---
description: Discover the best Customer Advocacy Software in New Zealand. Compare top Customer Advocacy Software tools with customer reviews, pricing and free demos.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Best Customer Advocacy Software in New Zealand - 2026 Reviews, Pricing & Demos
---

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# Customer Advocacy Software

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## Products

1. [Kangaroo](https://www.softwareadvice.co.nz/software/324113/kangaroo) — 4.9/5 (248 reviews) — Kangaroo is a cloud-based loyalty and marketing management platform designed for retail businesses of all sizes that ...
2. [Influitive](https://www.softwareadvice.co.nz/software/124792/advocatehub) — 4.7/5 (247 reviews) — Influitive is an engagement and advocacy software that helps organizations manage a group of "on-demand" advocates. I...
3. [NiceJob](https://www.softwareadvice.co.nz/software/67333/nicejob) — 4.9/5 (202 reviews) — NiceJob is a cloud-based reputation management solution that helps organizations manage reviews, referrals and sales....
4. [InviteReferrals](https://www.softwareadvice.co.nz/software/138430/invitereferrals) — 4.9/5 (182 reviews) — InviteReferrals is a cloud-based solution designed to help online businesses of all sizes manage customer referral pr...
5. [Referral Factory](https://www.softwareadvice.co.nz/software/432465/referral-factory) — 4.8/5 (150 reviews) — Referral Factory helps companies of all sizes launch and scale customer referral programs without developers. Whether...
6. [Marsello](https://www.softwareadvice.co.nz/software/225379/goody) — 4.3/5 (104 reviews) — Marsello is an omnichannel loyalty platform that scales as your business grows. Everyone from small business owners t...
7. [Survicate](https://www.softwareadvice.co.nz/software/31821/survicate) — 4.6/5 (99 reviews) — Survicate is the complete customer feedback platform that helps you gather continuous insights at scale and act on th...
8. [Referral Rock](https://www.softwareadvice.co.nz/software/152167/referral-rock) — 4.6/5 (98 reviews) — Referral and affiliate marketing ON AUTOPILOT – more referrals, lower cost to acquire customers. Make it easy for you...
9. [Buyapowa](https://www.softwareadvice.co.nz/software/162295/buyapowa) — 4.6/5 (80 reviews) — Buyapowa is an enterprise advocacy solution with a suite of referral program tools for any brand or organization. It ...
10. [AiTrillion](https://www.softwareadvice.co.nz/software/345172/aitrillion) — 4.9/5 (77 reviews) — AiTrillion is an all-in-one marketing automation platform to boost the impact of eCommerce marketing across the entir...
11. [TrueLoyal](https://www.softwareadvice.co.nz/software/86771/zinrelo) — 4.8/5 (57 reviews) — TrueLoyal is an AI-powered loyalty and rewards platform designed to help businesses enhance customer retention and en...
12. [Gainsight CS](https://www.softwareadvice.co.nz/software/323920/gainsight-cs) — 4.4/5 (48 reviews) — Gainsight Customer Success (CS) is the growth engine for modern post-sale teams. Built for CROs, CS leaders, and oper...
13. [ExpertVoice](https://www.softwareadvice.co.nz/software/262141/readypulse) — 4.6/5 (40 reviews) — The ExpertVoice Advocacy Platform connects 900 of the world’s leading brands with more than 1 million vetted industry...
14. [Annex Cloud Loyalty Experience Platform](https://www.softwareadvice.co.nz/software/365045/customer-loyalty-cloud) — 4.2/5 (39 reviews) — Annex Cloud is a cloud-based loyalty platform that enables users to track customer activities and offer rewards for o...
15. [Totango](https://www.softwareadvice.co.nz/software/240462/totango) — 3.7/5 (33 reviews) — Totango is a cloud-based customer success and retention platform. It enables an enterprise to accelerate customer suc...
16. [GrowSurf](https://www.softwareadvice.co.nz/software/320924/growsurf) — 4.7/5 (30 reviews) — If you're looking for referral software that your team can launch without a long implementation cycle, GrowSurf is bu...
17. [Extole](https://www.softwareadvice.co.nz/software/277315/extole) — 4.8/5 (25 reviews) — Extole is a customer acquisition and referral software that helps businesses connect with their customers and employe...
18. [Ambassify](https://www.softwareadvice.co.nz/software/242381/ambassify) — 4.6/5 (25 reviews) — Ambassify is an end-to-end employee advocacy platform designed for mid-to-large enterprises that want to turn employe...
19. [ReviewFlowz](https://www.softwareadvice.co.nz/software/437463/reviewflowz) — 4.8/5 (25 reviews) — Reviewflowz helps hundreds of companies around the world monitor, manage, and share customer reviews. Track new revie...
20. [Capillary Loyalty+](https://www.softwareadvice.co.nz/software/55466/loyalty) — 4.4/5 (20 reviews) — Capillary Loyalty+ combines advanced AI and flexible tier management to transform loyalty programs. From behavior-dri...
21. [Talon.One](https://www.softwareadvice.co.nz/software/317702/talonone) — 4.8/5 (16 reviews) — Talon.One is a sales promotions tool that assists marketers with campaign management, custom coupon creation and refe...
