients and prospects keeps me organized. We started scanning in 2007 and today I can see and work on any clients file from any where I have WIFI. All our scanning is in Maximizer. All important documents are in Maximizer. All important emails are attached in Maximizer. Customer service cases are attached in Maximizer with notifications. Our business depends on Maximizer and it has grown with us. Love the software.

Cons

I only wish I could save excel files directly to Maximizer without having to save to the desk top first.

Verified Reviewer
  • Industry: Financial Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
4
Ease of Use
5
Customer Support
5

5
Reviewed on 13/02/2019

Daily necessity of my business

I keep detailed client meeting notes, important dates and follow-ups are automatic. I don't personally utilize the email integration within Maximizer, and hope that some day soon Maximizer will release functionality with MacOS for Outlook Integration, as this would be a huge pro for my business / work-day.

Pros

Customizable to your businesses needs and functions. Organization of all client data and notes. Follow up functionality, and searchable User Defined Fields a huge asset. Access from web/cloud based from anywhere.

Cons

Outlook integration compatibility does not work with MacOS which is a huge negative for me. The Windows Outlook & Word compatibility is seamless though.

Response from Maximizer Software

Thank you for taking the time to post a review.

We're happy to hear Maximizer is having such a positive impact on your business, and want to assure you we are working on improving the Outlook MacOS integration.

Replied 21/03/2019
Ryan
  • Industry: Financial Services
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 14/10/2022

HMECU - Maximizer CRM Review

It's been fantastic. I don't know how our department functioned without the use of a CRM system but very grateful we are able to utilize Maximizer as it makes tracking things so much easier.

Pros

I love the ease of use - very simple to train a new employee on how it functions in our day to day tasks. It's critical to our success that we have notes and data available quickly and Maximizer ticks all the boxes. The company is extremely pleased with the purchase thus far.

Cons

I feel like the Administration tab could be a bit more user friendly. Had some trouble starting out but the videos on the Youtube channel were helpful. Just time consuming to explain to another member of the team.

Response from Maximizer Software

Hello Ryan,

Thanks for taking the time to share your feedback with us! We're delighted to hear that you and your team find Maximizer easy to use and train new team members on.

Looking forward to helping your organization continue to thrive!

The Maximizer Team

Replied 17/10/2022
Verified Reviewer
  • Industry: Education Management
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
4
Features
4
Ease of Use
4
Customer Support
4

5
Reviewed on 2/08/2018

Upgrades

Pros

After many years, we upgraded our on-premise version and the way the tech installed it, it grew out of proportion and blew up our server. After a lot of conversations with their support team, we eventually got things up and running again on a new server and this time it didn't grow so big.

Then we decided to move to the cloud version. While our database wasn't that big, for some reason our files still were. But their conversion team worked wonders and brought it down to a manageable size again so we weren't paying a fortune for data size. The training was better this time as well as the support team.

Cons

Can't sort UDFs or search for things that were easier to do with our on-premise version.

Wendy
  • Industry: Financial Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 27/09/2022

Maximizer is a great CRM and helps to pay for itself in time management and efficiency

VERY robust program with great capabilities. Maximizes efficiency in the office allowing the whole team to stay up to date on all clients, no matter who deals with them each interaction.

Pros

Activities tracker as well as being able to create customizable Activity plans for each client

Cons

There can be issues when importing data from other sources and the client information gets mixed up

Response from Maximizer Software

Hi Wendy,

Thank you for leaving a 5-Stars review. At Maximizer, we continuously strive to serve you better. Looking forward to continuing to serve you!

Maximizer Team

Replied 17/10/2022
Adam
  • Industry: Chemicals
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
N/A
Features
4
Ease of Use
4
Customer Support
4

4
Reviewed on 5/08/2022

A good online CRM system with some nice features.

It's a good system. I've used Salesforce at a previous company. I prefer Maximizer.

Pros

Sync to Outlook is very helpful to pull in emails. Sync to Word is also good for samples.

Cons

I think I liked it better when email sync went to documents instead of "Interactions". Now I have to click on an extra tab each time to get both documents and emails.

