---
description: Compare HubSpot Marketing Hub vs Google Marketing Platform regarding their features, reviews, pricing, specifications, screenshots & more.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: HubSpot Marketing Hub vs Google Marketing Platform Comparison
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/1686/automation/software) > [HubSpot Marketing Hub \<span\>vs\</span\> Google Marketing Platform](https://www.softwareadvice.co.nz/compare/119437/367319/hubspot-marketing-hub/vs/google-marketing-platform)

# Compare HubSpot Marketing Hub vs Google Marketing Platform

Canonical: https://www.softwareadvice.co.nz/compare/119437/367319/hubspot-marketing-hub/vs/google-marketing-platform

> Detailed comparison between HubSpot Marketing Hub and Google Marketing Platform. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | HubSpot Marketing Hub | Google Marketing Platform |
| **Overall rating** | 4.5/5 | 4.5/5 |
| **Total Reviews** | 6220 | 25 |
| **Starting Price** | US$15.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Windows (On-Premise), Linux (On-Premise) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, Phone Support |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Documentation |

## Key features

### HubSpot Marketing Hub

- A/B Testing
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Tracking
- Customer Segmentation
- Customisable Templates
- Dashboard
- Lead Management
- Multi-Campaign
- Multi-Channel Marketing
- Performance Metrics
- ROI Tracking
- Reporting & Statistics
- Reporting/Analytics
- Tagging
- Visual Analytics
- Website Analytics
- Website Visitor Tracking

### Google Marketing Platform

- A/B Testing
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Tracking
- Channel Management
- Customer Segmentation
- Dashboard
- Multi-Campaign
- Multi-Channel Marketing
- Performance Metrics
- ROI Tracking
- Reporting & Statistics
- Reporting/Analytics
- Tagging
- Visual Analytics
- Website Analytics

## Links

- [View HubSpot Marketing Hub Profile](https://www.softwareadvice.co.nz/software/119437/hubspot-marketing-hub)
- [View Google Marketing Platform Profile](https://www.softwareadvice.co.nz/software/367319/google-marketing-platform)
- [View Original Comparison](https://www.softwareadvice.co.nz/compare/119437/367319/hubspot-marketing-hub/vs/google-marketing-platform)

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