22. [White Label Loyalty](https://www.softwareadvice.co.nz/software/323722/white-label-loyalty-platform) — 4.7/5 (15 reviews) — White Label Loyalty is a customer loyalty platform that helps you better understand your customer and deliver an enga...
23. [Mention Me](https://www.softwareadvice.co.nz/software/99374/mention-me-retain) — 4.6/5 (11 reviews) — Mention Me's Customer Advocacy Intelligence platform empowers ecommerce brands to tap into the potential of word-of-m...
24. [Merchant Centric](https://www.softwareadvice.co.nz/software/335578/merchantcentric) — 4.8/5 (11 reviews) — Merchant Centric is a cloud-based platform that enables businesses to engage with their customers via social media an...
25. [SaaSquatch](https://www.softwareadvice.co.nz/software/86396/saasquatch) — 4.5/5 (10 reviews) — SaaSquatch is a cloud-based referral marketing solution, which helps small to large businesses create, manage and tra...

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## Related Categories

- [Live Chat Software](https://www.softwareadvice.co.nz/directory/4569/live-chat/software)
- [Sales Enablement Software](https://www.softwareadvice.co.nz/directory/595/sales-enablement/software)
- [Survey Software](https://www.softwareadvice.co.nz/directory/4503/survey/software)
- [Customer Satisfaction Software](https://www.softwareadvice.co.nz/directory/4627/customer-satisfaction/software)
- [Customer Loyalty Software](https://www.softwareadvice.co.nz/directory/4383/customer-loyalty/software)

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| en | <https://www.softwareadvice.com/customer-advocacy/> |
| en-AU | <https://www.softwareadvice.com.au/directory/4271/customer-advocacy/software> |
| en-GB | <https://www.softwareadvice.co.uk/directory/4271/customer-advocacy/software> |
| en-IE | <https://www.softwareadvice.ie/directory/4271/customer-advocacy/software> |
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The solution also allows users to send messages to customers nearby the shops based on their geographical location.\n\n\nWith the help of an analytical dashboard to track key customer metrics, users gain an understanding of customers' shopping behavior and are better equipped in making decisions regarding customer handling practices.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/2ae9d9f5-21b2-4aca-8c72-e1282f24ec9e.png","url":"https://www.softwareadvice.co.nz/software/324113/kangaroo","@type":"ListItem"},{"name":"Influitive","position":2,"description":"Influitive is an engagement and advocacy software that helps organizations manage a group of \"on-demand\" advocates.\n\n\nInfluitive AdvocateHub’s features include engagement of advocates with targets and interactive challenges, exclusivity, recognition and rewards, building a community and experience, referral engine, track and measure, integration and campaign management.\n\n\nInfluitive provides customized challenges to advocates on their preferences, demography and past behavior. These challenges educate advocates, collect feedback, share NPS surveys and give them a mission to complete. Its community-building feature helps advocates in creating profiles and allows them to share, collaborate and plan meetups with other people in the network.\n\n\nIn addition, Influitive AdvocateHub integrates with customer relationship management (CRM), marketing automation and reference program integrations such as Salesforce, Marketo, HubSpot, Gravy, Zapire, and TrustRadius.\n\n\nInfluitive is available as an iOS and Android application.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/32d31776-808d-42aa-bca8-5ca58df4ee1a.png","url":"https://www.softwareadvice.co.nz/software/124792/advocatehub","@type":"ListItem"},{"name":"NiceJob","position":3,"description":"NiceJob is a cloud-based reputation management solution that helps organizations manage reviews, referrals and sales. Key features include emailed review invitations, review reminders, reputation monitoring, website integration, SMS messages with photos, custom invite templates, social accounts and more.\n\n\nNiceJob features automated emails and text messages that trigger customers to leave reviews. Reminders are sent if customers don’t leave a review. Users can create customer stories using photos, comments and tags in the reviews. Customer stories can be published to the website and selected stories can be shared to Facebook, Twitter and LinkedIn as well. \n\n\nNiceJob distributes reviews on sites with the help of a review funnel. The solution automates marketing by integrating with apps such as JOBBER, FieldPulse, Zendesk, Quickbooks, Zapier and Housecall Pro.\n\n\nNiceJob provides its services on a monthly subscription basis. Support is provided via email, live chat, online documents and an online help desk.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5d11a7e9-3cd5-4cf9-897d-42b21153bfca.jpeg","url":"https://www.softwareadvice.co.nz/software/67333/nicejob","@type":"ListItem"},{"name":"InviteReferrals","position":4,"description":"InviteReferrals is a cloud-based solution designed to help online businesses of all sizes manage customer referral programs through mobile applications and social sharing tools. Key features include campaign management, lead generation, customer support, loyalty programs, rewards distribution and affiliate marketing.\n\n\nTeams using InviteReferrals can perform referral program analysis by tracking successful conversions including mobile application installations, shares, registrations, sales and more, identifying influential referrers for designing custom campaigns with the WYSIWYG editor. The solution comes with multiple referral options for customers such as Facebook, Twitter, LinkedIn, Google+, Pinterest and email invitation to increase sales. With SDK and Javascript code snippets, users can launch and edit new campaigns via mobile and website applications.