---
description: Compare ActiveCampaign vs MailPoet regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: ActiveCampaign vs MailPoet Comparison
---

Breadcrumb: [Home](/) > [Contact Management Software](/directory/434/contact-management/software) > [ActiveCampaign \<span\>vs\</span\> MailPoet](https://www.softwareadvice.co.nz/compare/5398/449977/activecampaign/vs/MailPoet)

# Compare ActiveCampaign vs MailPoet

Canonical: https://www.softwareadvice.co.nz/compare/5398/449977/activecampaign/vs/MailPoet

> Detailed comparison between ActiveCampaign and MailPoet. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | ActiveCampaign | MailPoet |
| **Overall rating** | 4.6/5 | 4.0/5 |
| **Total Reviews** | 2561 | 31 |
| **Starting Price** | US$15.00 | - |
| **Free Trial** | Yes | - |
| **Free Version** | No | - |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | - |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | - |

## Key features

### ActiveCampaign

- Autoresponders
- Campaign Analytics
- Click Tracking
- Customer Segmentation
- Customisable Branding
- Customizable Fields
- Email Campaign Management
- Email Monitoring
- Email Tracking
- Engagement Tracking
- GDPR Compliance
- List Management
- Newsletter Management
- Personalisation
- Product Recommendations
- Reporting/Analytics
- Sales Activity Management
- Subscriber Management
- Template Management
- Third-Party Integrations

### MailPoet

- Autoresponders
- Campaign Analytics
- Click Tracking
- Customer Segmentation
- Customisable Branding
- Customizable Fields
- Email Campaign Management
- Email Tracking
- Engagement Tracking
- GDPR Compliance
- List Management
- Newsletter Management
- Personalisation
- Product Recommendations
- Reporting/Analytics
- Subscriber Management
- Template Management
- Third-Party Integrations

## Links

- [View ActiveCampaign Profile](https://www.softwareadvice.co.nz/software/5398/activecampaign)
- [View MailPoet Profile](https://www.softwareadvice.co.nz/software/449977/MailPoet)
- [View Original Comparison](https://www.softwareadvice.co.nz/compare/5398/449977/activecampaign/vs/MailPoet)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"ActiveCampaign vs MailPoet Comparison","description":"Compare ActiveCampaign vs MailPoet regarding their features, reviews, pricing, specifications, screenshots & more.","url":"https://www.softwareadvice.co.nz/compare/5398/449977/activecampaign/vs/MailPoet","about":[{"@id":"https://www.softwareadvice.co.nz/software/5398/activecampaign#software"},{"@id":"https://www.softwareadvice.co.nz/software/449977/MailPoet#software"}],"breadcrumb":{"@id":"https://www.softwareadvice.co.nz/compare/5398/449977/activecampaign/vs/MailPoet#breadcrumblist"},"@id":"https://www.softwareadvice.co.nz/compare/5398/449977/activecampaign/vs/MailPoet#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.softwareadvice.co.nz/#website"},"publisher":{"@id":"https://www.softwareadvice.co.nz/#organization"},"inLanguage":"en-NZ"},{"name":"ActiveCampaign","description":"ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 950+ apps, uncover deep performance insights, and optimize your workflows so you win every day.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/8261fbea-3ef2-458d-8c5b-6345bc0c92af.jpeg","url":"https://www.softwareadvice.co.nz/software/5398/activecampaign","@id":"https://www.softwareadvice.co.nz/software/5398/activecampaign#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":2561},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"name":"MailPoet","description":"MailPoet is an email marketing plugin designed for WordPress websites. This plugin is used by website owners to communicate with subscribers and grow their audience. MailPoet caters to a range of industries and businesses that use WordPress, from bloggers and small business owners to larger e-commerce stores powered by WooCommerce.\n\nThe plugin offers features to automate and streamline email marketing. Users can create customized email newsletters, post notifications, and automated marketing campaigns for WooCommerce without any design or coding skills. MailPoet provides pre-built email templates that can be easily personalized to match the user's brand and content. \n\nMailPoet makes it easy to manage email lists, segment subscribers, and track campaign performance all from the WordPress dashboard. With its user-friendly interface and robust set of features, MailPoet serves an email marketing solution for WordPress users looking to effectively communicate with their audience.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/306de90d-653b-4396-90c3-5f1f67a77782.webp","url":"https://www.softwareadvice.co.nz/software/449977/MailPoet","@id":"https://www.softwareadvice.co.nz/software/449977/MailPoet#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.softwareadvice.co.nz/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.0,"bestRating":5,"ratingCount":31},"operatingSystem":"Cloud"},{"@id":"https://www.softwareadvice.co.nz/compare/5398/449977/activecampaign/vs/MailPoet#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Contact Management Software","position":2,"item":"/directory/434/contact-management/software","@type":"ListItem"},{"name":"ActiveCampaign vs MailPoet","position":3,"item":"https://www.softwareadvice.co.nz/compare/5398/449977/activecampaign/vs/MailPoet","@type":"ListItem"}]}]}
</script>
