---
description: Review of G2 Buyer Intent Software: system overview, features, price and cost information. Get free demos and compare to similar programs on Software Advice New Zealand.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: G2 Buyer Intent | Reviews, Pricing & Demos - SoftwareAdvice NZ
---

Breadcrumb: [Home](/) > [Buyer Intent Software](/directory/4625/buyer-intent/software) > [G2 Buyer Intent](/software/107034/g2-buyer-intent)

# G2 Buyer Intent

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> G2 Buyer Intent provides insights to help sales teams identify high-intent prospects that are actively researching software products. This solution can be used by marketing teams to create and enhance ABM campaigns. By tracking G2 profile views and comparisons, it helps sales teams reach out to prospects at an appropriate time in order to increase conversion rates.  &#10;&#10;&#10;The intent data provided includes company names and locations, date and time of profile visits, number of profile visitors, plus more. Customer Success teams can also use G2 Buyer Intent to track companies that are actively researching competing solutions in order to identify the likelihood of customer churn and proactively create retention plans. &#10;&#10;&#10;Pricing for this solution is provided by G2. Support is available via online guides and other resources.
> 
> Verdict: Rated **3.9/5** by 8 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **3.9/5** | 8 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.0/5 | Based on overall reviews |
| Value for Money | 3.4/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: G2

## Commercial Context

- **Pricing Details**: Please contact G2 directly for pricing information.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Activity Tracking
- B2B Lead Generation
- Behaviour Tracking
- CRM
- Competitive Analysis
- Content Marketing Software
- Customer Activity Tracking
- Customer Profiles
- Data Visualisation
- Intent Data
- Lead Capture
- Lead Generation
- Lead Notifications
- Lead Qualification
- Multi-Channel Attribution
- Real-Time Data
- Sales Management
- Web Traffic Reporting

## Integrations (4 total)

- HubSpot Marketing Hub
- LinkedIn for Business
- Marketo Engage
- Terminus

## Support Options

- Email/Help Desk

## Category

- [Buyer Intent Software](https://www.softwareadvice.co.nz/directory/4625/buyer-intent/software)

## Alternatives

1. [TrustRadius](https://www.softwareadvice.co.nz/software/230596/trustradius) — 4.4/5 (91 reviews)
2. [Seamless](https://www.softwareadvice.co.nz/software/441610/seamless-ai) — 4.5/5 (487 reviews)
3. [ZoomInfo Sales](https://www.softwareadvice.co.nz/software/200338/zoominfo-salesos) — 4.1/5 (317 reviews)
4. [6sense](https://www.softwareadvice.co.nz/software/170620/6sense) — 4.6/5 (30 reviews)
5. [B2B Intent](https://www.softwareadvice.co.nz/software/336822/b2b-intent) — 4.1/5 (33 reviews)

## Reviews

### "Generating deals from software reviews" — 5.0/5

> **Verified Reviewer** | *20 July 2022* | Internet | Recommendation rating: 9.0/10
> 
> **Pros**: - G2 is one of the biggest platforms for software reviews and comparison and hence a big amount of companies looking for software are active there&#10;- Getting insights who of these companies are searching for services similar to ours is really valuable in  pushing our sales representatives to call companies with concrete buying intent&#10;- Luckily, this also shows in our sales success and we were already able to sign some deals based on the buyer intent data from G2
> 
> **Cons**: We are also addressing rather small and localized companies who seem to not use G2 often times - most buyers we receive are bigger and international ones.

-----

### "Great\!\! Highly Recommend" — 4.0/5

> **Keleigh** | *8 June 2025* | Computer Games | Recommendation rating: 8.0/10
> 
> **Pros**: Great for comprehensive buying guides for software as well as clear, skimmable review formats that help aid in quick decision making. Verified reviews also ensure credibility and trust
> 
> **Cons**: I don't like that it only covers software and services but not hardware and also some of the reviews on the site are surface level and lack depth, therefore making comparisons harder to do.

-----

### "Egregiously overpriced + inaccurate data. Pushy sales. Stay away." — 1.0/5

> **Verified Reviewer** | *30 May 2025* | Computer Software | Recommendation rating: 0.0/10
> 
> **Pros**: It's nice to get some insight into whose visiting your page, however the insights are not 100% accurate which mean they're quite useless. G2 is not allowed to give you the actual account data, they use third party applications like ZoomInfo to guess what this person might be due to their privacy policy.
> 
> **Cons**: This tool is egregiously overpriced, especially since they don't tell you exactly who your lead might be. Just to save you time this is their pricing structure in USD:&#10;&#10;1) Core = 10,000/year&#10;2) Review Growth = $18,000 (Must buy Core to get the review package, plus you must pay even more for review incentives.)&#10;3) Buyer Intent = $40,000-$50,000&#10;&#10;At most this should cost closer to $250/month, and that's a stretch.
> 
> We bought the Core package, and got an extended free trial of Buyer Intent. I got to use this tool for 2 months. Do not waste your money on this. You're better off just paying for ZoomInfo who they use for this information. Or cheaper companies like Cognism, Apollo, Lusha. or LeadIQ.

-----

### "Best place to get genuine software reviews" — 5.0/5

> **Verified Reviewer** | *26 April 2022* | Higher Education | Recommendation rating: 9.0/10
> 
> **Pros**: 1. It is very easy to use and user friendly software.&#10;2. User can search software according to his requirements from thousands of software available on platform and get required information. &#10;3. It is very easy to compare between two software so as to finalize best software. &#10;4. All reviews available are genuine, detailed and to the point.&#10;5. Each software review contains both pros and cons so buyer can get clear idea about software.
> 
> **Cons**: No any cons noticed so far. G2 should invite more reviewers to submit their genuine opinion about products as this platform is not much famous in India so I feel G2 should increase its reach via social media platforms so as to get more engagement.
> 
> I came to know about this site via LinkedIn. After that before purchasing/ using any software I first visit G2 to get more information about software which helps me to get best software as per my requirement. Apart from reading reviews now I am also continuously posting my opinions about software's, applications, websites which I often uses so as help others as well.

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### "Genuine SaaS Product Review Platform." — 5.0/5

> **Bed** | *16 April 2022* | Design | Recommendation rating: 10.0/10
> 
> **Pros**: I love to read the experience user's point of view on any software before I am going to buy this. Though there are multiple software review platforms I found G2 is outstanding and always prefer to read reviews on G2. An alternative list created by G2 is more useful for me while searching best suitable software for me.
> 
> **Cons**: There are no cons to G2. I feel review approval time is a little bit longer than others but it is ok for maintaining the quality of review on their platform. If they make their review approval process faster then I will be happy and which encourages me to share my thoughts on more products.
> 
> I am searching for a review and comparison of alternatives before buying any software, my requirement is fulfilled by G2 platforms. I am always browsing G2 for getting genuine reviews and comparisons.

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## Links

- [View on SoftwareAdvice](https://www.softwareadvice.co.nz/software/107034/g2-buyer-intent)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.softwareadvice.com/buyer-intent/g2-buyer-intent-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/107034/g2-buyer-intent> |
| en-GB | <https://www.softwareadvice.co.uk/software/107034/g2-buyer-intent> |
| en-IE | <https://www.softwareadvice.ie/software/107034/g2-buyer-intent> |
| en-NZ | <https://www.softwareadvice.co.nz/software/107034/g2-buyer-intent> |

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