\n\n\nInviteReferrals allows integration with various third-party platforms such as WooCommerce, OpenCart, Magento, Drupal, Shopify, Weebly and more. Pricing is available on monthly subscriptions and support is extended via documentation, phone, email, FAQs and other online measures.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/0bd19593-46ad-485b-9e17-5c74c09646f6.png","url":"https://www.softwareadvice.co.nz/software/138430/invitereferrals","@type":"ListItem"},{"name":"Referral Factory","position":5,"description":"Referral Factory helps companies of all sizes launch and scale customer referral programs without developers. \n\nWhether you’re a large finance company, a mid-market insurer, a multi-location home services business, or a SaaS team, Referral Factory gives you the tools to promote, track, and reward referrals from start to finish.\n\nOur no-code referral software makes it easy to launch a referral program tailored to your business type and industry, with more ways to ask for referrals at the right time and promote your program across every channel.\n\n\nWith Referral Factory, you can: \n👉 Launch a high-converting referral program in minutes with branded landing pages, built-in email notifications, advanced tracking, and automated rewards.\n\n👉 Fully white-label your program so customers experience your brand, not a third-party tool.\n\n👉 Create referral links for customers in one click, or let customers sign up for their own referral link.\n\n👉 Promote your referral program everywhere using widgets, pop-ups, sticky bars, QR codes, landing pages, and automated email campaigns.\n\n👉 Embed your referral program inside your app or logged-in portal, using widgets, pop-ups, and sticky bars. Ideal for online businesses across all industries.\n\n👉 Ask customers to submit leads using our form submission feature or give your customers a QR code to share with their friends and family. Perfect for offline businesses. \n\n👉 Set up automated emails that trigger on key actions (making new referrals, when referrals convert, when rewards are due). You can also send one-off email blasts to your referrers or leads.\n\n👉 Track referrals end-to-end so you always know who referred who, what converted into paying customers, and who should be rewarded.\n\n👉 Measure campaign performance and ROI with advanced referral analytics and real-time reporting.\n\n👉 Give customers a fully branded referral portal to view their link, track referrals, and view their rewards.\n\n👉 Integrate with 8,000+ apps, including HubSpot, Salesforce, Stripe, Intercom, Zapier, Make, and more, to fully automate your referral program.\n\n👉 Integrate into your custom-built workflows using webhooks and our API.\n\n👉 Reward customers with incentives that they actually want. Referral Factory offers 200+ reward options like gift cards, vouchers, Stripe credits, PayPal payouts, digital cash cards or custom rewards.\n\n👉 Issue rewards manually or using our rewards integrations with Tremendous, Zapier, Webhooks, Make, N8N and our API.\n\nReferral Factory is GDPR, SOC 2, and ISO 27001 compliant, ensuring enterprise-level security on all plans with the option for larger organizations to host their own data on-prem or in the cloud.\n\nReferral Factory is built for business owners, marketing teams, and sales teams who want a referral program that looks like their brand and runs on autopilot. Launch in days with white-label pages, automated referral asks, built-in referral tracking, and rewards.\n\nPlans start at $95/month and scale to $1,000+/month, with 24/7 support on all plans and dedicated support and onboarding options on Pro and Enterprise.\n\n🏆 Voted #1 Referral Software by Influencer Marketing Hub and Growth Marketing Pro 🏆","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/80da127a-ba0b-4ddc-a284-65c3bd4cc46f.jpeg","url":"https://www.softwareadvice.co.nz/software/432465/referral-factory","@type":"ListItem"},{"name":"Marsello","position":6,"description":"Marsello is an omnichannel loyalty platform that scales as your business grows. \n\nEveryone from small business owners to large franchises love Marsello for loyalty. It’s quick to set up, easy to run, and simple to measure.\n\nFirst, it integrates with all major POS and eCommerce platforms. This means brands can get complete oversight of their sales data and customer journeys, no matter where people shop with them.\n\nSecond, you can start right out of the box, or customize everything—think branding, earn options, tiers, points expiry.\n\nLast, the platform can scale with you as you grow. Need advanced loyalty tools? Want to bring loyalty, email and SMS campaigns all under one roof? It’s all possible in Marsello.\n\nReady to launch fast, and see results faster? Get started today.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d315f24e-0614-42c1-99f1-1b286ebae950.png","url":"https://www.softwareadvice.co.nz/software/225379/goody","@type":"ListItem"},{"name":"Survicate","position":7,"description":"Survicate is the complete customer feedback platform that helps you gather continuous insights at scale and act on them with confidence.\n\nWith advanced analysis tools, AI-powered insights, and 360-view customizable dashboards, Survicate helps you turn raw feedback into actionable strategies that boost customer satisfaction, reduce churn, refine products, and sharpen marketing efforts.\n\nConnect Survicate seamlessly with various native integrations and act on the collected insights instantly. \n\nKey features include:\n- Run highly targeted surveys via email, link, website, in-product, and mobile apps\n- Connect 40+ native integrations, like HubSpot, Braze, Slack, Salesforce, and more\n- Visualize real-time data with customizable Dashboards & widgets\n- Analyze & categorize feedback & sentiment faster with the AI-powered Insights Hub\n- Instantly uncover trends and customer needs with the Research Assistant AI chat\n- Collect feedback in multiple languages to automatically reach a global audience\n\nCommon use cases include:\n- Identify feature requests, uncover usability issues, and validate ideas directly with users. Prioritize roadmaps based on real feedback gathered via in-product, mobile, and web surveys.