Response from Maximizer Software

Hello Adam,

Thank you so much for sharing your feedback with uswe really value your input and flagging up areas where we can further improve.

I have shared your feedback re: your preference for email sync directly with our Product Manager. We look forward to continuing to work with you to help you enhance your sales process.

The Maximizer Team

Replied 9/08/2022
Bill
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source
Value for Money
N/A
Features
5
Ease of Use
4
Customer Support
5

4
Reviewed on 10/02/2017

Ease of Use

I enjoy how it is easy to use and navigate. You are able to specify and tailor everything to your customized needs. You are able to select what you want viable and what you want to be implemented. There is also easy to use the filing system that allows the reduction of paper files. There is a learning curve involved when you first start using it but once you work past that it is easy to use and figure out new features. I would recommend this product for small to medium size companies. They also have great customer support if you ever have any problems or questions, they will also assist you in tailoring the program to your company's needs. There are training videos available to assist in the learning process that I found extremely helpful when starting to use Maximizer CRM live.

Pros

Ease of use

Cons

xxxx

Chuck
  • Industry: Packaging & Containers
  • Company size: 2–10 Employees
  • Used for 1+ year
  • Review Source
Value for Money
2
Features
2
Ease of Use
1
Customer Support
2

3
Reviewed on 30/10/2018

Maximizer Review

I ended up going back to my old version of Maximizer as I found it a lot more effective and user friendly. I informed Maximizer that I was dong this and asked for someone to provide me with a copy of my information from the latest Maximizer system. This they would only do if I paid them additional money to do this. I also contacted technical support to explain my annoyance. No-one responded. So I sent an e-mail to the supervisor as shown below. I did not get any response back from them on that. I would not consider using Maximizer again. I had been a loyal customer for over 20 years.
Hello Supervisor,

Just wanted to pass on my comment. Your team are not responding to my last 2 e-mails. I do find that disappointing.
I have been a customer upgrading my programs as they came available for over 20 years.
I chose not to upgrade as I am not as happy with the latest cloud version of Maximizer.
I have gone back to using my older Maximizer CRM 12 that I found was better and easier to use for my needs.
Should I be forced to upgrade when my computer will need to be upgraded then your service response makes me question whether I will consider Maximizer.

Pros

I found it took too much time to get training on this system.

Cons

It was not an easy transition from my previous Maximizer. I found it difficult to use and even the technical support people could not always answer questions that I had.

Alex
  • Industry: Media Production
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source
Value for Money
5
Features
5
Ease of Use
5
Customer Support
5

5
Reviewed on 29/11/2022

Solid CRM tool

Pros

This is the one and only CRM tool you'll need whether you're running a public office or a private business. Even journalists will find this tool handy for finding the right contacts and quickly putting a story together.

Cons

Canadian company but charges US dollars.

Alternatives Considered

Basecamp

Response from Maximizer Software

Hi Alex,

Thank you for leaving a 5-Stars review. At Maximizer, we continuously strive to serve you better. Looking forward to continuing to serve you!

Maximizer Team

Replied 3/01/2023
Kathryn
  • Industry: Higher Education
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1+ year
  • Review Source
Value for Money
N/A
Features
3
Ease of Use
3
Customer Support
N/A

3
Reviewed on 25/02/2020

Doesn't work in all settings

We use it as a CRM for clients accessing a service - so not a sales function

Pros

Can access online (if using the right browsers) - so don't have to have it installed on your device.
Fairly easy to navigate as a user.

Cons

Doesn't work in Safari?
Formatting of emails often goes wrong
Very clunky looking
I only have experience of it as a user though

Response from Maximizer Software

Hi Kathryn,

Thank you for leaving a review of Maximizer! Here at Maximizer we value Customer Experience and I notice you are having issues with Safari.

Please feel free to reach out to our support team: [email protected]

They will be able to help get you up and running or if needed, get an issue in front of our product team so we can get you using Maximizer as would work best for you!

We look forward to hearing from you!

Adam Wilson
Head of Customer Success

Replied 16/03/2020
352 reviews