\n- Run post-interaction CSAT and NPS® surveys to understand customer satisfaction and improve performance. Spot detractors early and respond before they churn.\n- Collect insights to improve messaging, conversion, and brand positioning. Test landing page effectiveness or campaign recall with targeted surveys & analyze results quickly with AI. Then, connect with 40+ native integrations to automate workflows & personalize communications effortlessly.\n- Understand user experience inside mobile & web apps. Catch negative feedback before it hits review sites by triggering contextual surveys based on app behavior​​. Aggregate reviews from external sites and easily categorize, extract insights, and analyze with AI.\n- Reach audiences in multiple languages through multilingual surveys with personalized logic. Capture consistent feedback globally while centralizing data for efficient analysis.\n- Use the AI-powered Research Assistant to summarize qualitative responses and trends at scale. Run continuous research with targeted surveys and surface unexpected insights through the Insights Hub​.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/c3ea9811-0efe-4142-a73c-dc185941a50d.png","url":"https://www.softwareadvice.co.nz/software/31821/survicate","@type":"ListItem"},{"name":"Referral Rock","position":8,"description":"Referral and affiliate marketing ON AUTOPILOT – more referrals, lower cost to acquire customers. Make it easy for your customers to discover, join, and share. \n\nBuilt for marketers looking to grow their referral, affiliate, and partner programs with less admin work. Fully customizable portal, multiple embed options, one-click sharing, and flexible rewards. \n\nLess work with integrations into the systems you're already using. Track and manage impact as you scale. Expert support from onboarding specialists.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/471d8bc7-4cd6-4f2e-9117-78a3f9f973bb.png","url":"https://www.softwareadvice.co.nz/software/152167/referral-rock","@type":"ListItem"},{"name":"Buyapowa","position":9,"description":"Buyapowa is an enterprise advocacy solution with a suite of referral program tools for any brand or organization. It provides a scalable refer-a-friend platform that is suitable for all industries. Buyapowa is designed to help businesses discover advocates, including employees, clients, net promoters, influencers, and more. The platform is customizable in any language and currency. It can integrate with existing systems, apps, and websites. \n\nBuyapowa can be used to run multiple advocacy programs and provides omni-channel capabilities. Other features include email automation, SMS reminders, multiple journey flows, referral status tracking, and Single Sign-On. Additionally, this solution includes a range of security features to detect fraud and protect advocates, including IP address filtering, self-referral detection, rate limiting and alerting, plus more. \n\nPricing information is provided by Buyapowa. Support is provided via an online implementation guide and other resources.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/7fbde299-4d10-4217-bb91-73997bc29d91.png","url":"https://www.softwareadvice.co.nz/software/162295/buyapowa","@type":"ListItem"},{"name":"AiTrillion","position":10,"description":"AiTrillion is an all-in-one marketing automation platform to boost the impact of eCommerce marketing across the entire customer lifecycle by leveraging user data, automation, AI/ML, and personalized techniques. This platform is designed for Shopify store owners, eCommerce Shopify sellers, and online Shopify stores.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5187be14-67fd-49da-9f43-08f391f1d8be.png","url":"https://www.softwareadvice.co.nz/software/345172/aitrillion","@type":"ListItem"},{"name":"TrueLoyal","position":11,"description":"TrueLoyal is an AI-powered loyalty and rewards platform designed to help businesses enhance customer retention and encourage repeat purchases. It supports multi-channel consumer brands across industries such as automotive aftermarket, beauty and cosmetics, food and beverage, homewares, and pet supplies. The platform enables businesses to build long-term customer relationships across various shopping channels.\n\nTrueLoyal offers features for creating loyalty programs, including AI-driven personalization to deliver tailored experiences across sales channels. It connects online and offline customer data using omnichannel tools and receipt scanning technology to capture in-store transactions without requiring point-of-sale access. The platform includes tools for churn prediction, gamification, multi-dimensional loyalty support for both B2C and B2B audiences, and mechanisms for collecting zero and first-party data.\n\nThe system is built with enterprise-grade security and compliance standards. It provides tools for loyalty program design, performance analysis, and ongoing evaluation. TrueLoyal is designed to support businesses in improving customer retention, lifetime value, and repeat purchase rates.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/4942f3e4-74ec-4779-8f3f-c295f81765d3.jpeg","url":"https://www.softwareadvice.co.nz/software/86771/zinrelo","@type":"ListItem"},{"name":"Gainsight CS","position":12,"description":"Gainsight Customer Success (CS) is the growth engine for modern post-sale teams. Built for CROs, CS leaders, and operations pros, it gives you complete visibility into customer health, expansion potential, and revenue risk—all in one platform. With powerful automation, trusted AI, and deep health scoring, Gainsight helps you scale outcomes without scaling headcount. From playbooks and success plans to CSQL tracking and journey orchestration, your team can take the right action at the right time, every time. And with the backing of Gainsight’s thought leadership and the Pulse community, you're not just adopting a platform—you’re joining the movement that’s defining the future of Customer Success.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/0b35bdad-71b7-41a6-94a5-7c587c447a25.png","url":"https://www.softwareadvice.co.nz/software/323920/gainsight-cs","@type":"ListItem"},{"name":"ExpertVoice","position":13,"description":"The ExpertVoice Advocacy Platform connects 900 of the world’s leading brands with more than 1 million vetted industry experts to improve recommendations and reviews in e-commerce experiences, retail stores, and social media communities.\n\nBrands use ExpertVoice to educate retail sales associates, seed product to industry professionals, manage ambassadors and build communities. Launch new products, gather reviews, collect authentic UGC and increase word of mouth to build trust with your consumers.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/26ab8390-728d-4805-937d-e802104dd2cd.png","url":"https://www.softwareadvice.co.nz/software/262141/readypulse","@type":"ListItem"},{"name":"Annex Cloud Loyalty Experience Platform","position":14,"description":"Annex Cloud is a cloud-based loyalty platform that enables users to track customer activities and offer rewards for online purchases, writing reviews, uploading pictures and referring friends.\n\n\nAnnex Cloud helps users to provide loyalty incentives and rewards programs including coupons, free products and third-party gift cards. Rewards can be configured based on customer demographics. Social media integrations allow users to incentivize and reward customers for sharing content and links, mentioning businesses and referring friends via social media networks.\n\n\nUsers can also rewarding existing customers for referring friends through referral marketing software integration. The solution integrates with third-party applications such as Salesforce, IBM WebSphere, Magento, SAP Hybris and Shopify plus.\n\n\nPricing is per year. Support is offered via phone and email.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/6f1ed851-3462-4fba-a6d4-d2ba70876318.png","url":"https://www.softwareadvice.co.nz/software/365045/customer-loyalty-cloud","@type":"ListItem"},{"name":"Totango","position":15,"description":"Totango is a cloud-based customer success and retention platform. It enables an enterprise to accelerate customer success, adoption, retention and expansion by managing all post-sales activities. It increases the conversion rate by collecting customer information, monitors data for meaningful customer health changes and drives proactive engagement by customer success teams.\n\n\nTotango’s Spark helps users understand customers’ health scores, usage and status. It helps in the optimization of customer operations using scorecards and communication templates, and also by continuous tests of changing expectations of customers. Totango also offers Zoe, which works in three steps. It accesses the information, creates participation and takes action to benefit the customers.\n\n\nTotango’s solution partners include SAP, ServiceNow, Salesforce, Slack and Perkville. Its implementation partners include Deloitte, PwC and Satrix Solutions. Its integration partners include Dropbox, Segment and GoodData.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/9d7d2162-76f3-4042-b88a-f1d7dd6f1b2c.png","url":"https://www.softwareadvice.co.nz/software/240462/totango","@type":"ListItem"},{"name":"GrowSurf","position":16,"description":"If you're looking for referral software that your team can launch without a long implementation cycle, GrowSurf is built for startups and growth-stage companies.\n\nMarketing and product teams use GrowSurf to run branded refer-a-friend, customer advocacy, and affiliate programs from one place, with automated tracking, rewards, payouts, and fraud protection built in.\n\nGrowSurf connects with your CRM, billing platform, and product events, and our team helps you get live faster so you can measure how referrals influence signups, leads, and revenue.\n\nIt's a strong fit for B2C and B2B SaaS, fintech, insurtech, AI, education, and subscription businesses that want a practical way to turn word-of-mouth into steady growth.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/3ed129c9-0992-4222-b774-9c458044c8c1.png","url":"https://www.softwareadvice.co.nz/software/320924/growsurf","@type":"ListItem"},{"name":"Extole","position":17,"description":"Extole is a customer acquisition and referral software that helps businesses connect with their customers and employees to optimize revenue. Organizations can assign moderators to manage campaigns, customer communication, and internal as well as external rewards, such as loyalty points, coupons, and gift cards with built-in anti-fraud protocols.\n\nExtole allows team members to optimize customer engagement processes by creating custom rewards, conducting a/b testing, generating real-time reports, setting up language localization protocols, and more on a centralized platform. It also comes with an application programming interface (API), which allows businesses to integrate the platform with several third-party solutions, such as Salesforce, Listrak, PowerReviews, and more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/0dd8bb18-1a33-4ad5-89fb-733a77397b8f.png","url":"https://www.softwareadvice.co.nz/software/277315/extole","@type":"ListItem"},{"name":"Ambassify","position":18,"description":"Ambassify is an end-to-end employee advocacy platform designed for mid-to-large enterprises that want to turn employees into their most powerful brand advocates. Rather than relying on expensive paid media, Ambassify helps organizations amplify their marketing reach through authentic employee voices, scaling content distribution without proportional cost increases.\n\nThe platform covers the full advocacy lifecycle. Employees share curated, brand-approved content across LinkedIn, Facebook, X, and other social networks with a single click via desktop, mobile app, or a Microsoft Teams integration. Content is organized through filterable campaign tabs, making it easy for ambassadors to find and share the most relevant posts for their audience and role.\n\nBuilt-in in-app social media training guides ambassadors from their very first login to confident advocacy. Structured learning paths with pre-built content libraries cover LinkedIn best practices, platform fundamentals, and company guidelines. Campaign bundles create sequential courses with visual progress tracking, while audience segmentation ensures the right people receive the right training at the right time. No external training tools are needed.\n\nAmbassify goes beyond content resharing with its Personal Post feature. Employees create original, authentic posts directly in the platform with the help of AI-powered writing suggestions and admin-provided writing prompts. An approval workflow lets managers review content before it goes live, keeping posts on-brand while preserving genuine employee voices. Platform-specific previews show exactly how content will appear on each social network, and smart link tracking captures click data automatically. This focus on original content helps employees perform well in algorithmic feeds that increasingly penalize duplicate reshares.\n\nGamification features like leaderboards, points, and rewards drive sustained participation and make advocacy engaging rather than a chore. For marketing and HR teams, comprehensive analytics track activation rates, social reach, conversions, and advertising cost savings, making it easy to quantify and report on advocacy ROI to leadership.\n\nReal-world results demonstrate the platform's impact: customers have achieved 15.3 million in estimated reach (Barco), saved over EUR 60,000 in advertising costs (Securex), and driven a 61% conversion rate on share campaigns (Stihl). Ambassify is trusted by enterprises including BNP Paribas, Capgemini, Bayer, Orange, KPMG, and Allianz.\n\nThe platform integrates with Microsoft Teams, Salesforce, Zapier, and CRM/ATS systems, and supports SSO for enterprise deployment. Ambassify is ISO 27001:2022 certified and fully GDPR compliant, meeting the security and privacy requirements of regulated industries like banking and insurance. Founded in 2016 and headquartered in Belgium, Ambassify pairs the platform with a dedicated Customer Success team, strategic onboarding, and quarterly reviews to ensure every customer achieves measurable results.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d52a9445-8d50-4886-99b3-fe0f3879ea1c.jpeg","url":"https://www.softwareadvice.co.nz/software/242381/ambassify","@type":"ListItem"},{"name":"ReviewFlowz","position":19,"description":"Reviewflowz helps hundreds of companies around the world monitor, manage, and share customer reviews. \n\nTrack new reviews on any platform, set up smart notifications and reports to surface insights and share the right reviews, with the right teams, at the right time.\n\nSearch, tag, access, and export all your reviews and testimonials. No more slide-decks with hand-picked testimonials. Everyone in your organisation can now access a continually updated, labeled database of customer quotes.\n\nBuild engagement internally around customer reviews with our Slack app, allowing you to not only manage reviews easily from Slack, but also trigger conversations around actual customers' words.\n\nCreate engaging review collection campaigns with our Magic Links to protect your reputation, increase your collection rates, and manage incentives properly.\n\nShowcase your best reviews & testimonials using dynamic and flexible widgets. Filter by keyword, context, reviewer info, and more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/c08887f3-194d-474d-975a-00f57f53d3ef.png","url":"https://www.softwareadvice.co.nz/software/437463/reviewflowz","@type":"ListItem"},{"name":"Capillary Loyalty+","position":20,"description":"Capillary Loyalty+ combines advanced AI and flexible tier management to transform loyalty programs. From behavior-driven rewards to diverse incentivization methods, it helps brands drive customer engagement and retention. Its omnichannel integration ensures seamless experiences, while advanced analytics and reporting deliver real-time insights to refine strategies and foster lasting customer loyalty.\n\nAI-Powered Personalization at Scale\nCapillary Loyalty+ integrates Artificial Intelligent Research Analytics (aiRA) to predict customer behavior, allowing brands to personalize interactions like never before. From forecasting lapsation periods to identifying optimal shopping windows, this predictive model ensures that every customer touchpoint is timely, relevant, and impactful.\n\nBehavior-Based Rewards and Flexible Tiers:\nThe platform supports a wide range of incentivization methods, enabling brands to reward customers not just for purchases but for meaningful engagements like referrals, social interactions, and user-generated content. Its dynamic tier management system allows for unparalleled flexibility, tailoring rewards to customer behaviors and ensuring that loyalty programs remain compelling and adaptive.\n\nOmnichannel Communication and Gamified Engagement:\nWith seamless omnichannel integration, Capillary Loyalty+ ensures consistent and engaging customer experiences across all touchpoints, whether in-store, online, or through mobile apps. The platform incorporates gamification, challenges, and surveys to keep customers engaged while fostering emotional connections with the brand.\n\nFraud Prevention and Security:\nCapillary Loyalty+ employs a sophisticated Fraud Engine to safeguard the integrity of loyalty programs. This engine assigns fraud scores based on customer behavior, detecting and preventing suspicious activities to maintain program credibility.\n\nReal-Time Dynamic Promotions:\nPersonalized promotions are a key strength of Loyalty+. Real-time dynamic offers—triggered by customer behaviors—allow brands to engage customers with offers that matter most to them. From Buy One Get One (BOGO) deals to custom challenges, Loyalty+ enables businesses to configure and deploy diverse promotions that resonate with their audience.\n\nAdvanced Analytics and Insights:\nThe Insights+ tool provides a 360-degree view of organizational performance, enabling businesses to monitor sales, campaigns, loyalty, product, and program metrics through customizable reports. These actionable insights empower brands to refine strategies and measure the success of their loyalty initiatives effectively.\n\nAI-Driven Campaign Optimization with Nudge Framework:\nLoyalty+ introduces the Nudge framework, an AI/ML-powered feature that optimizes campaign timings and strategies. By providing real-time recommendations on when to launch campaigns and engage with specific segments, it helps marketers maximize their efforts and achieve better ROI.\n\nSeamless Integration and Customization:\nBuilt on an Open AI-based architecture, Capillary Loyalty+ ensures seamless integration with third-party platforms like marketing automation tools, commerce systems, CX platforms, and payment orchestration systems. Its user-friendly interface enhances usability and allows for customization tailored to industry-specific needs and user roles.\n\nWhy Choose Capillary Loyalty+?\nCapillary Loyalty+ offers the perfect blend of personalization, scalability, and data-driven intelligence to redefine customer loyalty. With its advanced technology, flexible program design, and robust analytics, brands can create loyalty programs that go beyond transactions to build emotional connections and long-term customer relationships.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5357dc48-46af-4fd7-adef-3660129475a4.png","url":"https://www.softwareadvice.co.nz/software/55466/loyalty","@type":"ListItem"},{"name":"Talon.One","position":21,"description":"Talon.One is a sales promotions tool that assists marketers with campaign management, custom coupon creation and referral marketing. Key features include activity tracking, gift card management, multi-channel marketing, gift card management, referral tracking, membership management and affiliate marketing.\n\n\nMarketing teams using Talon.One can build loyalty programs and personalize incentives based on unique customer attributes. The application's API enables users to integrate current systems and utilize existing data to configure discount campaigns. With geofencing capabilities, businesses can customize campaigns by adding location-based data and import external location data into existing campaigns inGeoJSON format to deliver area-specific discounts to customers.  \n\n\nTalon.One offers a mobile application that enables marketing professionals to track points on a map and deliver location-specific notifications to guide customers on their journey. The 'Earn and Burn' functionality provides multiple wallets for facilitating points or currency conversion. \n\n\nTalon.One is available on a monthly subscription basis and support is extended via documentation, technical advice, FAQs and online inquiry form.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/dcf8ed0f-6ed8-4aec-afe9-e8cd1b19142a.png","url":"https://www.softwareadvice.co.nz/software/317702/talonone","@type":"ListItem"},{"name":"White Label Loyalty","position":22,"description":"White Label Loyalty is a customer loyalty platform that helps you better understand your customer and deliver an engaging reward experience. Get the data you need to build deeper relationships with customers that drive long-term growth and retention – at scale.\n\nAPI-first\n The platform was built as API-first to allow for seamless integration with other key marketing and business systems, i.e. CRM, ERP, ePOS and more. Additionally, White Label Loyalty’s modular approach means that each solution is customised to the business’ needs and is completely scalable. The unique event-based Loyalty Engine can encourage and reward any customer action.\n\nFully customisable\n\nOur admin Loyalty Console gives you complete control and insight into your customers’ behaviour. The loyalty engine allows you to use multiple features — such as the user-friendly interface for managing the loyalty program. Create a loyalty program that grows with you and your customers’ preferences.\n\nUnlock first party data \n\nYou can collect and activate first-party data that drives engagement and growth.\nGet closer to your end customers, by creating personalised push notifications campaigns, and geo-targeted messages. Moreover, the AI module can predict customer churn and suggest targeted rewards and campaigns.\nWhite Label Loyalty solution is available as both an end-to-end loyalty solution and as a standalone integrated loyalty engine, fully GDPR compliant. Customizable out-of-the-box customer interface (mobile app, web app, or SDK) lets businesses get up and running faster without costly development. \n\nAs a modular platform, we offer a range of solutions suited for different use cases, including:\n\nB2B and B2C ready\n\nWe have everything you need to launch a loyalty program under one roof. We cater for both B2B and B2C loyalty, and are experts in providing end-to-end loyalty solutions fast yet effectively. We are there every step of the way, from initial setup of your program, to choosing the right data capture option, to branding our white labelled customer interface for you, and providing a range of ready-to-go rewards.\n\nMember Rewards solution \n\nOur Member Rewards solution is perfect for industries that struggle with retention and differentiation. By providing tangible value, you can turn necessary expenses into an opportunity to earn something back. Our Member Rewards solution is designed to help you simply provide value-adding rewards to your customers without complicated tech set up. You can choose the right incentives for your customers from our Rewards Marketplace — engage your existing members and give them a reason to stay.\n\nInstant Cashback solution\n\nWith our loyalty platform, you can offer your customers free cashback on their online shopping. This adds a new revenue stream to your business, as well as an increase in customer retention. It gives your customers a reason not to switch to a competitor. It’s simple, all your customers need to do is activate the cashback solution in their browser or mobile device, and their cashback will be automatically applied.\n\nBrand Activation Campaign solution\n\nRunning data-driven campaigns helps you get invaluable 1st party customer data and grow customer understanding. The more you know about your customers, the better you can cater to their needs. With us, you get an all-in-one solution under one roof, making it 10x easier to manage your campaign.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/bac4a9e5-ffb5-49fe-833a-0d41f7ad463e.jpeg","url":"https://www.softwareadvice.co.nz/software/323722/white-label-loyalty-platform","@type":"ListItem"},{"name":"Mention Me","position":23,"description":"Mention Me's Customer Advocacy Intelligence platform empowers ecommerce brands to tap into the potential of word-of-mouth marketing. By acquiring, nurturing, and motivating brand fans to promote your business through word-of-mouth, reviews, social sharing, and referrals, Mention Me helps you expand your customer base and reduce reliance on costly digital ad channels.\n\nWhat sets Mention Me apart is its ability to gather first-party advocacy data. This data is invaluable for optimizing your other marketing activities, such as reducing the cost per acquisition (CPA) on paid social campaigns. Additionally, Mention Me works with industry-leading partners like SAP, Klaviyo, Attentive, Space48, and WeMakeWebsites to offer seamless integrations that enhance your brand advocacy program and optimize your marketing channels.\n\nSince 2013, Mention Me has facilitated over 6 million referrals, generating an impressive $2 billion in revenue for 500 global brands. ASOS, PUMA, Charlotte Tilbury, ManyPets, and Nutmeg are just a few of the ecommerce leaders leveraging the power of customer advocacy with Mention Me. The platform's success is further supported by $32 million in funding from Octopus Ventures and Eight Roads.\n\nImplementing Mention Me can lead to an average increase of 8% in new customer acquisition for your brand. However, with continuous experimentation and optimization, this growth can reach as high as 30%. This demonstrates the significant impact that customer advocacy can have on your business's growth trajectory.\n\nReferral marketing is renowned for its impressive return on investment (ROI), and Mention Me is no exception. With Mention Me, you can expect an ROI of up to 10x, making it a highly valuable investment for your business. Notably, Name Share®, a unique feature of Mention Me, accounts for 34% of all referrals, enabling you to capture previously untraceable word-of-mouth recommendations.\n\nWhen brand fans refer others, the benefits extend beyond acquiring new customers. Referred customers spend an average of 11% more on their first order and are five times more likely to refer others themselves. This creates a powerful referral chain reaction that expands your reach and accelerates sustainable growth.\n\nTo further optimize your referral campaigns, Mention Me offers A/B testing by cohort. By testing different approaches within the first 6 months of your advocacy program, you can increase your referred customer acquisition by 4x. This allows you to fine-tune your efforts and maximize the impact of brand advocacy on your customer economics.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f2bd464e-0b7d-4b46-a6cd-43b73a5f2ea2.png","url":"https://www.softwareadvice.co.nz/software/99374/mention-me-retain","@type":"ListItem"},{"name":"Merchant Centric","position":24,"description":"Merchant Centric is a cloud-based platform that enables businesses to engage with their customers via social media and drive customer loyalty, while also allowing them to identify new revenue streams through effective reputation management.\n\nThe tool provides both social media and listing management solutions. It includes reputation management, sales analytics, and customer insights to help you increase revenue. In addition to the pre-built integrations with Amazon and eBay that offer powerful functionality and reduced workload, Merchant Centric has built in custom fields for more advanced features such as discount codes, inventory level and update product prices. It also provides an analytics tool, which allows you to understand your customers' needs as well as utilize customer feedback in order to gain revenue.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/17e00716-fff9-43a4-8cb4-031281009123.png","url":"https://www.softwareadvice.co.nz/software/335578/merchantcentric","@type":"ListItem"},{"name":"SaaSquatch","position":25,"description":"SaaSquatch is a cloud-based referral marketing solution, which helps small to large businesses create, manage and track customer reward programs. Key features include client acquisition, ad retargeting, fraud detection, reporting and analytics.\n\n\nThe application comes with an inbuilt template library that allows marketers to design and publish referral programs across multiple channels. The system enables users to track buyer behavior such as purchase history and in-app actions to automate loyalty or partner campaigns. Additionally, team members can evaluate customer lifetime value, measure profits and run targeted campaigns for audiences.\n\n\nSaaSquatch integrates with third-party platforms such as Braintree, Branch Metrics, HubSpot, Salesforce, Segment, Silverpop, Recurly, Squarespace, Stripe, Google Tag Manager and more. It is available on a monthly subscription and support is provided via email and documentation.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/0894a6fc-4f4c-40c5-94f0-c80a45b4df10.png","url":"https://www.softwareadvice.co.nz/software/86396/saasquatch","@type":"ListItem"}],"@id":"https://www.softwareadvice.co.nz/directory/4271/customer-advocacy/software#itemlist","numberOfItems":25}
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